2019 Conference Sponsorship Package Overview - Analytics By Design
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Who are we?
We share the stories and strategies of the organizations
navigating the fourth industrial revolution.
Analytics by Design is a non-profit organisation devoted to exploring the possibilities at the intersection
of technology, design and digital transformation. Analytics by Design began in 2018 when these
communities came together to share their knowledge and perspectives at our inaugural conference.
Today, we are exploring a wide range of topics – from discovering novel business applications of
analytics, sharing trends in disruptive technologies, to evangelizing important societal problems that AI
might bring globally. We produce content from articles, podcasts and videos; the ideas and themes of
which culminate every year into a single premiere conference.
Integrate content
Host quarterly panel
creation and digital
discussions on selected
marketing to spread
industries and areas.
knowledge.
sponsorship@abdtoronto.com | abdtoronto.comThe ABD Conference Experience
We focus on the most relevant and
pressing topics in tech & business.
When: July 2019 Others
10%
In 2018, we curated our topic list to touch on the
Where: TIFF Bell
CPGs
pressing trends of the year such as the blockchain. 3%
Lightbox Transportation
In 2019, we are looking to curate contents with the 5%
expert input of our steering committee and all our Technology
past speakers. The current topics on the top of our 33%
Healthcare
mind right now: 9%
● Humans 2.0
● The Future of Work
● Smart Cities Finance
Finance
21%
● Connectivity of Tomorrow Consulting 21%
● Customer experience reimagined 19%
Theatre Style
“I actually hung around the whole day to keep
Venue Capacity 500 chatting with people between talks. So many
Stephen
VIP Seating for Sponsors Piron
other real smart practitioners were around
CEO @ Dessa and the other speakers were on point.”
Stephen Piron, ABD 2018 First Keynote
Speaker
sponsorship@abdtoronto.com | abdtoronto.comWhy sponsor ABD?
Relevant Talent Brand
Training Acquisition Recognition
ABD conferences present a unique We have a strong partnership with We have a robust digital content
opportunity for corporate teams to Queen’s University and over the last production effort! Sponsors can
learn from a diverse and growing year have extended our outreach to take advantage of co-marketing
community. some of the brightest student groups opportunities with ABD to extend
across many other universities. your investment beyond the single
● Among corporate participants, more day event.
than 70% listed “learning” as the ● Platinum sponsors will have direct and
primary objective in attending the 2018 exclusive access to a full contact list for ● Feature the thought-leadership of
event. recruitment prospecting your brightest leaders
● The ABD 2019 conference will continue ● Over a quarter of attendees attend the ● Be featured in our monthly
featuring speakers across multiple conference with the goal of finding newsletter and/or a part of our
industries. It will also create two tracks new opportunities multi-channel social media
to tailor program design that will serve
coverage
both business and technical audiences.
sponsorship@abdtoronto.com | abdtoronto.comPlatinum Sponsor
Leading up to the big day, we’ll build On the day of the event, your brand
buzz with your leaders and ideas. (and your seats) will be front and center.
Pre-Event Digital Media Distribution Ticketing and Seating Perks
● Integrated co-marketing effort ** ● Up to 25 complimentary tickets (approx. $7,000 value)*
● Up to 2 written article features * ● Reserved VIP Seating
● 1 video project (day-in-the-life feature, thought leadership) * ● Discounted additional tickets
● Headliner recognition in newsletter
● Headliner website recognition Conference Day Exposure
● 20 mins keynote speaking opportunity or 1 hour panel speaking
Data and Information opportunity *
● Full attendee list (Names, Titles, Companies) ● 60 sec. video spot during the conference
● Aggregated Attendee Statistics ● Full Page Ad in program booklet
● Exclusive access to special recruitment list (Name, Contact ● Extensive logo exposure during breaks
Info, Resume) ● Headline MC shoutout
● Company swag inclusion in all attendee take-away bags
Future Collaboration ● Logo on badges
● Priority consideration for quarterly event focus (inquire for
details)
* Subject to ABD team review - inquire for details
** Coordination with sponsor marketing team - inquire for details
sponsorship@abdtoronto.com | abdtoronto.comGold Sponsor
Be part of a growing community and Take the (second) best seats in the house.
showcase your technology initiatives.
Pre-Event Digital Media Distribution Ticketing and Seating Perks
● Multi-channel co-marketing social media campaign ● Up to 18 complimentary tickets (approx. $5,400+)
● Up to 2 interview article features * ● Reserved VIP Seating
● Recognition in future newsletter circulation for the year ● Discounted additional tickets
● Website recognition
Conference Day Exposure
Data and Information ● Panel speaker opportunity (60 mins.) *
● Aggregated Attendee Statistics ● 30 sec. video spot during the conference
● Half Page ad in program booklet
Future Collaboration ● Logo exposure during breaks
● Priority consideration company-specific quarterly events ● MC shoutout
(inquire for details)
* Subject to ABD team review - inquire for details
Did you know? Around 37% of past professional attendees
are Directors and above. Raise your profile by speaking and
attending as a team.
sponsorship@abdtoronto.com | abdtoronto.comSilver Sponsor
Join as a community contributor to On the day of the conference, your support
experience ABD. won’t go unnoticed.
Pre-Event Digital Media Distribution Ticketing and Seating Perks
● 1-2 month co-marketing social media campaign ● Up to 9 complimentary tickets (approx. $2,500+)*
● 1 community spotlight feature article ● VIP seating
● Recognition in future newsletter circulation for the year ● Discounted additional tickets
● Website recognition
Conference Day Exposure
Data and Information ● Quarter Page Ad in program booklet
● Aggregated attendee statistics ● Logo exposure during breaks
● MC shoutout
Future Collaboration
● Priority consideration for company-specific quarterly events
(inquire for details)
* Subject to ABD team review - inquire for details
Did you know? Nearly 35% of tickets sold last year were from
corporate teams buying in bulk to the equivalent of a
sponsorship package without actually sponsoring. Don’t
miss out on great opportunities to collaborate with us!
sponsorship@abdtoronto.com | abdtoronto.comTier Comparison
Platinum Gold Silver Partner
25 18 9 5-9
Complimentary Passes ($7,000+ value) ($5,400+ value) ($2,500+ value) ($1,000+ value)
Headline feature on all Special mention in: Special mention in: Mentioned in conference
material. This Includes: • 2 interviews • 1 community spotlight material, social media
• Up to 2 written • Website recognition interview and website.
article features • Conference materials • Website recognition
• 1 video project • Social media • Event guide
Marketing
• Newsletter • Conference Material • Social media
• Website recognition • Conference Material
• Social media
• Conference
materials
Presence on conference Presence on conference Presence on conference Mentions in conference
posters posters handouts material
Brand Presence 60 sec company video 30 sec company video
Full page ad on booklet Half page ad on booklet
Logo on badges
Keynote Speaker & Panelist Contribution Panelist Contribution Panelist Contribution
Speaker / Panelist Slot Panelist
Exclusive interviews and Exclusive interviews Feature Article
Content in-depth content focus
Names, Contact Info, Names, Contact Info,
Recruitment Resume, Supplementary Resume
Info
Full Delegate List Aggregated Attendee Aggregated Attendee
Data Stats Stats
sponsorship@abdtoronto.com | abdtoronto.comTestimonies
“The first iteration of Analytics By Design was a very ambitious event, drawing experts from domains as diverse as
Blockchain and AI, tying all of their knowledge together under the joint banner of analytics and design. From my
perspective, the event was a spectacular success: I gained insights into how the title disciplines serve to both
support and tie together many of the crucial technologies of the 21st century. I will definitely be returning in
2019.”
Tom Sommerville, Co-Chair of AgileTo & Agile Coach at RBC
“Analytics by Design was one of its kind in Toronto. It managed to combine experienced professionals in analytics
with the new minds of AI and Machine Learning, prompting great discussions about the future of analytics in
Canada. From the history of AI to the future of Blockchain, ABD's premise held strong throughout the conference,
mainly considering it is the first year it takes place. As an entrepreneur and analytics professional, it was great to
see open discussions about analytics beyond buzzwords and technical terms. I am looking forward to attending
the next conference.”
Lucas Calestini, Founder of Real Retina Analytics
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