20 22 7-11 THE ANNUAL EVENT SERIES EXPLORING WHAT MAKES A LEADING DIGITAL CITY - ASP Events
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7-11 MARCH 20 22 THE ANNUAL EVENT SERIES EXPLORING WHAT MAKES A LEADING DIGITAL CITY Bringing the global digital sector together for a week of events across Greater Manchester
“ It’s fantastic that Manchester has been chosen to host the first Digital City Festival. Events of this kind are key to delivering our ambition to be recognised as a world- leading digital city region and more importantly will unite the digital sector, create new partnerships and celebrate the people, businesses and organisations so instrumental to growing our influence on the world stage. ANDY BURNHAM, Mayor of Greater Manchester speaking at the opening of Digital City Festival “ WATCH THE 2020 FESTIVAL HIGHLIGHTS VIDEO #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 2
CONTENTS 4 Digital City Festival 6 What’s on in March 2022 7 Digital City Expo 10 Sponsor / Exhibit at Digital City Expo 12 Sponsorship / Exhibition Packages 22 Digital City Awards 26 Contact #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 3
DIGITAL CITY MADE IN MANCHESTER WITH A KEY TOPICS COVERED: GLOBAL OUTLOOK AND IMPACT DIGITAL INFRASTRUCTURE: Data, As a leading digital city region and the UK’s largest tech hub cybersecurity, IOT, automation outside of the capital, Greater Manchester will be at the forefront of innovation and growth in a post-pandemic society. MARKETING AND COMMUNICATIONS Greater Manchester has a £5bn digital economy and is SKILLS & TALENT: Digital skills of the future recognised as a top location for foreign investment - boasting GROWTH & PRODUCTIVITY: Digital particular strengths in AI and data, ecommerce, cybersecurity, transformation, automation, transforming advanced materials, construction tech, medtech and fintech. business models Here, city and industry leaders understand that digital is going DIGITAL INNOVATION: Ecommerce, to be crucial in solving challenges - from meeting Greater fintech, healthtech, edtech, and how digital Manchester’s target to be carbon neutral by 2038, to tackling technologies can support the green agenda inequality. INCLUSION: Bridging the digital divide, The city region serves as the perfect backdrop and case study digital inclusion, diversity for Digital City Festival’s exploration of what it means to create a thriving digital city. CULTURE: Music, arts, infotainment, esports and more #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 4
Bringing people together to tackle the big questions “ Across a full week of events, the festival will gather thought-leaders from around the world to address the key challenges facing people, businesses and governments as we emerge from the Covid-19 We think Digital City Festival is a really important part pandemic. of the Greater Manchester landscape. The reason the Business Growth Hub has got behind it - and got behind Above all, Digital City Festival is about facilitating important it really early on - is we think it’s so important for the conversations and meaningful connections across industries. It’s city to come together, and for us to all collaborate and “ where grassroots communities, local SMEs, global PLCs, the public back this activity. sector and academia congregate and collaborate. The 2022 festival is a unique opportunity to globally showcase RICHARD JEFFREY, unified sectors working together. Director of Business Growth at GC Business Growth Hub, and member of the Digital City 2021 Advisory Board WILL YOU BE PART OF IT? #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 5
WHAT’S ON 7-11 MARCH Digital City Festival tackles the big questions facing rapidly developing city regions and aims to bring together a diverse range of voices. We encourage any organisation to pitch an event idea to be part of the festival. 20 MONDAY AM Official Festival Opening WEDNESDAY - THURSDAY AM-PM Digital City Expo 22 MONDAY - FRIDAY Partner Events TUESDAY PM WEDNESDAY PM THURSDAY PM Leaders’ Reception Digital City Expo Exhibitors’ Digital City Awards Drinks Reception Digital City Expo Day 1 After Party #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 6
DIGITAL “ At Hootsuite, we view Manchester as a centre of innovation and a digital powerhouse within the UK. This is why we are so passionate about CITY Digital City Festival and are looking forward to participating for another year. AT MANCHESTER CENTRAL A two-day showcase of everything the digital sector has to offer ambitious and high-growth businesses STEPHANIE GENIN, VP of Global Enterprise Marketing at Hootsuite 88% “ OF DELEGATES WOULD RECOMMEND DIGITAL CITY EXPO Digital City Expo is the annual meeting place for tech, ecommerce, TO A COLLEAGUE marketing and media companies. 4,300+ The event brings thousands of delegates together from across the ATTENDEES AT THE INAUGURAL North and beyond for an exhibition of the latest in digital, inspiring DIGITAL CITY EXPO talks across eight stages, with opportunities to network at the bar and meeting areas. 160+ EXPERT SPEAKERS Digital City Expo is the cornerstone of the festival, affording exhibitors, sponsors and speakers the opportunity to connect with senior decision makers across brands, agencies and retailers based in the North. 100+ EXHIBITORS AND COMMERCIAL PARTNERS #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 7
Sponsoring or exhibiting at Digital City Expo is an unmissable opportunity to make a global statement about your international status, world-class services and the leading role you play in our continued growth, development and prosperity. “ We are looking for the market leaders, global pioneers, inspiring speakers, ambitious innovators and educators who are contributing to the growth of the post-pandemic economy. Digital City Festival has already become one of the hottest tickets in Manchester, bringing together a remarkable number of pioneers to ARE YOU ONE OF THEM? think differently about our digital future. I’m proud to join the Advisory Board again for its 2021 edition, where we’ll work with the Greater Manchester community to showcase the creative “ culture that makes Manchester unique ANDY MIAH PHD, Chair of Science Communication & Future Media, University of Salford #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 8
WHO ATTENDS DIGITAL CITY TOPICS OF INTEREST 49% TECH AND ECOMMERCE 42% MARKETING 9% MEDIA 73% OF DELEGATES HAVE DECISION-MAKING OR INFLUENCING POWER WITHIN THEIR ORGANISATION #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 9
SPONSOR OR WHY SPONSOR OR EXHIBIT? EXHIBIT • Showcase your brand to thousands of delegates • Demonstrate the value of your product or service Two days of exposure, and so much • Generate quality leads more than that • Make meaningful connections with potential partners Your organisation’s relationship with Digital City Expo does not • Find new talent begin and end in March 2022. • Discover what’s new and what’s As soon as you join as a sponsor or exhibitor, you’ll get your coming next in your industry brand in front of the audience that matters most to you. Digital City Expo, and the community of exhibitors, sponsors, speakers and partners that come together to make the event what it is, will be showcased all year round. 32% OF DELEGATES HEARD ABOUT DIGITAL CITY EXPO VIA A REFERRAL - THE MOST COMMON WAY OF DISCOVERING THE EVENT “ I’m incredibly proud to be part of Digital City Festival. The festival is a great opportunity for some of the brightest digital brains to meet and “ collectively we can push the industry forward. 9/10 KATY LEESON, - THE AVERAGE SCORE SPONSORS AND EXHIBITORS GAVE Managing Director at Social Chain DIGITAL CITY EXPO FOR EVENT ORGANISATION #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 10
PREVIOUS DIGITAL CITY SPONSORS, EXHIBITORS & PARTNERS INCLUDE “ At The Very Group, we’re passionate about putting the North West on the map as a hub for great tech and data careers and helping to develop the next generation of digital talent... This type of event plays an important role in bringing tech businesses together to share best practice and showcase “ everything our region has to offer ANDY BURTON, Chief Technology Officer at the Very Group #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 11
Sponsorship Opportunities • Branding as Headline Partner across all core Digital City Festival physical FESTIVAL and online activity during the week of 7-11 March 2022 • Logo and link across the Digital City Festival website, email marketing and digital branding HEADLINE • Dedicated company profile on the Digital City Festival website (includes logo, bio and links) • Premium 6 x 6 stand (space only) on the main central walkway at Digital PARTNER City Expo 2022 • 25-minute filmed speaking slot in a premium masterclass theatre in front of a live audience (select from Marketing, eCommerce, Tech or Media) • Premium Digital City Network annual membership - facilitating lead £50,000 + VAT (2 AVAILABLE) generation, product/service offers, video sharing and meeting scheduler • Opportunity to contribute original content to the Digital City Festival blog • Opportunity to appear in your own promotional speaker video* • Headline Partner announcement story published by Prolific North and shared in popular Daily Newsletter • Logo and links on all Prolific North coverage of Digital City Festival relevant to your sponsorship • All recorded content available on the Digital City Network for 12 months • Contact information for all relevant opted-in registered attendees • Category sponsor at Digital City Awards, plus 2x tickets • 2x tickets to attend Official Festival Opening • 2x tickets to attend Digital City Leaders’ Reception • Drinks tickets for the Exhibitors’ Drinks Reception at Digital City Expo *Limited slots available - book early to avoid disappointment. #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 12
LEAD • • Branding as Lead Sponsor on Digital City Expo 2022 signage Dedicated company profile on the Digital City Festival website SPONSOR sponsors page (includes logo, bio and links) • Premium 6 x 4 stand (space only) on the main central walkway at Digital City Expo 2022 FOR DIGITAL • 25-minute filmed speaking slot in a premium masterclass theatre in front of a live audience (select from Marketing, eCommerce, Tech or Media) CITY EXPO • Premium Digital City Network annual membership - facilitating lead generation, product/service offers, video sharing and meeting scheduler • Opportunity to contribute original content to the Digital City £20,000 + VAT Festival blog • Opportunity to appear in your own promotional speaker video* • Lead Sponsor announcement story published by Prolific North and shared in popular Daily Newsletter • Logo and links on all relevant Prolific North stories about Digital City Expo 2022 • All recorded content available on the Digital City Network for 12 months • Contact information for all relevant opted-in registered attendees • 2 x tickets to attend Manchester launch event at the opening of Digital City Festival 2022 • Drinks tickets for the Exhibitors’ Drinks Reception at Digital City Expo *Limited slots available - book early to avoid disappointment. #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 13
MASTERCLASS • Two-day sponsorship of a premium 64-seat masterclass theatre (select from Marketing, eCommerce, Tech or Media) THEATRE • Branding as Masterclass Theatre Sponsor on theatre • Opportunity to open the theatre with an introduction, chair sessions and conduct Q&As SPONSOR • • 25-minute filmed speaking slot in front of a live and online audience Dedicated company profile on the Digital City Festival website sponsors page (includes logo, bio and links) £17,500 + VAT (4 AVAILABLE) • Opportunity to contribute original content to the Digital City Festival blog • Opportunity to appear in your own promotional speaker video* • Premium Digital City Network annual membership - facilitating lead generation, product/service offers, video sharing and meeting scheduler • Logo and link on all Prolific North stories featuring Masterclass Theatre content updates • All recorded content available via catchup on the Digital City Network for 12 months • Contact information for all opted-in attendees to the theatre - in person and online • Drinks tickets for the Exhibitors’ Drinks Reception at Digital City Expo *Limited slots available - book early to avoid disappointment. #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 14
SECTOR • Two-day sponsorship of a premium 64-seat SPECIALIST sector specialist theatre (select from Marketing, eCommerce or Tech) THEATRE • Branding as Sector Specialist Theatre Sponsor on theatre • Opportunity to open the theatre with an introduction, SPONSOR chair sessions and conduct Q&As • 25-minute speaking slot in front of a live audience • Dedicated company profile on the Digital City £10,000 + VAT (3 AVAILABLE) Festival website sponsors page (includes logo, bio and links) • Digital City Network standard annual membership “ • Opportunity to contribute original content to the Digital City Festival blog EY is excited to be part of Digital City Festival as it brings • Logo and link on all Prolific North stories featuring together thought leaders from around the world to Masterclass Theatre content updates address the key challenges facing people, businesses • Contact information for all opted-in attendees to the and governments as we emerge from the COVID-19 theatre “ pandemic. • Drinks tickets for the Exhibitors’ Drinks Reception at Digital City Expo STEPHEN CHURCH, EY North Markets Leader & Manchester Office *Content in this theatre is not recorded and broadcast online. Managing Partner #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 15
KEYNOTE • Sponsor a 45-minute session in the 200-seat Keynote SESSION Theatre • Opportunity to host and present a 5-10 minute introduction to your one-hour session, introducing speakers and conducting Q&As SPONSORSHIP • • • On-screen branding during the session Leaflet drop on theatre seats for your session Dedicated company profile on the Digital City Festival £8,500 + VAT (12 AVAILABLE) website sponsors page (includes logo, bio and links) • Premium Digital City Network annual membership - “ facilitating lead generation, product/service offers, video sharing and meeting scheduler • Opportunity to contribute original content to the Digital City Festival blog When the current pandemic comes to an end, • Opportunity to appear in your own promotional speaker we will face a whole set of challenges and video* opportunities we couldn’t have imagined just a • Logo and link on all Prolific North stories featuring year ago. But with rapidly developing technology, Keynote Theatre content updates we’re arguably better prepared to face sudden • All recorded content available via catchup on the Digital change than at any time in history. Digital City City Network for 12 months Festival is well timed to explore the way forward, • Contact information for all opted-in attendees for your and I’m delighted to be involved. “ session - in-person and online • Drinks tickets for the Exhibitors’ Drinks Reception at Digital City Expo MARTIN SFP BRYANT, Founder of Big Revolution *Limited slots available - book early to avoid disappointment. #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 16
MARKET LEADER SECTOR SPECIALIST £7,500 + VAT £6,000 + VAT • 25-minute speaking slot in a premium 64-seat • 25-minute filmed speaking slot in a premium 64-seat sector specialist theatre in front of a live audience masterclass theatre in front of a live audience (select from (select from Marketing, eCommerce, Tech or Marketing, eCommerce, Tech or Media) Media)* • 3 x 3 exhibition stand (shell scheme) • 3 x 2 exhibition stand (shell scheme) • Leaflet drop on theatre seats for your speaking session • Leaflet drop on theatre seats for your speaking • Dedicated company profile on the Digital City Festival session website sponsors page (includes logo, bio and links) • Dedicated company profile on the Digital City • Opportunity to appear in your own promotional speaker Festival website sponsors page (includes logo, bio video* and links) • Digital City Network standard annual membership • Digital City Network standard annual membership • Opportunity to contribute original content to the Digital City • Opportunity to contribute original content to the Festival blog Digital City Festival blog • All recorded content available via catchup on the Digital City • Contact information for all opted-in attendees to Network for 12 months your session - in-person only • Contact information for all opted-in attendees to your • Drinks tickets for the Exhibitors’ Drinks Reception speaking session - in-person and online at Digital City Expo • Drinks tickets for the Exhibitors’ Drinks Reception at Digital City Expo *Content in this theatre is not recorded and broadcast online. *Limited slots available - book early to avoid disappointment. #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 17
BAR SPONSOR DIGITAL CITY AFTER PARTY SPONSOR £9,000 + VAT £5,000 + VAT (1 AVAILABLE) (1 AVAILABLE) • Full branding of the high visibility networking • Opportunity to host the official After Party at a bar area during both days of Digital City Expo nearby venue following the close of Digital City • Branded drinks tickets handed out to all Expo Day 1 exhibitors as Host of the Exhibitors’ Drinks • Branded drinks tickets handed out to all exhibitors, Reception at the bar in Manchester Central at plus the opportunity to distribute tickets to the end of Digital City Expo Day 1 preferred attendees for the After Party • Promotional email with logo and link sent to • Opportunity to brand the drinks reception area exhibitors to inform them about the Exhibitors’ within the venue Drinks Reception before the Expo • Promotional email with logo and link sent to • Dedicated company profile on the Digital City exhibitors to inform them about the After Party Festival website sponsors page (includes logo, before the Expo bio and links) • Drinks tickets for the Exhibitors’ Drinks Reception at • Digital City Network standard annual Digital City Expo membership • Dedicated company profile on the Digital City • Contact information for all opted-in attendees Festival website sponsors page (includes logo, bio who visit the bar on both days of the Expo and links) • Digital City Network standard annual membership #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 18
LANYARD SPONSOR £6,000 + VAT STAND • (1 AVAILABLE) Logo in a prominent position on the lanyard strap, alternating with Digital City Expo logo PRICING • Dedicated company profile on the Digital City Festival website sponsors page (includes logo, bio and links) AT DIGITAL CITY EXPO 2022 • Digital City Network standard annual membership SPACE ONLY SHELL SCHEME • Drinks tickets for the Exhibitors’ Drinks ALL EXHIBITORS Reception at Digital City Expo Price (ex. Price (ex. RECEIVE Stand size Stand size VAT) VAT) • Dedicated company profile on the Digital 4x4 £9,200 2x2 £3,000 MEETING PLACE City Festival website SPONSOR 6x3 £10,350 3x2 £4,350 sponsors page £6,000 + VAT 5x4 £11,000 4x2 £5,600 (includes logo, bio and (2 AVAILABLE) links) 6x4 £13,200 3x3 £6,075 • Branding in the coffee area displayed during • Digital City Network 6x5 £16,500 4x3 £7,800 both days of the Expo standard annual membership • 3 x 2 exhibition stand (shell scheme) 8x4 £17,600 POD SCHEME • Drinks tickets for the • Dedicated company profile on the Digital 6x6 £19,800 Exhibitors’ Drinks City Festival website sponsors page 10 x 4 £21,000 Price (ex. (includes logo, bio and links) Pod size Reception at Digital VAT) 12 x 4 £25,200 • Digital City Network standard annual 1x2 £2000 membership • Drinks tickets for the Exhibitors’ Drinks Reception at Digital City Expo REQUEST EXPO FLOORPLAN #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 19
EVENT EVENT PARTNER PREMIUM £950 + VAT PARTNER • • Opportunity to become an official Digital City Festival Event Partner Create your own event to be included within Digital City Festival tackles the big questions facing rapidly the Digital City Festival content agenda developing city regions and aims to bring together a diverse range of voices. We encourage any organisation to pitch an event idea to • Logo and links on the Digital City Festival be part of the festival. website The 2020 festival featured 50 events across Greater Manchester • Digital City Network premium annual covering subjects such as tech for good, support for start-ups, membership mental health and wellbeing, diversity and inclusion. Event types can include talks, seminars, conferences, webinars, dinners, and include social and cultural events. EVENT PARTNER “ STANDARD £650 + VAT • Opportunity to become an official Digital City Supporting innovation and collaboration has never been so Festival Event Partner important and this year’s Digital City Festival will provide a • Create your own event to be included within fantastic and safe way to share knowledge and ideas among the Digital City Festival content agenda the creative, digital and tech community. “ • Logo and links on the Digital City Festival website STEPHEN WILD, • Digital City Network standard annual Managing Director of MediaCityUK membership #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 20
DIGITAL CITY PREMIUM MEMBERSHIP £950 + VAT NETWORK • Dedicated company profile on the Digital City Festival website sponsors page (includes logo, bio and links) • One year membership to the Digital City “ Network. You’ll have a full online listing and access to the solutions Marketplace - facilitating lead generation, product/service I’m really excited about Digital City Festival as it’s a great offers, meetings and more, all year round. showcase for all that’s going on here across our tech, digital and creative ecosystem. I’m particularly interested in how this engages with the wider North and how it’s opening up our international relationships with world-class companies from across the globe that want to be part of it. That’s something STANDARD MEMBERSHIP I’m specifically keen to work on in my role on the Advisory £650 + VAT Board and I’d like to hear some ideas from anyone that wants to get involved in that. • Dedicated company profile on the Digital City “ Festival website sponsors page (includes logo, bio and links) • One year membership to the Digital City NIGEL JONES, Network. You’ll have a full online listing - Sector Specialist: Tech & Creative at the facilitating lead generation, meetings and more Department for International Trade all year round.* *This package does not include access to the Digital City Network products and services Marketplace #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 21
DIGITAL CITY WHY SPONSOR THE DIGITAL CITY AWARDS? • Align your brand with an event that recognises and celebrates the very best in digital innovation A core event in the Digital City Festival calendar, the Digital • Network with key influencers and City Awards recognise and reward the organisations, teams professionals from the industry and individuals who are helping to build a better future through technology. • Show your support for the rising stars of the digital community Entries are accepted globally, with categories including the Tech For Good Award, Digital Innovation of the Year and Cyber • Unlock months of pre-event marketing activity Security Project of the Year. The ceremony for the Digital City Awards 2021 will take place on Thursday March 11th in Manchester. “ The awards capped off a fantastic event celebrating “ innovation and we can’t wait to come back again! ALEXANDRA SUMNER-HULMES, Digital Social Lead and Digital Bees member at Co-operative Bank #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 22
Digital City Awards ON THE NIGHT • Welcome speech delivered by a member of your team HEADLINE • • Your promotional video played during the ceremony One premium table of 10 in prime position SPONSOR • Company name engraved on all trophies, identifying you as Headline Sponsor • Opportunity to present two awards • Your branding on step-and-repeat photo backdrop £10,000 + VAT • Logo identifying you as Headline Partner on all screen and stage branding, menu and table plan • Video interview on the night, to be featured in event highlights/ promotional video PRE-EVENT • Credit in host’s introductory speech and social media coverage • Your branding on all awards marketing materials for the event, • Opportunity to provide goodie bags or distribute branded material to including web header and promotional banners all tables • Dedicated company profile on the Digital City Festival website sponsors page (includes logo, bio and links) • Headline Sponsor announcement story published by Prolific North and shared in popular Daily Newsletter POST-EVENT • Opportunity to contribute content to the Digital City Festival blog • Logo and link on all Prolific North stories featuring Digital City • Prominent mention in story announcing all winners, to be featured in Awards updates Prolific North’s popular Daily Newsletter • Copy of table plan to assist with networking at event • Inclusion in post-event follow-up email to all attendees - featuring a short quote and link of your choosing • Feature in event highlights/promotional video, to be shared on our website and across our channels #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 23
DIGITAL CITY SPONSORSHIP OPPORTUNITIES DRINKS RECEPTION PHOTOBOOTH SPONSOR £4,500 + VAT £4,500 + VAT • Opportunity to brand the drinks reception area of the • Branding to the backdrop of photo/GIF pod event • Branding on the photo print-outs distrbuted to users • One-page advert in the programme • One-page advert in the programme • 4x tickets to the event • 4x tickets to the event AWARDS CATEGORY SPONSOR SOCIAL WALL SPONSOR £2,500 + VAT £4,000 + VAT • Sponsorship of a category, which you will present the • Branding on the social wall at the event award for on the night • Looping advert on the social wall • One-page advert in the programme • One-page advert in the programme • 4x tickets to the event • 4x tickets to the event #DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 24
#DCF2022 — www.digitalcityfestival.com — hello@digitalcityfestival.com 25
BE PART OF IT 7-11 MARCH 20 22 www.digitalcityfestival.com hello@digitalcityfestival.com #DCF2022 @DigitalCityFest @digitalcityfest
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