Introducing Go! Aviation - The premium class airline - for everyone - April 2015
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Business traveller requires Inexpensive, faster, more flexible and versatile connections AIRLINES AIRPORTS PREMIUM CLASS AIR TRAVEL Trend Trend Trend Trend Low cost carriers drive airlines Major airports are getting Normal premium class Corporate customers are to cut costs and offer even more congested and time upgrade offers better seating seeking faster and more lower prices spent at airports is increasing and catering with some other flexible ways to travel at Result Result benefits such as flex tickets competitive prices but no time savings Result Services are downgraded. Total travelling times continue Cheaper flight slots result in to increase in the future Result Rising demand for instantly uncomfortable timetables. lowering the profitability of the More money spent on last accessible point-to-point air Airfields are chosen further employee minute reservations for no links from the actual destination to relevant benefits for the reduce costs. companies
Go! Aviation Concept Changing the game Flexible schedules Direct connections We tailor our route to your specific We link any city pairs according to demands in order to provide you with the your travel needs – we operate with most flexible schedules on the market. a true door-to-door thinking. Arrive 15 minutes Business ticket prices before departure Our unique concept and modern No more waiting – we operate from smaller state-of-the-art single-engine fleet allows us airports so boarding is convenient and quick. to offer never-done-before prices. Go! Aviation is neither a jet charter company nor a traditional passenger airline. We are a new kind of airline that cherry picks the best of both worlds.
Opportunity for a new, radical approach Combining private aviation and commercial business class markets
Opportunity for a new, radical approach Premium class aviation market, Europe 2014 0,1% Go! Aviation market share of passengers per year 136 000 Go! Aviation passengers per year 136 000 000 11 000 Go! Aviation flights back and forth per year Passengers per year
Opportunity for a new, radical approach Private flights market, Europe 2013 1% Go! Aviation market share of passengers per year 7 050 Go! Aviation flights per year 705 000 flights per year
State of the art design The comfortable and elegant cabin features a flat floor, a fully enclosed flushing lavatory and a baggage area that you can access in-flight.
Connecting all city pairs in Europe Other airlines in Europe can apply for a license in 2018 at the earliest. Go! Aviation now has a 4-year window to build its presence in Europe FROM YOUR HOME AIRPORT TO ANYWHERE IN EUROPE Flexible connections with your schedule The only Carbon Neutral Airline in Europe
New way of booking flights Multiple sales channels serve a diverse customer base INTERNET / MOBILE APP BROKERS TRAVEL AGENCIES SALES TEAM Offering Offering Offering Offering A new way of booking flights Inexpensive business flights A new segment for business Specialized routings for the combined with the traditional and an opportunity for brokers travel specific needs of corporations (Amadeus) way of booking to get new customers Opportunity Opportunity Opportunity Opportunity Give better service to clients To have corporates as plane Build up a new way of flying Breaking into the business through direct connections owners or major clients through direct connections aviation market with a and time savings with and cost sharing option minimum investment in inexpensive price marketing
Efficient capacity 8 seats in executive configuration
Go! Fractional The affordable way of flying
Fractional ownership How to Go! Fractional 1:1 1:4 Flight time 400 h/year Flight time 100 h/year 1:8 1:16 Flight time 50 h/year Flight time 25 h/year
Go! To-Market Strategy The goal is to be the biggest aviation company in its segment in Europe by 2025
Team OPERATIONS Jorma Kario Founder Growth Company Executive CEO, Accountable Manager Roope Kekäläinen Founder Professional Pilot, Flight Instructor COO, Ground Operations Antti Mähönen Partner Professional Pilot (Finnair), Flight Instructor Flight Operations Kimmo Wjuga Partner Airworthiness Manager Aircraft Maintenance Santeri Kontinen Flight Quality and Compliance Expert/Manager Quality System Sami Tiainen Professional Pilot (Zimex), Training Captain (Zimex) Training Captain Professional Pilot, Flight Instructor, B.Sc. (Tech) Aake Korkelainen Airworthiness Engineer, Pilot Aeronautical Engineering SALES Annika Eerola Director in Airline/Travel agency, Professional Pilot Sales Director Pekka Virtanen Management and Production Specialist Sales Lisa-Maaria Keskinen M.Sc. (int.relations), wide airline & on-line experience Sales Maaret Manninen Marketing and Communications Specialist Sales MARKETING Johanna Grönlund Commercial Manager (Finnair, American Express) Marketing Director Juha Palotie Digital Marketing Specialist Digital Content Manager
Get on board at the early stage to benefit the most! For more information, please contact CEO Jorma Kario jorma.kario@goaviation.fi +358 20 734 8580
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