THE GARDEN OF UNEARTHLY DELIGHTS - MARKET STALL INFORMATION PACK 2019
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THE GARDEN OF UNEARTHLY DELIGHTS MARKET STALL INFORMATION PACK 2019
THE GARDEN OF
UNEARTHLY DELIGHTS
‘The best thing about the Adelaide
THE ULTIMATE FESTIVAL DESTINATION!
800,000 +
Fringe Festival has to be its heart
and soul: the Garden of Unearthly
Delights.’
Weekend Notes ATTEND FREE AND TICKETED
EVENTS ANNUALLY
“Adelaide Fringe’s
leading outdoor
festival precinct.”
Rip It Up
‘Audiences are never as diverse as those you
come across at The Garden of Unearthly
Delights during Fringe.’
The Guardian
SINCE 2000
2018 AT A GLANCE
31 DAYS •
OUR AUDIENCE
Predominantly 30 – 49 years old
• Employed full-time
• University educated
16 VENUES
53,448 72% of
10 FRINGE
AWARDS
WEEKLY
FACEBOOK
Garden
visitors see 3
or more shows
LIKES
OVER
170,000 99%
OF GARDEN AUDIENCES
TICKETS WOULD RECOMMEND
THE GARDEN
SOLD TO VISITORS
MARKETS STALLHOLDER INFO PACK
The Garden of Unearthly Delights remains unrivalled as Australia’s most vibrant and dynamic outdoor
festival precinct. Racking up its 18th season, The Garden runs from Thu 14 Feb to Sun 17 Mar 2019.
Please take time to read the following information before submitting your Expression of Interest
(“EOI”). This document outlines the basic conditions, costs and expectations The Gardeners have of
you as the Stallholder, and provides you the information on which to base your application.
This EOI form must be completed in full and returned before EOI closing date to ensure that The
Gardeners may process and decide on your application. Accurate completion will ensure we
understand your needs which will better protect your investment and effort in your operation.
Whilst The Gardeners endeavour to provide accurate information, the nature of festivals, costs and
regulation means details below are subject to changes during the planning and course of the event.
In the event of change, The Gardeners will do their best to keep all parties informed of any such
changes to the conditions and costs.
2019 INDICATIVE KEY DATES
Thu 8 Nov 2018 Market Stalls Expressions of Interest open
Sun 9 Dec 2018 Market Stalls Expressions of Interest close (5:00pm)
Offers of acceptance sent to stallholders. Agreements and
Fri 21 Dec 2018
Indicative Invoice issued.
Fri 4 Jan 2019 Signed agreements and accompanying documents due.
Refundable Site Bond of $500 payment due to secure site
Mon 14 Jan 2019
booking.
First Payment Date. Payments for stall holders trading in either or
Mon 14 Jan 2019
both of the first two trading weeks due.
Wed 13 Feb 2019 Site available for Market Stallholder bump in
Thurs 14 Feb 2019 The Garden of Unearthly Delights Opening Night Party
Mon 18 Feb 2019 The Garden closed (no trading)
Second payment date. Payments for stall holders trading in
Wed 6 Feb 2019
either or both of the final two trading weeks due.
Sun 17 Mar 2019 Final day of Garden trading – closing time TBC
Tues 19 Mar 2019 All Market Stallholder infrastructure offsite by COB
Bond returned (if site cleared, no damage done and all fees/
Mon 1 May 2019
charges paid in full)
TRADING WEEKS
Week 1 - Thursday 14 Feb to Sunday 24 Feb (11 Trading Days)
Week 2 - Monday 25 Feb to Sunday 3 March (7 Trading Days)
Week 3 - Monday 4 Mar to Sunday 10 March (7 Trading Days)
Week 4 - Monday 11 Mar to Sunday 17 March (7 Trading Days)
SELECTION PROCESS
The Garden selects a unique range of designers and artists to deliver a diverse Market. You need to
ensure that your EOI is received in full with no vital information missing. We receive more EOIs than
we can accept, so the more information we have the better.
We base our selection on;
• Complete applications (missing information may jeopardise your application),
• Diversity & quality of product,
• The presentation of your products and your stall (photos are great for this),
• Marketing plans (how will your promote your involvement in The Garden?) and
• Commitment to sustainable practice
This year we’re using Submittable to power our online application process. Read this document, then
complete the form in as much detail as possible. Please note this document is only a guide to be
part of The Garden. If you are selected as a Market Stallholder for our 2019 season, you will be issued
with a full agreement, detailing all terms and conditions of being part of The Garden.
NOTIFICATION
Stallholders will be notified via email and asked to pay the required Site Bond and a first payment to
secure their booking as per the indicative key dates.
TRADING HOURS
Monday – Thursday* 5pm – 1am
Friday 5pm – 3am
Saturday 10am – 3am
Sunday** 10am – 1am
* Except: Mon 18 Feb 2019 when The Garden is closed
**Except: Sun 10 Mar 2019 when The Garden may close at 3:00am (Adelaide Cup Weekend).
The Garden will advise Stallholder of other variations to trading dates/times as they arise.
The Stallholder may only operate within the dates of the season and must operate every day during
this period. Failure to open during the season may result in a levy being withheld from the
Stallholder’s Site Bond. The Stallholders must trade a minimum number of hours each day.
Market stalls: Monday to Thursday 5.00pm to 10.00pm (TBC)
Fridays 5.00pm to 11.00pm (TBC)
Saturdays 12:00pm to 12:00am (TBC
Sundays 12:00pm to 12:00am (TBC)
Extended Hours apply and daytime trade applies during Saturday and Sunday.
The Gardeners encourage Stallholders to continue to trade beyond allocated time when busy and
likewise are willing to make exceptions for early close in cases of extenuating circumstances (eg.
Inclement weather).
SITE FEES AND BOND
Stall prices are based on a daily flat fee for all stallholders (indicative fees and trading space
outlined at the end of the information pack)
All stallholders must trade for a minimum of 2 trading weeks during the season and can also fully
book for the whole duration – Preference will be given to stallholders who wish to lock in the full 4
weeks.
In addition, the Stallholder must pay a refundable Site Bond of $500 due along with the first rental instalment for those trading in the first two weeks of festival delivery. PAYMENT All payments required by a successful Stallholder under their Agreement with The Gardeners, including the site Bond, will be processed through a direct debit system. Under this system all payments required will be deducted from the Stallholder’s nominated bank account on specific dates. Paperwork required to establish the direct debits will be sent to all successful Stallholders. STALLHOLDER INFRASTRUCTURE This year The Garden will be creating a Market Stall space using shipping containers including a timber decking area for walkthrough traffic. The number of sites available will be dependant on expressions of interest from stallholders, and finding the perfect balance of stalls to create a welcoming bazaar of Adelaide’s finest wares! The Gardeners make no promise or guarantee of stall position within The Garden prior to the event. Stallholder EOIs are accepted on the understanding that the Stallholder agrees that their market stall position is at the sole discretion of The Gardeners. Stallholders must provide access to their stall to The Gardeners or other relevant regulatory bodies whenever required to ensure compliance with all relevant codes, guidelines or laws. Failure to meet guidelines set by relevant authorities may result in Stallholder being closed down until such time as the breach is remedied. Stallholder will still be liable for full Site Fees during any period of closure. STALL PRESENTATION We are looking for Market Stallholders that take pride in the presentation of their stall and add to the aesthetic of The Garden. Presentation of all aspects of The Garden are important to us, and it’s imperative that Stallholders and their staff present themselves, their stalls and their products in the best possible light at all times. The Gardeners retain the right to insist any Stallholder properly maintains their stall. Failure by the Stallholder to comply with this rule may result in The Gardeners taking direct action which may include repair, remediation, rubbish removal or requiring the stall shut down. The costs incurred through any of these actions will be charged to the Stallholder. RIGHT OF VETO The Gardeners retain the right to enter any market stall at any time and remove any article, sign, picture or printed matter, which, in our opinion, is either not eligible for display or is considered offensive or substandard. This extends to any items (eg. A-frame signs) located outside of the stall. SEATING OR FURNITURE Stallholders are not to bring any seating or furniture for customers to site, without the prior written consent of The Gardeners. PRODUCT LIST All product lists are subject to approval by The Gardeners. You are not permitted to sell anything not listed in your application form. You must sell products at the price indicated on the application unless approved by The Gardeners. The Gardeners do not guarantee that stallholders will have sole rights to any specific product. You must not sell any tobacco related products, liquor related products or items that may contravene existing sponsorship agreements held by The Gardeners.
PARKING
Please note there is strictly no parking onsite. Vehicle access to Rundle Park is both dangerous and
contravenes The Gardeners’ remediation and park maintenance guidelines. It should also be noted
that Adelaide City Council make regular sweeps of Rundle Park and will issue tickets to vehicles
parked in Rundle Park regardless of whether they are parked within the perimeter of The Garden or
elsewhere in Rundle Park. The Gardeners, if deemed necessary, will withhold a portion or all of a
Stallholder’s Site Bond to offset remediation costs to repair site damage caused by a Stallholder.
DELIVERIES AND STALLHOLDER ACCESS
Rules and access conditions may include but are not limited to:
• No vehicle access to Rundle Park
• Vehicles access for bump in and bump out strictly restricted to traffic on pathways
• Vehicles found to have strayed from the path will forfeit their Bond instantly
• The Stallholder must not attempt to access The Garden at any other time than those
specified and only by those entrances specified.
• Delivery access to The Garden will only be permitted during specified times and to specific
locations.
Recurring infringements may result in additional ACC fines and/or monies being held form Stallholder
Site Bond to cover remediation costs. Full information will be supplied to successful applicants.
POWER
Power is very limited on site. It is important that you list all electrical equipment on the form. Only
leads, power boards and electric appliances with current test tags in accordance with
AS/NZS_3760:2010 may be used. Electrical appliances and leads that do not have current test tags,
or that are deemed to be in-breach of the safety standard will be confiscated.
WHEN COMPLETEING THE EOI, STALLHOLDERS MUST DETAIL ALL APPLIANCES THEY INTEND TO PLUG IN
DURING THE OPERATION OF THEIR STALLS AND LIST THE EXACT WATTAGE OF EACH APPLIANCE. This is
crucial in planning an adequate supply of electricity to each stall. Appliances not documented
within the application will not be accepted onsite.
The Garden will be run on 100% green power as one of our measures to improve event sustainability.
WATER AND SULLAGE
The Gardeners do not intend to supply any market stalls with water or waste.
GARBAGE & RECYCLING
The Stallholder is required to use compostable packaging, addressing one measure to improve the
sustainability of The Garden, and aid The Garden in becoming a ‘Zero Waste’ event. This includes all
products being issued to the customer including bags, wrapping or containers.
If you require more information about improving the green footprint on your stall, please contact us.
Let’s reduce and reuse our waste.
PROCEDURES & POLICY
The Gardeners have developed a range of Accessibility, Sponsorship, Safety and Risk Management
procedures in relation to its operations. This includes a Safety Management Plan, Hazard and Risk
Assessment, and WH&S Policies & Procedures. Whilst operating within The Garden the Stallholder is
required to adhere to The Gardener’s procedures and policies and maintain their own WH&S
policies to ensure safety of their workers and the public.
The Stallholders and their staff will be required to attend an on-site induction with our Safety Officer prior to bump-in. This is to ensure you and your staff follow all safety guidelines and best-practices. In the interest of public and workplace safety any recommendations may be required to be implemented before stalls can commence trade. The Garden’s procedures and policies will be provided to the Stallholder prior to the site induction. FIRE SAFETY The Gardeners will ensure that the stalls and work areas are provided with fire protection and firefighting equipment that is designed and built for the types of risks and hazards reasonably expected within that workplace (eg. foam or dry powder type extinguishers for fires that involve flammable liquids). The costs of which will be included in the rental charge. Fire safety equipment must be properly maintained and regularly checked and tested by the local fire authority or fire equipment supplier. The areas where the equipment is stored must be kept clear of obstructions. Workers must be trained to use fire extinguishers and to understand what type of extinguisher to use for different types of fires. ACCESSIBILITY The Gardeners are committed in providing equal access, we require Stallholders to address accessibility requirements when planning your stalls. This may include but is not limited to: • A section of low counter accessible to patrons in wheelchairs • Well-lit signage with clear lettering • Clear passage of travel within stalls If you require help, during your planning stages, please contact us and we will advise on any improvements that can be made. SMOKING The Garden is a non-smoking event. Smoking is only allowed in designated smoking zones. The smoke free areas include all stalls. Stallholders are asked to smoke in the designated smoking areas only. Please dispose of butts carefully. SECURITY Security guards will be present on site for periods of time throughout the season including overnight, but there will not be a 24-hour presence for the duration. All due care will be taken to ensure the safety of all areas of the site however the Gardeners take no responsibility for any goods or property brought onto or left on the site by a Stallholder. ACCREDITATION The security of our staff, performers, stallholders and patrons is of paramount concern to The Gardeners. As such The Gardeners will issue suitable accreditation for all Market Stallholder employees. Accreditation must be carried by all Stallholders and their staff at all times. It will be required for access to or exit from The Garden through any entrance or exit other than the public entrance at the corner of Rundle St and East Tce. Accreditation must be carried by anyone in back of house areas. Stallholder accreditation does not grant the bearer unrestricted access to venues, venue back of house areas or dressing rooms, production areas, bar stores or any other areas not directly related to stalls. Lost accreditation can be replaced, but at the cost of the Market stallholder.
CANCELLATION
Stallholder cancellation at any time will result in Stallholder forfeiting any deposits paid. Cancellation
after Mon 14 Jan 2019 will result in the Stallholder being liable for the full rental plus any costs incurred
by The Garden in construction, hire or provision of any other services or items requested by the
Stallholder.
SUITABILTY
Should your EOI be accepted there is no implication on the part of The Gardeners of the suitability of
your stall for The Garden. Acceptance is in no way a guarantee of success or profit.
INDICATIVE COSTS
Site Rental Fees cover the hire of a unfurnished trading space within one of the allocated shipping
containers or constructed space of approx. 3m wide x 2.4. This space includes limited access to
power and lighting.
Stallholders will be informed of any change or revised allocations of space as The Garden evolves
for 2019
Security Bond: $500 (refundable) *NON-GST ELIGIBLE*
Stall Daily Flat Fee:
$260 per day *EX GST*
Stallholders must book a minimum of a 2 trading weeks (either weeks 1+2 or 3+4) and
preference will be given to those who book for the whole 4 trading week season.
TRADING WEEKS
Week 1 - Thursday 14 Feb to Sunday 24 Feb (11 Trading Days)
Week 2 - Monday 25 Feb to Sunday 3 March (7 Trading Days)
Week 3 - Monday 4 Mar to Sunday 10 March (7 Trading Days)
Week 4 - Monday 11 Mar to Sunday 17 March (7 Trading Days)
QUESTIONS?
Just drop us an email… stalls@gardenofunearthlydelights.com.au
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