Emile Haddad FivePoint Holdings' builds success with his long-term, forward-looking vision for housing - Flooring Solutions

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Emile Haddad FivePoint Holdings' builds success with his long-term, forward-looking vision for housing - Flooring Solutions
The Magazine of
                                         The National Association
                                                of Home Builders

          IMPACTFUL
                         P l a n n e r
                                         FivePoint Holdings’

                                         Emile Haddad
                                             builds success
                                         with his long-term,
                                           forward-looking
                                         vision for housing

November/December 2020
Emile Haddad FivePoint Holdings' builds success with his long-term, forward-looking vision for housing - Flooring Solutions
Emile Haddad FivePoint Holdings' builds success with his long-term, forward-looking vision for housing - Flooring Solutions
Emile Haddad FivePoint Holdings' builds success with his long-term, forward-looking vision for housing - Flooring Solutions
Emile Haddad FivePoint Holdings' builds success with his long-term, forward-looking vision for housing - Flooring Solutions
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Emile Haddad FivePoint Holdings' builds success with his long-term, forward-looking vision for housing - Flooring Solutions
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Emile Haddad FivePoint Holdings' builds success with his long-term, forward-looking vision for housing - Flooring Solutions
NOVEMBER/DECEMBER 2020

                                                                                                                                                                Contents
                                                                                                                                     This concept home, built using
                                                                                                                                                                                                                                                                                       DEPARTMENTS
                                                                                                                                     materials from deconstruction
                                                                                                                                     projects, includes a kitchen island
                                                                                                                                     made from 100-year-old pine
                                                                                                                                     beams from Baltimore.
                                                                                                                                                                                                                                                                                       14         From the Editor

                                                                                                                                                                                                                                                                                                  Up Front
                                                                                                                                                                                                                                                                                       18         Pulse
                                                                                                                                                                                                                                                                                       26         Products
                                                                                                                                                                                                                                                                                       30         Operations
                                                                                                                                                                                                                                                                                       34         Design Trends

                                                                                                                                                                                                                                                                                                  Project
                                                                                                                                                                                                                                                                                       36         Ultimate Upcycle

                                                                                                                                                                                                                                                                                                  NAHB Notes
                                                                                                                                                                                                                                                                                       57         Chairman’s Letter
Cover: Colin Lenton Photography; This page (clockwise): Courtesy Hometrack Real Estate Marketing; Colin Lenton Photography

                                                                                                                                                                                                                                                                                       58         Home Innovation
                                                                                                                                                                                                                                                                                                  Research Labs
                                                                                                                                                                                                                                                                     36
                                                                                                                                                                                                                                                                                       60         Dietz’s Economy

                                                                                                                                              O N L I N E 2 4 / 7 Visit us at builderonline.com for the latest home building industry news.
                                                                                                                                                                                                                                                                                       64         Last Detail

                                                                                                                                  F E AT U R E S

                                                                                                                                  48
                                                                                                                                  The Right Mix
                                                                                                                                                                                                            52
                                                                                                                                                                                                            Community Builder
                                                                                                                                  In mixed-use communities,                                                 FivePoint Holdings’ Emile Haddad,
                                                                                                                                  developers and owners work with                                           recipient of the Legends Award in
                                                                                                                                  commercial tenants to keep                                                October during the Future Place
                                                                                                                                  amenities in place for residents.                                         virtual conference, is challenging
                                                                                                                                  By Joe Bousquin                                                           people to think more holistically
                                                                                                                                                                                                                                                                                                                                                     52
                                                                                                                                                                                                            about housing. By Lydia Lee

                                                                                                                                  Volume 43, number 11. Builder (ISSN 0744-1193; USPS 370-600) is published 12 times per year: monthly in Jan., Feb., March, April, May, June, July, Aug., Sept., Oct., Nov., and Dec. by Hanley Wood, 1152 15th St.
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Emile Haddad FivePoint Holdings' builds success with his long-term, forward-looking vision for housing - Flooring Solutions
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Emile Haddad FivePoint Holdings' builds success with his long-term, forward-looking vision for housing - Flooring Solutions
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Emile Haddad FivePoint Holdings' builds success with his long-term, forward-looking vision for housing - Flooring Solutions
MAKE
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FROM THE EDITOR

                                   Community Confidence

   W
            hen finalizing this issue for the printer, the latest                             “When you live like that and you realize the pain that comes
            NAHB/Wells Fargo Housing Market Index—which gauges                            from the separation of families, a community being torn apart,
            builder perceptions of current single-family home sales                       you have this drive to bring people back together,” he says.
   and sales expectations for the next six months as “good,” “fair,” or                       That’s a powerful message, particularly as the virus has brought
   “poor”—appeared in my inbox. The index in November increased                           about its own separation of families and communities. BUILDER
   five points to 90, its all-time high across its 35 years of existence.                 contributor Lydia Lee offers more insight (p. 52) on Haddad’s
   This shows builder confidence in the market for newly built                            impressive career, throughout which he has worked to build “the
   single-family homes is soaring.                                                        world that he dreams of,” based off advice from his father.
       Each home being built by your companies plays an important                             When speaking at Future Place, Haddad referenced a favorite
   role in building community. Housing repeatedly has been referred                       quote of his that essentially says when one door closes, we often
   to as a bright spot for the economy in recent months as the                            spend so much time looking at and thinking about the closed
   COVID-19 pandemic has raged across the United States. And while                        door that we don’t notice the other door that just opened. “I real-
   it might seem that community and the idea of coming together are                       ized a long time ago that change is not scary,” he says. “Change
   currently jeopardized by a virus that requires physical distancing                     is good, if you are willing to embrace it. If you have the courage to
   to slow its spread, it’s clear that community is needed now more                       realize that out of change, good things happen.”
   than ever—and builders are clearly confident in its future.                                It’s anyone’s guess as to just how high builder confidence can
       But while new single-family homes are in demand, mixed-use                         go before it starts its descent. And it will descend. But if we go into
   development is struggling in some areas seeing as how                                  the new year looking for the just-opened doors and working
   retail, restaurants, and office space have taken a hit from the                        toward continuing to build community, we’ll be on a good path. B
   coronavirus. One of the features in this issue (p. 48) notes that
   the residential portions of these developments are soldiering on—
   and all are hopeful that the commercial tenants can hold out for
   when the worst of the pandemic is behind us. In the meantime,
   some owners and developers have pivoted their existing retail
   space for alternative uses, while others are utilizing outdoor space
   as best they can and trying to offer help with rental and lease
   agreements to keep tenants in place.
       During the Future Place virtual conference in October, Five-
   Point Holdings chairman and CEO Emile Haddad received the
   Legends Award, which honors visionaries in the master-planned
   community space for accomplishments achieved throughout their
   career. During an interview with my colleague Tim Sullivan,
   senior managing principal at Zonda, Haddad reflected on how his                                                                Jennifer Lash
   childhood in Beirut before and during the civil war set him on a                                                               Editor-in-Chief,
   path toward a career in development—or, rather, in bringing                                                                    Residential Content Group
   people together.

              FEEDBACK We want to hear from you. Send story ideas, contributions, and comments to jlash@zondahome.com.

14 B U I L D E R   ⚫   N O V E M B E R / D EC E M B E R 2 0 2 0                                                                              B U I L D E R O N L I N E .C O M
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PULSE                                                                   Notable news, trends, and data from around the industry
                                                                                                                                                            by
                                                                                                                                                       BUILDER
                                                                                                                                                        STAFF

‘Baby Chasers’ Zero In
on the Charlotte Market
today’s top home buyers, millennials,
play an important role in where the second top
buyers, baby boomers, choose to live. Retire-
ment often comes with a complete change in
lifestyle, and many baby boomers are using
their children and grandchildren to determine
where they next put down roots. In fact, a
Zonda survey shows roughly 25% of baby
boomers plan to retire in a location near their
grandchildren, a decision that earns them the
name “baby chasers.” Migration trends are
important to understand as they fuel housing
demand, and the latest Zonda Baby Chaser
Index captures just that.
    The index considers longer-term migra-
                                                                       "There are       Charlotte Checks All the Boxes
tion patterns as well as current trends for both                                        Similar to prior years, the Southeast and Southwest continue to be the
demographic cohorts. While the latest migra-
                                                                   housing options      most desirable locations for baby chasers. Many of the top markets have
tion data used in the index captures trends                        that range from      commonalities including diversified economies, either an established
pre-COVID-19, we believe the coronavirus                           starter homes in     or growing tech presence, desirable weather, and relatively affordable
will only exaggerate these patterns.                                                    new housing. This year’s top-ranking metro, Charlotte, checks all of
                                                                    the $200,000s
                                                                                        those boxes.
    The index shows:                                                  to lakefront          Charlotte offers job opportunities across industries and is home to
•   Charlotte, North Carolina, regained its                         properties that     Bank of America, Truist, Belk, Lowe’s, and Honeywell, among others.
    position as the top baby chaser market                         can be found for     Furthermore, a favorable tax environment, increasing entertainment
    after falling to No. 2 last year;                                                   opportunities, and being geographically close to both the mountains and
                                                                  around $1 million."
•   Phoenix, the No. 3 baby chaser market                                               the beaches makes Charlotte a magnet for new growth.
    in 2020, didn’t make the list in 2018 and                                               Shaun McCutcheon, Zonda’s vice president of advisory in the South-
    moved up from No. 5 last year; and                                                  east, says: “Charlotte is a hot spot for baby chasers because of all the afore-
•   Three new markets joined the top 10                                                 mentioned reasons plus the diversity of the housing stock.” He explains
    for 2020: Atlanta, Indianapolis, and                                                that Charlotte offers low-end and high-end standard homes as well as
    San Antonio.                                                                        low-end and high-end active adult communities, enabling those moving
                                                                                        from the Midwest and California alike to be happy with their choices.
    “I’m not surprised to see Charlotte, Austin,                                        “There are housing options that range from starter homes in the
and Phoenix top the list as all three are great                                         $200,000s to lakefront properties that can be found for around $1 mil-
relocation markets for millennials,” notes                                              lion, the latter of which would be five times that price in other markets.”
Tim Sullivan, Zonda’s senior managing prin-                                                 McCutcheon himself is a real-life example of this index. He relocat-
cipal of advisory. “These markets also allow                                            ed to Charlotte from San Diego in mid-2016, and just one year later his
many baby boomers to live a classic retire-                                             parents left their home of 40 years and moved across the country to
ment consisting of downsizing their home,                                               North Carolina, primarily because they wanted to be near their only
                                                                                                                                                                                  Adobe Stock

saving some money, being near their family,                                             granddaughter. When asked why he moved, McCutcheon explains that
and, in some cases, having a better quality                                             after visiting different major metropolitan areas in the country, he felt
of life.”                                                                               Charlotte provided the highest quality of life for the lowest price.

18 B U I L D E R   ⚫   N O V E M B E R / D EC E M B E R 2 0 2 0                                                                                B U I L D E R O N L I N E .C O M
PROVEN TO
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Louisiana-Pacific Corporation. ⚠WARNING: Drilling, sawing, sanding or machining wood products can expose you to wood dust, a substance known to the State of California to cause
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PULSE
                                                                             PROVEN TO BE
Tech, Climate, and Character Drive Austin                                    ONE OF THE
                                                                             STIFFEST SUB-
Austin, the runner-up for the latest Baby Chaser Index, boasts one
of the fastest-growing tech economies in the nation. It is home to a
variety of startups as well as significant employment centers for

                                                                             FLOORS ON
Amazon, Apple, Google, Facebook, and soon Tesla’s Gigafactory
Texas. Tech employment underpins a diverse market that attracts
younger employees from across the country. For fun, Austin’s good

                                                                             THE PLANET
weather and hilly terrain sets the stage for residents to enjoy hiking
and biking as well as water activities downtown and at nearby Lake
Travis. Live music, though temporarily impacted by COVID-19,
and diverse dining options add to the appeal.
    Given the strong migration patterns, it is no surprise that Austin’s
housing market continues to impress, even amid a nationwide hous-
ing boom. The Zonda New Home Pending Sales Index shows a
54.9% year-over-year increase in contract sales in September for
Austin. Vaike O’Grady, Zonda’s regional director in Austin, says she
does not see demand in the area slowing down anytime soon.
    “Parents and grandparents want to follow their kids and grand-                                     MADE WITH
kids, and the combination of a temperate climate and lifestyle make                                    GORILL A GLUE
                                                                                                       TECHNOLOGY ®
it an easy decision to move here,” she says. “Within the metro, shop-
pers can find a variety of single-family detached homes, active adult
communities, and condos for all income levels. There’s an attention
to neighborhood-level design, and that adds character and charm.”
    As previously mentioned, we believe the COVID-19 pandemic
has only exaggerated moving trends. Zonda’s top baby chaser
markets have gained steam since the start of the pandemic as the
work-from-anywhere shift allows some freedom to where people
live. Moving forward, the biggest concern will be how builders
can keep pace on supply with how quickly demand is shifting.
—ali wolf, chief economist at zonda

Zonda Baby Chaser Index

RANK                     2018         2019                 2020

01                       Charlotte    Austin               Charlotte

02                       Austin       Orlando              Austin

03                       Raleigh      Charlotte            Phoenix
                                                                           Made with Gorilla Glue Technology ®, LP Legacy ®
04                       Nashville    Raleigh              Orlando
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05                       Dallas       Phoenix              Raleigh         combines LP innovation and Gorilla Glue Technology to
06                       Denver       Nashville            Indianapolis    create one of the strongest and stiffest sub-floors that
                                                                           has ever existed.
07                       Columbus     Dallas               Jacksonville

08                       Orlando      Jacksonville         San Antonio     See the proven performance at LPCorp.com/Legacy
09                       Las Vegas    Seattle              Denver

10                       Seattle      Denver               Atlanta

Sources: U.S. Census Bureau; Zonda
                                                                           © 2020 Louisiana-Pacific Corporation. All rights reserved. Gorilla Glue, associated logo, and Gorilla Glue
                                                                           Technology are registered trademarks of Gorilla Glue Company. All other trademarks are of or owned by
                                                                           Louisiana-Pacific Corporation. ⚠WARNING: Drilling, sawing, sanding or machining wood products can
                                                                           expose you to wood dust, a substance known to the State of California to cause cancer. Avoid inhaling wood
                                                                           dust or use a dust mask or other safeguards for personal protection. For more information, go to
                                                                           www.P65Warnings.ca.gov/wood.

B U I L D E R O N L I N E .C O M
PROPANE FACT #177

   A PROPANE RANGE GENERATES
   15% FEWER GREENHOUSE GASES
   THAN ELECTRIC

Your customers are looking for a cleaner option in the kitchen. Yet they also want
the same performance that 96 percent of professional chefs prefer. Propane
kitchen appliances give them both. The benefits don’t end there: home buyers will
pay a premium — up to 5 percent more — for an all-gas home. You want to offer
your customers everything they’re looking for, from a lower carbon footprint, to
high-performance appliances. Propane Can Do That®.

Learn more about this and hundreds of other reasons to build with propane,
at Propane.com/GetTheFacts.

                                                                                     PROPANE.COM
PULSE
                                                                                       PROVEN TO BE
                                                                                       THE #1 RADIANT
                                                                                       BARRIER

                                                      Courtesy Thrive Home Builders

                                        air quality, energy efficiency, and

          Air Matters                   peace of mind.”
                                           BUILDER spoke with Bill Rectanus,
                                        vice president of home building
    Thrive Home Builders is             operations at Thrive Home Builders,
    committed to providing              to hear about how the company is
 healthier indoor environments          improving air quality in today’s
                                        homes, and advice to other builders
                                        on how to get started.

Each year, the Environmental Pro-       BUILDER: How does Thrive Home
tection Agency recognizes industry      Builders promote safer, healthier,
organizations—from home builders        and more comfortable indoor
to raters—within its Indoor airPLUS     environments?
initiative, a voluntary partnership
and labeling program that helps         Rectanus: It starts with our
new-home builders improve the           commitment. We changed our name
quality of indoor air. Known as the     to Thrive Home Builders in 2015 to
Indoor airPLUS Leader Awards,           illustrate our mission to change the
the EPA identifies leading organi-      way homeowners think about their
zations that promote safer, health-     homes. We stock our home’s pantry
ier, and more comfortable indoor        with healthy foods, stock the fridge
                                                                                      LP® TechShield® Radiant Barrier is the original and
environments and offer enhanced         with bottled water, and find a place
indoor air quality protections.         for the exercise bike, yet the air we         best-selling radiant barrier. With patented VaporVents™
   For the past five consecutive        breathe doesn’t always enter our              technology that allows water vapor to escape, it’s proven
years, Denver-based Thrive Home         minds. We set out to change that.
                                                                                      to block up to 97% of radiant heat in the panel from
Builders has been recognized on             Then we partnered with well-
the list, and in 2019, the builder      respected labeling programs like              emitting into a home’s attic, reducing attic temperatures by
won the program’s top prize:            the EPA’s Indoor airPLUS program              up to 30° F.
Leader of the Year.                     (IAP), Energy Star for Homes, LEED
   “This year, more than ever, Ameri-   for Homes, and the Department of
cans are recognizing the importance     Energy’s Zero Energy Ready Home               See why we’re #1 at LPCorp.com/TechShield
of the indoor air quality in their      program. These programs are
homes,” said David Rowson, director     designed to help builders implement
at the EPA’s Indoor Environments        building science, water manage-
Division, in a Thrive press release.    ment, and healthy home practices
“Thrive Home Builders is at the         to provide the best health, energy
national forefront of building homes    efficiency, and durability benefits to
that provide unparalleled indoor        our homeowners.
                                                                                      © 2020 Louisiana-Pacific Corporation. All rights reserved. All trademarks are of or owned by
                                                                                      Louisiana-Pacific Corporation. ⚠WARNING: Drilling, sawing, sanding or machining wood
                                                                                      products can expose you to wood dust, a substance known to the State of California to
                                                                                      cause cancer. Avoid inhaling wood dust or use a dust mask or other safeguards for personal
                                                                                      protection. For more information, go to www.P65Warnings.ca.gov/wood.
B U I L D E R O N L I N E .C O M
PULSE
                                                                                PROVEN TO SEAL
                                                                                OUT MOISTURE
                                                                                AND AIR
  And we changed our building          BUILDER: How have new or
practices. Every one of our homes      potential homeowners reacted
has a ventilation system that brings   to increased indoor air quality
outdoor air in. We have advanced       pre-COVID? And post-COVID?
moisture management practices to
keep water outside of your home        Rectanus: Indoor air quality is
and reduce mold, which is an           always a strong selling point. We
asthma trigger.                        might need to convince a potential
  Formaldehyde and harsh chemi-        homeowner the benefits of energy
cals are released into the air by      efficiency, for example, but our
many common building materials         buyers know they care about
and household products. So, we         health. We only need to outline how
build using paints, carpets, and       our homes support health.
wood products that keep levels of         The focus on health has only
these chemicals low.                   increased due to COVID. In
                                       Colorado, we had the added air
                                       quality threat caused by severe
BUILDER: Thrive Home Builders          forest fires. It’s driven demand for
has been an Indoor airPLUS Leader      new homes and, particularly,
for five years. How did the company    homes with the most advanced
approach indoor air quality in         HVAC and ventilation systems.
the beginning?

Rectanus: We have been there           BUILDER: What advice can you
since the beginning. Our team built    give to other builders looking to
one of the first EPA Indoor airPLUS    incorporate more healthy
homes in the United States during      measures?
its pilot program back in 2006.
We maintained many of those pro-       Rectanus: We would advise other
gram specifications in our homes       builders to partner with a reputable
for years until we committed to        program like the Indoor airPLUS
100% participation with the pro-       program. We also recommend
gram in 2013.                          partnering with a strong building
   Starting with a comprehensive       science adviser to insure you are
and detailed program like IAP gave     properly looking at the entire home
us the guidance and education to       as a system and don’t inadvertently
know we had the core principles        build in any issues that could
of indoor air quality correct. From    negatively impact your otherwise
this partnership and continuing        good intentions.
education, we were able to advance
our specification levels even beyond
the IAP program and know that          BUILDER: How will the company
we were making the best decisions      continue to evolve its indoor air
for our homeowners.                    quality practices? What’s next?

                                       Rectanus: Thrive has begun to look
BUILDER: What is the biggest           more deeply into health beyond just
challenge to developing better         indoor air quality. We started to
indoor air quality in homes?           offer new items like HEPA filtration,
                                       air quality monitors, humidification,   LP WeatherLogic® Air & Water Barrier is proven to
Rectanus: The biggest challenge        touchless faucets, water filtration,    provide a tight envelope for long-term energy efficiency.
to developing better indoor air        and bidet and self-cleaning toilets.
quality in homes is remembering        We will continue to monitor the
                                                                               With the protection of an integrated water resistive barrier
that the house is a system. By         acceptance of these types of            on the panel, you don’t have to worry about moisture
this I don’t just mean a ventilation   healthy home features and see how       getting behind it like traditional housewrap products.
system—I’m referring to the way all    we push the agenda forward with
of the parts and pieces of the home    offerings that are meaningful to our
work together. Superior indoor air     homeowners.—symone garvett              See how LP WeatherLogic panels defend against air and
quality is dependent on addressing                                             water at LPCorp.com/WeatherLogic
the entire system to include sound
building science, water manage-
ment, ventilation, and product
selection practices.

                                                                               © 2020 Louisiana-Pacific Corporation. All rights reserved. All trademarks are of or owned
                                                                               by Louisiana-Pacific Corporation. ⚠WARNING: Drilling, sawing, sanding or machining
                                                                               wood products can expose you to wood dust, a substance known to the State of California
                                                                               to cause cancer. Avoid inhaling wood dust or use a dust mask or other safeguards for
                                                                               personal protection. For more information, go to www.P65Warnings.ca.gov/wood.

B U I L D E R O N L I N E .C O M
PRODUCTS

                                                                                                                       SHERWIN-WILLIAMS
                                                                                                                     The FlexTemp Exterior Acrylic coating’s
                                                                                                                     temperature-adaptive properties allow for
                                                                                                                     application in a wide range of temperatures,
                                                                                                                     from 35 F to 120 F, without any change
                                                                                                                     in performance. The paint’s 100% acrylic
                                                                                                                     formula allows for easy application, does
                                                                                                                     not require technique adjustment or
                                                                                                                     extenders in response to temperature
                                                                                                                     extremes, and provides resistance to
                                                                                                                     flaking, peeling, and weather damage once
                                                                                                                     applied. It is available in a flat, satin, or
                                                                                                                     gloss sheen, and can be tinted in VinylSafe
                                                                                                                     paint colors. sherwin-williams.com

                          Built to Impress
              The industry’s latest exterior products lend beauty
                      and durability to outdoor spaces
                                                                                                                       LP SMARTSIDE
                                                     b y M A RY S A L MON S E N
                                                                                                                     The LP SmartSide Smooth Finish Vertical
                                                                                                                     Siding is designed both to meet the modern
       CERTAINTEED                                                                                                   farmhouse design trend and to complement
    The next generation of CertainTeed’s Cedar Impressions siding includes new colors and                            the manufacturer’s SmartSide Smooth Finish
    shapes for the product line’s Double 7-inch 3G Straight Edge Perfection Shingles.                                Narrow Trim. The board-and-batten style
    New features include slanted, tapered gaps with deeper shadow, high-definition textures,                         siding is made with engineered wood strand
    and an offset corner to create a woven appearance. The double-course panels provide more                         technology, and comes pre-primed for paint
    coverage and require fewer fasteners than single-course siding. Designed with COVID-19                           adhesion. The siding is available in 16-foot
    building practices in mind, the panels’ easier install process saves time and helps to reduce                    lengths in an effort to reduce horizontal
    worker density on the jobsite. certainteed.com                                                                   joints, and is designed to withstand impacts,
                                                                                                                     freeze/thaw cycle damage, fungal decay,
                                                                                                                     and humidity. lpcorp.com

                                                                       ◄ ORTAL
                                                                       The Wilderness Collection features Ortal’s
                                                                       Firelog Technology—a gas delivery system
                                                                       that flows directly through the log media.
                                                                       According to the manufacturer, this system
                                                                       is designed to deliver a taller flame that
                                                                       more closely resembles the look and feel
                                                                       of a log campfire than traditional “ribbon”
                                                                       style burners in many gas features.
                                                                       The fireplaces offer flexible venting
                                                                       arrangements that enable installation
                                                                       anywhere, indoors and outdoors.
                                                                       ortalheat.com

26 B U I L D E R      N O V E M B E R / D EC E M B E R 2 0 2 0                                                                                B U I L D E R O N L I N E .C O M
Designed to
perform beautifully.
The unmistakable quality and versatility of Bosch
home appliances lend value to every project.

Full suite of appliances,                  Connected appliances       A range of handle       Dedicated trade tools and
from new refrigerators with                with Home Connect™ offer   styles and finishes to   services, supporting your
the QuickIcePro System™                    cutting-edge solutions     match any aesthetic.    project from start to finish.
to our new industrial-style                clients seek.
ranges and rangetops.

Visit us at:
www.bosch-home.com/us/trade

© 2020 Bosch Home Appliances | www.bosch-home.com/us
Real projects start with
the industry standard
Throughout design and construction, Bell Architecture used
AIA contracts to construct the Oakridge Park Residence in
New Orleans, designed around a treasured swimming pool.
AIA documents used: A101®-Owner/Contractor Agreement, A201®-General Conditions,
B101-Owner/Architect Agreement, and associated administrative G-forms.
Learn more at aiacontracts.org/builder-oakridge

 ©Will Crocker Photography
VOCs

                                                                                               Viruses/Bacteria
                                      Dust/Allergens

                                                                               Moisture

Effective healthy air solution gets a BOOST

Our easy-to-install 100 CFM Intelli-Balance Energy Recovery Ventilator is now even more effective. When large
gatherings in the home require greater ventilation, the new occupant-controllable BOOST function increases
airflow on demand. With the flip of a switch, two ECM motors with Smart Flow™ technology BOOST output power to
provide healthier indoor environments.

                                               NEW!
                                               When large gatherings require more ventilation,
                                               call on Intelli-Balance with BOOST to increase airflow.

           BALANCED                                    EFFICIENT                               VERSATILE
    Expels stale polluted air          ‘Set it and forget it’ operation provides     Ideal for new airtight homes and
while supplying fresh, filtered air    consistent, predictable airflow & helps      multi-family dwellings built to meet
   for tightly built envelopes          reduce virus and bacterial exposure           the latest codes and standards

Give your homes and your sales a healthy boost. Visit your local HVAC distributor or www.intellibalance.com to
learn more today.
OPERATIONS

                                                                                                      LIVE AND IN-PERSON
                                                                                                      If the liquidation route is chosen, Houston-based
                                                                                                      Builders Auction Co. has helped builders across
                                                                                                      the country with auction services since 1996.
                                                                                                      Leading national builders annually represented
                                                                                                      on the Builder 100 list, including David Week-
                                                                                                      ley, Lennar, Meritage Homes, Mattamy Homes,
                                                                                                      Taylor Morrison, M/I Homes, NVR, and more,
                                                                                                      have all used the company’s services to liquidate
                                                                                                      a model’s contents.

    Auction Transition                                                                                    For the traditional, in-person auction that
                                                                                                      the company had practiced for over 20 years,
                                                                                                      the builder would collaborate with the auction
                                                                                                      team to set a date and send out notices of sale
    When COVID-19 hit, Builders Auction Co. pivoted—with                                              to local prospective bidders. Then on the day
    much success—its in-person business to online                                                     of, the team would arrive at the model, arrange
                                                                                                      and catalog the furnishings, cover the floors to
                                                                                                      reduce the risk of damage, register bidders,
    b y S Y MON E G A RV E T T                                                                        and sell the contents within a couple of hours.
                                                                                                          “From the start, there were plenty of people
                                                                                                      to fill the house, but that eventually became a

    B
            uilders, large and small, know the advantages of                After a 40-hour           concern of mine, and it was a pain point for the
            building and designing model homes in their communi-            online bidding period,    builders,” says Bruce Sutter, president and CEO
                                                                            winning bidders
            ties. Even in the age of pioneering technology, a fully fur-                              at Builders Auction Co. “Rightfully because
                                                                            must select specific
    nished model serves as the first in-person impression and allows        pickup times to collect   they were fearful of too many people in the
    buyers to physically envision themselves living in the space.           their items curbside      house, mostly for what could be the damage or
        When the community sells out or when the model is no longer         from the model to         perceived damage for the new homeowner.”
    needed, it goes up for sale. Builders, motivated to raise profits and   ensure proper social          When the coronavirus pandemic hit earlier
                                                                            distancing.
    reduce expenses, then have several options for dealing with the                                   this year, Sutter and the Builders Auction team                  Eddie Harper, on behalf of Builders Auction Co.
    staged pieces within the home. Top choices include selling the                                    were unable to host in-person auctions at
    furniture to the model buyer with the home purchase, moving the                                   models and decided to quickly shift the process
    items to another model, storing it for a future model, or liquidat-                               to online, in order to continue serving builders
    ing the assets by selling to employees, using an auction company,                                 at a peak time of uncertainty.
    or giving to local resale or consignment companies.                                                   Before COVID, Sutter had considered mov-
        “We do a couple different things,” says Chrissie Hartle, re-                                  ing the company’s operations online, but he
    gional sales specialist at Ryan Homes, an NVR brand. “We do                                       “felt that a lot people would lose their jobs or
    reuse our furniture in our models at times, and there are times                                   some folks in the company wouldn’t want to go
    where we do just say we’ve used this furniture long enough and                                    in that direction,” he says. “So, when the COVID
    let’s liquidate it.”                                                                              crisis happened, there was no choice.”

30 B U I L D E R      N O V E M B E R / D EC E M B E R 2 0 2 0                                                                     B U I L D E R O N L I N E .C O M
Clean, Simple, Modern,
                Matching Elegance
      Better Home Products can elevate your next project from a mere show home, to a virtual
     showplace. Our complete collection of locksets and bath accessories with matching cabinet
        pulls and finishes provide the elegant decorative touch needed to enhance any décor.

 TIBURON
 COLLECTION

                                                         STINSON BEACH CABINET PULL
                                                                                                      TIBURON
                                                                                                     HANDLESET

        PASSAGE                           PRIVACY                          DUMMY
                                                                                                    Available
                                                                                                    Finishes:

                                                                                                   Chrome

       TOWEL BAR                       PAPER HOLDER                      TOWEL RING
                                                                                                   Satin Nickel
                                                                                                   Satin Brass
                                                                                                   Dark Bronze
                                                                                                   Matte Black

Available builder programs—including our ‘Branded House Partnership’ program—will fulfill the needs of builders
both large and small. Visit www.betterhomeproducts.com and click on the ‘Builder Programs’ tab for more details.

           Matching Design and Finish Locksets and Bath Accessories
         GREAT FILL RATE • EXCELLENT QUALITY • SAME DAY SHIPPING FOR FAST DEALER DELIVERIES!
                                  www.betterhomeproducts.com
OPERATIONS

 VIRTUAL BENEFITS                                 ipating builders have been surprised at the          damage or wear and tear to both the
 To move its services online, Builders Auction    results. Some of the benefits include:               goods and property.
 Co. discovered an online bidding platform                                                         •   Better traffic management. Builders
 and decided to post photos, dimensions, and      •   Potential higher revenues. On a per-item         Auction Co. assigns winning bidders a
 descriptions of the various model’s contents         basis, builders using online auctions are        pickup time and limits curbside pickups
 to its website during set auction times.             earning 10% to 20% more—and some-                to 10 people per hour.
     Users are able to view upcoming auctions,        times up to 50% more—than with a live
 register for email alerts, and bid for items         auction.                                        “You would never know that anything
 directly from the website. When an auction       •   More bidders. The number of bidders          changed, as far as the process is concerned,”
 starts, locals have 40 hours to bid and rebid        has also increased with a live auction,      explains Hartle. “It still is the same process,
 on items of their choosing. From there,              since bidders don’t have to leave home.      except you’re bidding on a computer instead
 winning bidders will pick a time slot to pick    •   More time for bids. With a 40-hour bid-      of in-person. Everything else has been
 up their furniture curbside or they may elect        ding period, bidders have plenty of time     seamless.”
 to utilize a mover and have it delivered.            to research the items and make their bids.      Alicia Schwarze, director of operations
 Besides a few staff members and the profes-      •   The ability to sell more items. Because      at Dallas-based Trophy Signature Homes, a
 sional movers, no one is allowed in the home         the model is full of people during a live    subsidiary of Green Brick Partners, agrees.
 to ensure proper social distancing.                  auction, safety dictates a limit on the      Her first online auction with Trophy made
     “People don’t necessarily want to go and         number of items that can be sold. In an      more revenue than the traditional, in-
 spend time at a live auction, even though it’s       online auction, builders can bring in        person approach, due to more interested
 entertaining,” says Sutter, noting that the          items from other models and fill the         online bidders.
 switch to online makes much more sense from          entire space with merchandise.                  “To me, I like it better,” says Schwarze.
 a business standpoint.                           •   Fewer people in the home. Limiting           “Even if COVID goes away, which I hope it
     Although the transition from in-person to        access to the model to just staff and pro-   does, I think I would still want to do virtual
 online was unanticipated and quick, partic-          fessional movers lessens the chance for      auctions.” B

                                                        Take Efficiency Through the Roof
It’s all in the
                                                      Cu                         The Code Compliant Choice
                                                           rv
                                                             es

                                                                  Until now, there was no way to use an out-of-the-box roof cap
                                                                  for venting clothes dryers. Code disallows screens and requires
                                                                  a damper. Even modified, other vents are too airflow restrictive.

   Airflow Efficiency
   The DryerJack® is the only choice specifically designed to meet the demanding needs of dryers. Visit DryerJack.com to
   learn how the patented curved damper delivers superior efficiency and helps minimize a very serious fire risk.

888-443-7937                                                                                                    DryerJack.com
Building
         Construction and design practices          Values That
       that protect the environment are more
     than a good idea, they're becoming an
                                                    Go Beyond
    essential part of doing business. But          Sustainability
   when it comes to building in a way that
  truly respects and preserves our limited
 resources, it's only part of the story.                         SierraPacificWindows.com   I   800-824-7744   A Division of

                                   ur
Sustainable vertical integration, our
unique seed-to-window manufacturing approach. Owning
                                              Owniing every step of the manufacturing
                                                                        manufacturiing process gives
                                                                                               giives
us something no other window company has – complete control of everything
                                                                     hi ffrom            quality
                                                                             m product quali  ity to hhow we practice
environmental stewardship. We’re the only window and door company that builds this way, and it affects everything
about us as a company, starting with where we get our wood.

The benefits of being your own supplier. We buy wood from ourselves. Our parent company owns over two
million acres of prime forestland, maintained with strict adherence to the environmental protection standards of the
Sustainable Forestry Initiative® (SFI). As a result, we'll plant 7 million new trees this year, and schedule
frequent visits from our professional foresters and wildlife biologists to help protect wildlife habitat. For
 generations, we've been growing more than we harvest, to make us more than sustainable. Much more.

   Every step of the process helps us do more. The vertical integration manufacturing cycle that produces
   our world-class windows and doors gives us more ways to protect resources too. We process the wood, convert the
    lumber, assemble the components, and ship the products. The bark and sawdust left over? It fuels seven cogeneration
     energy plants that produce energy for our local communities. This approach makes us different. It makes us better
      at protecting quality, our people, our communities and our environment.

         Windows and doors greater than the sum of their parts. Building products this way is an
           expression of what we value as a company, one that will have lasting effects for generations to come.
             Increased forest growth reduces greenhouse gasses through carbon sequestration. Vertical integration
               helps us respect our limited resources. Our goal is to work with you to become part of something
                  bigger than ourselves. And on this point, we will never compromise.

                          Watch our values come to life at sierrapacificwindows.com/videos
DESIGN TRENDS

                                                                                    Classic
                                                                                    Modernization
                                                                                    Painted brick is popular right now—especially
                                                                                    in the South

                                                                                    b y AU RO R A Z E L E D O N

                                                                                    W
                                                                                               ith the modern farmhouse look still red-hot, it’s easy
                                                                                               to imagine that siding—either vinyl or fiber-cement—
                                                                                               would have overtaken brick and stucco in popularity. But
                                                                                    that’s not the case.
                                                                                        Looking at NAHB’s recent reporting of Census data on the exte-
                                                                                    rior materials used in new construction, there’s been some shift-
                                                                                    ing—stucco has gained in popularity—but the overall balances
                                                                                    remain fairly fixed, and geographically quite diverse. In the South
                                                                                    Central region (including Texas), traditionally a hot zone for house
                                                                                    plan sales, siding has grown in popularity in recent years, but brick
                                                                                    is still the No. 1 choice.
                                                                                        That aligns with what Southern designers report. Explains Mis-
                                                                                    sissippi-based designer Jonathan Boone: “White painted brick
                                                                                    designs are as hot as ever and somewhat of a refuge from the white
                                                                                    farmhouse siding look that has been the go-to for the last few years.
                                                                                    It gives the client an option of a more modern (clean) feel, with the
                                                                                    peace of mind of a brick home.”
                                                                                        This design from Boone’s firm House Plan Zone illustrates his
                                                                                    point beautifully. Carriage-style garage doors jazz up the front-facing
                                                                                    garage, while a stately, but not over-the-top, entryway creates a
                                                                                    grand first impression.
                                                                                        See more stylish brick house plans at go.hw.net/BD1120-plans. B

            PLAN #430-235

            View and browse plans at builderhouseplans.com.

            square footage                    dimensions          5-set
            2,199                             68’ 8” x 59’ 10”    $1,245
            bedrooms                          foundation          cad
            3                                 Crawlspace, slab    $1,995
                                              (basement also
            bathrooms                                             pdf
                                              available)
            2                                                     $1,095
                                                                  5-set with pdf
                                                                  $1,345

34 B U I L D E R      N O V E M B E R / D EC E M B E R 2 0 2 0                                                                         B U I L D E R O N L I N E .C O M
A FLOOR THOUSANDS OF
                                                                 REPUTATIONS STAND ON.

       When floors are engineered together, they work together. You can stake your
       reputation on it. We do. We start with the best framing components in the
       industry, Weyerhaeuser Trus Joist® TJI® Joists and TimberStrand®
       LSL Rim Board. Pull them together with our Edge Gold™ enhanced floor
       panels and you’ve got a floor system built to last, from a company whose
       reputation has stood strong since 1900.
       For more info go to Weyerhaeuser.com/woodproducts

      Weyerhaeuser, Trus Joist, TJI, TimberStrand Rim Board are registered trademarks and Edge Gold
is a trademark of Weyerhaeuser NR. © 2020 Weyerhaeuser NR Company. All rights reserved.
New Opportunities
                      Furniture, lighting, and
                    decorative elements were
                        also sourced from
                   deconstruction projects from
                        Massachusetts to
                              Florida.

36 B U I L D E R   ⚫   N O V E M B E R / D EC E M B E R 2 0 2 0   B U I L D E R O N L I N E .C O M
Ultimate Upcycle
                                                                              Nonprofit Second Chance designed an entire concept home
                                                                                           using recycled building materials

                                                                                                               b y S Y MON E G A RV E T T

                                                               F
                                                                     or many typical remodeling projects, home-              S E C O N D ’ S S TA R T
                                                                     owners hire a contractor to remove the old and bring    Founded in 2001, Second Chance is a 501(c)(3) non-
                                                                     in the new. But at a time when supply challenges sur-   profit that “provides people, materials, and the environ-
                                                               round certain building products, what if some of the mate-    ment with a second chance.” The social enterprise
                                                               rials used in new-home builds or remodeling projects          deconstructs old buildings and homes, salvages usable
                                                               weren’t brand new?                                            materials and additional donated items, and uses the
                                                                   In the past couple of decades, people have come to see    revenue generated to provide job training and workforce
                    Courtesy Hometrack Real Estate Marketing

                                                               how disposable society can be and many have started to        development for people with various employment obsta-
                                                               favor reusing items because it’s environmentally conscious,   cles in the Baltimore region.
                                                               is more affordable, and can offer different design styles.       Founder and president Mark Foster began with a
                                                               Companies like Craigslist, Goodwill, Facebook Market-         team of four employees that specialized in deconstruc-
                                                               place, and local consignment shops are examples of where      tion and has quickly grown to a company that employs
                                                               to buy used household items, such as furniture, appliances,   250 people in deconstruction, salvage, retail, operations,
                                                               or decor, but Baltimore-based nonprofit Second Chance         transportation, and customer service.
                                                               takes the concept further by salvaging unwanted building         “We started off with architectural salvage and pre-
                                                               materials from single-family homes.                           serving historical elements, ensuring they don’t go away,”

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PROJECTS

    says Foster. “Fortunately, over a period of                   the organization picks up more than 1,000         COMPLETE CONCEPT
    time, it diversified. Now, when you come in to                donations of materials and furniture from         To fulfill his dream, Foster bought a 1,600-
    our store, you see the full gamut of things that              small remodeling projects by professionals        square-foot home north of Baltimore in
    would be part of building and furnishing a                    and DIYers.                                       Towson, Maryland, in 2013 with the intent
    house—that could be artwork, furniture,                          All of the items gathered are displayed in     to deconstruct the existing property, rebuild
    floors, doors, windows, appliances, pretty                    the company’s 250,000-square-foot retail          with materials collected from other decon-
    much the whole spectrum.”                                     location in downtown Baltimore, which sells       struction projects, and utilize the home as a
        On average, the organization deconstructs                 the wide selection of donated and reclaimed       Second Chance concept house.
    roughly 250 homes—with an average size of                     items to builders, designers, collectors, and         Although the project took over six years to
    2,500 square feet—each year stretching from                   the general public.                               complete, the team started by stripping the
    Maine to Florida, with many requests from                        In the store, the organization designs small   property to its studs. They were able to leave
    home builders that are clearing away an exist-                vignettes to showcase how several items with      the foundation wall in the front and two
    ing property to make room for a new struc-                    various histories can be grouped together         chimneys and build 6,000 square feet on the
    ture. Second Chance employees also take                       to create a new space, but Foster wanted to       back to bring the new home close to roughly
    apart partial projects, including interior guts               produce a larger-scale project that could tell    8,200 square feet.
    or remodels, where they will strip everything                 the whole story of what Second Chance is              “It’s been a labor of love, but we wanted to
    but leave the framing and foundations. Plus,                  able to accomplish.                               do it thoughtfully,” says Foster. “We did it all

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Second Level Floor Plan

          RECYCLED WOOD
          The boards lining the
          interior niche are from
          a barn in Monkton,
          Maryland, while the
          perimeter beams
          came from Greenwich,
          Connecticut.
                                     First Level Floor Plan
          REUSED WINDOWS
          All of the windows and
          doors, except the one
          in the barrel ceiling
          hallway, were sourced
          from a project in York,
          Pennsylvania.

          FOCAL POINT
          The kitchen island
          countertop is
          100-year-old pine
          beams rescued from
          the Maryland Chemical
          Co. warehouse in
          Baltimore.

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    internally within our organization—none of
    whom are designers or architects—to show
    others they can do this, too.”
        The organization sourced a large percent-
    age of the building and design materials—
    such as the floors, doors, windows, cabinetry,
    countertops, mantels, and railings—from
    previous homes.
        For example, there are 10 different kinds of
    flooring in the house, each with a different
    history. The flooring in the office was sourced
    from an old Baltimore basilica and the cherry
    flooring in one of the secondary bedrooms
    was from the former home of actress Anne
    Bancroft in Queenstown, Maryland.
        More obvious design details, such as the
    marble mantel in the library, also have unique
    stories. The architectural piece, signed and
    dated by the artist in the 1930s, was taken
    out of a Philadelphia–based project.
        “It’s those kind of things that drive us to
    continue to save items from the landfill and
    teach people the value of those materials that
    have come before us, because we may never see
    that kind of work again,” continues Foster.
        All of the windows were sourced as well,
    except one. The team purchased the half
    round one in the barrel ceiling hallway, due to
    the specific curvature of that space.
        Drywall, molding and millwork, and up-
    dated technology also were purchased to sup-
    plement the reused materials. The home has
    additional environmental elements, includ-
    ing geothermal and solar features and electric
    car charging in the garage, to continue the
    organization’s commitment to environment
    beyond reuse.                                                          ASSORTED
        Going forward, Foster plans to develop a                            FLOORING
                                                                          There are 10
    Matterport to showcase the home to people                        different flooring
    across the country. Anyone will be able to tour                species throughout
    the home virtually, click on the materials to get             the house, including
    the story behind a particular item, and possibly                 heart pine from a
                                                                  basilica in the office.
    click further to Second Chance’s inventory
    where designers could purchase similar mate-
    rials for their projects.                                      FORMAL LIBRARY
        “Hopefully, this creates a venue that we can               The library’s marble
                                                                      mantel is from a
    bring people in to see, but at the same time                  home in Philadelphia,
    they also get to hear about who got the materi-                 while the cabinets
    als from where and why this has been an im-                     were sourced from
    portant element of their pathway on to a better                  Washington, D.C.
    future,” he concludes. “It’s really a second
    chance for people and a second chance for
    materials.” B

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