OVERVIEW July 2017 - IBTM World
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
TO WELCOME OUR GUESTS 250,000 EMPLOYEES IN ACCORHOTELS BRANDS HOTEL NETWORK 4,200 HOTELS 600,000 ROOMS HOTEL PORTFOLIO Over 20 HOTEL BRANDS FROM LUXURY TO ECONOMY NEW BUSINESSES PRIVATE RENTAL CONCIERGERIE DINING & EVENTS DIGITAL SOLUTIONS REVENUE OF after IFRS 5 application €922 MILLION (1st half-year 2017) €691 MILLION (1st half-year 2016) ACCORHOTELS / Overview 2
28% * Europe 13% * 1,221 HOTELS North America, 173,848 ROOMS ————— Latin America and Caribbean 371 HOTELS 72,983 ROOMS ————— 25%* AccorHotels, France 1,631 HOTELS a worldwide 147,418 ROOMS ————— 26%* Asia-Pacific hotel operator 777 HOTELS 157,185 ROOMS ————— 597,132 rooms 4,195 hotels 8%* 95 countries Africa, Middle East 1 HOTEL OPENED 195 HOTELS EVERY 36 HOURS 45,698 ROOMS * As a percentage of total number of rooms in hotel portfolio ————— ACCORHOTELS / Overview 4
Hospitality IS OUR PASSION TALENT & CULTURE 250,000 95 100 employees countries professions in AccorHotels addresses ACCORHOTELS / Overview 5
FEEL WELCOME, Feel Valued 50 schools and 18 universities 56% The AccorHotels global recruitment website Académies worldwide are AccorHotels partners of employees are under 35 25,000 around the world job offers Diversity network Follow our HR news on 5,300 700 members 72% employee engagement rate managers-trainers certified by AccorHotels Académie ACCORHOTELS / Overview 6
Our passion for hospitality goes beyond the walls of our hotels Every day we welcome 500,000 guests, who stay and eat at one of our 4,200 addresses. That’s 140 million towels washed and 200 million meals served, each year. Diversity Plant for the planet WATCH We Act Together for Children 35% of hotel General Managers 1 tree is planted every minute will be women by 2020 with our reforestation program 90% of hotels implement our program against child sexual exploitation Healthy & Urban vegetable Sustainable sustainable gardens buildings food in our restaurants 1,000 100% Food waste: by 2020 of renovated or new hotels - 30% will be low-carbon buildings by 2020 by 2020 ACCORHOTELS / Overview 7
Spreading HOSPITALITY OF THE HEART Solidarity AccorHotels supports the Group's employees with their solidarity initiatives. It helps combat the economic and social exclusion of vulnerable people through training and vocational integration. 9 +280 41 20,000 220,000 direct & indirect years projects countries employees of solidarity supported involved involved beneficiaries solidarity-accorhotels.com @Solidarity_AH ACCORHOTELS / Overview 9
HOSPITALITY At AccorHotels, hotels are in our name and our DNA. Which is why we will always offer a full range of hotel experiences, so our guests will always find a brand to suit their budget and needs. And why, from the top of our range to the most economical, the luxury five-star palace to the smart budget hotel, we will always strive with the same passion and energy to bring innovative ideas and new services to traditional hospitality. Because at AccorHotels, we are all dedicated to one goal: ensuring that 24 hours a day, 365 days a year, our guests always feel welcome. 10
LUXURY & UPSCALE BRANDS ACCORHOTELS / Overview 11
Raffles Singapore An Oasis for the Well Travelled CHARMING • GRACEFUL • THOUGHTFUL • WELCOMING A true pioneer of worldly elegance and hospitality. An iconic brand where each Raffles hotel offers gracious and discreet service, delivering emotional luxury to well travelled. Arriving at Raffles is a special experience. It is warm, welcoming, generous in spirit and unique to the destination. Legendary service since 1887. 11 hotels 1,927rooms 10 countries raffles.com 12
A sanctuary Sensing Angsana Velavaru, The Maldives for the senses the moment ROMANCE · AWE-INSPIRING · BONDING · VIBRANT · SANCTUARY · SUSTAINABILITY LOCAL CHIC · ADVENTURE Banyan Tree offers peaceful havens to Angsana brings the adventure rejuvenate the mind, body and soul in back into travel whatever your awe-inspiring locations around the age or reason to visit. globe. Each hotel allows guests to Intertwining local chic and a rediscover the romance of travel, vibrant fun-filled atmosphere, while enjoying authentic Angsana offers amazing and memorable experiences. destination playgrounds across the world. 25 hotels 14 hotels 2,698 rooms 1,644 rooms 6 countries Banyan Tree Bangkok, Thailand 9 countries banyantree.com angsana.com Banyan Tree Phuket, Thailand 13
Fairmont Le Montreux Palace, Switzerland Live the Legend Unforgettable. ELEGANT · HERITAGE · LEGENDARY · TIMELESS Since 1907. Legendary addresses where heritage is infused with French art-de-vivre. Think legendary architecture and locations, luxurious experiences CHARISMATIC · THOUGHTFUL for ultimate indulgence. CHERISHED · EXCEPTIONAL Experience Fairmont’s grand presence through its distinctive public spaces with local design inspiration, classic cuisine or its history of hospitality and see why this brand has been unforgettable since 1907. 75 hotels 29,131 rooms 25 countries Sofitel Legend Old Cataract Aswan - Egypt Sofitel Legend Peoples Grand Hotel Xian - China 5 hotels 911 rooms 5 countries sofitel.com fairmont.com A Fairmont hotel London, United Kingdom 14
Feel the Pulse PLAYFUL · ENERGIZED · REBELLIOUS · ONE-OF-A-KIND Life is Magnifique MODERN · CHIC · FRENCH A vivid cocktail of sophistication and style. An ART-DE-VIVRE · LOCAL ESSENCE audacious burst of local energy with an unmistakable SO Sofitel Singapore Imagine modern, luxury hotels where the playful twist. An edge that essence of each destination is artfully sets the experience apart. blended with French art-de-vivre to create It’s about being the place to sophisticated and exceptional experiences. see and to be seen, SOFITEL legendary addresses are sought connecting the like-minded. after by world-class travelers with an innate sense of style. 4 hotels 122 hotels 540 rooms 30,703 rooms 3 countries 41 countries sofitel.com sofitel.com SO Sofitel Bangkok, Thaïland Sofital London St James, London, United Kingdom 15
Entertainers by nature RESORTS · ENTERTAINMENT · GOURMET · FAMILY FUN A collection of storied boutique hotels DELIGHTFUL · SINGULAR · INSPIRING · ENRICHING MGallery is a collection of storied boutique hotels to discover the world and beyond, providing a delightful and unique experience inspired by the local essence of the hotel and its authentic story. sofitel.com MGallery Molitor Paris, France Rixos Premium Göcek, Turkey Dedicated to offering traditional Turkish hospitality and a unique spa experiences in the finest surroundings and luxury ambiences, Rixos provides unique experiential holiday opportunities. At Rixos, the all-inclusive is all-exclusive. 16 hotels 7,100 rooms 5 countries rixos.com 85 hotels 8,625 rooms 24 countries 16
Our world is Life is a journey. your playground Live it well COSMOPOLITAN · IN STYLE · AMBITIOUS · INSPIRED Our world is SWISS HOSPITALITY · SENSE OF PLACE · VITAL SPIRIT 117 hotels Hotels and resorts in tune with today’s mobile world, blending peak performance and personal 34,917 rooms your playground Contemporary hotels designed with the quality and care of well-being. A dynamic hub where modern nomads can feel accomplished and energized, where they 33 countries Swiss hospitality. We are Swiss at heart and global by nature. know they belong. Through quality, efficiency and care, our Swiss hospitality pullman.com gives guests the peace of mind they need to explore the world and discover life’s true rewards. 30 hotels Swissôtel Zurich, Switzerland 13,057 rooms 16 countries Swissôtel The Bosphorus Istanbul,Turkey swissotel.com Pullman London St Pancras, United Kingdom 17 Pullman Bangkok King Power, Thailand
Bringing stories to life AUTHENTIC · REASSURING · WARM · REFINED Expect nothing less Each Grand Mercure is a touchstone ELEGANT · STYLISH · INTELLIGENT · INDEPENDENT rooted in its destination that invites the discovery of authentic cultures Beautifully designed, they are a stylish place to relax and unwind. Like a warm welcome, and traditions. Rich narratives from The Sebel Hotels & Apartments experience is intimate, curated and carefully attended to. our warm and engaging staff bring stories to life, while always The Sebel Auckland Viaduct Harbour, New Zealand delivering the universal sense of elegant hospitality. 44 hotels 9 970 rooms 11 countries Grand Mercure Beijing Dongcheng, China grandmercure.com Grand Mercure Rio de Janeiro Riocentro, Brazil 28 properties 1,893 rooms 3 countries thesebel.com
Let’s spend the night together FUN · STORY · DEMOCRACY · PROFESSIONALISM At 25hours, we create individualized, made-to-measure hotels with personality in vibrant cities. Every unique, playful 25hours hotel has a soul inspired by its location and shaped by the art, culture, gastronomy and stories of its surroundings. By investing in lifestyle, AccorHotels is positioning itself in a leading 9 hotels 1,183 rooms 3 countries hospitality segment to meet the expectations of travelers attracted by 25hours-hotels.com atypical brands with strong personalities. 19
MIDSCALE BRANDS ACCORHOTELS / Overview 20
Novotel Canary Wharf,London, United Kingdom So much to live Travel made authentic EASIEST LIVING EXPERIENCE · MODERN MOST AUTHENTIC EXPERIENCE · LOCALLY INSPIRED DESIGN · RELAXED & LIVELY PEOPLE DECORATION · GENUINE & ENTHUSIASTIC PEOPLE Design that is aesthetic and functional, Every Mercure is a portal to a modern and timeless, simple and statutory, destination. Its staff are genuinely gives each hotel a spirited atmosphere. knowledgeable about the city and Making each one the perfect spot to have a every detail of the decor tells a story drink and a bite, work, play or just relax. At about the location and its cultural Mercure Budapest City Center, Hungary Novotel, guests can live life to the fullest. heritage. But while every Mercure hotel is unique, all share the same passion for high-quality services. 485 hotels Mercure Berlin Wittenbergplatz, Germany 94,015 rooms 58 countries novotel.com Novotel Bangkok Platinum, Thailand 754 hotels 96,645 rooms 58 countries 3447-24 mercure.com 21 Novotel Sydney on Darling Harbour, Australia Mercure Wroclaw Centrum, Poland
Your second home to stay, live, enjoy URBAN · COMFORT · FLEXIBILITY Mama loves you LIVELY SPACES · URBAN · REFRESHING · LIFESTYLE 100 aparthotels How do you stay away from home and enjoy real at-home comfort 11,488 appartments while discovering a new city? Adagio Aparthotels offer functional 11 countries apartments with the advantage of dedicated hotel services and natural hospitality. Mama is much more than somewhere to eat and sleep. It’s a cozy and snug urban kibbutz, a lively place for meeting and sharing. Mama also feeds you with generous, unique dishes concocted by great chefs. 6 hotels 677 rooms 3 countries adagio-city.com mamashelter.com 22
EC ONOMY BRANDS ACCORHOTELS / Overview 23
For those who love For those who that extra touch love design CONVIVIAL · COOL AND CONTEMPORARY CREATIVE · ORIGINAL · CARING AND PROACTIVE PEOPLE TRENDY · GOOD HUMORED Our guests enjoy caring staff available 24/7, best-in-class bedding, contemporary cozy rooms 1099 hotels and feel-like-home social spaces – always at the best price. Welcome 140,783 rooms to Europe’s leading economy hotel brand! 65 countries ibis.com ibis Lima Reducto Miraflores, Peru SMILE YOU ARE AT IBIS STYLES 389 hotels Every ibis Styles hotel is a center of creativity, good humor and 38,311 rooms fun. Each one is decorated around a theme, and no idea is too 37 countries creative! Welcome to the most stylish economy hotel brand ! ibis.com 24
For those who love hotelF1, simplicity and freedom the best rates #OnTheRoad SMARTEST · CONTEMPORARY CASUAL AND FRIENDLY SMART · SURPRISING · EASY Who hasn’t dreamed of Nifty, casual and at a dream price, this is ibis budget. traveling the roads of Contemporary rooms, XL showers, comfortable bedding, France and adventuring all-you-can-eat breakfast buffet – all available at ibis off the beaten track? For budget hotels. welcome to the smartest economy hotel more than 30 years, our brand ! hotels have been offering quality rooms at economy ibis.com prices, so guests can continue enjoying the freedom of life on the open road. 219 hotels 16,534 rooms 1 country, France 572 hotels 56,091 rooms 17 countries hotelf1.com 25
BY 2020 50 open houses Welcome to 15,000 beds NEW the Open House 10 countries OPEN · COOL · BLENDED · CARING Excubated by AccorHotels from our innovation lab JO&JOE is a place that’s uniquely designed for millennials, locals and travelers. It’s an Open House that’s lively, affordable and caring. A house where guests are free to do just as they please! In 2017 the first Jo&Joe opened in Hossegor, France. joandjoe.com 26
AT THE HEART OF THE GUEST EXPERIENCE ACCORHOTELS / Overview 27
Restaurants & Bars Over 9,000 Restaurants and bars Seeking excellence 80,000 and authenticity Talented employees At AccorHotels, we have a mission to make restaurants and bars the heart and soul of our hotels. So we are thinking like restaurateurs, delivering food and Mama Shelter Paris, France drink experiences that are excellent, relevant and authentic. Raffles Royal Monceau Paris, Matsuhisa, France 200 Million meals a year €5 Billion in revenue AccorHotels is more than a benchmark food services operator. Thanks to the unique expertise of its talented employees, it is a creator of guest experiences. SO Sofitel Bangkok, Red Oven, Thailand Grand Mercure Wellington, New Zealand ACCORHOTELS / Overview 28
Wellness Re-energizing experiences Our attentive and generous teams of thalassotherapy and spa experts welcome our guests to relaxing, restful environments. They dispense both naturally revitalizing seawater treatments and a wide range of holistic treatments and activities inspired by traditions from around the Pullman Phuket Arcadia Naithon Beach, Thailand world. 19 Thalassa Sea & Spa institutes Over 400 Spas Over 500 Fitness centers ACCORHOTELS / Overview 29
Novotel Paris Les Halles, France Meetings & Events Meeting all your needs With state-of-the-art equipment, innovative catering and bespoke activities, our hotels, from luxury to economy, ensure that every business event is a success for our guests. Sofitel Kunming, China Pullman London St Pancras, United Kingdom Over 500 events a day worldwide 2,400 20,000 event Hotels ORGANIZERS ARE MEMBERS OF THE 13,800 MEETING PLANNER Meeting rooms LOYALTY PROGRAM Meeting planner €800 Million in revenue ACCORHOTELS / Overview 30
DIGITAL DISTRIBUTION & LOYALTY ACCORHOTELS / Overview 31
DREAM COME BACK “Be inspired when “Be rewarded selecting a destination” and recognized” Digital services +2,200 +21,000 for a unique experience DESTINATIONS ON NEW MEMBERS EVERY DAY ACCORHOTELS.COM A visit to AccorHotels.com takes guests on a journey. Explore AccorHotels brands or hotel partners, find the perfect hotel, reserve a stay, prepare the trip, or share the experience: our website gives guests – past, present and future – a digital introduction to our universe and all it has to offer. SELECT SHARE “Find the best offer” “Share my experience with my friends” 1 Multi-brand web portal 25M fans 16 Brand websites ON SOCIAL NETWORKS Before During After the stay the stay the stay BOOK STAY “Book anywhere “At the hotel I feel from any device” expected and special” +30% +5 DOWNLOADS Check-in online OF THE ACCORHOTELS SINGLE APP EVERY MINUTE +288% Fast Check-out PREPARE “The best way to prepare my stay” 80 CITY GUIDES ONLINE AT ACCORHOTELS.COM ACCORHOTELS / Overview 32
Rewards our guests & earns their loyalty With easy-to-earn points and genuine rewards, Le Club AccorHotels continues to build stronger, more loyal and more profitable relationships between our hotels and our guests. +100 millions International 2X Members program Clients stay twice of the loyalty program Thoughtful, generous, as often when the are simple members 106m 70 m +21,000 New members every day 4m 25m 18m 14m 32m 10m 2012 2013 2014 2015 2016 accorhotels.com/leclub ACCORHOTELS / Overview 33
AUGMENTED HOSPITALITY Augmented hospitality is about anticipating our clients’ every need. Which is why, whether organizing exciting high-end events, providing personalized services, creating unique experiences, or producing e-commerce solutions that maximize investment, the AccorHotels’ vision of augmented hospitality does more than just look to the future – it creates it. 34
2,500 properties 7 cities 4 countries PRIVATE The best homes, Buff and Hensman House Hollywood Hills Los Angeles, United States RENTAL the best service TAILORED · FRIENDLY · VERIFIED onefinestay is the pioneer of hospitality for stays in the finest homes. Homeowners get a way to earn additional income from guests while they’re away. And onefinestay guests get a new way to experience the city. onefinestay.com Rue de Varenne, Saint-Germain-des-Prés, Paris, France ACCORHOTELS / Overview 35
Devoted to the luxury villa experience ELITE · CURATED · CUSTOM-MADE Travel Keys is an elite travel broker representing an enticing collection of over 7,000 personally inspected luxury villas in more than 90 destinations. Travel Keys now also offers a dedicated concierge service to make its clients’ stays ever- more personalized. 7,000+ properties 90+ destinations 25 years of experience travelkeys.com Ask. Enjoy. SERVICES · SELECTION · PERSONAL · LOCAL A new vacation experience, Squarebreak brings together travelkeys.com the intimacy and comfort of private rentals with the added value of hotel-style service. Exceptional, carefully selected properties and perfectly judged à la carte services provide the keys to an unforgettable stay. 700 properties 50 destinations 7 Countries squarebreak.com 36
C O NCIERGE Concierges SERVICES for the digital age PASSION · EXCELLENCE · INNOVATION Founded in 2008, John Paul initially offered customized services to private members, before working with corporate clients. Today, John Paul is an expert in driving long-term customer engagement and is widely regarded as the worldwide leader in concierge services. Concierge Tools The Art of Service The Art of Animation and Digital Personalization ————— ————— ————— CONCIERGE EXCELLENCE CUSTOMIZED CONTENT CUTTING-EDGE TECHNOLOGY TO REINVENT TO SURPASS EXPECTATIONS ADAPTEDTO CLIENTS THE SERVICE OF TOMORROW 1,000 employees 5 continents 24/7 availability 50,000 exclusive partnerships ACCORHOTELS / Overview 37
DINING & EVENTS Legendary French cuisine Unique places for contemporary events to celebrate GASTRONOMIC · PRESTIGIOUS · EXCELLENCE ICONIC VENUES · FINE DINING · ENTERTAINMENT Potel & Chabot has been reinventing the art of gastronomic catering since 1820. Standard bearer In just under 10 years, Noctis for the French culinary tradition with six has become a leader in events, spectacular venues in Paris, and a catalogue of 600 hospitality and entertainment venues in France and internationally, it can host in France. and cater events of all sizes. poteletchabot.com saint-clair-le-traiteur.com 3,000 events organized every year 600 International venues SOME FLAGSHIPS : Monsieur Bleu, Le Rooftop R2 SOME FLAGSHIPS : Marseille, Les Pavillons des Etangs, Pavillon Gabriel Raspoutine, Loulou Monsieur Bleu, Paris, France Pavillon Klébert Pavillon Dauphine Pavillon Vendôme noctis-collection.com 38
Exceptional hotels. Exclusive offers. VeryChic offers its members exclusive offers in extraordinary DIGITAL hotels, with up to 70% off. Over 4,000 partner hotels optimize their distribution with VeryChic SOLUTIONS and 6 million members have joined since its creation. 6 million members 4,000 hotels partners 50 countries verychic.com ACCORHOTELS / Overview 39
We help independent hotels We help hotels in their to maximise their direct bookings digital transformation FASTBOOKING provide independent hotels with a range of software BY ACCELERATING THEIR ONLINE DISTRIBUTION solutions and digital distribution with a specific focus on their direct bookings. In 2016, Availpro contributed to the global travel growth by generating more than €3.5 billion in hotel-room booking revenue. • Attractive booking engine. • Search, display and metasearch marketing. • Boost direct sales • E-commerce web studio. • Improve online distribution 2017 • Enhance decision-making analysis +4,000 hotels, 50% of which use Digital Marketing Services +6,500 hotels 1,600 live hotel websites 250 AccorHotels hotel websites 6,000 prices analysed 80 new visitors on the 450 partners by our optimisation algorithms booking engine fastbooking.com availpro.com WHAT HAPPENS €20,000 IN ONE 150,000 In volume of bookings by our AVAILPRO new requests on distribution channel clients MINUTE? 6,000 50 nights sold bookings A POWERFUL TECHNOLOGY 40
Follow us on Document published by the AccorHotels corporate communications department. Photo credits: Firstpage: Gettyimages, © Sam Edwards - Page 2: Swissotel Brand Photo Library - Page 3: © Dang Long Nguyen - Page 4: © Christopher Wadsworth - Page 5: © Alexis Armanet - Page 7: © Alexis Armanet - Page 8: © Aaron Joel Santos - Page 9: © Philippe Wang - Page 11: © Sootket Jiwpanit - Page 12: Raffles Brand Photo Library - Page 13: Banyan Tree Brand Photo Library, Angsana Brand Photo Library - Page 14: © Fabrice Rambert, © Michael Su, Fairmont Brand Photo Library - Page 15: © Geoff Lung, © Richard Mark Dobson, © Jefferson Smith - Page 16: Rixos Brand Photo Library - © Abaca Corporate/Boris Zuliani - Page 17: © Abaca Corporate/Didier Delmas, © Michael Spencer, Swissotel Brand Photo Library - Page 18: © Minh Tang, © Carlos Alberto Da Costa Rocha, © Tessa Chrisp - Page 19: 25H Brand Photo Library, pexels, © Fabrice LEROUGE - Page 20: © Abaca Corporate/Didier Delmas - Page 21: © Abaca Corporate/Didier Delmas, © Abaca Corporate/Benoît Laboup, © Stephen Casey, © Christoph Weiss, © Gergely Jancso, © Tomek Fryszkiewicz - Page 22: © Abaca Corporate/Antoine Huot, © Abaca Corporate/Darren Lennon, © Francis Amiand, © Francis Amiand - Page 23: © Matthieu Dortomb - Page 24: © Edwin Ramirez, © Abaca Corporate/Giuliano Ottaviani, © Abaca Corporate/Darren Lennon, © Sara Niedzwiecka - Page 25: © Abaca Corporate/Jacques-Yves Gucia, © Harry Prasetya, © Philippe Wang, © abigail-keenan - Page 26: JO&JOE Brand Photo Library - Page 27: © Alexis Armanet - Page 28: © Vichai Kiatamornvong, © Francis Amiand, © Tessa Chrisp, Raffles Brand Photo Library - Page 29: © Abaca Corporate/James Jasper, © Geoff Lung, © Geoff Lung - Page 30: © Antoine Pesch, © Michael Su, © Abaca Corporate/Didier Delmas - Page 31: © Abaca Corporate/Barbara Zonzin - Page 32: © Donja Pitsch - Page 35: Onefinestay Brand Photo Library- Page 36: Travelkeys Brand Photo Library, Squarebreak Brand Photo Library - Page 37: John Paul Brand Photo Library - Page 38: Potel&Chabot Brand Photo Library, Noctis Brand Photo Library - Page 39: © Richard Mark Dobson, Verychic Brand Photo Library - Page 40: Fastbooking Brand Photo Library
You can also read