2019 Conference Sponsorship Package Overview - Analytics By Design

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2019 Conference Sponsorship Package Overview - Analytics By Design
Analytics By Design

2019 Conference
Sponsorship
Package
Overview
2019 Conference Sponsorship Package Overview - Analytics By Design
Who are we?

          We share the stories and strategies of the organizations
               navigating the fourth industrial revolution.

    Analytics by Design is a non-profit organisation devoted to exploring the possibilities at the intersection
    of technology, design and digital transformation. Analytics by Design began in 2018 when these
    communities came together to share their knowledge and perspectives at our inaugural conference.
    Today, we are exploring a wide range of topics – from discovering novel business applications of
    analytics, sharing trends in disruptive technologies, to evangelizing important societal problems that AI
    might bring globally. We produce content from articles, podcasts and videos; the ideas and themes of
    which culminate every year into a single premiere conference.

            Integrate content
                                                                                             Host quarterly panel
           creation and digital
                                                                                            discussions on selected
           marketing to spread
                                                                                             industries and areas.
               knowledge.

                                  sponsorship@abdtoronto.com | abdtoronto.com
2019 Conference Sponsorship Package Overview - Analytics By Design
The ABD Conference Experience
                                               We focus on the most relevant and
                                               pressing topics in tech & business.
    When: July 2019                                                                                  Others
                                                                                                      10%
                           In 2018, we curated our topic list to touch on the
    Where: TIFF Bell
                                                                                              CPGs
                           pressing trends of the year such as the blockchain.                 3%

      Lightbox                                                                    Transportation
                           In 2019, we are looking to curate contents with the         5%
                           expert input of our steering committee and all our                                    Technology
                           past speakers. The current topics on the top of our                                      33%
                                                                                 Healthcare
                           mind right now:                                          9%
                              ●     Humans 2.0
                              ●     The Future of Work
                              ●     Smart Cities                                                              Finance
                                                                                                              Finance
                                                                                                                21%
                              ●     Connectivity of Tomorrow                        Consulting                  21%
                              ●     Customer experience reimagined                     19%

     Theatre Style
                                                                   “I actually hung around the whole day to keep
  Venue Capacity 500                                               chatting with people between talks. So many
                                                Stephen
VIP Seating for Sponsors                         Piron
                                                                   other real smart practitioners were around
                                               CEO @ Dessa         and the other speakers were on point.”

                                                                   Stephen Piron, ABD 2018 First Keynote
                                                                   Speaker

                           sponsorship@abdtoronto.com | abdtoronto.com
2019 Conference Sponsorship Package Overview - Analytics By Design
Why sponsor ABD?

                Relevant                                           Talent                                            Brand
                Training                                         Acquisition                                       Recognition

 ABD conferences present a unique                   We have a strong partnership with                   We have a robust digital content
 opportunity for corporate teams to                 Queen’s University and over the last                production effort! Sponsors can
 learn from a diverse and growing                   year have extended our outreach to                  take advantage of co-marketing
 community.                                         some of the brightest student groups                opportunities with ABD to extend
                                                    across many other universities.                     your investment beyond the single
   ●   Among corporate participants, more                                                               day event.
       than 70% listed “learning” as the              ●   Platinum sponsors will have direct and
       primary objective in attending the 2018            exclusive access to a full contact list for     ●   Feature the thought-leadership of
       event.                                             recruitment prospecting                             your brightest leaders
   ●   The ABD 2019 conference will continue          ●   Over a quarter of attendees attend the          ●   Be featured in our monthly
       featuring speakers across multiple                 conference with the goal of finding                 newsletter and/or a part of our
       industries. It will also create two tracks         new opportunities                                   multi-channel social media
       to tailor program design that will serve
                                                                                                              coverage
       both business and technical audiences.

                                               sponsorship@abdtoronto.com | abdtoronto.com
2019 Conference Sponsorship Package Overview - Analytics By Design
Platinum Sponsor

 Leading up to the big day, we’ll build                                              On the day of the event, your brand
   buzz with your leaders and ideas.                                               (and your seats) will be front and center.

Pre-Event Digital Media Distribution                                           Ticketing and Seating Perks
   ●   Integrated co-marketing effort **                                          ●    Up to 25 complimentary tickets (approx. $7,000 value)*
   ●   Up to 2 written article features *                                         ●    Reserved VIP Seating
   ●   1 video project (day-in-the-life feature, thought leadership) *            ●    Discounted additional tickets
   ●   Headliner recognition in newsletter
   ●   Headliner website recognition                                           Conference Day Exposure
                                                                                 ●    20 mins keynote speaking opportunity or 1 hour panel speaking
Data and Information                                                                  opportunity *
  ●    Full attendee list (Names, Titles, Companies)                             ●    60 sec. video spot during the conference
  ●    Aggregated Attendee Statistics                                            ●    Full Page Ad in program booklet
  ●    Exclusive access to special recruitment list (Name, Contact               ●    Extensive logo exposure during breaks
       Info, Resume)                                                             ●    Headline MC shoutout
                                                                                 ●    Company swag inclusion in all attendee take-away bags
Future Collaboration                                                             ●    Logo on badges
  ●    Priority consideration for quarterly event focus (inquire for
       details)
* Subject to ABD team review - inquire for details
** Coordination with sponsor marketing team - inquire for details

                                                              sponsorship@abdtoronto.com | abdtoronto.com
2019 Conference Sponsorship Package Overview - Analytics By Design
Gold Sponsor

 Be part of a growing community and                                      Take the (second) best seats in the house.
showcase your technology initiatives.

Pre-Event Digital Media Distribution                                  Ticketing and Seating Perks
   ●   Multi-channel co-marketing social media campaign                  ●    Up to 18 complimentary tickets (approx. $5,400+)
   ●   Up to 2 interview article features *                              ●    Reserved VIP Seating
   ●   Recognition in future newsletter circulation for the year         ●    Discounted additional tickets
   ●   Website recognition
                                                                      Conference Day Exposure
Data and Information                                                    ●    Panel speaker opportunity (60 mins.) *
  ●    Aggregated Attendee Statistics                                   ●    30 sec. video spot during the conference
                                                                        ●    Half Page ad in program booklet
Future Collaboration                                                    ●    Logo exposure during breaks
  ●    Priority consideration company-specific quarterly events         ●    MC shoutout
       (inquire for details)

* Subject to ABD team review - inquire for details

                                                                            Did you know? Around 37% of past professional attendees
                                                                            are Directors and above. Raise your profile by speaking and
                                                                                               attending as a team.

                                                     sponsorship@abdtoronto.com | abdtoronto.com
2019 Conference Sponsorship Package Overview - Analytics By Design
Silver Sponsor

   Join as a community contributor to                                   On the day of the conference, your support
             experience ABD.                                                       won’t go unnoticed.

Pre-Event Digital Media Distribution                                  Ticketing and Seating Perks
   ●   1-2 month co-marketing social media campaign                      ●    Up to 9 complimentary tickets (approx. $2,500+)*
   ●   1 community spotlight feature article                             ●    VIP seating
   ●   Recognition in future newsletter circulation for the year         ●    Discounted additional tickets
   ●   Website recognition
                                                                      Conference Day Exposure
Data and Information                                                    ●    Quarter Page Ad in program booklet
  ●    Aggregated attendee statistics                                   ●    Logo exposure during breaks
                                                                        ●    MC shoutout
Future Collaboration
  ●    Priority consideration for company-specific quarterly events
       (inquire for details)

* Subject to ABD team review - inquire for details

                                                                            Did you know? Nearly 35% of tickets sold last year were from
                                                                                corporate teams buying in bulk to the equivalent of a
                                                                              sponsorship package without actually sponsoring. Don’t
                                                                               miss out on great opportunities to collaborate with us!

                                                     sponsorship@abdtoronto.com | abdtoronto.com
2019 Conference Sponsorship Package Overview - Analytics By Design
Tier Comparison
                            Platinum                   Gold                      Silver                    Partner

                                          25                       18                         9                        5-9
  Complimentary Passes            ($7,000+ value)            ($5,400+ value)           ($2,500+ value)          ($1,000+ value)
                            Headline feature on all    Special mention in:       Special mention in:       Mentioned in conference
                            material. This Includes:   • 2 interviews            • 1 community spotlight   material, social media
                             • Up to 2 written         • Website recognition       interview               and website.
                                  article features     • Conference materials    • Website recognition
                             • 1 video project         • Social media            • Event guide
              Marketing
                             • Newsletter              • Conference Material     • Social media
                             • Website recognition                               • Conference Material
                             • Social media
                             • Conference
                                  materials
                            Presence on conference     Presence on conference    Presence on conference    Mentions in conference
                            posters                    posters                   handouts                  material
        Brand Presence      60 sec company video       30 sec company video
                            Full page ad on booklet    Half page ad on booklet
                            Logo on badges
                            Keynote Speaker &          Panelist Contribution     Panelist Contribution     Panelist Contribution
  Speaker / Panelist Slot   Panelist
                            Exclusive interviews and   Exclusive interviews      Feature Article
                Content     in-depth content focus

                            Names, Contact Info,       Names, Contact Info,
            Recruitment     Resume, Supplementary      Resume
                            Info
                            Full Delegate List         Aggregated Attendee        Aggregated Attendee
                    Data                               Stats                     Stats

                                         sponsorship@abdtoronto.com | abdtoronto.com
2019 Conference Sponsorship Package Overview - Analytics By Design
Testimonies

“The first iteration of Analytics By Design was a very ambitious event, drawing experts from domains as diverse as
Blockchain and AI, tying all of their knowledge together under the joint banner of analytics and design. From my
perspective, the event was a spectacular success: I gained insights into how the title disciplines serve to both
support and tie together many of the crucial technologies of the 21st century. I will definitely be returning in
2019.”

                                                       Tom Sommerville, Co-Chair of AgileTo & Agile Coach at RBC

“Analytics by Design was one of its kind in Toronto. It managed to combine experienced professionals in analytics
with the new minds of AI and Machine Learning, prompting great discussions about the future of analytics in
Canada. From the history of AI to the future of Blockchain, ABD's premise held strong throughout the conference,
mainly considering it is the first year it takes place. As an entrepreneur and analytics professional, it was great to
see open discussions about analytics beyond buzzwords and technical terms. I am looking forward to attending
the next conference.”

                                                                  Lucas Calestini, Founder of Real Retina Analytics

                                     sponsorship@abdtoronto.com | abdtoronto.com
2019 Conference Sponsorship Package Overview - Analytics By Design
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