Nothing is more important than health - 2020 MEDIA KIT - Health Central
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Nothing is more
important than
health.
Health
2020 MEDIA KIT Central
Pokapu-
Hauora
Health Central Pokapu- Hauora covering
everything to do with health and well
being throughout your life.
It offers tips, trends and the latest advice PRINT ISSUES
backed up by health professionals and
research. Issue 1 | 26 March
Family Health
Health Central | Pokapu- Hauora is DEADLINES
inserted into the NZ Herald on a Booking and material
Press ready artwork
6 March
13 March
Thursday as well as the Northern
Advocate, Bay of Plenty Times, Issue 2 | 30 July
Rotorua Daily Post, Hawkes Bay Today Diet and Exercise
DEADLINES
and Whanganui Chronicle attracting a Booking and material 14 July
Press ready artwork 17 July
combined readership of 547,000
SOURCE: Nielsen CMI Q4 2018 – Q3 2019 Nov ’19 TV/Online fused
Base: 15+. (Thursday reach of The New Zealand Herald, The Northern
Issue 3 | 26 November
Advocate, Bay Of Plenty Times, Rotorua Daily Post, Whanganui Chronicle or Managing Health
Hawkes Bay Today).
DEADLINES
Booking and material 30 October
Press ready artwork 6 November
FIND OUT MORE
Advertising jill.parker@nzme.co.nz 04 915 9798
Or contact your local NZME media specialist
PRINT SPECIFICATIONS
DPS Full page 1/2 page 1/4 page 1/4 page vertical
254(w) x 366(h) x 2 254(w) x 366(h) 254(w) x 182(h) horizontal 126(w) x 182(h)
+ 5 bleed each sides + 5 bleed on each side 254(w) x 90(h)
ADVERTISING OPTIONS
Size Dimensions Agency rate Direct rate
ADVERTORIAL RECOMMENDED
WORD COUNTS DPS 254mm(w) x 366mm(h) x2 $10,000 $8,000
Full page 700 + 1 image Full page 254mm(w) x 366mm(h) $6,000 $5,000
half page 450 + 1 small image 1/2 page 254mm(w) x 182mm(h) $3,360 $2,800
1/4 page horizontal 254mm(w) x 90mm(h) $2,100 $1,750
1/4 page vertical 126mm(w) x 182mm(h) $2,100 $1,750
SUPPLIED MATERIAL FOR IN-HOUSE DESIGN RATES TERMS AND CONDITIONS
Please ensure all supplied material is 300dpi Send your text document and images All rates are per placement and exclude GST. All advertising is booked under the current
and CMYK. attached via email. Images and logos should Accredited agency commission is 20 per cent. terms and conditions of NZME.
PDFs should have fonts embedded or text be as high quality as possible and attached https://advertising.nzme.co.nz/terms-
converted to paths/outlines and bleed as a TIFF, JPG or EPS file. conditions-credit-criteria
supplied where required.DIGITAL SPECIFICATIONS
WEBSITE DISPLAY ADVERTISING
(1)
Advertisement type Dimensions 1 Week 1 Month 3 Months
Top banner (1) 728px(w) x 90px(h) $920 $2,950 $7,700
(3)
Body banner (homepage only) (2) 728px(w) x 90px(h) $700 $2,240 $5,580
(5) (2) (5)
Sidebar skyscraper (3) 300px(w) x 600px(h) $1,100 $3,150 $8,050
Sidebar MREC (4) 300px(w) x 250px(h) $920 $2,950 $7,700
(4)
Skins/side panels (5) (desktop only) 160px(w) x 900px(h) $2,000
MREC in article 300px(w) x 250px(h) $920 $2,950 $7,700
Banner above or below post content 728px(w) x 90px(h) $650 $1,750 $3,000
Pop-up advert $1,500 POI POI
For campaign schedules – POI
CONTENT MARKETING AND EDM ADVERTISING
(6)
Advertisement type Dimensions Pricing
Leaderboard (6) 560px(w) x 120px(h) $1,750
(7)
Skyscraper (7) 160px(w) x 560px(h) $1,500
Sponsored article $2,000
Solus/exclusive $3,000
Solus/exclusive + 1 week ROS advertising $3,500
Solus/exclusive + 1 week ROS advertising + inclusion of article in weekly
$3,750
news EDM
Education events package
• Sponsored article on EducationCentral.co.nz with link to ticket sales page
$2,500
• Event listing on EducationCentral.co.nz
• Boosted Facebook post promoting the event
SUPPLIED MATERIAL FOR IN-HOUSE DESIGN ADVERT DISPLAY RATES TERMS AND CONDITIONS
Please ensure all supplied Email your text documents with Three ads per location with even All rates are per placement and All advertising is booked under
material is either a GIF or JPG, images attached. share display. exclude GST. the current terms and conditions
at 72dpi and in RGB mode. Accredited agency commission of NZME. https://advertising.
is 20 per cent. nzme.co.nz/terms-conditions-
credit-criteriaHealth Pokapu-
Central Hauora
DIGITAL STATISTICS
December 2018 to December 2019
WEBSITE FACEBOOK
y Users: 232,426 y Follows 1,581
y Page views: 413,479
y Sessions: 300,612 TWITTER
y Male 26% / Female 74% y 588 followers
y 25 - 44 year olds 49% y 57% female
y 43% male
EDM NEWSLETTERS y Tweets impressions
y 1,712 subscribers averaging 28K per/
month over four months
y 27.1% open rate
y 10.6% click through rate
FIND OUT MORE
Advertising nikki.verbeet@nzme.co.nz 027 712 1413
Or contact your local NZME media specialistYou can also read
