Telkom / Business Connexion Group (BCX) - Helanya Fourie & Nicola Theron Annual conference of the Association of Competition Economics, 2016 ...

Page created by Zachary Lopez
 
CONTINUE READING
Telkom / Business Connexion Group (BCX) - Helanya Fourie & Nicola Theron Annual conference of the Association of Competition Economics, 2016 ...
Telkom / Business Connexion Group (BCX)
Helanya Fourie & Nicola Theron
Annual conference of the Association of Competition Economics, 2016

                                                                      1
Questions raised by the transaction

                    Why was the same transaction which was not
                    approved in 2007, approved with conditions in 2015?

                    What does convergence in the telecoms market
                    mean for market definition and foreclosure theories
                    of harm?

                    Were the Competition Commission (CC) justified in
                    imposing stringent behavioural conditions to address
                    the competition concerns?

                                                                           2
Structure

• Overview of the merging parties
• Rationale & background to the merger
• The telecoms value chain
• 2007 Telkom/BCX proposed merger
• Abuse of dominance complaint against Telkom
• 2015 Telkom/BCX merger
   • Relevant markets
   • Vertical issues: Foreclosure & bundling
• Conditions
   • Proposed by the CC
   • Why were these inadequate?
   • How were the inadequacies addressed?

                                                3
Parties to the merger

                                                              Telkom Group

                                                                                Telkom
                                                  Telkom       Telkom
                                                                              Wholesale
                                                 Consumer     Business
                                                                             and Networks

• Incumbent fixed line provider                • Telkom
                                                                  Telkom     • Telkom
                                                 consumer
• Market partially liberalised with entry of                     Business      wholesale
                                                 and retail
                                                                               and
  Neotel (second national operator) in 2008      services         Telkom       networks
                                                                 Business      service
                                               • Telkom
• Decline in fixed line revenues                 Mobile
                                                                  Mobile       offering

• Entered mobile market through Telkom                          Cybernest
  Mobile – market share remains small
• Want to grow revenue in downstream
  enterprise markets in e.g. MNS or ITS

                                                                                            4
Parties to the merger

                                        BCX revenue by Technology -
                                                  2013

                                                    8.0%   6%
                                                                 5.0%

• Offers a range of fixed line ITS
  services to enterprise customers
   •   Cloud infrastructure
   •   Communication                                   81.0%
   •   Security & network services
   •   Workspace services
   •   Professional services         Hardware                  Software
   •   Application services          IT Services               Telecommunications
   •   Service integration and       Non-IT/Other
       management

                                                                                    5
Rationale & background

• Telkom - Rationale                       • BCX - Rationale
   • Fixed voice revenues are under           • Convergence strategy, where
     significant pressure – fixed-mobile        applications, communications and
     substitution                               infrastructure will become cloud-
   • Lacks the necessary capacity to            based
     compete in the ITS market –              • Telkom’s infrastructure will
     transaction would allow Telkom to          facilitate the delivery of these
     enter the ITS market with                  converged services
     sufficient scale
   • Lacks the “brand and reputation
     for service excellence”
   • Will give Telkom the opportunity
     to provide bundles products

                                                                                    6
ICT value chain: Infrastructure layer

                                  Backhaul
 ••High capacity links                             ••Local loop/ last mile
   between cities                                  ••Connect end-users to the
   ••Fibre optic         ••Links between network     network
     transmission          backbone and access       ••Base stations
                           network                   ••Local exchanges
                           ••Metro fibre             ••Metro fibre
                           ••Copper                  ••Microwave, etc.
                           ••Microwave
       Transmission
                                                              Access

                                                                                7
ICT value chain: Convergence of MNS & ITS

 “The convergence of
technologies does not
 in itself entail new or
  unique problems for                                       Communications

  market definition …
                                 Communications
the problems that may
     be found in the
        context of
 convergence actually
 results from bundling     Computing        Content
   and/or other rapid                                 Computing          Content
   change associated
   with convergence”
   EC (2002) Market
 definition in the media
          sector

                                                                                   8
Anti-competitive effects of the 2007 Telkom/BCX merger

 “In our view [it is an]   • The transaction was prohibited on the horizontal
      attempt by an          aspects
 erstwhile monopolist         • Removal of an effective competitor (BCX)
      to thwart the           • Unilateral effects
  beneficial impact of
  deregulation in the      • MNS is/was a battleground for convergence –
    form of greater          through the merger Telkom intended to extend its
  economies of scale         monopoly into the converged space
   and scope for rival
                           • Vertical issues that were raised:
  MNS providers and
                              • Input foreclosure of leased lines
     lower costs for
                                  • Telkom owned all infrastructure and access lines
       customers”
                              • Mixed bundling of PSTS, MNS & ITS
     Tribunal, p. 8

                                                                                       9
Abuse of dominance by Telkom

• Telkom accused of abuse of dominance by SAVA and ISPA
• Admitted guilt in bundling VPN and access links to win business in the
  MNS/VPN market through margin squeeze
• Settlement Agreement approved by Tribunal in 2013
   • Retail Pricing Policy (RPP)
   • Transfer Pricing Policy (TPP) / functional separatiom

• Under the TPP, Telkom Wholesale should, for:
   • Common components, price network services to OLOs and Telkom Retail on a non-
     discriminatory basis
   • Non-common components, price network services to
       • OLOs at no more than cost plus reasonable return
       • Telkom Retail at no less than cost plus reasonable return

                                                                                     10
2015: Relevant markets

Upstream markets                        Downstream markets
• Provision of wholesale leased lines   • Retail supply of …
   • Telkom has market power in this       • MNS (30%)
     market; no horizontal overlap         • MNS & VANS (29.9%)
                                           • Hosting services (41%, but excess
                                             capacity)
                                           • ITS (24.9%)
                                           • Mobile services
                                        • …to enterprise businesses (incl.
                                          government)

                                                                                 11
2015: Anti-competitive effects

• Input foreclosure
   • Merging parties argue that it is not possible due to them not being dominant in the
     upstream market for fibre access à but this depends on how you disaggregate the
     fibre market
• Conglomerate effects (anti-competitive bundling)
   • The transaction places Telkom in a unique position to offer a full suite of downstream
     services without procuring anything from a third party.
   • Counterarguments of the merging parties:
       • There are multiple competitors to the merging parties, who would be able to easily re-
         enter the market if the merged entity increases its prices
       • Few customers would derive a significant benefit from sourcing a bundle
   • Test: would it increase the prospects of winning business?
• The merging parties contended that the Settlement Agreement was
  sufficient to prevent anti-competitive behaviour, but the CC disagreed

                                                                                                  12
2015: Behavioural conditions proposed by the CC

• TPP expanded to explicitly include fibre access
• Settlement Agreement extended from 18 July 2018 to 31 December 2020
• Quality of fibre access services provided to OLOs should be “substantially
  similar” to that provided to Telkom Retail.
• Where fibre access is included in a bundled offer:
   • Prices for bundled offers must adhere to the TPP
   • Must keep separate internal accounts for downstream retail offerings to allow
     profitability to be monitored
   • Revenues from supplying the bundle must exceed the input costs

                                                                                     13
Inadequacy of the proposed conditions (1)

• The TPP required non-discriminatory pricing for common components, but
  these did not have to be cost based
   • Charging above cost prices for wholesale products still allowed margin squeeze
   • Telkom made significantly larger margins at the wholesale than the retail level

• Telkom implicitly forced OLOs to purchase connectivity from Telkom Retail by
  only providing SLAs with infrastructure purchased from Telkom Retail,
  thereby engaging in anti-competitive tying

                                                                                       14
Inadequacy of the proposed conditions (2)

• The level of disaggregation of services which the TPP requires does not
  allow the profitability of individual products to be monitored
   • There remains large variability in the profitability of products supplied by Telkom at
     the retail level, as well as the wholesale level
   • Under the RPP, only IP VPN and internet services had to have positive margins
   • Functional separation disallows Telkom to cross-subsidise between Wholesale and
     Retail, but not between product categories

• Including fibre in the TPP is insufficient; Telkom can rely on its copper
  infrastructure to during the transition to fibre
   • Redundancy requirements
   • Telkom will be able to win contracts by bundling broadband and voice, and offering
     discounts on voice minutes

                                                                                              15
How were the inadequacies addressed?

• TPP expanded to:
   • Incorporate all fixed network products (i.e. not only fibre)
• Telkom will not increase the prices of the affected (wholesale) products
  above their price as at the Implementation Date (“price freeze”)
• Telkom Wholesale will offer SLAs on common components to OLOs and
  Telkom Retail on a non-discriminatory basis
• Where fixed network products are supplied as part of a bundle, Telkom
  will:
   • Keep separate accounts for its downstream retail offerings (MNS, VANS, hosting, ITS)
     to permit the profitability of these products to be monitored
   • The pricing of the bundle will be such that the revenues from supplying the bundle
     exceed the associated input costs

                                                                                            16
Final remarks

                • The CC had to impose stringent behavioural
                  conditions as a result of poor telecoms regulation

                • Input foreclosure in SA’s telecoms sector is of
                  specific concern

                • The Integrated ICT White Paper calls for open
                  access which might mitigate some of the problems
                  that were brought to the fore by this merger

                                                                       17
t: +27 21 887 5678      76 Dorp Street
e: admin@econex.co.za   Stellenbosch
www.econex.co.za        7600
You can also read