January 27-28, 2021 Sponsorship Prospectus - cloudfront.net

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January 27-28, 2021 Sponsorship Prospectus - cloudfront.net
January 27-28, 2021
Sponsorship Prospectus
January 27-28, 2021 Sponsorship Prospectus - cloudfront.net
Event overview

        Subsurface LIVE is where Data
        Architects and Data Engineers come
        together to explore what’s below
        the surface of the cloud data lake.
        Whether you are looking to expand
        your technical knowledge or hear
        from your peers about their data
        lake use cases, there will be
        plenty of opportunities to learn
        and engage. Plus you might have a
        little fun along the way.
        The event is totally virtual and
        open to everyone, everywhere—free
        of charge.
January 27-28, 2021 Sponsorship Prospectus - cloudfront.net
Who’s coming?
Data Architects               Data Engineers                Data Warehouse                Data Lake Owners
Data architects are           Data engineers build the      Administrators/               The data lake owner is the
responsible for designing,    pipelines that transform                                    economic buyer in either
creating, deploying and       that data into formats that   Owners                        central IT or a specific
managing an organization's    data analysts and             Data warehouse                business unit. They are
data architecture. For the    scientists can use. They      administrators are            responsible for selecting and
most part, they are more      are software engineers who    responsible for the day-to-   implementing the right
senior data engineers and     integrate data from various   day activities of running a   infrastructure and processes to
are therefore quite           resources and well as         computer data warehouse.      support data analytics. As
technical. However, they      design and build the          Our primary objective would   such, fast time to analytics is
are involved in making        required infrastructure,      be to educate them on how     one of their top business
technology recommendations    including data lakes. They    to limit their workloads      issues along with maximizing
rather than hands-on work     are responsible for writing   and ETL.                      the productivity of their data
on the data infrastructure.   queries to make sure that                                   teams and minimizing the cost
They are typically familiar   data is easily accessible                                   of the analytics infrastructure
with the broad data           as well as running ETL on                                   to drive ROI. Titles vary and
landscape including both      big datasets and creating                                   could include Director/VP/Head
data warehouses and data      data warehouses that can be                                 of Data Engineering, Data
lakes.                        used for reporting or                                       Architecture or Analytics, or
                              analysis.                                                   perhaps the Chief Data Officer.
January 27-28, 2021 Sponsorship Prospectus - cloudfront.net
Who came to Subsurface LIVE Summer 2020?

      Attendees by GEO   Attendees by Persona
January 27-28, 2021 Sponsorship Prospectus - cloudfront.net
January 27-28, 2021 Sponsorship Prospectus - cloudfront.net
Companies
●   Adobe                ●   Credit Suisse           ● Mindtree               ●   SoftwareAG
●   ADP                  ●   Deloitte                ● National Australia     ●   Standard Bank
●   Alaska Airlines      ●   Deutsche Bank             Bank                   ●   Staples
●   Alberston’s          ●   Disney                  ● Netflix                ●   Starbucks
●   Alibaba              ●   Ellie May               ● Nomura                 ●   T-Mobile
●   Amadeus              ●   Expedia                 ● NTT                    ●   Tailored Brands
●   Amazon               ●   ErnstYoung              ● Nutanix                ●   Telstra
●   Apple                ●   Facebook                ● PayPal                 ●   Telefonica
●   Ashley Furniture     ●   Ford                    ● Pfizer                 ●   Transamerica
●   AWS                  ●   Fox                     ● PWC                    ●   Transunion
●   Bank of the West     ●   General Motors          ● Progressive            ●   Travelers
●   Bloomberg            ●   Goodyear                ● Prudential             ●   Turkish Airlines
●   Capital One          ●   HCL                     ● Quoble                 ●   Uber
●   Charter              ●   Heineken                ● Rakuten                ●   Ubisoft
●   Cisco                ●   Hitachi                 ● Royal Bank of Canada   ●   Verizon
●   CitiBank             ●   Intuit                  ● Robert Half            ●   Visa
●   Comcast              ●   JPMorgan                ● Royal Carribean        ●   Walmart
●   Cox Communications   ●   Lego                    ● Salesforce             ●   Wellsfargo
●   Costco               ●   London Metal Exchange   ● Samsung                ●   Woolworths
●   Credit Karma         ●   Microsoft               ● Shell                  ●   Yelp
                                                     ● Siemens
January 27-28, 2021 Sponsorship Prospectus - cloudfront.net
Summer 2020 stats
January 27-28, 2021 Sponsorship Prospectus - cloudfront.net
5
                                      Attendee feedback
4.5

 4

3.5

 3

2.5

 2

1.5

 1
      Recommend to a   Event Experience   Networking   Accessibility   Naviagte the   Sessions   Slack   Sposors & Expo
          friends                                                        Platform
January 27-28, 2021 Sponsorship Prospectus - cloudfront.net
In the attendee's words…
In the attendee’s words                  Favorite moments                         Priority in attending
•   The presentation platform! Don’t     •   Getting in early and catching        •   Continuing education as well as
    change it. It was wonderfully east       folks on video and audio, but I          learning about new areas that we
    to navigate.                             liked the sessions I attended. the       have not yet began to work in/on
                                             content was king                         within our business.
•   Technical depth of sessions. The
    level of depth this year should be   •   The feeling that you got up close    •   Learn more about solutions
    a floor imho.                            and personal with thought leaders        relevant to my company's needs.
                                             like Wes and Maxime.
•   It was well thought out for a                                                 •   Information, information,
    virtual type of conf. one of the     •   Interaction with solution                information ...
    better ones I've attended.               providers
•                                                                                 •   To meet new people with great
    Consistency and quality of           •   I really appreciated the fun polls       ideas
    presentations and presenters.            often out a smile on my face.
    Solid content!                                                                •   Learn about new technologies and
                                                                                      services.
•   The quality of the presenters was
    excellent!                                                                    •   Collect best practices

•   I really enjoyed the high quality
    of the talks. Keep it up!
January 27-28, 2021 Sponsorship Prospectus - cloudfront.net
Sponsorship opportunities

  One           Six         Twelve
Available     Available    Available
  $12,500       $7,500       $3,500
Platinum sponsorship
                                     $12,500 // 1 Available

● (1) Platinum virtual exhibit space                ●   (6) Attendee polls (posted by subsurface)
● (1) 30-minute live session                        ●   Logo inclusion on pre-conference emails
● (1) branded attendee giveaway (sponsor produced   ●   Company logo included in general session
  & paid)                                           ●   Company logo/link and 150-word profile on
● Company Collateral Piece in Swag Box                  Subsurface LIVE Website
                                                    ● Conference logo inclusion on conference t-shirt
● Digital ad—displayed on signage throughout the    ● Opt-in attendee data; name, title, company and
  virtual event                                         email for those who visit your sponsor booth
● Access to Subsurface LIVE Community Slack         ● Swag box winner attendee data (opt-in only)
  channel                                           ● Session attendee data (opt-in only)
● Inclusion in Subsurface LIVE Sponsor Activation
● (6) Conference announcements (posted by
  subsurface)
Gold sponsorship
                               $7,500 // 6 Available
● (1) Gold virtual exhibit space                 ●   Logo inclusion on pre-conference emails
● (1) 5 minute recorded Lightning Talk           ●   Company logo included in general session
  (during break)                                 ●   Branded signage in prominent locations
● (1)   branded attendee giveaway for Swag Box   ●   Company logo/link and 100-word profile on
  (sponsor produced)                                 Subsurface LIVE Website
● Company Collateral Piece in Swag Box           ● Sponsor logo inclusion on conference t-shirt
● Digital ad—displayed on signage throughout     ● Opt-in attendee data; name, title, company and
  the virtual event                                  email for those who visit your sponsor booth
● Access to Subsurface LIVE Community Slack      ● Swag box winner attendee data (opt-in only)
  channel                                        ● (4) Attendee polls (posted by Subsurface)
● Inclusion in Subsurface LIVE Sponsor
  Activation
● (4) Conference announcements (posted by
  Subsurface)
Silver sponsorship
                            $3,500 // 12 Available

● (1) Silver virtual kiosk                    ● (1) Printed insert to be included in the
● Inclusion in Subsurface Sponsor               Swag Box
  Activation                                  ● Company logo included in general session
● Access to Subsurface LIVE Community Slack   ● Sponsor logo inclusion on conference t-shirt
  channel                                     ● Opt-in attendee data; name, title, company
● Logo inclusion on pre-conference emails       and email for those who visit your sponsor
● Company logo/link and 50-word profile on      booth
  Subsurface LIVE Website                     ● (4) Attendee polls (posted by Subsurface
● (2) Conference announcements (posted by       LIVE)
  Subsurface LIVE)
Swag box selections
Thank you!

   Please contact Mike Mooney for more
details: mike.mooney@subsurfaceconf.com
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