Your host guide Bake to fight animal cruelty - RSPCA Cupcake Day
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Contents Thank you 4 Where your donations go 5 How to make your Cupcake Day a sweet success! 6 Use your online fundraising page 8 Be brave and ask! 9 Meet Melanie 11 Meet Coco the RSPCA Furbassador 12 Curtis Stone’s brownie cupcakes 13 RSPCA pupcakes 14
Thank you Where your We can’t thank you enough for hosting your very own RSPCA donations go Cupcake Day and helping us end animal cruelty in the sweetest Every year, the RSPCA opens its doors to more than 135,000 way we know! stray, surrendered and seized animals. Every day, the RSPCA provides food, bedding, comfort, medical attention and a second chance Provides a homeless kitten with a warm at life to animals in need across bed, litter tray, and a meal tonight. Australia. To do our work, we rely on the generosity of the community. Your support means that we can give the animals who come through our doors the best care possible. Whether you already have ideas Will buy antibiotics for a sick dog this week. for your Cupcake Day event or need some tips and ideas to get you going, this guide contains everything you need to make your event a success. Will help desex an abandoned puppy ready Every dollar you raise this Cupcake for them to find their forever home. Day will make a real difference to animals in need across Australia. From the bottom of our baking tins – thank you! Will help keep an RSPCA inspector on the road fighting animal cruelty for another day. 4 | RSPCA CUPCAKE DAY host guide | 5
How to make your Cupcake Day a sweet Start your fundraising success! Remind your guests that you are raising funds for animals in need. Share a link to your fundraising Planning your Cupcake Day doesn’t have page via Facebook and email, to be hard, in fact – it’s a piece of cake! Here inviting people to donate. You can are some helpful tips to get you started. even put your best paw forward by making the first donation yourself! Hint: Ask your employer if they would be willing to dollar match your fundraising. Choose a date and venue Be the host with the most The official date for Cupcake Day Cupcakes are delicious but don’t is Monday 20 August, but if this be afraid to branch out and include doesn’t suit you, you can pick other sweet and savoury treats. any date in August to hold your To help raise more funds, you Bank your funds event! When it comes to location, may also want to consider having The sooner you get your funds anywhere will work, as long as an entry fee for your Cupcake to us, the sooner we can put them there are people (and of course Day event. to work. Instructions on how to treats) there – this could be your Spread the word bank your funds can be found in work place, school, club or home! Invite everyone you know! The Hint: Use the donation box your host kit. more people who attend, the in this kit to make it easy for Hint: Host your event on a more animals you can help save! people to donate, or have your Hint: The easiest way to bank day your team or community Use the posters in this kit to help fundraising page open on a laptop for your funds is through your group normally gets together! spread the word. those who don’t have spare change. online fundraising page. 6 | RSPCA CUPCAKE DAY host guide | 7
Use your online Be brave and ask! fundraising page Asking people to donate isn’t as scary as you may think. Most people love a good cause and helping to end animal Here are some simple steps to get your page started. cruelty with delicious treats is definitely one of them! Remember, $20 from five people is already $100 raised! Make it interesting! Did you know that people who add a picture and story to their personal Your Cupcake Day is only limited to your imagination, so you can fundraising page raise more on average than those who don’t? It’s easy host an event at work, school, home, in the park or with your local to do – just log into your online fundraising page, upload a selfie (maybe community group. one with your pet) and add a few words about why you want to end animal cruelty. Whether it be coffee and cake with your workmates or an elaborate high tea with your family and friends, every dollar you raise will help Set a fundraising goal us end animal cruelty. This an easy way to track how much you’ve raised and is also a fantastic way to motivate your supporters! If you start to get close to your goal, “It wasn’t me doing the asking. I just sent an email out from my dog to all his you can set your sights even higher and increase it! doggy friends. My fundraising page was filled with comments to my dog from his furry mates. I discovered that dogs are very generous when asked.” Be the first to donate – Glenn You’ll be demonstrating your commitment and also setting the benchmark for further donations from friends, family and workmates. “We had a ‘dress as your pet’ day at school. All the kids brought a donation along. We used it as a teaching opportunity too. We talked about the importance Share, share, share! of responsible pet ownership. There were some hilarious costumes – a boy in Share the link to your online fundraising page through Facebook and Year One came as his pet axolotl.” your other social media accounts to encourage people to donate. This – Claudia also allows you to update your followers as you hit important milestones, including when it’s time to thank them! “I encouraged people at work to forgo their take away coffees for a week and give the money to the RSPCA instead… of course, I also bribed them with cake.” – Megan 8 | RSPCA CUPCAKE DAY host guide | 9
Meet Melanie Melanie has always been an avid animal lover. Having grown up with pets her whole life, she has always understood that animals are part of the family. Melanie’s 9-year-old calico cat, Missy, has been her absolute world, providing her with unconditional love and comfort through difficult times such as when her beloved father passed away. “Missy was always eager to curl up to one of my family members and liked to give us kisses. We would always ensure that her every whim was catered for; from buying her toys to stitching her own blankets and quilts,” says Melanie. Melanie wanted to support animals who are not as lucky as Missy, so she decided to host her own Cupcake Day in 2017. “Anything that my family and I can do to protect and help them is our greatest honour. I had so much fun baking – with Missy supervising – and it’s brought a smile to everyone who has generously contributed.” Instead of holding an individual Cupcake Day, Melanie told all her friends and family that for every donation made, they would receive a batch of cupcakes as a thank you! We are so thrilled to have the support of people like Melanie and with her new kitten, Coco, by her side, we are sure to see them baking up a storm in 2018! 10 | RSPCA CUPCAKE DAY host guide | 11
, Meet Coco the RSPCA Curtis Stone s Furbassador brownie cupcakes Once upon a time, a puppy called Coco was stolen from her owner Makes 8 cupcakes at just eight weeks old. After continuous searching, posters and ads in the local paper, she was returned two weeks later. Ingredients • 1 teaspoon baking powder • 85g good-quality bittersweet 1 • ²⁄³ cup coarsely chopped walnuts As soon as she was returned, Coco was microchipped, and it’s lucky chocolate (60% to 70% cacao), For the frosting: she was because adventurous little Coco went missing from her Brisbane chopped • 25g cream cheese, at room 1 home a second time! This time she was found two years later at RSPCA • 90g unsalted butter temperature Noosa, Queensland. • 1 tablespoon golden syrup or light • ¹⁄³ cup golden syrup or light corn corn syrup syrup • Pinch of salt • 125g good-quality bittersweet After spotting Coco without an owner • ¾ cup sugar chocolate (60% to 70% cacao), in a local park, a kind stranger decided • 2 large cage-free eggs chopped to drop her off to the RSPCA. After • ½ cup plain flour • 8 small, fresh strawberries scanning her microchip, RSPCA soon realised that Coco’s owner, Blair, lived Method all the way out in Brisbane and staff 1. Preheat the oven to 180°C and line a standard ¹⁄³ cup capacity muffin promptly contacted her. tin with 8 paper cupcake liners. Stir the chocolate and butter in a small heavy saucepan over a low heat, until melted and the mixture is smooth. Blair was sceptical that it was actually Coco Stir in the syrup and salt. Remove from the heat and set aside. – after all, it had been a whole two years – so 2. Using an electric mixer, beat the sugar and cage-free eggs in a large bowl until the mixture is thick and light. Stir in the chocolate mixture. the team at RSPCA sent her a photo to confirm. Add the flour and baking powder, stirring until blended; then stir in the walnuts. Divide the batter equally among the cupcake liners, filling them “The staff at RSPCA Noosa were amazing! They knew I was driving from completely. Brisbane to pick her up, so they gave me a harness to get her home with. 3. Bake for 25 minutes, or until the cupcakes puff and crack on top They were just lovely! I couldn’t have asked for a better team to help me and a skewer inserted into the centre of one comes out with fudgy reunite with Coco.” crumbs attached. Remove the cupcakes from the tin and let them cool completely on a wire rack. Coco very quickly settled back into her old life. She now lives in Melbourne and has a large social following on Instagram. You will To make the frosting most likely find her in a café or at a dog friendly beach. She is Using an electric mixer, beat the cream cheese in a large bowl until it is light frequently back in Queensland visiting family and friends! and smooth. Beat in the syrup. Place the chocolate in another bowl and stir over a small pot of simmering water, until the chocolate melts. Add the melted chocolate to the cream cheese mixture and beat until well-blended. Spread the frosting generously over the cooled cupcakes. Garnish each one with a fresh strawberry and serve. 12 | RSPCA CUPCAKE DAY @coco_tales host guide | 13
RSPCA Pupcakes Makes 12-14 pupcakes | Please note: serve doggy cupcakes in moderation. Ingredients • 2¾ cups water • ¼ cup unsweetened apple sauce • ¼ teaspoon vanilla extract • 4 cups wholemeal flour • 1 cup dried apple pieces (you can also use fresh fruit) • 1 tablespoon baking powder • 1 cage-free egg, beaten slightly • 4 tablespoons honey Method 1. Preheat oven to 175°C. From the 2. Spray a cupcake tin with cooking spray. bottom of our 3. 4. Mix all wet ingredients thoroughly. Combine dry ingredients in separate bowl. baking tins 5. Add wet ingredients to dry ingredients slowly, scraping well to make sure no dry mixture is left. 6. Pour the mixture into the cupcake tin. THANK YOU 7. Bake for 30 minutes. Insert a toothpick into the centre of a pupcake and if it comes out dry, they are ready. Please remember, this recipe is for your four-legged friends. They’re sure to find them tasty, but you may not! 14 | RSPCA CUPCAKE DAY
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