TATA HITS THE TRACK TO A NEW FUTURE - FOCUS ON TRANSPORT ...

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ISSUE 11 2018 | R106.00

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                                                                 o n tr an spo rt an d lo gistics
                                                                                 fo c u s o n t ra n s p o rt.co. z a

                                       Tata hits the track
                                        to a new future

                          IAA b u mpe r re p ort:               Auto moti v e Co d e
                            A transport industry in flux!   o f Co nduc t: a death sentence?
                              Ch eap ty re s                   Wi l l bus co mmut e rs
                                 don’t make cents                       be left stranded?
TATA HITS THE TRACK TO A NEW FUTURE - FOCUS ON TRANSPORT ...
?? ?? ?? ?? ?

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b FOCUS ON TRANSPORT
TATA HITS THE TRACK TO A NEW FUTURE - FOCUS ON TRANSPORT ...
ISSUE 11 2 0 1 8

                                                         contents
  PAGE                              PAGE                                       PAGE                                  PAGE

  10                                15                                         20                                    26

    WANDERINGS IN                     Co up l i n g o l d                      When bigger                           IAA 2018: DRIVING
     THE DESERT                     t r a i l e r s to ne w                   really is better                          TOMORROW!
     South Africa’s current         truc k tr ac to r s                          FOCUS checks in on                  Much is always expected
  regulatory woes are, in fact,     There are many items to                      the local extra-heavy              of the IAA and, once again,
         nothing new.               check on older trailers to                    commercial vehicle                this year’s event did not fail
                                    ensure that they are in a                          segment.                               to deliver.
                                     roadworthy condition.

   PAGE                             PAGE                                       PAGE                                   PAGE

   40                               42                                         48                                     60

      A DEATH                           CHEAP j ust                          USED AND OUT OF                        TARIFFS MUST RISE
   SENTENCE FOR                      d o e s n ’t ADD UP                      WARRANTY – AN                         The increasing cost of fuel,
  THE AUTOMOTIVE                      Is expensive better, or                ACCEPTABLE RISK ?                     labour and input costs in the
     INDUSTRY                       cheap cheerful? When it                      FOCUS investigates if              commuter-bus sector is not
 The voluntary Automotive           comes to tyres, you have                    it’s worth buying out of                  being satisfied by
  Code of Conduct allows           to be wary of your upfront                    warranty, and what to               government subsidies. or
unregulated parts to be fitted       costs to save down the                        expect and inspect.                inflation on ticket sales.
        on vehicles.                          road...

                                  Published monthly by Charmont Media Global             EDITORIAL DIRECTOR                   PUBLISHER
                                  Unit 17, Northcliff Office Park, 203 Beyers Naude      Charleen Clarke                      Tina Monteiro
COVER STORY                       Drive, Northcliff, 2195.                               Cell: 083 601 0568                   Cell: 082 568 3181
This year, the Tata               P O Box 957, Fontainebleau, 2032, South Africa         charleen@focusontransport.co.za      tina@focusontransport.co.za
                                  Tel: 011 782 1070 | Fax: 011 782 1073 /0360                womanonwheelsza
Group will be 150
years old, while
the company has                   Editor                                   CONTRIBUTORS                         PRINTING
been present in                   Gavin Myers                              Mike Fitzmaurice                     Camera Press
                                  Cell: 072 877 1605                       Sam Rolland
South Africa for 21               gavin@charmont.co.za                     Andrew Robinson                      © Copyright. No articles or
years. We celebrate these             gav_myers                            Vaughan Mostert                      photographs may be reproduced,
milestones on page 6.                                                                                           in whole or in part, without specific
                                  SUB-EDITOR                               ADVERTISING SALES                    written permission from the editor.
                                  Jeanette Lamont                          Atish Ramachul
REGULARS                          jeanette@charmont.co.za                  Cell: 061 320 2210
                                                                           atish@focusontransport.co.za
 2 Wheel Nut                      JOURNALISTS
 4 Getting Social                 Mariska Morris                           Diana Gouws
10 Driving Africa                 Cell: 084 788 8399                       Cell: 082 801 8506
11 Hopping Off                    mariska@charmont.co.za                   diana@charmont.co.za
                                      Patroffie
13 Economically Mobile                                                     CIRCULATION MANAGER               charmont                                             2018

14 Firm Advice                    Gareth Greathead                         Bev Rogers
                                                                                                               media global

15 Vic’s View                     Cell: 072 702 1548                       Cell: 078 230 5063
16 Face to Face                   gareth@charmont.co.za                    bev@focusontransport.co.za
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TATA HITS THE TRACK TO A NEW FUTURE - FOCUS ON TRANSPORT ...
w h eel n u t

     No getting rid of
     the BS at borders…
     When will the delays,
     corruption and looting at                                                    “If drivers don’t cough up, they attack and rob them
     African borders be dealt                                                  of everything they can lay their hands on, stone their
     with?                                                                     vehicles and, in some cases, even threaten to burn
                                                                               drivers alive inside their trucks,” he says.
                                                                                  This is undeniably shocking and unacceptable.
                                                                               Fitzmaurice forwarded me a WhatsApp message from
                                                         g av i n m y e r s
                                                                               one of the drivers caught in the chaos: “I was driving that
                                                                               Truck last trip they Attacked me day light around 12:30hr
                                                                               they break tha Window but I did stop because when
                       ot in our lifetime, probably... Not a month             ever u stop they will attack u for them to take everything

         N
                       goes by without some report of delays,                  from your truck [sic].”
                       inefficiency or corruption at one or                       Fitzmaurice is worried that there is no plan by
                       more borders in the Southern African                    authorities to try and fix the situation, which gets worse
                       Development Community (SADC) region.                    each day.
                       The latest culprit is Kasumbalesa, the                     “The situation is now untenable and nobody seems
     border between Zambia and the Democratic Republic of                      to be able to do anything about it. Governments and
     Congo (DRC).                                                              authorities are just turning a blind eye, probably because
        I was alerted to the situation on October 17 by                        they have some hidden interest in the situation. As we
     Mike Fitzmaurice, CEO of the Federation of East and                       all know, corruption is rife when there is chaos and this
     Southern African Road Transport Associations (Fesarta),                   is organised chaos without a doubt. The situation is just
     who explained: “Trucks cannot move because of the                         totally unacceptable and there is little or no policing
     congestion and the DRC just cannot cope with the                          taking place,” he notes.
     volumes of traffic.                                                          What hope is there for initiatives like the African
        “This is largely due to the fact that most of the revenue              Continental Free Trade Agreement, if this is how cross-
     authorities and other government agencies at the border                   border trade is conducted, and drivers are treated? Not
     only arrive at work between 08:00 and 09:00 and stop                      to mention the continual issues in the SADC region that
     working by 17:00 to get home; as most of the staff live                   Fitzmaurice writes about in his column, Driving Africa,
     in Lubumbashi, some 100 km away. As a result, nothing                     each month.
     happens before 09:00 and very little can be done in the                      No region in the world is perfect, but it seems African
     seven-hour working day.”                                                  leaders do not realise just how great our continent
        Fitzmaurice notes that the situation started towards the               could be if they would just put their own interests aside
     end of 2017 and has got progressively worse since then.                   and work at fixing the basics. What, in fact, is worse is
     It has become so bad, in fact, that trucks going to the                   that it seems they don’t care. F
     DRC are now queuing all the
     way back to Chililibombwe,
     Zambia, some 20 km away.
     It is taking four to five days
     to clear the border and
     trucks are queuing for up to
     three days before they even
     get to the border.
        “The border post is now
     fully congested on both
     sides and trucks cannot
     move as there is just no more
     space to park trucks. There
     is total chaos at the border:
     corruption is rife and there
     is a lot of criminal activity
     taking place with local
     touts demanding protection          Above: One of the trucks attacked at the border (left). A sea of trucks on the DRC side waiting to be
     money from drivers.                 processed for transfer to Whiski Dry Port for final clearance (right).

2 FOCUS ON TRANSPORT
TATA HITS THE TRACK TO A NEW FUTURE - FOCUS ON TRANSPORT ...
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HOW GOOD
IT IS WON’T
SURPRISE YOU.
HOW MUCH
IT SAVES
YOU WILL.

Fuel accounts for nearly half the Total Cost of Ownership
of a truck. Which is why we concentrate on making ours as
economical as possible. With Scania, you’re paying for incredible
reliability and the highest levels of uptime.

So can you have a truck that’s every bit as good as you expect,
but ends up costing less than you thought? YES YOU CAN.             FOCUS ON TRANSPORT   3
TATA HITS THE TRACK TO A NEW FUTURE - FOCUS ON TRANSPORT ...
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   Haven’t yet seen FOCUS on social media? Not to worry, here are some of our most popular posts from the last month.

    We want you to h elp drive FOCUS!
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4 FOCUS ON TRANSPORT
TATA HITS THE TRACK TO A NEW FUTURE - FOCUS ON TRANSPORT ...
? ??????????????
TATA HITS THE TRACK TO A NEW FUTURE - FOCUS ON TRANSPORT ...
Cover story

        Celebrating 150
        years (and some
      mighty fast trucks)
        Tata Group did n’ t s ta rt out as a veh i c l e - ma n u fac t u r i n g co mpa n y. H ow e v e r , t h i s i s
        perhaps what it ’ s b es t k now n for in S o u t h A f r i ca . I t h as a l so do n e so me fa n tast i c
               thi ngs for t ruck ing in it s nat i v e co u n t ry, I n di a , l e a r n s GAVIN MYERS
                      ron and steel, hotels, hydroelectric             The Indian trucking industry, too, has benefited from

         I
                      power, locomotives, trucks, cars, aviation,   the Group’s community involvement. When it was realised
                      information     technology,      insurance,   that “old school” trucking was no longer meeting customer
                      chemicals, beverages, and telecoms are        expectations, and that younger generations didn’t see
                      just some of the industries the Tata Group    entering the industry as a respectable career choice, the
    has entered into since its inception by Jamsetji Nusserwanji    Prima T1 Racing Series was established to celebrate the
    Tata in 1868.                                                   drivers and promote trucking in India.
       A 29-year-old entrepreneur and philanthropist, whose            The Prima has proved to be the natural fit for use in the
    business savvy was formed working in his father’s banking       racing series. When it was launched, it marked the arrival
    firm, JN Tata laid the foundations for a global conglomerate    of a completely modern truck that met the best global
    that today holds more than 100 companies and employs            standards.
    more than 660 000 people.                                          Based on Tata’s “world truck”, the Prima racing trucks
       Since the early days, employee wellbeing and community       has enabled Tata Motors to connect to its national and
    development have always been part of the way Tata Group         international customers. The trucks are adorned in all
    operates. For example, Tata employees were among the            manner of global sponsorship livery. Those lucky enough
    first – in the world – to benefit from the likes of provident   might have even seen the One World Racing vehicle
    schemes and maternity leave.                                    lapping the Kyalami Grand Prix Circuit at the South African
       Having created numerous trusts and established the           Festival of Motoring during September.
    Indian Institute of Science during 1911, 66 percent of the         It will be in South Africa for a while longer, before heading
    company’s shares are today held by Tata Sons, a charitable      back to India – once again, doing its part to raise the profile
    trust and the holding company of the group.                     of the trucking industry on Tata Group’s home soil. F

6 FOCUS ON TRANSPORT
TATA HITS THE TRACK TO A NEW FUTURE - FOCUS ON TRANSPORT ...
? ??????????????

FOCUS ON TRANSPORT   7
TATA HITS THE TRACK TO A NEW FUTURE - FOCUS ON TRANSPORT ...
cover story

                                                                                   A
                                                                              different
                                                                                 Tata
                                                                                       Tata M oto r s c e l e br at e d i t s
                                                                                        2 1 st a n n i v e r sa ry i n S o u t h
                                                                                       A f r i ca t h i s y e a r a n d, i n t h at
                                                                                        t i me , t h e br a n d h as g row n
                                                                                            a n d e vo lv e d to o f f e r a
                                                                                             v e h i c l e so lu t i o n fo r
                                                                                          e v e ry c u sto me r ’ s n e e ds.
                                                                                      GAVIN MYERS f i n ds o u t w h at ’ s
                                                                                               n e x t fo r t h e br a n d

                       hen Tata Motors started operations in South          This approach has been no more apparent than with the

       W
                       Africa with Tata Automobile Corporation          most recent addition to Tata showrooms; the Ultra, which
                       South Africa during 1997, it offered customers   was revealed at the 2017 Futuroad expo. In fact, the Ultra
                       just a couple of models. However, the brand      story goes back to 2011. Since then, many prototypes
                       carefully established its operations and         have been put through development to get the
                       steadily increased its rate of business.         product just right for South African consumers.
       “It was a modest start, but from 2004 the company                    “After being unveiled at Futuroad, the Ultra
    began to expand its range of products. There was massive            was put into a seeding phase of controlled
    expansion up to 2008,” comments Sreenath Punathil, general          sales. This was done because we needed
    manager, sales and marketing, Tata Automobile Corporation           to gather customer feedback, which
    South Africa, adding that the 2008 global recession didn’t          we download on a daily basis though
    hold the company back.                                              our central office to see how they are
       During this time, it reengineered its products and made          performing,” explains Vivek Acharya, senior
    some key introductions to keep volumes up, launching                manager, sales and marketing, trucks and
    the EX2 range between 2009 and 2011. The company has                buses.
    expanded so much since those early years that it now                    So far the feedback has indicated that the
    ranks among the leading original equipment manufacturers            South Africanised Ultra (it may look similar to
    (OEMs) operating in the South African market.                       the models in other markets, but underneath
       During the recession, the company designed new-                  it’s very different) is delivering on its four pillars
    generation platforms and began to prepare to introduce              of style, comfort, safety and performance – all
    the Prima and Ultra. It also used the opportunity to begin          while delivering the ultimate goal of low cost
    manufacturing locally; opening the semi-knocked down                of ownership.
    plant in Roslyn, Pretoria, which was also symbolic of its               An altogether new range with vehicles
    commitment to the local market.                                     available in the 4,5-t category, the Ultra offers
       Today, the Roslyn plant caters to more than 80 percent           three- and five-litre common-rail diesel engines
    of the total volume of trucks and buses sold by Tata in             that generate 104 and 134 kW, respectively,
    the Southern African Customs Union. It now produces ten             driving through a six-speed gearbox. Among
    different vehicle ranges; from four- to 75-t gross combination      its key features, the Ultra boast full air brakes;
    mass.                                                               a 2,2-m wide, walk-through cabin; mechanical
       “Tata strongly believes that different customers have            suspended seats; dash-mounted gear shift; tilt
    different needs – some want the lowest costs, others want           and telescopically adjustable steering (power
    finesse and style. We need to understand these needs and            assisted); standard air-conditioning and radio;
    cater to all of them. However, every vehicle we sell is built on    a hydraulically tiltable cab; and a panoramic-view
    the foundation of low cost of ownership,” Punathil says.            windscreen that makes driving easier.

8 FOCUS ON TRANSPORT
cov e r s tory

    Tata is adamant that it will not launch any product without    customers. For this we are ensuring we have a well-entrenched
thorough local testing – and the Ultra range has already been      and prompt after-sales support for each customer through
expanded with the 1014 model that is designed specifically         intensive parts and service reach,” says Luther.
for customers who need to move high-volume cargo.                       “Tata’s vision is of customer centricity. We have been
    While the 500-mm extra length and 200-mm extra width           present in this country for more than 20 years and we
(it has the widest track in the segment) of the standard Ultra     understand the South African market as well as those of
returns 13-percent more capacity volume while still offering       neighbouring countries. We have close to 91 touch points
nimble manoeuvrability (validated by those customers who           across South Africa, Namibia, Botswana and Swaziland.
tested the vehicles over the past year), the 1014 model offers     In addition to this, through our sister companies, we have
an extended wheelbase and longer load body, which allows           outlets in Mozambique, Zambia, Malawi, Zimbabwe,
for even more volume. The standard extra-length, micro-            Tanzania, Kenya, Uganda, Nigeria, Ivory Coast, Ghana and
alloyed chassis also means that no aftermarket chassis             Senegal – and thus long-haul trucks can be serviced at any
extension by the customer is required.                             of these outlets.”
    The 1014 boasts a six-tonne payload, making it ideal for           Luther adds that the parts stockholding is extensive and
customers for whom an eight-tonne truck might be “overkill”.       the company has a first-pick rate of 92 percent.
    While we can expect to see the Ultra range grow further            Enhancing uptime are the standard two-year/120 000-km
in time (as well as a few other key vehicles in the Tata           service plan and enhanced service intervals of 20 000 km
range, but more on those another time), Harneet Luther,            (minor) and 40 000 km (major) on the Ultra, as well as the
executive director, Tata Automobile Corporation, reiterates        extended five-year/500 000-km warranty on the LPT 813
that the strategy of Tata Motors remains clear: to address all     and 1518 four- and eight-tonne models.
customer needs and all segments of the market – all while              Indeed, it would seem that Tata Motors is as ready as
enhancing uptime.                                                  it’s ever been for any challenge the market can throw at it.
    “‘It’s all about uptime’ is the basic theme the organisation   There’s little doubt that customers can expect to experience
is working towards by creating infrastructure to support           a different Tata going forward. F

                                                                                    R e ad o ur i n -d e p t h re p o rt
                                                                                        o n t h e U lt ra

                                                                                                                     FOCUS ON TRANSPORT   9
D rivin g A f r i ca

                         M i k e Fitzma ur ic e is the CEO of the Federation of East and Southern Africa Road Transport Associations (Fesarta). He has 42
                         years of experience in the transport and logistics industry with several major companies in South Africa, as well as overseas exposure
                         with some of the leading transport companies in six European countries. Since 2004 he has established and run Transport Logistics
                         Consultants. In May 2015 he became CEO of Fesarta.

      Wanderings in the Desert
      South Afri ca’s cur r ent                           The Organisation for Economic                         transport operations in many areas.
      regulatory woes a r e, in
                                                        Cooperation and Development                                The failure to design workable
      fact, nothi ng n ew
                                                        defines eight principles of “good                       road-transport regulation has been
                       he    road–transport             regulation” and, when viewed against                    primarily due to the bureaucratic
                       regulatory     system

            T
                                                        these, the current South African                        processes by which legislation has
                       evolved from the                 road-freight and passenger-transport                    been developed, and the lack of
                       National Transport               policies and regulations in many                        coordinated input from the transport
                       Policy Study (NTPS)              instances show clear evidence of                        industry.
      in 1987, which recommended                        practical misunderstanding of the                          The problem and its solutions are
      deregulated road freight, but left ports          “unintended consequences” of the                        identified and addressed in the Road
      and railways (and the airline) as state           legislation.                                            Freight Strategy, which says: “It is
      owned enterprises (SOEs).                           The transition from provincial to                     recommended that the government
         The SOEs are “self-regulated”,                 national road-freight regulation                        should take the initiative to establish
      within the Department of Public                   in the 1980s included many                              formal effective, active and continual
      Enterprises, which has also lacked                inefficiencies, such as ineffective                     liaison with the industrial users and
      technical appreciation of the role                coordination between different levels                   service providers in the road-freight
      of transport and the principles                   of government and, at the national                      sector.
      of effective management in the
      commercial world.
         Apart from the obvious restrictions
      to business caused by parastatal
      inefficiencies and mismanagement,
      nowhere in the current dispensation
      is there a more obvious lack of
      competence than in the arena of road-
      transport regulation and enforcement,
      with the plethora of unworkable and
      impractical regulations as evidence
      of total misunderstanding of the role
      of a regulator.
         There are ten regulations currently
      in limbo, or stalled for practicality of
      implementation, as well as the many
      recommendations from the National
      Transport Master Plan (NTPS), the
      National Freight Logistics Strategy               level, a lack of understanding of the                     “In the current situation, the
      and the Road Freight Strategy                     principles, or competence, in the                       governmental decision processes
      (approved by Cabinet in 2017).                    development of transport regulation.                    are based on the premise that the
         Meanwhile, the costs of our                      The result has been failure to                        official pronouncements will result
      shocking      national    road-safety             achieve the Road Transport Quality                      in change, whereas the reality is
      situation and the externalities and               System (RTQS), which was originally                     that the commercial world makes its
      inefficiencies caused by bureaucracy              proposed by NTPS, and severe                            own decisions, based on the policy
      are a huge drain on the economy.                  problems with the quality of road-                      pronouncements from the government.

10 FOCUS ON TRANSPORT
Dr iv ing A frica

   “In the current South African                  manage parastatals, and the continual                     No further action has been initiated
situation, it is critical that the private-       realities of bribery and corruption.                   to implement the NFLS, but it is still
sector decision-makers are given                     “The current process – of limiting                  being discussed and promoted, so
reason to support official policies, and          consultation and coordination to                       there is still hope for change.
for that reason they must be party to             departments, provinces, parastatals,                      It is to be hoped that the next
the decision-making process.                      agencies and quasi-official structures                 restructuring of transport in South
   “An effective communication                    – insulates the entire process from the                Africa will result in a framework that
structure will prevent some of the                commercial and industrial sectors,                     provides for logical integration of
impractical proposals for interventions           which are the recipients and payers                    modes under one authority, scope
and ensure that planning is based                 for all the results of the governmental                for private-sector investment in
on the realities of the commercial                decision-making.                                       all modes, revision of regulatory
undertakings.                                        “It further fosters litigation.                     and enforcement systems, and
   “The range of negative perceptions             Recommendations for a consultative                     reorganisation of the Department
is fuelled by stalled, recently proposed          structure were made in the National                    of Transport into a lean, focused,
legislation, issues such as cross-border          Freight Logistics Strategy (NFLS)                      and      professionally     competent
permit charges, perceived failures to             2016.”                                                 entity. F

                                                                                                                                             h op p ing off

                    Va ug ha n Mo s ter t lectured on public transport issues at the University of Johannesburg for nearly thirty years. Through Hopping
                    Off, Mostert leaves readers with some food for thought as he continues his push for change in the local public transport industry.

Here’s your
chance, Gautrain!
Here’s an i d ea for a                            when the railway carried 707-million                  workers, who now have to pay higher
prospecti ve d oc tor a l                         passengers. Since then 500 000                        taxi fares, or buy cars; and
thesi s
                                                  people, who could be travelling by rail                  (c) The energy plan, which fails to
                  he latest twist in the          (supposedly a national objective), are                quantify the extra energy that will be
                  saga at the Passenger           now travelling in oil-burning minibus                 required when rail transport collapses.

     T            Rail Agency of South
                  Africa (Prasa) is that
                                                  taxis and cars.
                                                    The implosion at Prasa makes a
                                                                                                           Is anyone measuring the hammer
                                                                                                        blow to our balance of payments,
                  during the most                 mockery of the planning profession                    since a lot of money goes out of
recent 12-month financial period,                 in South Africa. Documents which                      the country to pay for imported fuel,
annual passenger levels have fallen               should be thrown in the dustbin                       rubber and spares? Are we really
from 448 to 370 million (my guess is              include:                                              serious about becoming a fossil-fuel-
that it will now be even lower at 340               (a) The integrated public transport                 free South Africa? I don’t think so.
million), while the subsidy is now over           plans, which for decades have                            Fortunately, at least two people are
R5 billion.                                       routinely assumed that the number                     on the case. The first is DA spokesman
   This means that every day since                of people using rail transport will                   Manny de Freitas, who “will be asking
2016, 320 more people have switched               continue to grow at one percent a                     the minister questions about what he
from electrically powered (rail) to               year;                                                 plans to do”.
fossil-fuel-powered transport.                      (b) The financial plans that fail                      Second, is the interim chairperson
   It gets worse if we go back to 1982,           to measure the consequences for                       of Prasa, Khanyisile Kweyama, >

                                                                                                                                FOCUS ON TRANSPORT         11
Enlightened                                 ho p p i n g of f

Transport Manufacturers
- choose strong, light-weight, durable
and corrosion resistant aluminium.

                                             who plans to focus on training           see whether they might be willing to
                                             new drivers, appointing qualified        take 40 percent of your problems off
                                             executives (whatever that may            your hands!
                                             mean) and improving passenger              My advice to the DA would be
                                             safety on trains. She hopes that the     – start working for your salaries.
                                             new coaches (now being built) will       Get your coalition councils to start
                                             reduce overcrowding and thereby          running bus services between
                                             reduce crime.                            Johannesburg       and     Tshwane.
                                               While I have some (temporary)          Ask your sleepy members of the
                                             sympathy for Kweyama, who is new         provincial   transport      portfolio
                                             to the job, the DA representatives       committee to find out from the
                                             on various councils, portfolio           province what happened to the
                                             committees and in parliament have        25-year integrated transport plan
                                             sat in a collective coma for decades     for Gauteng.

Aluminium is the metal of choice for the
transport market sector due to its light
weight, formability, corrosion resistance
and strength.

From heat shields and heat exchangers        now, and it needs to take a lot of the      Some short-term suggestions for
to running boards, roof racks, suspension    blame for the current mess. If any       the government – flood the stations
parts, fluid connectors and a myriad of      political party wants to govern the      with police and soldiers. Offer far
other components, aluminium works            country one day, at least it should      more substantial rewards for cable
best.                                        have some ideas of its own.              theft and arson convictions. Put
                                                But wait, here comes the cavalry      all the subsidised public-transport
For transportation chassis’, body
                                             – in the form of the Gautrain, whose     operators under one authority. Pay
panels and components – aluminium
                                             promoters have made a science            50 percent of that board’s fees in
offers increased payloads, reduced
                                             of reinforcing their bases in legal      the form of transport vouchers. (Ms
fuel consumption and durability. Fully
recyclable, mill finished aluminium is       concrete. The latest of the many         Kweyama, that’s a quick way to sift
the environmentally friendly choice.         Acts of Parliament giving legitimacy     out “qualified” people.)
                                             to this questionable scheme, is             I’d like to hear from our dozy
For transport vehicles and components        known as the Gautrain Management         business schools and universities why
                                             Agency (GMA) Amendment Act, no           every loss-making public transport
           - Think Hulamin                   2 of 2017.                               company needs its own board of
                                                Section 1(f) gives the GMA powers     directors. Here’s a long-winded topic
                                             to undertake any “project for the        for a prospective doctoral thesis in
                                             planning, design, construction,          Business Administration:
                                             financing,         operation      and       How we managed to mix oil and
                                             maintenance of any ... rail transit      water – by allowing a company
                                             system in the province”.                 (Gautrain) that loses R90 on each
                                                Since Gauteng makes up about          customer, to take over a business in
                                             40 percent of Prasa’s national           the same industry (Prasa) that loses
                                             operations, my advice to Kweyama         R13 on each customer.
                                             would be to go over and have a chat         Any offers from academics to
                                             with the people at the Gautrain, and     promote that thesis? F

 12 FOCUS ON TRANSPORT
Economica lly m obile

                      @EconometrixZA

                  SAM Ro l l a n d is an automotive and transport economist at Econometrix. He is responsible for writing the Quarterly Automotive
                  Outlook at Econometrix, as well as commentary and analysis on vehicle sales and transport price drivers. Prior to joining Econometrix,
                  Rolland spent a number of years as an economist for the National Treasury of South Africa. He has also worked at Bloomberg New
                  Energy Finance as a research analyst in conventional power.

Of GDP and the stimulus
package. Oh, and the rand
The pi cture is look ing                            Gross domestic product (GDP)                         the wave of announcements in the
pretty blea k                                    figures were released in September                      economy. The first was that of the
                                                 and came as a massive shock as                          record increase in the fuel price.
                 espite     Christmas            South Africa entered a technical                        While it was not unexpected, given
                 being around the                recession with a second consecutive                     the performance of the rand and the

    D            corner, I am sure that
                 October crept up
                                                 quarter of contraction.
                                                    Markets were surprised by this,
                                                                                                         climbing oil price, it could not have
                                                                                                         come at a worse time as President
                 suddenly for many               although it was always going to be                      Ramaphosa was gearing up for his
a consumer. Economists and other                 inevitable that agriculture would drag                  Jobs Summit.
industry analysts, or really anyone              down the overall number – following                        A stimulus package had already
who owns a vehicle, would have                   the drought, the double-digit growth                    been announced by the president
noticed a hole burning through their             seen throughout 2017 was never                          the previous month, so the fuel
wallets as October progressed.                   going to be sustained.                                  price increase would have placed
  With the tumult of everything                     Second, with Easter falling in April                 tremendous strain on the goals of
currently happening in the South                 once again this year, there is reason to                both.
African economy, my thoughts were                believe that the way statistics account                    Placing the events of October into
to break down the events of the last             for holidays may have distorted the                     context for the transport industry, the
few weeks and months and draw out                number. Ultimately, numbers aside,                      continued fall of the rand and rise of
the risks going into 2019.                       the picture remains the same.                           the fuel price landed a double blow.
  Before looking at the events around            Domestic output remains too weak to                     For one, the increase in running costs
October, it would be critical to first           significantly lift growth.                              on both fuel and components was
look at the state of the economy...                 October, then, brought about                         exacerbated by the rise in the cost of
                                                                                                         imported components. For vehicles
                                                                                                         requiring more frequent maintenance,
                                                                                                         the cost cycle suddenly increased
                                                                                                         significantly.
                                                                                                            There is also a dark cloud lurking
                                                                                                         over the horizon... While the South
                                                                                                         African Reserve Bank (SARB) refrained
                                                                                                         from raising rates in September, the
                                                                                                         direction of monetary policy of the
                                                                                                         United States of America, and the
                                                                                                         expected tightening of European
                                                                                                         rates, will inevitably force the
                                                                                                         SARB to hike rates, either sooner
                                                                                                         than previously expected, or more
                                                                                                         frequently.
                                                                                                            The overall impact on the freight
       For vehicles requiring more frequent                                                              industry is that profit margins will be
                                                                                                         squeezed, and finance may become
       maintenance, the cost cycle suddenly                                                              more difficult to come by in the next
              increased significantly.                                                                   three years. F

                                                                                                                                  FOCUS ON TRANSPORT       13
Fi rm a dv i c e

                            @NLawGlobal

                        A n dr ew R ob in s o n is a director at Norton Rose Fulbright and head of Transport for Africa and practice group leader for Disputes.
                        He is primarily a transport lawyer and specialises in both the commercial and litigation aspects of international trade, shipping, admiralty,
                        marine insurance, transport, logistics and marine environmental law, as well as maritime casualty response and subrogated recoveries.

      Moving Freight from
      Road to Rail continued
      W e conti nue our
      discussi on on c r eat ing
      de di cated hubs for m oving
      frei ght from roa d to r a il

                        nder     the     right
                        circumstances, rail

           U            transport has the
                        potential to be a
                        cost-effective freight
                        transport option. It
      could assist in making the economy
      more efficient, provide access for
      freight and passenger movements,
      and be an environmentally sustainable
      transport solution.
         However, as Transnet Freight Rail
      has observed, rail transport has its                 operate the hub, or simply operate                        there may be options associated
      limitations. The main disadvantage                   it?                                                       with services related to the
      is its limited flexibility in terms of             • There are a number of options                            movement, sorting, packaging or
      destinations located off main freight                 requiring careful consideration given                    storage of those goods.
      and passenger movement corridors                      the number of hubs required, and                      • When developing the R2R Hubs,
      – especially non-corridor movements                   their ability to generate independent                    beneficiation ought to be considered
      in rural and metropolitan areas.                      revenue so as not to increase the                        and provided for.
         As discussed in the last issue,                    costs of moving goods from road
      hubs dedicated to moving freight                      to rail.                                              Wo r kfo rc e
      from road to rail (R2R) are a possible             • There may be advantages to                            •M  ost studies of intermodal
      solution. These hubs would serve as                   having a neutral body develop and                        connectivity       point     out     the
      collection points for bulk and break-                 operate the hubs, but we would                           importance of locating hubs in areas
      bulk cargo, serving both import and                   caution against over complicating                        where there is a suitable, stable
      export functions. Their focus should                  the model.                                               workforce with the appropriate
      be collection and distribution of                  • The operator would need to manage                        skills.
      rail-friendly and competitive freight,                not just the logistics relevant to the                • While basic skills would no doubt be
      including bulk and large break-bulk                   receipt, storage and despatch of the                     available locally, specialist skills may
      commodity-based freight.                              goods, but also the shunting and                         initially need to be imported, and
         In the last issue, we discussed the                other operations relevant to rail.                       such a skilled workforce adequately
      location and infrastructure as the first                                                                       accommodated.
      two factors that must be considered                B e n e f ic iat io n                                    • In creating this accommodation, we
      to make the hubs effective. Here are               • R2R Hubs have the potential to                           would recommend that an attractive
      three further factors to consider:                    allow for product beneficiation                          satellite residential area be created
                                                            opportunities, which is an ongoing                       rather than the workforce being
      Ope rator                                             policy imperative in commodity-rich                      settled within the hub.
      • Would the rail operator itself operate             countries such as South Africa.
         each R2R Hub or create a separate               • T he    opportunities    for    the                   Rail transport, properly implemented,
         R2R Hub operator?                                  beneficiation of the goods is not                     has many advantages. We need to
      • Would this operator build and                      limited to the goods themselves –                     find creative ways to make it work. F

14 FOCUS ON TRANSPORT
v ic ’s v ie w

                   VIC OLIVER is one of this country’s most respected commercial vehicle industry authorities, and has been in this industry for over 50
                   years. Before joining the FOCUS team, he spent 15 years with Nissan Diesel (now UD Trucks), 11 years with Busaf and seven years with
                   International. Do you have a comment or thought you would like to share based on this column? Visit www.focusontransport.co.za and
                   have your say!

Coupling old trailers
to new truck tractors
There are m a ny it em s to                          be carefully checked.                                   will very quickly damage a new and
check on o l d er t r a il er s
                                                  • The slack adjustors on the trailer                      expensive fifth wheel, which will
to ensure t hat t hey a r e in
                                                     need to be the same as the slack                        have to be replaced.
a roadworthy cond it ion
and wi ll not da m age a new                         adjustors on the truck. (Don’t mix                   • Faulty trailer wheel alignment
truck or truc k t r ac tor                           automatic slack adjustors with                          affects the rolling resistance of the
                                                     manual ones.)                                           rig, which, in turn, increases fuel
                  was prompted to                 • The trailer load-sensing valve needs                    consumption, and therefore the
                  write this article                 to be checked to ensure that it is                      operating costs of the unit.

      I           following a recent call
                  from an accredited
                  used-truck dealer,
                                                     in good working order and that
                                                     the connecting linkage is properly
                                                     secured.
                                                                                                          • Poor electrical couplings, fittings and
                                                                                                             wiring can lead to serious damage
                                                                                                             on the truck tractor, especially on
                  who had sold a used             • Brake boosters must be the same on                      the modern trucks that are fitted
6x4 truck tractor to a customer. Two                 all axles of the trailer and correctly                  with advanced electronics.
weeks after taking delivery of the                   fitted and adjusted.                                 • Trailer landing gear must be checked
vehicle, the customer contacted the
dealer complaining that the truck that
he had bought – with a warranty –
had developed a brake shudder on
the front brakes. He demanded that
the vehicle be repaired by the selling
dealer.
    The used-truck dealer immediately
dispatched one of his technicians to
go and investigate the problem and
found that the trailer brakes were
not working. The dealer called me,
wanting to know if this could be the
cause of the brake shudder on the
front brakes of the truck tractor.
    In my opinion the trailer brakes not
working would have resulted in the
truck tractor doing all the braking –
and the cause of the problem.                     • All moving parts in the brake system                  to ensure that it is in proper working
    It is important that an old trailer is           need to be well lubricated and in                     order and that all the securing bolts
not coupled to a new or reconditioned                good condition.                                       are fitted and properly tightened.
truck tractor before checking that
the trailer, itself, is in a roadworthy           Other components on the trailer                         In conclusion, always check that there
condition, and that all safety-critical           that must be checked are the                            is sufficient swing clearance behind
items and components are thoroughly               trailer kingpin, rubbing plate, wheel                   the cab to allow the trailer to swing
checked:                                          alignment, electrics and landing                        without hitting the cab. Also check
• Brakes need to be checked to                   gear.                                                   that the fifth wheel is in the correct
   ensure that they are working, in a             • The trailer kingpin must be checked                  position to ensure that the mass
   good condition and in harmony with                for wear and replaced if worn.                       distribution of the rig is correct and
   the truck’s braking system.                    • If the semi-trailer rubbing plate is                 that none of the axles on the rig are
• Brake linings and brake drums must                scored, buckled or badly worn it                     overloaded or underloaded. F

                                                                                                                                  FOCUS ON TRANSPORT          15
face to fac e

     Face to
   face with
  Raimo Lehtiö
      Each m onth, w e chat to one of t he ca p ta i n s o f i n du st ry a bo u t p r e ssi n g i ssu e s. T h i s
     month, CHARLEEN CLAR K E goes face to fac e w i t h R a i mo L e h t i ö , MD o f S ca n i a S o u t h A f r i ca

                     lease provide our readers with some           responsible for a market bigger than South Africa. I was

         P
                     background about your career – you            travelling 170 days a year and I was also studying for my
                     have worked all over the world ... Finland,   MBA!
                     Russia, the Far East, Estonia, Latvia            During my time with ABB, I spent time in all the Nordic
                     and Lithuania to name but a few. What         countries and also in Russia and Libya. The latter was
                     roles have you held and what were your        especially interesting, because it was my first time in an
     greatest achievements during these times?                     Arab country.
     I started working in Norway, at the age of 19. I was             Then, 17 years ago, I joined Scania, starting as the MD in
     responsible for the plumbing team at a paper mill. Then       Finland. I ran the Finnish company for three years and then
     I joined ABB and spent 20 years with the company. I           I took over the Russian company. I was there for four years.
     went through some interesting times; at one stage I was       So, in total (taking into account my five years with ABB in

16 FOCUS ON TRANSPORT
fac e to fac e

                                                                     Was that the most challenging time in your career?
                                                                     It certainly was. It was incredibly challenging to be both MD
                                                                     of Russia and regional director.
                                                                        I did both jobs for one year and four months. I need to
                                                                     say a big thanks to my wife. Incredibly, we are still married!
                                                                     (Lots of laughter.)
                                                                        When I moved to Russia I could not take my family with
                                                                     me because my boys were going to university ... so I had
                                                                     to make some big sacrifices. I also had to learn how to
                                                                     prioritise. I could not have done this without the support of
                                                                     my wife. When you have a job as demanding as mine, you
                                                                     really rely on team playing within the family environment...
                                                                        I have been extremely lucky to have a wife who supported
                                                                     me while working on her own career at the same time. She
                                                                     is a dentist and a very successful one at that; I am very
                                                                     proud of her.

                                                                     You experienced various different cultures during this
                                                                     time. That must have been interesting?
                                                                     It certainly was. I learnt about the Arab world in Libya.
                                                                     While there I came to realise the importance of Arab
                                                                     people leading companies. Even a foreign company
                                                                     needs to be led by an Arab. That is very important in their
                                                                     culture.
                                                                        I also learnt about the Russian way of doing business
                                                                     (luckily, I was moderately fluent in Russian at the time); they
                                                                     are very direct. I also learnt about doing business in Asia,
                                                                     where is it very important not to lose face.
                                                                        Each country is unique. In South Africa, for instance, it is
                                                                     quite informal. People are frank, informal and very nice.

                                                                     When the opportunity arose for you to come to South
                                                                     Africa, were you keen, and, if so, why?
                                                                     South Africa was always a dream for me. I knew the South
                                                                     African nature. I like the bush and I am a huge fan of
                                                                     motorcycles (I have three BMW off-road bikes and one
                                                                     Harley). I knew that I would be able to ride here!
                                                                       In Russia, I did 30 000 km on my bikes and I have used
                                                                     them a great deal in South Africa, too; I have been on two
                                                                     long road trips, mainly off-road. I have also been to Lesotho
                                                                     and visited the Golden Gate National Park.
                                                                       The best thing, however, is that my wife has now retired,
                                                                     and she is living in South Africa with me! I’m really happy
                                                                     about that.

                                                                     What were your main business goals/objectives for your
Russia), I spent nine years working in Russia. It was enough         time as MD of Scania South Africa? Do you feel that you
hardship (lots of laughter). It was really tough when I arrived      have achieved these thus far?
there the second time around – but we enjoyed massive                I came to South Africa at a time when little growth was
growth.                                                              expected – so I came here to consolidate the business
   When I joined Scania Russia, we sold 1 400 vehicles a             (after some years of extremely fast growth). I turned my
year. By the time I left, we were selling 5 800 vehicles. Then       attention to improving all aspects of the business.
I was appointed regional director for the Eastern Europe                Just one was in the area of used trucks. We had more
and Northern Asian region. I was also sitting on the boards          than 800 used vehicles in stock when I arrived; we now
of Scania China, Korea, Hong Kong, Taiwan, Russia, Ukraine           have 250. I focused on growth within the services aspect of
and Kazakhstan.                                                      our business and I am delighted to report that this division
   That was one of the most interesting times in my career,          has grown by 15 to 20 percent each year during my time
because I was still MD in Russia. It was a really busy time; it      here!
involved a lot of hours, a lot of travelling and a lot of positive      Furthermore, we had too many demo trucks and there
stress.                                                              was insufficient control of these vehicles. I am pleased to       >

                                                                                                               FOCUS ON TRANSPORT          17
face to fac e

     report that our balance sheet is much cleaner now and we         Well, I am responsible for seven countries: South Africa,
     are more profitable.                                             Namibia, Botswana, Mozambique, Zimbabwe, Zambia
                                                                      and Malawi. We are the market leader in Namibia,
     But you’re not only focusing on profitability, right?            Botswana and Mozambique. Our success in Mozambique
     Definitely not. My goal is also on higher customer               is quite extraordinary because we only started the
     satisfaction; this is far more important than market share.      company there three years ago! Recently, we delivered
     My focus has been on building the brand rather than              50 new vehicles to Grindrod in Mozambique, which was
     getting rubber on the road.                                      a real coup.
       I focus on the market share of souls. We want to offer the
     customer the right vehicle, with the best fuel consumption       Based on your experience, how do South African transport
     and the right carrying capacity. Some of our competitors sell    operators compare to Scania customers elsewhere in the
     the rubber that they have in the yard, without considering       world?
     exactly what the customer actually needs. That is not how        There are many professional transport operators in South
     we do business.                                                  Africa. Normally, outside of Europe, only about a quarter of
                                                                      the transport operators are truly professional. This statistic
     I believe that you have also concentrated on growing             does not apply to South Africa. This is a mature market,
     other parts of the business (as opposed to just focusing         where at least 40 percent of the operators are really
     on new-vehicle sales). Is this correct?                          professional.
     Yes. We have been concentrating on used trucks and I can           It’s very nice to work with them. South African customers
     happily to report that we sold 1 700 used vehicles last year.    are open and honest – much more so than in any other
     We have been focusing on developing Scania Finance, and          markets. Here, if you are open, we can work together as
     we are now financing two thirds of new-vehicle sales and         partners quite fast. This takes far longer in other markets.
     40 percent of used sales (versus 20 percent in the past).
       Growing the market share in services is very important.        Connectivity is a big thing in the Scania world. Is it a big
     This business is not just about new vehicle sales. It is about   deal here in South Africa too?
     offering a total package and making our customers more           Absolutely. We have thousands of connected vehicles.
     profitable.                                                      This has allowed us to offer flexible maintenance plans.
                                                                      If an operator has good drivers, service intervals can be
     Harking back to your days in Siberia, I have noticed that        extended as a result.
     you are also growing your dealer network here in South
     Africa. Please tell us more.                                     You have previously spoken about sustainability, which
     We have opened a dealership (that we own) in Port                is one of Scania’s main global focus areas. What does
     Elizabeth. There was a private dealer in Port Elizabeth          sustainability mean for Scania South Africa and for local
     previously, which was not professional enough.                   operators?
        We have also opened a new dealership (which we also           I believe that there is potential for us to sell gas- and
     own) in Walvis Bay. In Windhoek, we have
     invested in a panel, paint and accident-repair
     facility, which is unique within our industry.
     Previously the vehicles were actually towed
     to South Africa for repairs.
        We are now opening a dealership in
     Musina (we have a strong BEE partner there).
     We have also opened a new dealership in
     Nelspruit and one in Maputo.
        We are not only growing our network,
     however; we are making better use of
     current facilities. For instance, since the
     beginning of this year, we have offered
     extended servicing hours at our biggest
     dealerships (from 07:30 to 22:00).
        At our Harrismith dealership, servicing
     is offered until 23:00. It is also possible to
     pre-schedule a service later than that (even
     02:00 is no problem). I am confident that our
     service network is ready for the growth that
     will come.

     You mention Maputo. How are you
     performing in Mozambique and other
     export markets?

18 FOCUS ON TRANSPORT
fac e to fac e

biodiesel-powered vehicles. Ethanol is not really of interest   front-engine sales to rural areas, but our Touring is also
in this market. In the short term, electric vehicles are not    taking off (we will sell 30-percent more than last year and
of interest although hybrids may work. Long term, electric      we are expecting further growth of another 30 percent next
vehicles will be a must.                                        year).
                                                                   We will end up with around the same share of the bus
I am glad to hear this, because I have been writing a lot       market – about 22,5 percent. Importantly, there will be a
about electric trucks lately. When do you think South           sustainable balance between volume and market share.
African operators will be ready for electric trucks?
That depends on costs. According to a Scania study, biofuels    Studying the Naamsa statistics, at face value it may seem
are an appropriate bridge technology in the transition to a     as though Scania South Africa is losing market share to
fossil-free commercial-transport system. We believe that        Volvo. Is this a fact? If so, is there a particular reason for
electric vehicles should become popular by 2031, when the       this that the market may not be aware of?
average total cost of ownership for electric vehicles in all    Definitely not. Other manufacturers may be losing market
segments should be level with diesel.                           share to Volvo, but we are not.

Your company has a strong record of success. Six years          South Africa is officially in a recession. How are you
ago, you had a seven- or eight-percent share of the             reacting to this?
extra-heavy market. By 2017, you had a 16-percent share         We are cementing our relationships with existing customers
– and a 22,5-percent share of the bus market. What is           and developing new relationships with others. We are
the current market situation? What were your market-            especially excited about the relationships we have formed
share aspirations for 2018? Are you on track to achieving       with smaller black-owned companies with whom we are
them?                                                           working.
The first thing that I must stress is that we look at market      We are focusing on the positive aspects of the business
share differently. We also take into account the market         – driver training, for instance, which benefits our customers.
share of services. That’s more important than market share      We are also doing more training internally, so that we can
of units, but we will take more market share at the end of      deliver even better service.
this year.
  We had a tough start to the year. We had volume               Some of the European truck manufacturers are battling
restrictions due to a lack of stock. We could easily            to meet demand. Is this the case with Scania?
have sold hundreds more vehicles. Despite this, we will         Yes, we battled with stock in quarter four last year and
maintain our 16-percent share of the extra-heavy truck          quarter one this year. Hopefully this is now a thing of the
market.                                                         past.
  When it comes to buses, we are keeping our share.
We are number two in this segment, and in many export           Has Scania South Africa been affected by the strike at
markets we are number one. We are doing very well in            one of its main casting suppliers, which caused massive
                                                                delays in V8 production?
                                                                No, fortunately not. That only affected Europe. The shortage
                                                                only pertained to Euro-6 engines, which is why we were not
                                                                impacted. We could source as many Euro-3 V8s as we
                                                                needed.

                                                                There is talk of a new Scania truck range to be launched
                                                                in South Africa very soon. Is this the case? If so, do you
                                                                have further details that you can share around the
                                                                expected date of arrival?
                                                                I can only mention that Latin America (from where we get
                                                                our kits) is moving its production to the new range. We will
                                                                get the new truck in 2019 or 2020; we don’t know yet. We
                                                                are not in a hurry – because we have a really good vehicle
                                                                presently.

                                                                Finally, you’ve been here since mid-2016. How much
                                                                longer will you stay in South Africa?
                                                                Well that is hard to say. According to my contract I should
                                                                retire next year, but you never know! I have had a busy and
                                                                enjoyable two years. I hope that I can stay here for a couple
                                                                more years.
                                                                  Of course, the economy is not good, but we are doing
                                                                well, and we have great people in the company, and so I
                                                                am very pleased with the current situation. F

                                                                                                          FOCUS ON TRANSPORT     19
FOCUS o n EHCVs

   When
   bigger
   really
   is better

        The extra-heavy com m erc ia l vehic l e (EHCV ) seg me n t i s t h e bac k bo n e o f t h e S o u t h
       Afri can truc k ing ind us t ry. G a r et h G r e at h e a d e x p lo r e s t h e dy n a mi c s o f t h e seg me n t

                      ccording to the latest results released by      Dave van Graan, head of special projects at MAN

        A
                      the National Association of Automobile       Automotive, says: “The EHCV sector is what the industry
                      Manufacturers of South Africa (Naamsa),      refers to as the ‘premier league’ of commercial vehicles.
                      Associated Motor Holdings (AMH) and          It is also an extremely demanding sector to satisfy,
                      Amalgamated Automobile Distributors          as operators continuously seek to improve and
    (AAD), by the end of September this year a total of 19 939     professionalise themselves to offer a better and more
    new trucks and buses had been retailed.                        efficient solution.
      Despite tough economic conditions, the overall sales in         “To stay on top of the megatrends of future transport
    the South African commercial vehicle market increased by       solutions requires massive investment by the original
    2,3 percent year-on-year at the end of the third quarter in    equipment manufacturer (OEM) in product development.
    September. Unfortunately, not all sectors have experienced        “Two thirds of the EHCV segment is made up of long-
    equal growth with some doing better than others.               haul truck tractors – mainly 6x4 prime movers. As the
      Sales in the medium commercial vehicle segment were          saying goes – without (long-haul) trucks, South Africa
    down by 2,3 percent by the end of the third quarter with a     stops.”
    year-to-date total of 5 730 units.
      Heavy commercial vehicle sales were up 1,7 percent           Lo ca l asse m b ly a nd e xp o rt
    year-on-year to 4 039 units, while the EHCV segment            Through its Automotive Investment Scheme (AIS),
    increased by 5,9 percent to 9 391 new vehicles sold. Bus       the government aims to promote investment, boost
    sales declined to 779 units, a 1,9-percent decline.            production and stimulate economic development. Part
      As such, the positive results can be attributed, at least    of this initiative included establishing favourable trade
    partially, to strong sales of EHCVs, which continue to defy    agreements with neighbouring countries in an effort to
    market trends and a sluggish economy.                          provide a larger market for manufacturers.
                                                                     In September, South Africa exported a record number of
    W h y ex t ra h eav i e s ?                                    vehicles into sub-Saharan Africa. At the same time, year-
    Whether it’s the transport of mining commodities from          on-year exports of commercial vehicles went up by one
    the mines to export harbours, fast-moving consumer             percent, or 565 units. Surprisingly, cross-border sales of
    goods from harbours to re-distribution hubs, or passenger      EHCVs decreased by 23 percent (321 units).
    cars from assembly plants to retail dealerships – the            Anders Friberg, general manager of truck sales and
    vast distances between South Africa’s collection and           exports at Scania South Africa, says: “It has been a
    distribution points creates a demand for long-haul             rather challenging year when it comes to the export of
    transport solutions.                                           ECHVs. There are many different reasons contributing to      >

20 FOCUS ON TRANSPORT
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FOCUS o n EHCVs

    these challenges; one would be based around politics and
    the lack of hard currencies. However, Scania South Africa
    does see potential for resolution and subsequent growth
    in our export markets. Today, approximately 20 percent of
    our total sales go to export.”
       In July 2014, FAW provided the first large-scale
    investment by a Chinese company in the Coega Industrial
    Development Zone, in the Eastern Cape. Total FAW
    exports reached 159 units in 2016, which rose to 212 units
    in 2017, establishing FAW as the second-largest exporter
    of commercial vehicles in South Africa.
       “This is further testament to the brand’s promise to
    build quality vehicles in South Africa for Africa. Customer
    demand for locally built FAW trucks has increased
    exponentially in the last three years, primarily due to their
    quality and speed to market. As such, the brand set a new
    total sales record in 2017, despite the tough economic
    environment,” says FAW South Africa.

                                                                                           Unfortunately, the
                                                                                          market is too small
                                                                                        to justify the existence
                                                                                          of almost 20 OEMs.
                                                                                           Some players will
                                                                                          probably be forced
                                                                                              to seek other
                                                                                           greener pastures.

                                                                                         “Friberg says: To date the construction
                                                                                      segment has dropped by as much as
                                                                                      30 percent in comparison with last year.
                                                                                      We can also see that other lower-price
                                                                                      OEMs have entered this segment that
                                                                                      has previously been dominated by one
                                                                                      brand for a long time.”
                                                                                         Looking at the broader market, Ernie
    Mar k et t ren ds                                               Trautmann, vice president of Hino South Africa, says:
    Gert Swanepoel, MD of UD Trucks Southern Africa, says:          “Although there was a lot of positive sentiment at the
    “The long-haul segment remains stable, supported by             beginning of 2018, specifically owing to the election of
    the slight growth in demand for transport on the back of        President Cyril Ramaphosa, the new-truck market had a
    increased trade figures. However, a decline in the mining,      disappointing performance in the first six months of the
    agricultural and manufacturing industries are still stifling    year.
    sales in this segment.                                            “In the normal cycle, the second half of the year is
       “More specifically, sales to operators in the distribution   usually better than the first, and if this happens we’ll see a
    industry, including long-haul, are driving growth. The          market result similar to last year.”
    distribution segment, which includes waste, remained              Friberg also makes mention of the economic optimism
    strong as new vehicles were acquired to satisfy tenders,        that prevailed at the start of the year. “In addition, a
    while the demand for construction vehicles has declined         large number of customers were in a replacement cycle
                                                                    that helped the EHCV sector to steadily grow. I do think         >
    slightly.”

22 FOCUS ON TRANSPORT
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