FISH(ING) SEASON IS HERE - Amazon S3

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FISH(ING) SEASON IS HERE - Amazon S3
April 2022
                            Volume 3
                              Issue 4

GO
FISH(ING)
SEASON IS
HERE
With the new $2 Go Fish ticket,
your players can reel in a chance
to win up to $15,000.

The Minnesota Lottery partnered
with local artist Meghan Albers
for this MN Artist Collection ticket.
Go Fish has three different scenes
featuring various fish lures that
will catch the eye of anglers and
outdoor enthusiasts.

With a 2nd chance to win cash
and angler art by Meghan Albers,
it’s oh-fish-ial that your players will
love this fun new game.
FISH(ING) SEASON IS HERE - Amazon S3
PLAYING OUR PART SINCE 1990
Time flies when you are having fun. April 17, 2022                                    ■      1.5 billion to preserve, restore and protect
                                                                                            $
is the 32nd anniversary of the first scratch ticket sold                                    Minnesota’s environment through the
in Minnesota.                                                                               Environment and Natural Resources Trust
                                                                                            Fund, Game and Fish Fund and the Natural
Since 1990, the lottery has generated approximately                                         Resources Fund.
■     $9 billion in prizes paid to players.                                          ■      2 billion has helped fund state programs,
                                                                                            $
■      900 million in commissions and incentives
      $                                                                                     including education, public safety and health
      paid to our retailer partners. This doesn’t                                           and human services.
      include the incremental sales that lottery                                      ■      51 million to support programs that prevent
                                                                                            $
      players have made when they stop in to buy a                                          and treat problem gambling.
      ticket or redeem a prize!
                                                                                      By supporting the Minnesota Lottery, you’re adding
■      3.6 billion for programs that positively impact
      $                                                                               a little fun to your customers’ day while helping
      the lives of Minnesotans.                                                       make Minnesota an even better place to live. Thank
                                                                                      you for playing your part.

    For help with accounting services, ticket status      For help with lottery equipment issues and lottery     Problem Gambling Helpline
    inquiries, ticket orders, point-of-purchase           equipment communication issues contact:                1-800-333-HOPE
    materials, lost or stolen tickets, Retailer Service                                                          If outside Minnesota, call 1-800-522-4700
                                                          IGT Hotline
    Portal assistance and lottery equipment relocation/                                                          GetGamblingHelp.com
                                                          1-888-487-9200
    removals contact:                                     24 hours a day; 7 days a week
                                                                                                                 Misprinted Ticket Reminder
    Lottery Customer Support
                                                                                                                 If you need to report a misprinted lotto ticket,
    Monday – Friday 8 a.m. – 4:30 p.m.                    Alternative Formats
                                                                                                                 call Customer Support at 651-635-8273, option 1.
    651-635-8273                                          This publication is available in alternative formats
                                                                                                                 If you leave a message, your call will be retunred
    1-888-568-8379                                        to individuals with disabilities by calling
                                                                                                                 as soon as possible.
                                                          651-635-8273 or 888-568-8379.
FISH(ING) SEASON IS HERE - Amazon S3
PREVENT THEFT
When it comes to lottery security, we are here to support you. Lottery
customer service reps are always happy to talk to you about ways to
improve lottery security at your business. Here are some of their best
tips:
■    onduct inventory and reconciliation of financials every day—
    C
    even better, at each shift change. This includes inventory of all
    tickets at the beginning and end of each shift.
■   Reconcile all activity on your weekly billing statement.

■    e aware of theft schemes, for example: snatch and grab,
    B
    distractions, irregular cashing patterns. Do not place tickets on
    the counter until you have received payment for them.
■    rain employees on proper operating procedures when a theft
    T
    occurs. Display the phone numbers employees need to call if a
    theft occurs.
■    eview the bill of lading that comes with every lottery ticket
    R
    delivery to ensure you have received all packs listed.
■    ottery retailers set their own policies on whether employees
    L
    can play lottery while working. Our recommendation is to not
    allow employees to play while they are on the clock.

Lottery Customer Support
651-635-8273 • 1-888-568-8379

Security incident calls will be answered 24/7/365 and handled
quickly. . 
FISH(ING) SEASON IS HERE - Amazon S3
MINNESOTA LOTTO GAME NEWS
Changes are coming soon to our Minnesota lotto
games. Starting May 12, 2022, Gopher 5, Daily 3,
Northstar Cash & Progressive Print-N-Play will all
have a new look! Two of these games will also have
a new name. Daily 3 will be Pick 3 and Northstar
Cash will be North 5. Before this change happens,
we wanted to let you know what to expect. More
communication will be coming soon, but if you have
any immediate questions, contact your sales rep.

New Play Slips Coming Soon
On Thursday, May 12:
STOP using all current Daily 3, Northstar Cash
& Gopher 5 play slips. START using enclosed
replacement Pick 3, North 5 & Gopher 5 play slips.
FISH(ING) SEASON IS HERE - Amazon S3
RETAILER SPOTLIGHT:
            JERRY’S BAR, BOY RIVER
Since the 1950s Jerry’s Bar has stood east of Leech
Lake just off Highway 4 between the Chippewa
National Forest and the Soo Line North Trail. The
area is popular for snowmobiling, ATVing, hunting,
fishing, and camping.

Wanda Jensen (pictured) bought Jerry’s Bar in 2010,
and she began selling the full complement of all
27 scratch games and lotto games behind the bar
in March 2021. Jensen quickly enjoyed brisk ticket
sales in her welcoming, relaxing bar that draw locals
regularly and out-of-towners back year after year.

As the only lottery seller for about 20 miles, as soon
as Jensen got the word out her loyal local customers
preferred to stop in at Jerry’s Bar for their lottery
tickets along with the relaxing ambiance, a burger,
perhaps an electronic dart game, and maybe
even some propane. Purchasing a lottery ticket
has become almost an automatic part of stopping
by, even if just for pop and chips. When Jensen
confirms if customers got everything they need, she
always asks if they got their lottery tickets.

Jerry’s Bar is a cozy friendly spot to watch Vikings
games. The bar has a tradition of including
customers wearing purple while watching a Vikings
game in a post-game photo outside the bar. With a
chance to win a lottery Vikings T-shirt with a scratch
ticket purchase, even more people want in on the
action, including Jared Allen (his cardboard likeness,
that is).

Jensen also promotes scratch games on the bar’s
Facebook page each Ticket Tuesday and is sure
to tell customers that she also sells Powerball and
other lotto games. This greatly helps advertise
lottery and increase sales. This small business in a
sparsely populated community has more than 1,100
followers on Facebook.

Lottery games have drawn new out-of-towners to
Jerry’s Bar in addition to the seasonal regulars who
enjoy a meal or evening at the bar after enjoying the
trails and other outdoor attractions. Customers also
often buy tickets for gifts to place inside birthday
and Christmas cards. And not surprisingly, this
new seller is off to a great start with a couple $500
Gopher 5 winners.
FISH(ING) SEASON IS HERE - Amazon S3
Minnesota Lottery
2645 Long Lake Road
Roseville, Minnesota 55113
mnlottery.com
Marie Hinton, Managing Editor
Stacey Kawa, Graphic Designer

This publication is available in alternative
formats to individuals with disabilities by
calling (651) 635-8273 or (888) 568-8379.

MAY SCRATCH
GAME LAUNCHES
ON SALE MAY 3, 2022

The Summer Riches scratch game launches next
month and has a top prize of $100,000. This $5 ticket
has three different scenes highlighting summers in
Minnesota. Keep an eye out for your new game kit
that will include fresh POP to help heat up your sales!

Fortune / $20                     Summer Riches / $5

Easy Money / $1                   Mystery Prize
                                  Crossword / $5
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