Telkom / Business Connexion Group (BCX) - Helanya Fourie & Nicola Theron Annual conference of the Association of Competition Economics, 2016 ...
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Telkom / Business Connexion Group (BCX) Helanya Fourie & Nicola Theron Annual conference of the Association of Competition Economics, 2016 1
Questions raised by the transaction Why was the same transaction which was not approved in 2007, approved with conditions in 2015? What does convergence in the telecoms market mean for market definition and foreclosure theories of harm? Were the Competition Commission (CC) justified in imposing stringent behavioural conditions to address the competition concerns? 2
Structure • Overview of the merging parties • Rationale & background to the merger • The telecoms value chain • 2007 Telkom/BCX proposed merger • Abuse of dominance complaint against Telkom • 2015 Telkom/BCX merger • Relevant markets • Vertical issues: Foreclosure & bundling • Conditions • Proposed by the CC • Why were these inadequate? • How were the inadequacies addressed? 3
Parties to the merger Telkom Group Telkom Telkom Telkom Wholesale Consumer Business and Networks • Incumbent fixed line provider • Telkom Telkom • Telkom consumer • Market partially liberalised with entry of Business wholesale and retail and Neotel (second national operator) in 2008 services Telkom networks Business service • Telkom • Decline in fixed line revenues Mobile Mobile offering • Entered mobile market through Telkom Cybernest Mobile – market share remains small • Want to grow revenue in downstream enterprise markets in e.g. MNS or ITS 4
Parties to the merger BCX revenue by Technology - 2013 8.0% 6% 5.0% • Offers a range of fixed line ITS services to enterprise customers • Cloud infrastructure • Communication 81.0% • Security & network services • Workspace services • Professional services Hardware Software • Application services IT Services Telecommunications • Service integration and Non-IT/Other management 5
Rationale & background • Telkom - Rationale • BCX - Rationale • Fixed voice revenues are under • Convergence strategy, where significant pressure – fixed-mobile applications, communications and substitution infrastructure will become cloud- • Lacks the necessary capacity to based compete in the ITS market – • Telkom’s infrastructure will transaction would allow Telkom to facilitate the delivery of these enter the ITS market with converged services sufficient scale • Lacks the “brand and reputation for service excellence” • Will give Telkom the opportunity to provide bundles products 6
ICT value chain: Infrastructure layer Backhaul ••High capacity links ••Local loop/ last mile between cities ••Connect end-users to the ••Fibre optic ••Links between network network transmission backbone and access ••Base stations network ••Local exchanges ••Metro fibre ••Metro fibre ••Copper ••Microwave, etc. ••Microwave Transmission Access 7
ICT value chain: Convergence of MNS & ITS “The convergence of technologies does not in itself entail new or unique problems for Communications market definition … Communications the problems that may be found in the context of convergence actually results from bundling Computing Content and/or other rapid Computing Content change associated with convergence” EC (2002) Market definition in the media sector 8
Anti-competitive effects of the 2007 Telkom/BCX merger “In our view [it is an] • The transaction was prohibited on the horizontal attempt by an aspects erstwhile monopolist • Removal of an effective competitor (BCX) to thwart the • Unilateral effects beneficial impact of deregulation in the • MNS is/was a battleground for convergence – form of greater through the merger Telkom intended to extend its economies of scale monopoly into the converged space and scope for rival • Vertical issues that were raised: MNS providers and • Input foreclosure of leased lines lower costs for • Telkom owned all infrastructure and access lines customers” • Mixed bundling of PSTS, MNS & ITS Tribunal, p. 8 9
Abuse of dominance by Telkom • Telkom accused of abuse of dominance by SAVA and ISPA • Admitted guilt in bundling VPN and access links to win business in the MNS/VPN market through margin squeeze • Settlement Agreement approved by Tribunal in 2013 • Retail Pricing Policy (RPP) • Transfer Pricing Policy (TPP) / functional separatiom • Under the TPP, Telkom Wholesale should, for: • Common components, price network services to OLOs and Telkom Retail on a non- discriminatory basis • Non-common components, price network services to • OLOs at no more than cost plus reasonable return • Telkom Retail at no less than cost plus reasonable return 10
2015: Relevant markets Upstream markets Downstream markets • Provision of wholesale leased lines • Retail supply of … • Telkom has market power in this • MNS (30%) market; no horizontal overlap • MNS & VANS (29.9%) • Hosting services (41%, but excess capacity) • ITS (24.9%) • Mobile services • …to enterprise businesses (incl. government) 11
2015: Anti-competitive effects • Input foreclosure • Merging parties argue that it is not possible due to them not being dominant in the upstream market for fibre access à but this depends on how you disaggregate the fibre market • Conglomerate effects (anti-competitive bundling) • The transaction places Telkom in a unique position to offer a full suite of downstream services without procuring anything from a third party. • Counterarguments of the merging parties: • There are multiple competitors to the merging parties, who would be able to easily re- enter the market if the merged entity increases its prices • Few customers would derive a significant benefit from sourcing a bundle • Test: would it increase the prospects of winning business? • The merging parties contended that the Settlement Agreement was sufficient to prevent anti-competitive behaviour, but the CC disagreed 12
2015: Behavioural conditions proposed by the CC • TPP expanded to explicitly include fibre access • Settlement Agreement extended from 18 July 2018 to 31 December 2020 • Quality of fibre access services provided to OLOs should be “substantially similar” to that provided to Telkom Retail. • Where fibre access is included in a bundled offer: • Prices for bundled offers must adhere to the TPP • Must keep separate internal accounts for downstream retail offerings to allow profitability to be monitored • Revenues from supplying the bundle must exceed the input costs 13
Inadequacy of the proposed conditions (1) • The TPP required non-discriminatory pricing for common components, but these did not have to be cost based • Charging above cost prices for wholesale products still allowed margin squeeze • Telkom made significantly larger margins at the wholesale than the retail level • Telkom implicitly forced OLOs to purchase connectivity from Telkom Retail by only providing SLAs with infrastructure purchased from Telkom Retail, thereby engaging in anti-competitive tying 14
Inadequacy of the proposed conditions (2) • The level of disaggregation of services which the TPP requires does not allow the profitability of individual products to be monitored • There remains large variability in the profitability of products supplied by Telkom at the retail level, as well as the wholesale level • Under the RPP, only IP VPN and internet services had to have positive margins • Functional separation disallows Telkom to cross-subsidise between Wholesale and Retail, but not between product categories • Including fibre in the TPP is insufficient; Telkom can rely on its copper infrastructure to during the transition to fibre • Redundancy requirements • Telkom will be able to win contracts by bundling broadband and voice, and offering discounts on voice minutes 15
How were the inadequacies addressed? • TPP expanded to: • Incorporate all fixed network products (i.e. not only fibre) • Telkom will not increase the prices of the affected (wholesale) products above their price as at the Implementation Date (“price freeze”) • Telkom Wholesale will offer SLAs on common components to OLOs and Telkom Retail on a non-discriminatory basis • Where fixed network products are supplied as part of a bundle, Telkom will: • Keep separate accounts for its downstream retail offerings (MNS, VANS, hosting, ITS) to permit the profitability of these products to be monitored • The pricing of the bundle will be such that the revenues from supplying the bundle exceed the associated input costs 16
Final remarks • The CC had to impose stringent behavioural conditions as a result of poor telecoms regulation • Input foreclosure in SA’s telecoms sector is of specific concern • The Integrated ICT White Paper calls for open access which might mitigate some of the problems that were brought to the fore by this merger 17
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