Industry Insights A roundup of noteworthy foodservice findings for the week of May 2, 2022
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Industry Insights A roundup of noteworthy foodservice findings for the week of May 2, 2022
© 2022 Technomic, Inc.
I G N I T E C O M PA N Y
TOP 500 CHAIN RESTAURANTS
NOTABLE RANKING IMPROVEMENTS
Top 500 Chain Chain Name Chain Rank Change vs. 2019
Rankings Reshuffle
Wendy’s 5 +2 Spots
Dunkin’ 6 +2 Spots
Sonic Drive-In 11 +2 Spots
Popeyes 15 +5 Spots
Turbulent operating conditions First Watch registered the largest jump Dairy Queen 17 +4 Spots
throughout 2021 and 2020 ushered in a among full-service chains, rising 17 spots
Culver’s 30 +8 Spots
slew of ranking shifts among the since 2019 to land at spot No. 67 in this
industry’s largest chains, according to year’s ranking. The breakfast chain has Raising Cane’s Chicken Fingers 33 +9 Spots
the recently released 2022 Top 500 grown from 368 locations in 2019 to 435
by the end of 2021. Jersey Mike’s Subs 39 +8 Spots
Chain Restaurant Report.
Among top 100-ranked chains, Dutch Firehouse Subs 50 +8 Spots
Bros. Coffee and Tropical Smoothie Cafe Tropical Smoothie Cafe 52 +28 Spots
have notched the largest ranking jumps
since 2019, climbing a net total of 30 and Dutch Bros. Coffee 55 +30 Spots
28 positions, respectively.
Marco’s Pizza 56 +15 Spots
Dutch Bros. Coffee expanded its store
footprint by 22% in 2021, following a 19% Freddy’s Frozen Custard &
66 +20 Spots
increase the prior year. The drive-thru Steakburgers
coffee chain expects to continue store
First Watch 67 +17 Spots
development in 2022, with plans to open
125 additional new units during the year. Smoothie King 76 +20 Spots
Sources: Technomic Ignite Company featuring the Technomic 2022 Top 500 Chain Restaurant Report
© 2022 Technomic, Inc. 3IGNITE MENU K E Y Y O Y TA K E AWAY S
U.S. Overall National Accounts
Q1 2022 Food and Among the fastest-growing dishes
are grain salad appetizer (+83%)
and Latin-inspired salad appetizer
The Top 500-ranked U.S. menus
saw a drop in overall menu items
(-2%) but saw some notable
Beverage Insights
(+54%), both of which are increases in value meal dishes
showcasing global ingredients such across dayparts, including breakfast
as farro, black beans and Mexican value meals (+79%), burger value
corn. meals (+64%) and sandwich value
meals (+44%).
Senior menus (-6%) decreased
overall, with drops in several protein Side add-ons (+8%) increased,
The Q1 2022 Ignite menu data is live on Let’s take a look at some of the key
categories such as senior beef dish more specifically protein add-ons
Ignite, including newly updated college categories showing growth and
(-11%) and senior chicken dish (+15%), starch add-ons (+12%) and
and university and food truck menus, declines year over year.
(-12%). Senior buffet offerings vegetable add-ons (+12%). Among
which Technomic releases on a yearly
(+8%), however, saw an increase, the protein add-ons, an increase of
basis.
indicating a shift away from core more premium proteins (such as
Overall, menu items have increased menu entree availability toward a lobster) stood out.
year over year (+2%) and are slightly variety of options.
higher (+1%) than pre-pandemic (Q4 The fastest-growing ingredients list
2019) levels, when dine-in was fully Within the college and university indicates an increase of global
available and menus were significantly segment, menus are heavily applications within the Top 500,
larger. This is a welcomed change after trending toward plant-based with growth in ramen noodles
several quarters where overall item alternatives with significant growth (+50%), queso blanco (+32%), udon
count continued to be significantly lower in dishes such as imitation meat noodles (+31%) and a variety of
than pre-pandemic quarters. sandwich (+500%) and tofu chile-based sauces.
sandwich (+333%).
Chicken thigh (+47%) growth on
Food truck menus are expanding menus indicates continued use of
add-on options (+7%). Toppings cheaper cuts to offset increased
(+7%) saw growth overall, including protein costs, particularly among the
Source: Technomic Ignite Menu the addition of bacon and Top 500 chains.
Image Source: Shutterstock caramelized onions to staple menu
items.
© 2022 Technomic, Inc. 4IGNITE CONSUMER DRIVERS TO PURCHASING SANDWICHES FROM
RESTAURANTS**
Sandwich Quality and Easy to eat on the go 31%
Convenience Prioritized Quality/taste 30%
Over Low Pricing
Available at a
27%
convenient location
A craving 25%
Recent data from Technomic’s 2022 purchase sandwiches more often if
U.S. Sandwich Consumer Trend Report there was a snack size or smaller
suggests that foodservice operators will option available.* Can be prepared
need to balance quality and 25%
quickly
convenience to increase purchases.
The chart to the right shows that even Low price 19%
amidst the pandemic and inflation,
consumers continue to prioritize quality
over low price. In order to justify
Overall value 18%
charging a higher price, operators will
need to write menu descriptions that
tout quality and premium ingredients.
Healthy option 18%
Additionally, operators can play with
portion sizes to draw in consumers, with
25% strongly agreeing that they would Large portion size 11%
Signature item 11%
*Base: 854 consumers who eat sandwiches
**Base: 677 consumers who eat sandwiches from restaurants
Source: Technomic Ignite Consumer featuring the Technomic 2022 US Sandwich Consumer Trend Report
© 2022 Technomic, Inc. 5G L O B A L F O O D S E RV I C E N AV I G ATO R
Indonesia's Chain Restaurant
Growth in Overdrive
The world’s fourth-largest population Kopi Kenangan
and largest Muslim-majority nation
It’s hard to talk about Indonesia’s
doesn't always get the spotlight nearby
modern restaurant industry without
markets China and South Korea
starting with this emerging player.
receive as a hotspot for chain
Founded in 2017, this fast-growing
restaurant growth. entry into Indonesia and recently inked MCO—one of Technomic’s 200 Global
coffee chain grew nearly 40% in 2020
an expanded agreement with its Restaurant Groups to Know—to
But this Southeast Asian country has amid the worst of the pandemic
franchisee there to reach 120 units by develop an undisclosed number of
huge potential from a foodservice environment, taking its store count to
2028. That would put Wingstop among shops in Indonesia over the coming
perspective and many chains are about 425. For 2022, Kopi Kenangan
the ranks of Indonesia’s chicken years.
poised for massive growth in a market plans to add another 400 units, which
leaders including Rocket Chicken, KFC,
that until recently did not even have a would make it the second-largest Only Technomic tracks restaurant chain
CFC and Richeese Factory.
brand bigger than a thousand units. restaurant chain overall in the market. news and trends daily across 25
Subway countries in a dozen languages to keep
Here’s a breakdown of growth-minded Wingstop
clients informed and ahead of their
chains’ current plans: The American sandwich giant recently
The U.S.-based chicken specialist has competition. Learn more now.
inked a deal with a highly regarded
grown to 50 locations since its 2014
Source: Technomic Global Foodservice Navigator Program
Image Source: Shutterstock
© 2022 Technomic, Inc. 6WA N T M O R E I N S I G H T S ?
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