Slides 25 - 31 March 2019 Learn.Save.Earn - Initiative of - Global Money Week
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Initiative of In partnership with In partnership with
Slides
25 – 31 March 2019
Learn.Save.Earn.
#GlobalMoneyWeek2019
Contents About Global Money Week (GMW)...............................................................................................................................................................................................................................3 Plan Your Global Money Week..........................................................................................................................................................................................................................................4 GMW Supporters & Endorsements...............................................................................................................................................................................................................................5 GMW Slogan ‘Learn.Save.Earn.’........................................................................................................................................................................................................................................6 How to work with media?.....................................................................................................................................................................................................................................................7 Social Media......................................................................................................................................................................................................................................................................................8 GMW Branding & Style Guidelines.................................................................................................................................................................................................................................9 Resources.........................................................................................................................................................................................................................................................................................10 Activity Ideas.................................................................................................................................................................................................................................................................................11 GMW Challenge..........................................................................................................................................................................................................................................................................12 Other CYFI Initiatives..............................................................................................................................................................................................................................................................13 Contact Us........................................................................................................................................................................................................................................................................................14
About Global Money Week (GMW) GMW, a Child & Youth Finance International (CYFI) initiative, is an annual financial awareness campaign built to inspire children and young people to learn about money matters, livelihoods and entrepreneurship. What is the goal of GMW? We believe that today’s children and youth should become empowered economic citizens, capable of understanding the importance of saving, and are equipped with the skills to be employed and create their own livelihoods. We want young people to learn to manage their money wisely. By empowering children and youth, we can help them transfer their knowledge to their families and to entire communities. GMW is a time when the whole world can celebrate and engage in these important topics. | Learn more at ‘About’ section on www.globalmoneyweek.org
Plan Your Global Money Week How does Global Money Week Campaign work? In brief, organizations across the world organize their own GMW events during the Week, and share news, photos and information with the GMW Organizing Team at Child & Youth Finance International (CYFI). News of all these activities are linked with each other via social media, the GMW website and the Global Inclusion Awards. How to plan your own Global Money Week? There is no participation fee! Read more about the steps of how to easily plan your own GMW Campaign in your country here: www.globalmoneyweek.org/about/plan-your-gmw.html | Learn more at ‘About’ section on www.globalmoneyweek.org
GMW Supporters & Endorsements
H.M. Queen Máxima of the Netherlands
In 2018, for the second consecutive year, H.M. Queen Máxima of the Netherlands
joined a special joint celebration organized by CYFI in collaboration with the Money
Wise Platform (platform Wijzer in geldzaken) and partners to launch Global Money
Week.
Queen Máxima is a leading global voice advancing universal access to affordable,
effective and safe financial services in order to strengthen human development,
especially among the poor. She holds the role of Honorary Chair of the Money Wise
Platform and is the UN Secretary-General's Special Advocate for Inclusive Finance
for Development.
Organisation for Economic Cooperation and Development
(OECD) & International Network for Financial Education (INFE)
GMW is held in partnership with the OECD. The OECD/INFE has been a strong supporter
of CYFI and encouraged its member and partner countries to join the GMW celebrations.
African Union Commission (AUC)
GMW is held in partnership with the AUC. The AUC has been a great supporter of GMW,
endorsing the global event and reaching out to their member states to raise awareness of
GMW.
| Learn more at ‘About’ section on www.globalmoneyweek.org
GMW Slogan: ‘Learn.Save.Earn.’ ‘Learn.Save.Earn.’ is is the official slogan of the Global Money Week (GMW). Initially used as the theme of GMW2017 and transformed into the Campaign’s slogan, we believe it conveys the key messages of the GMW Campaign and supports the goal of the Week by empowering children and youth to not only learn to manage their money wisely, but to help them transfer their knowledge to their families and to entire communities. In addition, the slogan ‘Learn.Save.Earn.’ helps everyone to create a variety of events and activities around these topics that help children and youth to: • Learn to manage money wisely • Save for their futures • Earn for themselves and their families | Learn more at ‘About’ section on www.globalmoneyweek.org
How to work with media? Through media coverage you can promote your work in your community, expand the reach of your message, and spread the word about your GMW. • Identify the story you want to tell • Communicate your message effectively • Create media outreach materials • Create a media list to contact • Prepare a media kit for journalists | Learn more at ‘Media’ section on www.globalmoneyweek.org
Social Media The official hashtag of GMW is #GlobalMoneyWeek2019
Social networking sites can reach a large audience for little or no cost – use existing accounts, or
ask colleagues, partners and volunteers to promote the event through their personal profiles.
Facebook Twitter Instagram YouTube
Create a GMW event and Use tweets for positive Take photos or videos at Upload videos to YouTube
send invitations to your messages, calls for action, your GMW event and share to promote, inform, and
network, share information or to highlight key them on your Instagram educate about your GMW –
and status updates with information about your account. Use the official include the link to your
others. Use the search event. Use the official GMW hashtag YouTube video or channel
facility to find other local GMW hashtag #GlobalMoneyWeek2019 in Facebook updates and
GMW events and Facebook #GlobalMoneyWeek2019 Tweets, and embed videos
users with shared interests. on your website.
Tip! Remember to update your Facebook and Twitter statusses regularly, and cross-promote all of your social media content!
| Learn more at ‘Media’ section on www.globalmoneyweek.org
GMW Branding & Style Guidelines See ‘GMW Branding & Style Guidelines 2019’ In this guidebook, you will find applications for the Campaign’s logos, colors, typefaces, and design templates that express the GMW brand. It covers all materials produced for the Campaign, including examples for GMW promotional materials. Tip! Check out GMW Logos and Designs to get inspired for your marketing materials. | Learn more at ‘Resources’ section on www.globalmoneyweek.org
Resources Check out resources that guide you to either plan your GMW activity or help you promote the Week. GMW resources include: • GMW Toolkit • GMW Print Pack • GMW Branding & Style Guidelines • GMW Logos & Designs • GMW Brochure • GMW Teaching Materials • GMW Reports • GMW Slides • GMW Pre-Form 2019* • GMW Post-Form 2019* *(Available from November 2018) | All these resources are available online: at ‘Resources’ section on www.globalmoneyweek.org
Activity
Ideas
Many different
events and
activities take
place during the
Week.
Here are a few
examples to
inspire you!
| Learn more at ‘Activities’ section on www.globalmoneyweek.orgNEW!
GMW Countdown
Challenge 2019
What is GMW Countdown Challenge?
This year’s Global Money Week will kick-off with a 24-day GMW Countdown Challenge! Be ready to take part
from Friday, 1 March 2019 to Sunday, 24 March 2019! This way we all will be ready to launch GMW together
on Monday, 25 March 2019!
How does GMW Countdown Challenge work?
GMW Countdown Challenge will consist of a GMW Calendar which participants can download from the
GMW website (it will be available from Friday, 1 February 2019) and build by themselves. The GMW
Calendar will include 24 windows, every day participants will open the right window that will include a
question related to money matters, so that everyone can learn about financial literacy, history of money,
finance and entrepreneurship in a fun and interactive way. Every day participants will be asked to create a
short video (max 2 minutes long) and/or a poster (size A4 to A1: you choose) with their answers and post
them on their social media.
| Read more: https://www.globalmoneyweek.org/index.php/gmw-challenge-2019Other CYFI Initiatives Global Inlcusion Awards www.childfinanceinternational.org/initiatives/awards.html The Global Inclusion Awards recognize and honor those that achieve greatness and demonstrate innovation in financial, social and livelihoods education, financial inclusion, and entrepreneurial support for children and youth at the national, regional and international level. Ye! for Young Entrepreneurs www.yecommunity.com Ye! is an online platform for young entrepreneurs between 16 and 30 years old. Ye! connects young entrepreneurs around the world and provides them with business knowledge, an online community, a coaching program and links to funding opportunities to help them grow their ventures.
Contact Us
There is no participation fee! Simply, get in touch with our GMW Team at Child & Youth Finance
International (CYFI). We will provide support and resources, or can connect you with events going on
in your country!
If you have any questions, please contact us: Follow GMW online!
Child & Youth Finance International (CYFI) W: www.globalmoneyweek.org
PO Box 16524, 1001 RA Amsterdam, the Netherlands Facebook | Twitter | Instagram
W: www.childfinanceinternational.org @GlobalMoneyWeek
E: globalmoneyweek@childfinance.org
T: + 31 (0)20 5203900 The official hashtag of GMW is
#GlobalMoneyWeek2019You can also read
