Best Practices - Seamless Customer Experience: Combining AI, Virtual Agents, and Live Agents - Andy Traba, Director of Product, NICE Anand ...
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Andy Traba, Director of Anand Janefalkar , Jonathan Kershaw, Product, NICE CEO and Founder, Director of Product UJET, Inc. Management, Vonage Best Practices - Seamless Customer Experience: Combining AI, Virtual Agents, and Live Agents SEPTEMBER 2021
Seamless Customer Experience: Combining AI, Virtual Agents, and Live Agents PRESENTED BY: Jonathan Kershaw Product Management
CX in the Contact Center Great CX Information exists Intelligent Routing Inquiries addressed Additional Purchases Solve own problems Easy navigation quickly and easily Net promoter Before the Self Service During the call After the call call Wrong answers Poor IVR Transfers Repeat Call Incorrect routing Hold Detractor Problematic CX Long wait time
Self Service Using Virtual Assistant Voice enabled Omnichannel Natural Optimise self service Language Contact Center Understanding Efficiency (KPIS/SLAs) 24 x 7 support Increased Contextual capacity in the Conversation contact center Transfer Reduce wait time Automate Decrease inbound simple calls calls Support complex calls
Connect Calls Through Intelligent • Route customer calls to the best Dynamic Routing available agent with the help of AI’s intelligent, dynamic and personalized data-driven abilities: ▪ Provides scalable and repeatable benefits to businesses ▪ Makes sure agents are prepared to handle calls based on demand and type
Shift Agent Focus from Process to Conversation Why is AI Needed • Speed to competency During the Call? • Contact Centers take more complex calls • Suggest solutions • Recommend next best actions A voice conversation is a “rare” opportunity to engage with customers and differentiate Agents should focus here Conversational Focus Agents currently focus here Process Focus 6
Optimize Agent Performance and Listen Tap into “all” customer Gain an ‘outside in’ view of conversations for the customer actionable insights Integrated tightly Identify issues before they with CRM, customer and contact center view escalate Listen to and understand Make Quality Management customer sentiment efficient and effective Get near real time See what agents are doing feedback on conversation on their screens performance
Traditional segmented model of CX in the Contact Center Before the Self Service During the call After the call call
Holistic Approach to CX in the Contact Center After the call Self Service Increase NPS/CSat Contact Reduction Decrease churn Handle simple enquiries Increase agent engagement Automate simple process calls Improve business insights Differentiated Customer Experience During the call Before the call Augment the advisor Intelligent Routing Reduce AHT Increase agent effectiveness Reduce Wrap time Increase FTF Improve coaching
Thank you Jonathan Kershaw https://www.vonage.com/contact-centers Jonathan.Kershaw@vonage.com PRESENTATION TITLE
THE AI BEHIND BETTER EXPERIENCES Driving better experiences for every customer, on each interaction, and on any channel
Hello! Andy Traba Director of Product Marketing NICE
AI powers better experiences
AI Transforms Interactions into Experiences Interactions Discover Identify Act Improve self-service Drive better outcomes Real-time guidance Personalize coaching
How Artificial Intelligence Perfects a Customer’s Journey Powers digital experiences Routes for the best outcome Personalizes for the highest CSAT Improves every interaction Let’s explore AI-powered CX…
Instead of calling, Briana resolves her issue in self-service Artificial Fast-tracks digital development Intelligence Prioritize top intents in a click Powers Turns interactions into self-service data smarter self- Discover new insights and replace guesswork service by Design experiences for highest containment learning from Perfect resolution paths from agent activities agent-assisted interactions 17
When Briana needs live service, she is routed to the best agent for her needs Called Yesterday Supervisor Escalation Artificial High LTV Low Sentiment Intelligence Routes for the Refinancing Connector Personality best outcome using many attributes Marketing Cohort Lives in Illinois English Lake House Language in Wisconsin 18
During the call, the agent receives real-time updates on how to improve Briana’s experience Drives satisfaction in the moment Live CSAT Artificial Personalize CX on every contact Intelligence Understands people Alerts & Messages Power soft-skills proven to drive satisfaction Personalizes A trusted advisor on every call to increase Unbiased guidance, just in time CSAT in real- Alerts & Live Scores time Messages 19
After the call, the agent receives personalized feedback to build skill sets that improve CSAT Tracks Key Behaviors Identify the best opportunities Artificial Intelligence Objectively analyzes 100% of calls Personalize coaching builds agent Focus on Soft-skills to improve CSAT skills to Drive behavioral change continuously and consistently improve CX 20
WITH ARTIFICIAL INTELLIGENCE EVERY PURPOSE- CHANNEL BUILT EVERY OUT-OF-THE INTERACTION BOX EVERY CUSTOMER
Learn more www.nice.com/enlighten Connect Andy.Traba@mattersight.com
Reimagining the AI-Powered Contact Center Seamless Customer Experience: Combining AI, Virtual Agents and Live Agents September 14, 2021 Anand Janefalkar - UJET © 2021 UJET, Inc. All Rights Reserved. | UJET Confidential 23
Customer-Centric Objectives & Challenges Common customer journey challenges for the modern enterprise ● Consistent, predictable CX and operations across multiple departments, LOB’s, user and issue types, and resource pools ● Effective, conversational self-service (beyond the knowledge base) ● Contextual continuity when escalating to human agents ● Data and device leverage for predictive, contextual, and personalized support ● Workflow-integrated business processes, policies, and logic ● Effortless resolution and post-support customer retention ● CX as a growth engine © 2021 UJET, Inc. All Rights Reserved. | UJET Confidential 24
AI-Powered Orchestration & Optimization Predictive & Dynamic Routing Capture metadata and context to predict intent and inform routing to minimize customer effort and friction Virtual Agent Specialization Provide immediate and 24/7 conversational self-service and support, through AI and virtual agent specialization for more complex issues Virtual & Live Agent Bonding Analyze context and sentiment in real-time for a more efficient, personalized experiences and relay on escalation to live agents for a seamless handoff © 2021 UJET, Inc. All Rights Reserved. | UJET Confidential 25
AI-Powered Orchestration & Optimization Active Agent Assistance & Training Provide real-time insights to the agent rather than forcing them to stick to a static script and improve QM training agents on different scenarios Intelligent Automation Reduce AHT and ACW by automating data gathering and entry, ticket management and customer record updates so agent ca focus on the customer and their issue Monitoring and Reporting Survey traffic in real-time, combine and report data on determined time (daily, weekly, monthly), performance analysis, surface wins/losses in CX © 2021 UJET, Inc. All Rights Reserved. | UJET Confidential 26
visit or email: nextgen@ujet.cx © 2021 UJET, Inc. All Rights Reserved. | UJET Confidential 27
Andy Traba, Director of Anand Janefalkar , Jonathan Kershaw, Product, NICE CEO and Founder, Director of Product www.nice.com UJET, Inc. Management, Vonage www.ujet.cx www.vonage.com Best Practices - Seamless Customer Experience: Combining AI, Virtual Agents, and Live Agents SEPTEMBER 2021
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