A celebration of Britishness for the travel, tourism and hospitality sectors - press1
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PRESS RELEASE January 2018
for immediate release
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A celebration of Britishness for the travel, tourism and hospitality sectors …
Fudge Kitchen launch their new ‘London Slider’ range at ISM 2020: four lines of
handmade fudge bearing iconic symbols of one of the world’s greatest cities …
… and showcase their Union Flag packaged range of gift fudge and an extensive
Christmas 2020 range of brittles, fudges and caramels …
All at Stand K40 4.2, ISM, Koelnswald, Cologne
2nd – 5th February 2020
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ISM is one of the most important international trade shows in the Sweets and
Snacks industry calendar.
“2020 will be Fudge Kitchen’s sixth ISM,” explains Fudge Kitchen MD, Sian
Holt, “which is a testament to how important the show is to us. Over the
years, it has given us quality leads for UK and international buyers that have
significantly helped growth; and has developed our distribution networks
across Europe and as far as Canada.”
“As we are a very person-based company,” she continues, “ISM importantly
allows us to personally reconnect with our existing customers, introducing
them to our products, ranges and new packaging; and helping them to hone
their listings for 2020 – with Christmas always a key planning focus. And
because Fudge Kitchen is defined by innovation, it is also the place for
launching our new products and an indispensable window on global
confectionery trends and new ingredients. I am looking forward to scouting for interesting new products, developing
themes and inspiration to take back to our busy development kitchen in Kent.”
Fudge Kitchen will again be there in February, then, appropriately overlooked by the GREAT of Great Britain,
where they will be showcasing their own celebration of Britishness, including a range of four fudge selections
emblazoned with the Union flag, and their 2020 NPD, the London Slider range, launching at the show.
Says Rupert Allinson, FK’s Key Accounts Manager, “We are very excited about unveiling our new London Sliders
at ISM. The packaging celebrates three much loved icons of our capital – Big Ben, the classic red Telephone Box
and, of course, the London bus – alongside a fourth generic “I Love London’ line; making it the perfect, premium
gift product for London based or focused brands, particularly in the tourist, hospitality and travel sectors. From gift
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shop souvenirs to hotel loyalty rewards to impulse treats in the city’s finest stores to corporate gifts
for London brands. These are six handmade squares of premium vanilla fudge that speak of the history of the city
and are made less than 60 miles away in Kent, the Garden of England.“
NEW London Sliders …
Six generous squares of vanilla fudge, handmade in small 10kg
batches using all-natural ingredients by an artisan team in Fudge
Kitchen’s Kent production facility and each individually hand
decorated. Each lined up in a bronzed sliding tray with a choice of
four London themed sleeves featuring the Union flag and icons of
the capital: Big Ben, the great London Bus, a classic red
Telephone Box or an ‘I Love London’ message.
Weight: 125g
RRP: £6
Availability: www.fudgekitchen.co.uk and selected
stockists from January 2020
The Union Flag collection ...
Proudly flying the flag for Britishness, the Union flag range comes in
four sizes, to cover off every fudge eventuality: from individually
boxed single Fudge Treats, perfect for pillow turndowns or loyalty
gifts, to nine and six piece gift selections, to a whopping 24 piece
showcase of award-winning flavours. All come with the FK guarantee
of all-natural ingredients, handmade in small batches and hand
decorated in the FK Kentish production facility.
Availability: www.fudgekitchen.co.uk and selected stockists
Best of British selection … A nine-piece celebration of some of the recipes that put the Great in front of Britain.
Make way for Cherry Bakewell, Apple Crumble, Clotted Cream, Traditional Vanilla, Chocolate Fruit & Nut, Stem
Ginger, White Chocolate & Raspberry and Great Taste Award Winners Double Trouble Chocolate and
Butterscotch. Weight: 195g | RRP: £10
British Signature selection … Amongst the 12 featured flavours doubled up within, are five prestigious Great
Taste Award winners: Sea Salted Caramel, Double Trouble Chocolate, Peanut Butter, Butterscotch and Sticky
Toffee Pudding. They are joined by Traditional Vanilla, Enrobed Dark Chocolate with Rock Salt, Café Mocha, Stem
Ginger, Chocolate Fruit & Nut, Cherry Bakewell and White Chocolate & Raspberry; completing a comprehensive
masterclass in artisan fudge-making. Weight: 525g | RRP: £25
Traditional Fudge Slider … Six squares of handmade, vanilla fudge each bearing a golden FK swirl logo, while
lined up in an elegant sliding tray, to supply a handmade hit of luxury to everything from corporate gifts to gift shop
treats. Weight: 125g | RRP: £6
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Christmas 2020 …
2019 saw a radical redesign across the Fudge Kitchen Christmas range, with
a gorgeous gilt and red seasonal livery, bringing uniformity, sumptuous shop
display opportunities and a message of luxury across an annually expanding
range of products. Last year welcomed …
• Fudge Crackers … ingeniously packaged to release three seasonal
squares of premium fudge with one pull, and perfect for stockings or
Christmas table favours.
• Christmas Sharer fudge selection … a 24 piece seasonal selection
in a beautiful, luxury gift box, inside which everything from Mince Pies, Christmas Pudding, Chocolate
Orange and Stollen have been uncannily recreated in handmade, creamy fudge.
• Tuck Box Trio … three packs of crumbly fudge, nut brittle and chocolate caramels, all celebrating the
flavour du jour, speculoos, and cleverly packaged as a triptych of treats.
• Speculoos Nut Brittle … the sweet snap of hand stretched brittle, combined with the salty crunch of
mixed nuts underpinned by the warming spice of authentic Dutch speculoos. Christmas in a mouthful.
Find the full Christmas range at ISM’s Stand K40 4.2 and maybe probe the team for some clues about Fudge
Kitchen’s exciting NPD plans for Christmas 2020. Here’s one to keep you going …
NEW for Christmas 2020: Spiced Caramels … launching at
ISM and joining a five strong range of chocolate-coated
caramels, comes a Christmas line packed with festive flavours.
Creamy caramel, each batch hand worked on marble counters
for 15 minutes, is flavoured with speculoos, perfectly balanced
for cinnamon, nutmeg, anise and cloves and sealed in an
ingenious, telescopic luxury box.
Weight: 125g | RRP: £8 | Available: Christmas 2020
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Editors’ Notes …
• Fudge Kitchen started as Jim Garrahy’s Fudge Kitchen in Blackpool in 1983. In 1995, the company was bought
by MD Sian Holt, who expanded into seven still thriving shops in Bath, York, Cambridge, Canterbury, Windsor,
Edinburgh and Oxford, before steering the brand into a new, exciting wholesale phase of its life, with the
development in 2012 of the Gourmet Butter Fudge range. Their 60+ products, across a menu of some 40
flavours, have racked up seventeen Great Taste Awards and include Drinking Fudge, Fudge Sauces, Gift
Hampers, themed gift selections, Sliders, Sharing Squares, Fudge Making kits and the Delectables range of Brittles
and Caramels. All are available online at fudgekitchen.co.uk and selected lines are available through over 200
stockists nationwide, including Selfridges, Waitrose, Harrods, Lakeland, Firebox, Fenwicks, Adnams and
independent speciality stores. Fudge Kitchen also supply some of the UK’s most luxurious hotels, Wembley
Stadium events and make own label premium confectionery products for Selfridges, Harrods and Whittard’s of
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Chelsea, amongst others. They export to up to 20 countries from France to the Falkland Islands.
Digital brochure: http://www.fudgekitchen.co.uk/files/FudgeKitchenCatalogue.pdf
• Fudge Kitchen supply their products direct, but also export through European distributors Bommel, in Holland
(http://www.bommelsconserven.nl), Der Suesse Regenbogen, Karsten Ebert, Gross-u Einzelhandel
(https://dersuesseregenbogen.de) and Dovetale Collections, Canada (https://dovetalecollections.com).
• The boasty bit: Fudge Kitchen are proud to have received 22 Great Taste Awards in 2010, 2011, 2013, 2015,
2016, 2017, 2018 and 2019. They were named Ambient Manufacturing Company of the Year at the 2014/15
industry Oscars, the Food Manufacturing Excellence Awards, and are shortlisted for the 2019/20 one; and MD
Sian Holt was awarded a Special Award for Leadership and Vision by Produced in Kent and sits on the board
of Produced in Kent.
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weblinks … press enquiries …
w: www.fudgekitchen.co.uk Lisa Jones, Dandelion PR
f: www.facebook.com/fudgekitchen e: lisa@dandelionpr.co.uk
tw: @fudgekitchen t: 07968 963456
blog: www.fudgeblog.co.uk tw | fb: @dandylisa |@dandelionPRUK
instagram: fudgekitchen_uk
linked in: sian-holt-6b71a02b
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Fudge Kitchen’s team of artisans hand decorate every piece of all natural fudge, in
their Kent production facility
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