Come Together with the Industry at Truck World - 2022 Exhibitor Prospectus www.truckworld.ca
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Come Together
with the Industry
at Truck World
International Centre
Toronto, Canada
April 21, 22, 23, 2022
2022 Exhibitor Prospectus
www.truckworld.ca
Reconnect with the Industry at Truck World
ALL UNDER ONE ROOF
Truck World connects you to decision makers from
companies of all sizes.
83%
500+ Trucks - 5%
100-449 Trucks - 11%
25-29 Trucks - 16%
of attendees surveyed stated
their reason for attending is to 10-24 Trucks - 13%
either make a purchasing decision 5-9 Trucks - 12%
or gather information on new 1-4 Trucks - 43%
equipment, products, services.
500+ Trucks - 5%
100-449 Trucks - 11%
Truck World facilitates face-to-face meetings
25-29 Trucks - 16%
with targeted audience.
10-24 Trucks - 13% Fleets - 6,387
Owner/Operators - 2,853
5-9 Trucks - 12%
New Vehicle Dealers - 546
1-4 Trucks - 43% Manufacturers - 759
TOTAL HD Wholesaler/Distributor - 234
19,595 Heavy Duty Service/Repair Shops - 717
Industry Service Providers,including
Associations, Govt., Media - 1,465
Industry Guest/Family Menbers - 1,846
Exhibitors - 4,788
Nearly
80 % of attendees surveyed come to Truck World to speak one-on-one
with product experts and to improve their industry knowledge.
Truck World brings Canada’s largest fleets
together, in one place.
89 % Aecon, Armour Transportation, Challenger, Canada Cartage,
CN Rail Coca Cola, Consolidated Fastfrate, Day & Ross Inc,
Dept Of National Defence, Erb Transport, GFL Environmental,
Groupe Robert, Loblaw, Manitoulin Transport, Metro Foods,
of attendees surveyed who
Mullen Group, Penske, Purolator Inc, Rosedale Group, Ryder,
came to Truck World
SG Transport, Sunbury Transport, TFI International, Titanium
in 2018 plan to attend Transportation Group, Trans X, Trimac Transportation,
Truck World 2022 U Haul, UPS Canada, Walmart Canada Westcan...
Recent trends
Year-to-Year Floor Space Year-to-Year Exhibitor Totals
200,000 600
182,963
160,000 166,500 525
150,000 500
138,125 451
Square Footage
Number of Exhibits
440
100,000 400
357
50,000 300
0 0
2012 2014 2016 2018 2012 2014 2016 2018
Year Year
Targeted marketing to attract the right prospects.
Truck World 2022 will include:
210,000 direct mail impressions
VIP brochures mailed and distributed to trucking Online
companies, truck, trailer dealers, parts & Truck World Website drew 68,830 unique users.
accessories distributors, truck stops & gas Truck World Interactive floor plan and online list of
stations and exhibitor customers exhibitors were viewed 58,830 times
53 Emails 230,000 Magazine inserts
E-newsletters, E-blasts sent to registered attendees, VIP invitation inserted in Today’s Trucking,
to Today’s Trucking, Truck & Trailer, Road Today Truck & Trailer and in other Partner Industry
E-newsletter subscribers publications
37 Industry ads Social Media
National advertising campaign and editorial coverage Over 1,500 followers on Twitter, 1,100 video views,
in Today’s Trucking, Truck & Trailer, Road Today, 4,450 likes and 4,746 followers on Facebook
Transport Routier and other Industry publications
Special events & educational program attract more targeted audience
VIP Kick off New in 2022!
72%
Breakfast
MORE
Thursday April 21, 2022 New Product Showcase Truck Tech THAN
8 am – 10 am. Over 300 on the show floor. Fleet Summit
top executives attend Make your new product This event will take place of surveyed attendees
the Truck World VIP STAND OUT on the show floor during the show, on
Kick off Breakfast
came to Truck World to
and increase your company’s Friday April 22, 2022
discover new products
exposure with Truck World’s from 8:00 to 12:00 PM, in
Aviation Ballroom in Hall 5 and innovations
New Product Window Showcase!Show Dates & Hours | Thursday April 21, 10 am to 6 pm | Friday April 22, 10 am to 6 pm | Saturday April 23, 9 am to 5 pm
Raise your company’s profile with Truck World sponsorships
Choose from a variety of opportunities to boost awareness of your company before, during and after the show.
Online Promotional
Opportunities Opportunities
Promote your company’s attendance Boost your brand during
pre-show. You will have more traffic the show with some
at your booth if you remind people unique opportunities
you’ll be there.
Onsite Marketing Opportunities
Advertise your brand on the show floor
with various opportunities such as banners,
floor decals and other option designed to
get your brand out front.
Rates and contact information
Rates in Canadian Dollars and subject The following are included in our booth space rates:
to applicable taxes
Exhibitor marketing tools Supplied with booth space
100 – 599 sq ft.................... $19.15 / sq ft
• VIP promo code: To invite your customers • Standard drape
600 – 999 sq ft.................... $16.85 / sq ft
and prospects to the show, compliments of • Material handling/ drayage (up to 5,000 lbs
1,000 -1,999 sq ft...............$14.30 / sq ft your company
2,000 + sq ft........................ $11.80 / sq ft only) to and from your booth.
• Printed brochure: Customized printed Any weight exceeding 5,000 lbs will be
Corner premium for 100 – 599 sq. ft. inline, brochures with your promo code charged to exhibitor. (Booth assembly and
end caps peninsula and island booths disassembly not included)
• Customized Email Invitations:
1 corner:.......................................... $165 Your customized HTML email invitation with • Online exhibitor manual
2 corners:.........................................$290 your promo code to send to your customers
Not included in our rates but mandatory:
3 corners:.........................................$390 and prospects.
Exhibitors are required to have their exhibit
4 corners:.........................................$450 • New product showcase: space fully covered with carpet or other suitable
Logo in Truck World online Promote your new equipment, product, floor covering. You have the option to bring
exhibitor listing .................................$185 services, available to the Canadian Market your own carpet or you can rent it from
Your video(s) within the last 14 months our official decorator.
In Truck World online exhibitor
listiing.............................................. $199
New product in Truck World
New Product Showcase...................$390
The recruitment pavilion will run all 3 days of the show.
Recruiters can either book a booth space in the recruitment pavilion in Hall 4, or on the general show floor.
Apply now to secure a booth space
Produced by:
To book your space on the To book your space in
general show floor: the recruitment pavilion:
Thierry Quagliata, Kathy Koras,
Show Manager Sales Manager 5353 Dundas Street West, Suite 400, Toronto, Canada
thierry@truckworld.ca kathy@truckworld.ca +1-416-510-5235 Fax: +1-416-510-5140
416-510-5235 416-510-6892 www.truckworld.ca
Or visit us at www.truckworld.caYou can also read
