Edible Cape Cod 2021 media kit - Edible Communities

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Edible Cape Cod 2021 media kit - Edible Communities
edible Cape Cod

 2021 media kit
Edible Cape Cod 2021 media kit - Edible Communities
Celebrating the Abundance of
           Cape Cod’s Food Shed

E        dible Cape Cod is a seasonal food magazine that delivers
         the best the region has to offer. With a topnotch team of
writers and photographers, we produce a high quality magazine
that aims to be the definitive word on local food and drink.

Our goal is to inspire, inform, and entertain. We use the powerful
art of storytelling to introduce readers to the region’s farmers, fish-
ermen, beverage and food artisans, and chefs.

Our magazine is designed to be read cover to cover. We pack each
issue with pages of stunning photos and captivating articles. We
take pride in every page, using quality materials and expert
printing to create a lasting work of art. In fact, many of our readers
tell us they save every issue.

Edible Cape Cod is part of an award-winning network of
independently owned Edible magazines. With more than 80 titles
across North America, locals and visitors alike recognize the brand
and seek out copies wherever they are available.

We invite you to join us and be part of the story.

Cori & Larry Egan
Publishers
Edible Cape Cod 2021 media kit - Edible Communities
edible Cape Cod                 2021      Rate Sheet & Specs

Why Advertise With Us?                                   Distribution
•   We are the region’s go-to resource for local,        •   Our print run is 65,000 copies, distributed
    seasonal, sustainable food and drink information.        throughout the Cape. Our distributors tell us that
                                                             patrons seek out our publication and copies get
•   We reach consumers who sincerely care about              snapped up fast.

    2021
    supporting local businesses like yours.
                                                         •   We distribute at quality grocery stores, gourmet
•   Your ad gets read. Our readers seek out, savor,          product stores, wine shops, breweries and wineries,
    and save every copy of edible CAPE COD. Our              farmers’ markets, restaurants, special events and
    magazines are valuable reference material that are       other local businesses/organizations.
    not discarded like general interest publications –
    we always have more editorial content than           •   A growing number of copies are mailed to paying
    advertisements, so your ad will not get lost in          subscribers and food professionals.
    the crowd
                                                         Our Readers Tell Us...
•   You’ll get visibility all across Cape Cod, and
    beyond. From Bourne to Provincetown,                 •   they keep our magazine and refer back to recipes
    edible CAPE COD is available free of charge              and tips.
    exclusively through our advertising partners.        •   they read edible CAPE COD from cover to cover.
    We also have a good number of paid subscribers       •   they value the ads because “they are relevant.”
    across the nation.
                                                         •   And readers are concerned, connected, and
•   You’ll be aligning your business with the                community-minded. They look for value, but don’t
    movement to strengthen and build our local               mind paying more for something of exceptional
    food communities. Your support allows us                 quality with a good local story behind it. ey are
    to continue to promote its bounty.                       more likely to support a local store than shop online
                                                             or at a big box store.
But That’s Not All
With any size print display ad, you also receive:        Demographics*
                                                         •   77% women
•   Cross digital media exposure;
                                                         •   Age 18-64
•   Reposts of your Facebook posts shared with our       •   87% college educated, professional, with a mean
    7000+ followers;                                         household income of $94,000
•   A steady supply of magazines for your customers –    •   Average reader is a 48 year-old who regularly drinks
    they’ll thank you for it and come back for more;         beer, wine or spirits, eats out at least once per week,
                                                             and purchases artisanal food from farmers’ markets
•   Direct web links from your ad in the online,
    digital edition of the magazine;                     •   Pass along readership = 3.5 per copy

•   Opportunity for services to build an ad from
    logo, images and text supplied by you (deadline      * Survey information collected by Edible Communities
    is 7 days earlier for ads needing this service).     Our distribution numbers are third-party audited by the Alliance for
                                                         Audited Media.
Edible Cape Cod 2021 media kit - Edible Communities
edible Cape Cod                 2021                 Rate Sheet & Specs
Premium Positions/Covers                                   Size (width x height)     1 issue    4 issues (avg per issue*)

Back Cover
(final size includes 1/8” for full bleeds)                 8.625 x 11.125            $2,710     $2,440

Inside Front Cover Full Page
(final size includes 1/8” for full bleeds)                 8.625 x 11.125            $2,350     $2,145

      2021
Inside Front Cover Half Page
(horizontal only)
                                                           7.375 x 4.75              $1,345     $1,295

Inside Back Cover Full Page
                                                           8.625 x 11.125            $2,175     $1,990
(final size includes 1/8” for full bleeds)

Inside Back Cover Half Page
(horizontal only)
                                                           7.375 x 4.75              $1,320     $1,195

Interior Pages
Full Page                                                  8.625 x 11.125            $1,650     $1,500
(final size includes 1/8” for full bleeds)

Half Page
(horizontal)
                                                           7.375 x 4.75              $970       $895

Half Page
(vertical)                                                 3.5625 x 9.75             $970       $895

Quarter Page
(vertical only)                                            3.5625 x 4.75             $640       $590

Eighth Page
(horizontal only)                                          3.5625 x 2.25             $350       $330

    Important Dates                             Spring                Summer          Fall             Winter
    Ad Deadline                                 March 10              May 10          July 10          October 8
    Publication Date                            May 1                 July 1          September 1      November 21

Ad File Format Specifications:
•    Press-optimized PDF preferred, CMYK (not RGB),
     300+ dpi, JPG or EPS also accepted – must adhere to                                    To learn more
     dimensions listed above                                                            about ad partnerships,
•    Full-bleed ads cannot have text within 1/2” of                                      contact Cori Egan at
     the trimline                                                                      ads@ediblecapecod.com
                                                                                           or 508-280-5938
* Full 4-issue discount comes off 4th consecutive issue – first 3 issues at
single-issue rate, and 4th issue reflects entire annual discount, unless
other arrangements have been made.                                                                            Rev. 12/24/2020
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