TRUSTED. RESPECTED. PREFERRED - GGB Magazine
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Global Gaming Business TRUSTED. RESPECTED. PREFERRED. Global Gaming Business Magazine is the gaming industry’s premier trade publication. GGB offers an unsurpassed level of visibility with a multimedia presence of more than 26,000 monthly readers across multiple platforms. GGB is truly worldwide. Designed to serve the communication needs of the international casino industry, GGB offers a mix of news, fea- tures, trend analysis, expert columns, legislative updates, Wall Street financial data, executive interviews and news on operational efficien- cies. GGB is the only trade publication with a monthly print circula- tion covering the international gaming industry. Above all, GGB is timely, objective and informative, focusing on slots, table games, esports, iGaming and sports wagering. GGB is the “voice” of the international casino industry.
Global Gaming Business
2022
MEDIA KIT
www.GGBMaGazine.coM
CIRCULATION & FORMAT
• GGB is a 4-color, glossy magazine (8.5” x 11”) The GGB Magazine website offers banner ads,
printed monthly. video ads, custom eblasts and overlay ads for
additional exposure. (see Online Rates & Specs
• GGB is converted into a high-resolution, for details).
GGBMAGAZINE.COM
interactive digital edition offered free to
online readers.
Monthly Avg.: 22,000 visits / 31,500 page views
GGB DIGITAL EDITION
• GGB reaches nearly 26,000 executives in the
global casino market—including operators,
Subscribers: Over 2,000 across 35 countries
GGB PODCAST
manufacturers and distributors.
(11,500 print subscribers, 12,000 database subscribers,
2,000 digital subscribers.) Listeners: Over 8,700 listeners per month
• GGB influences key ancillary industries GGB EBLASTS
such as lodging, lottery and entertainment. Recipients: Nearly 12,000 casino professionals
ANNUAL SUPPLEMENTS INDUSTRY RELATIONSHIPS
TRIBAL GOVERNMENT GAMING • GGB is the official North American publication of
Mailed in April, Tribal Government the Association of Gaming Equipment
Gaming is the definitive resource on Manufacturers (AGEM).
Native American gaming.
TribalGovernmentGaming.com • GGB is an official publication of the casino industry’s
premier trade show, Global Gaming Expo (G2E),
CASINO STYLE
Asia’s most important trade show, G2E Asia, and
Global Gaming Women.
Casino Style magazine is an annual
supplement dedicated to non-gaming • GGB has a strategic partnership with the National
amenities and design. Center for Responsible Gaming.
CasinoStyleMagazine.com
P3 MAGAZINE
• GGB partners with The Innovation Group on the
annual Emerging Leaders of Gaming 40 Under 40,
Progressive Products Preview show- profiling the rising stars in the gaming industry.
cases the cutting-edge technologies,
products and services that are shaping
the future of the casino industry.
2 1000 Nevada Way, Suite 204, Boulder City, NV 89005 • 702-248-1565 • info@ggbmagazine.com
SEPTEMBER
2022
A L
NU
AN
Millennials: Still a Thing?
The Better Side: 5 Women Who Rock
Tribal Diversification 2.0 Living It Up: The Evolution of Live Dealer
EDITORIAL SCHEDULE
Indian Country Sports Betting: Now or Never
TECHNOLOGY: Electronic Table Games
Table Games: Beating Baccarat
Looking Back at the NIGC
BONUS DISTRIBUTION: G2E 2022
BONUS DISTRIBUTION: Indian Gaming 2022,
Collision Course: Tribal & Commercial
JANUARY
OIGA Conference & Trade Show, G2E 2022
Mailed separately to entire list in April
L
UA
MAY
N
AN
25 People to Watch
Sports Betting: What’s Next? G2E Preview: The Latest on the Largest
Responsible Gaming: Does Self Exclusion The Great Resignation: Hiring and Trade Show
Really Work? Retention Post Pandemic Spreading Sports: How To Profit in Every Corner
My Kind of Town: The Chicago Process Meet Me In Macau: Travel Restrictions Meet the New Boss: A Profile of New AGEM
Lifted, What’s Next? Executive Director Daron Dorsey
TECHNOLOGY: Recruiting Executives
ICE Preview
BONUS DISTRIBUTION: G2E 2022
Sports Betting: Growing Your Market Share Progressive Products
BONUS DISTRIBUTION: ICE London 2022
TECHNOLOGY: Gifting Solutions
Corporate Control: Too Far From Customers?
Mailed separately in September to entire list
BONUS DISTRIBUTION: East Coast Gaming
FEBRUARY Congress
OCTOBER
JUNE
The New Normal: How the Covid
Pandemic Has Changed Gaming Forever Global Games 2022: Top New Slot Games
Stopping Cyber Attacks: Is It Possible? Intellectual Property: Cashless Showdowns
Evolution of the Club: How Loyalty Clubs The European IR: Betting & Tourism
Slot Games: Doing the Math
TECHNOLOGY: Kiosks & Self Service Devices
Have Changed Unregulated Gaming: Can We Stop It?
Exit Interview with AGEM’s Marcus Prater
BONUS DISTRIBUTION: G2E 2022
SPECIAL SECTION: Security & Random Recovery: International Markets
Waking Up More Slowly
TECHNOLOGY: Sports Betting Products
Surveillance
NOVEMBER
The Casino Experience: Making It More
BONUS DISTRIBUTION: ICE London 2022 Social/Leisure
TECHNOLOGY: Data Solutions
Table Games: Roulette’s Rebound
MARCH
40 Under 40 Emerging Leaders
The New Bally’s: Blending Interactive with Gaming
JULY
Designing for iGaming: What Comes First,
Avoiding the Frictions of Interactive Machines or Online Games?
Gaming And Land-Based Casinos
TECHNOLOGY: Sports Betting Platforms
iGaming in Asia: Starting From Scratch
REITs: Are They Good For Gaming? The Price of Gambling: What Players
Table Games: Modern Blackjack Should Know
Bitcoin & Crypto: Is There a Place in Gaming Down Under: Backlash in Australia
TECHNOLOGY: Payment Processing for
Regulated Gaming? Tax & Spend: How Regulations Impact
iGaming Success CASINOStyle AN
N UA
L
Betting on Blockchain: How It Works For
BONUS DISTRIBUTION: World Game
iGaming Bringing Back the Fun
TECHNOLOGY: Social Media
Gaming Using Sports to Attract Customers
BONUS DISTRIBUTION: OIGA Conference &
Protection Conference Hotel Partnerships: Pros & Cons
APRIL BONUS DISTRIBUTION: Indian Gaming 2023,
New Age Attractions (TopGolf, etc.)
Trade Show
AUGUST
G2E 2023
Cashless Platforms: What Works? Mailed with December GGB Magazine
What’s in a Name? Responsible or Safer
DECEMBER
Gaming Parimutuel Racing and HHR: Can the
Tourism or Locals: Gaming in Cambodia and Games Save a Dying Sport?
Vietnam Motivating Employees: Keys to Retention 10 Trends for ’23
Digital Dynamics: Marketing in Today’s Banking On It: Financing Cashless Systems Artificial Intelligence: Applications for Gaming
Video Poker: Spreading the Word
TECHNOLOGY: Hotel & Hospitality Software
World The U.S. Affiliate Market: Pipeline for iGaming
TECHNOLOGY: Skill Games and Beyond
Vote Now: Sports Betting in California
BONUS DISTRIBUTION: Indian Gaming 2022 TECHNOLOGY: Payment Options
Barriers to Entry: Time To Loosen Up Licensing?
3
SCHEDULE SUBJECT TO CHANGE
2022
SPACE AND MATERIAL DEADLINE
ISSUE AD SPACE DEADLINE AD MATERIAL DEADLINE
JANUARY December 8, 2021 December 14, 2021
FEBRUARY January 6, 2022 January 12, 2022
MARCH February 8, 2022 February 14, 2022
APRIL March 8, 2022 March 14, 2022
MAY April 6, 2022 April 12, 2022
JUNE May 4, 2022 May 10, 2022
JULY June 8, 2022 June 14, 2022
AUGUST July 6, 2022 July 12, 2022
SEPTEMBER August 4, 2022 August 10, 2022
OCTOBER September 7, 2022 September 13, 2022
NOVEMBER October 4, 2022 October 10, 2022
DECEMBER November 8, 2022 November 14, 2022
GGB ANNUAL PUBLICATIONS
CASINOStyle
AD DEADLINE: August 24, 2022
MAY DECEMBER
AD DEADLINE: March 22, 2022 AD DEADLINE: October 26, 2022
SEPTEMBER
MATERIAL DEADLINE: March 28, 2022 MATERIAL DEADLINE: Aug. 30, 2022 MATERIAL DEADLINE: Nov. 1, 2022
GGB MAGAZINE AND SUPPLEMENT SPECIFICATIONS: Trim Size: 8.375” x 10.875”. Please allow .125” additional on all sides for full
page with bleed. Files need to be submitted CMYK, high-resolution, 300dpi PDF preferred. For smaller ads, or additional information, please
4
contact your sales representative. Submit materials to GGB magazine Art Director Monica Cooley at mcooley@ggbmagazine.com.
RATES & SPECS 2022
4-COLOR ADVERTISING RATES (MONTHLY NET IN USD) THE POWER OF PRINT
Size (all prices net) 12x 6x 1x With our Specialty Print Options, GGB
Magazine provides additional opportunities
Full Page $3,905 $4,255 $4,695 to catch the eye of your audience.
COVER TREATMENTS:
Two-page Spread $7,250 $7,900 $8,710 • Reverse Gatefold
• French Cover Gatefold
2/3 Vertical $2,900 $3,160 $3,485 • Barn Door Gatefold
• Half Gatefold
INTERIOR GATEFOLDS:
Jr. Page or 1/2 Page Horiz. $2,245 $2,450 $2,700
1/3 Vertical or Square $1,675 $1,825 $2,010 • 4-Page Foldout
• 6-Page Foldout
*Premium Ad Placement: Add an additional 10% to rate • 6 Page Z-Gate
OTHER OPTIONS:
GGB MAGAZINE AD SIZES • Bind In/Blow In Cards • Post-Its
• Tipped Inserts • Partial Pages
Magazine trim size 8.375 x 10.875. For bleeds, add 1/8” (.125) on all sides from trim.
Custom marketing pieces can be designed to
your specifications. Additionally, your custom
piece can polybag with GGB Magazine.
Contact your sales representative for details.
ALL AD MATERIALS SHOULD BE
SUBMITTED AS FOLLOWS:
Full Page 2 Page Spread 2/3 Vertical DIGITAL FILE REQUIREMENTS
Bleed 8.625” x 11.125” Bleed 17” x 11.125” Bleed 5.5” x 11.125”
Trim 8.375” x 10.875” Trim 16.75” x 10.875” Trim 5.375” x 10.875”
Adobe Acrobat PDF, Print Optimized.
Live 7.625” x 10.125” Live 16” x 10.125” Live 5” x 10.125”
Document size must include crop marks
Non-bleed 7.625” x 10” Non-bleed 16” x 10” Non-bleed 5” x 10”
offset 15 pts and 1/8-inch bleed for all ad
bleed pages. Fonts and images must be
embedded. All images must be 300dpi
saved as TIFF or EPS and CMYK only.
EMAIL/FTP SUBMISSIONS
Files under 25 MB, email Monica Cooley
at mcooley@ggbmagazine.com. If over
25 MB, an FTP site is available. Please
email mcooley@ggbmagazine.com for
FTP instructions.
Junior page 1/2 Horizontal 1/3 Square 1/3 Vertical MAILING ADDRESS
Non-bleed 5” x 7.4375” Bleed 8.625” x 5.5” Non-bleed 5” x 4.875” Non-bleed 2.375” x 10”
Trim 8.375” x 5.375”
1000 Nevada Way, Suite 204
Live 7.625” x 5”
Boulder City, NV 89005
Non-bleed 7.625” x 4.875”
info@ggbmagazine.com
TERRI BRADY
Director of Sales & Marketing • Tbrady@ggbmagazine.com
702-248-1565 x227 o. • 702-493-6964 m. 5
2022
ONLINE RATES & SPECS
728 x 90 Leaderboard
GGB ONLINE REACH
300 GGB News
x 250
GGB Magazine
31,000 avg.
(1st Sq.)
31,500 average page views per
page views per month
300
month
GGB
x 250
Podcast Eblast
728 x 90 #2 (2nd Sq.)
Over 8,700 12,000
listens per recipients
month
300
x 250
(3rd Sq.)
GGBMAGAZINE.COM (Rates per month)
728 x 90 #3
SIZE RATES
GGB & GGBNEWS
COMBO RATE
300
x 600 728 x 90 (Leaderboard) $750 $1,050
728 x 90 (2nd, 3rd, 4th & Footer) $650 $900
728 x 180 (2nd, 3rd, 4th, Footer)
120
$1,100 $1,600
x
480 300 x 250 (Top Square) $750 $1,050
300 x 250 (2nd or 3rd Square) $650 $900
120 300 x 600 (Half Page)
x
$1,190 $1,730
240
120 x 480 (Skyscraper) $575 $835
120
x 90 120 x 240 (Vertical Banner) $375 $550
728 x 180 Banner 120 x 90 (Button) $275 $400
Digital Edition Video Ad $750
NOTE: all 728x90 ads require an additional ad sized 300x120 for mobile.
All ads are set to rotate EVENLY on our site to guarentee equal impressions.
All web ads rotate with a maximum of 5 ads per slot. All files should be submitted in RGB color, 72dpi resolution in JPEG, GIF, or SWF
format. Ad may be animated, with a maximum of two full animation sequence repeats with each page refresh. All ads must be under 1mb.
6
GGBNEWS.COM (Rates per month) PODCAST SPONSORSHIP OPPORTUNITIES
SIZE RATES
728 x 90 (Leaderboard) $675 In-Depth. Face to Face. Off the Cuff.
That’s the GGB Podcast Series.
728 x 90 (2nd, 3rd, 4th & Footer) $585
728 x 180 (2nd, 3rd, 4th, Footer) $990 Established over 16 years ago, the GGB Podcast is the longest
300 x 250 (Top Square)
running podcast in the gaming industry. Every week, the GGB
$675 Podcast features candid conversations with gaming executives
300 x 250 (2nd or 3rd Square)
and insiders, public officials and industry suppliers, personalities
$585 and people in the news.
300 x 600 (Half Page) $1,070 These original, unscripted audio interviews are easily accessible on
120 x 480 (Skyscraper)
iTunes and Spotify and are available on both the GGBNews.com
$515 and GGBmagazine.com websites. Additionally, they’re promoted
120 x 240 (Vertical Banner)
monthly in Global Gaming Business Magazine.
“
$335
120 x 90 (Button)
With over 100,000 high-value listeners each year, GGB has the
$250 ear of the industry.
PODCAST SPONSORSHIPS (RATES PER MONTH)
DAILY & WEEKLY GGB NEWS EBLAST ADS 1 MONTH $3,000 6 MONTHS+ $2,500
Daily Eblast Ad Slot 1 $3,750 Get the Inside Track. Listen to GGB Podcasts.
Daily Eblast Ad Slot 2 $3,150
Daily Eblast Ad Slot 3
As a hospitality and gaming
$2,650
Daily Eblast Ad Slot 4
executive who is passionate
$2,250
Weekly Eblast Ad Slot 1
about continuing to learn and
$1,950
Weekly Eblast Ad Slot 2
grow, Global Gaming Business is
”
$1,750
Weekly Eblast Ad Slot 3
my ‘go to’ place to read up on what
$1,500
Weekly Eblast Ad Slot 4
is trending in our business. It’s a must read
$1,275
Weekly Eblast Ad Slot 5
each and every month!
$1,075
Rates are per month. All eblast ads are 728x90. Monthly
—MARK BIRTHA, President, Hard Rock Hotel & Casino Sacramento
click-through analytics provided.
GGB OVERLAY AD
at Fire Mountain
The ad appears over the GGB home page every time GGB EBLASTS
the site is visited, and repeats after 4 page views.
Overlay ads are optimized to appear on Mobile and Gaming industry leaders around the world are busy.
other hand-held devices. GGB eblasts make it easy for your message to reach
• Horizontal Ad Size: 850 x 486 them efficiently and affordably.
• Mobile Ad Size: 200 x 400
Since 2002, GGB has been a trusted partner in the international
GGB MAGAZINE EXCLUSIVE
gaming industry. We can help deliver your company’s message
$5,500
GGB NEWS EXCLUSIVE
to nearly 12,000 executives and casino professionals —the
$3,425 complete Global Gaming Business database.
GGB & GGB NEWS COMBO $8,000 $3,000 PER EBLAST
TERRI BRADY, DIRECTOR OF SALES & MARKETING
7
Tbrady@ggbmagazine.com • 702-248-1565 x227 • 702-493-6964 mobile
PRINT & WEB STATISTICS
GGB READERSHIP Manager Chairman
20% 32%
Professional
14%
Global Gaming Business reaches
nearly 26,000 executives in the global
casino market—including operators,
manufacturers and distributors.
PRINT SUBSCRIBERS: 11,500
“
DATABASE SUBSCRIBERS: 12,000
DIGITAL SUBSCRIBERS: 2,000
VP/Director 34%
GGB WEBSITE AVERAGE
Roger Gros is a trusted journalist
with decades of experience. One
of the best resources to stay on
”
top of everything happening in the
MONTHLY VISITS MONTHLY PAGE VIEWS gaming industry is GGB Magazine. I learned
about the gaming industry for many years from
5,000 10,000 15,000 20,000 30,000 reading GGB and still continue to read it.
—RICHARD SCHWARTZ, CEO and Co-Founder,
GGB Magazine (ggbmagazine.com)
Rush Street Interactive
22,000+
31,500+
GGB’s Weekly Podcasts
are available on both the
GGB News (ggbnews.com)
GGBmagazine.com and
PODCAST GGBNews.com websites
22,450+ as well as iTunes and Spotify.
31,000+ MONTHLY LISTENERS: 8,700+
GGB DIGITAL EDITION
TOP 10 COUNTRIES SESSIONS BY DEVICE VISITORS
GGB is converted into a high-resolution,
interactive digital edition offered free to
New Visitor online readers.
TOTAL DIGITAL READS: 75,000+
United States
China Returning Visitor
DIGITAL SUBSCRIBERS: 2,000
Norway
United Kingdom 15%
GGB EBLASTS
Canada
Sweden
Australia
GGB sends both weekly and monthly
85%
India
eblasts to a database of 12,000 subscribers.
Desktop Mobile Tablet
63.6%
Indonesia
35.1% 1.3%
In addition, customized eblasts for advertisors
Singapore and press releases for trade show events are
sent on a regular basis.
8 1000 Nevada Way, Suite 204, Boulder City, NV 89005 • 702-248-1565 • info@ggbmagazine.com
GAMING SUPPLIER
SHOWCASE
1
I n our mission to highlight cutting-edge
products and technologies, GGB introduces
Gaming Supplier Showcase. Our latest
Your video link appears on the GGB Homepage
digital campaign, the Showcase includes a
product video and interview with our
publisher or editor and additional exposure
to your niche market highlighting your
product or service.
WHAT YOU GET
• 15 minute Zoom interview
• Logo on GGB website with link 2
to Showcase page for 90 days
• Eblast to 12,000+ subscribers
Your Zoom video is
featured on it’s own
• Video posted to GGB Social Pages
page for 3 months on
• Twitter post linked to video
the GGB website
WHAT WE NEED 3 Your video can feature
• Your MP4 product file for
a branded interview
integration if desired
and/or a product
demonstration
• Logo of Company
• Pictures of your product
• Access to Zoom
GGB REACH 4 Your Gaming Supplier
• 31,500 Monthly Web Page Views
Showcase is shared on the
GGB Twitter, Facebook and
• 4,500 Weekly Podcast Listeners
LinkedIn accounts and sent
as a personalized eblast to
12,000+ GGB subscribers.
GAMING SUPPLIER SHOWCASE $3,800
TERRI BRADY, DIRECTOR OF SALES & MARKETING
Tbrady@ggbmagazine.com • 702-248-1565 x227 • 702-493-6964 mobile 9
Global Gaming Business
ANNUAL SUPPLEMENTS 2022
Tribal Government Gaming is the P3 Magazine or Progressive Products Casino Style is the only magazine
definitive resource on Native Preview showcases the cutting-edge dedicated to non-gaming amenities in
American gaming. More than just a technologies, products and services that today’s casino industry. Highlighting
comprehensive guide to Class II and are shaping the future of the interna- every aspect of the guest experience,
Class III Indian casinos, Tribal tional gaming industry. P3 is published Casino Style focuses on revenue
Government Gaming features editorial to coincide with the casino industy’s streams of the non-gaming customer
coverage of cutting-edge issues such most important trade show, G2E, and —from architecture to analytics,
as tribal sovereignty, Indian gaming offers a comprehensive look at the nightlife to restaurants, meetings and
regulation, economic diversification, innovations and technologies that are conventions, shopping to spas, and
nation-building, compacts and more. moving the casino market forward. everything in between.
TGG Full $3,750
P3 Full $3,395 CS Full $3,095
TGG 2/3 $2,800
P3 2/3 $2,525 CS 2/3 $2,300
TGG 1/2 $2,150
P3 1/2 $1,950 CS 1/2 $1,765
TGG 1/3 $1,625
One-half page Corporate Profile included ONLY P3 1/3 $1,500 CS 1/3 $1,350
when a full page ad is purchased in this publication. One-half page Corporate Profile included One-half page Corporate Profile included ONLY
BONUS DISTRIBUTION:
ONLY when a full page ad is purchased. when a full page ad is purchased in this publication.
Indian Gaming 2022, G2E 2022, BONUS DISTRIBUTION: BONUS DISTRIBUTION:
OIGA Conference and Trade Show, G2E 2022, Indian Gaming 2023; G2E 2023, Indian Gaming 2023;
Arizona Indian Gaming Association, Stand alone mailing in September mailed with December issue of
ICE North America; Stand alone to all GGB magazine subscribers
mailing in April to all GGB subscribers
GGB magazine
AD DEADLINE: March 22, 2022 AD DEADLINE: August 24, 2022 AD DEADLINE: October 26, 2022
MATERIALS: March 28, 2022 MATERIALS: August 30, 2022 MATERIALS: November 1, 2022
TERRI BRADY
Director of Sales & Marketing • Tbrady@ggbmagazine.com
702-248-1565 x227 • 702-493-6964 mobileYou can also read
