MEDIA KIT - PostTrade 360
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MEDIA KIT
Who we are POSTTRADE 360
PostTrade 360° – Events and news for post-trade pros
PostTrade 360° hosts physical and digital conferences, and a news site (at posttrade360.com). With historical roots in
Nordic conferences, PostTrade 360° takes it to the next level:
• News site launched in 2019, exploring the reach of digital media and the international nature of the industry.
• Our physical conferences grew outside the four Nordic countries, to Amsterdam.
• June 2020: birth of the all-digital PostTrade 360° Web Summit (990 delegates, 60 speakers).
• Since 2020, physical events integrate digital option for speakers and delegates. Full-session videos are a success
on the news site.
Our mission is to promote the sense of joyful collaboration and belonging across the professional community – by
sharing the stories that make the complex stuff simple, and by inspiring the audience through meetings with their
industry colleagues. Our partners benefit from the perfect environment to share their insight, position their offers and
establish personal recognition.
NEWS
41,000 3,000 6 4,500 97
Unique page views Delegates Events Weekly newsletter Countries
2020 to date subscribers
posttrade360.com 2020 Media Kit 2
Audience Geographic POSTTRADE 360 demographics breakdown posttrade360.com 2020 Media Kit 3
At a glance - what we do POSTTRADE 360
News Events
The PostTrade 360° news site was launched in January 2019. Yearly conferences in Stockholm, Oslo, Copenhagen,
Helsinki and Amsterdam, featuring 2,000 delegates.
Topic categories: custody, regulation, infrastructure, fund administration
and technology. The natural meeting-places for securities operations
professionals across the Nordics and Netherlands.
Weekly newsletter to around 4,500 subscribers.
Flexible partnering opportunities.
Physical edition printed with PostTrade 360° Stockholm 2020,
mixing own articles with sponsor contributions. All-digital Web Summit launched in June 2020, in
response to the covid-19 challenge. 990 registered
Interviews are among the most popular articles. delegates, 60 speakers.
Edited with a light touch. Since 2020, events are hybrid physical/digital,
integrating the option for speakers and delegates to
Editorially independent, with sponsored material clearly labelled. participate via web.
Benefits from the high quality of conference content.
Started with Nordic emphasis, but has spread based on
the cross-border nature of the subject.
Success for videos since launch of digital
conferences in June 2020.
White-label services
Does your company publish its own magazines or reports, or host its own
conferences? Put us on the task! With our skills in anything from trend-
spotting and storytelling/writing, to media production and event execution
across Europe, we might very well be able to help you get more bang for your
communication buck. Let’s talk!
posttrade360.com 2020 Media Kit 4
Editorial Calendar - Event Magazine POSTTRADE 360
2020
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Technology
The long and winding road
/ unsplash
fritz bielmeier
Contributed by
tal
Per Nyquist, CEO,
Full page €2,995 €2,695 €2,545 €2,396 €2,096
Brokerway AB
T he Beatles song ‘The Long and
Winding Road’ was written by
Paul McCartney in Scotland
in 1968 at a time when the band was
thing as agreeing on the interpretation
of SRDII?
The Beatles split, but the mem-
bers continued to create and produce
capture and cleanse data. Everyone
captures data from market infrastruc-
ture and cleansing is all over the place.
Producers of market data often wind
erage, starting to experience problems with fantastic music. All songs are well up purchasing the very same data from
a different vendor. It quite simply just
collaboration and stopped communi- known around the world and shared
agement
Double page €5,500 €4,950 €4,675 €4,400 €3,850
cating with each other. They recorded with millions of listeners via all kinds goes round and round.
a demo during the ‘White’ album ses- of media channels. What can the Cor-
ffective sions, but the song wasn’t released until porate Actions community learn from ‘Data is the new oil’ I heard someone
on of the album the ‘Let it be’ from 1970. the story of The Beatles? say. But who owns the data? I think we
need to find smarter ways to reuse and
It’s a beautiful song but it’s also sad Whether it is a band playing or a share data. Everybody needs to take re-
and it somehow reflects the problems market that administers Corporate sponsibility for their own data and cus-
the Beatles were experiencing during Actions, order and clarity are required. tomer relationships. The original golden
those years. You may now wonder There are certainly musicians who copy will always be altered throughout
what ‘The Long and Winding Road’ would not admit this fact. But it is an the chain of intermediaries. Maybe the
ets has to do with Corporate Actions? It’s indisputable fact unless the only thing securities industry could borrow some
the title of the song that makes me you want to produce is noise. Let me ideas from both streaming services, like
think of the journey that lies ahead of therefore try to summarize what I Spotify, and parts of the characteristics
us. The implementation of new EU think is needed to achieve something you find in the Blockchain technology.
regulations such as Shareholders Rights that might sound like music when it Via clear standards and open networks
Directive II (SRD II) is complicated to comes to the administration of Corpo- for trusted members, data could be
begin with. But placed in today’s tur- rate Actions: shared and cleansed at same time.
bulent world of political and economic • First, agree on an end date for Maybe this is just a utopia. But look-
disorder I find myself wondering how ISO15022 and shift to ISO20022. The ing back The Beatles music is still the
the global securities market will be market isn’t moving fast enough and is best and still relevant in the modern
able to focus on such a relatively small still investing in both standards. This is context of digital channels and social
not only costly, it will also complicate networks. It’s also possible to do this
the implementation of SRDII. within the Corporate action industry.
Whether it is a band • Secondly, let Issuers or Issuer Let’s start producing our version of
agents take greater responsibility for ‘Revolution’ today. ■
playing or a market that
creating the true initial version of the
administers Corporate event and secure data integrity with Brokerway’s system STX takes care of the
Actions, order and standard technical solutions that exist complete workflow throughout corporate
in e.g. the blockchain industry actions life cycle i.e. event capture, pro-
clarity are required.
• Finally, find smarter ways to cessing, reconciliation and messaging.
@crosskey.se | www.crosskey.se
25 Preferred placement of ads 10% premium
posttrade360.com 2020 Media Kit 5
Events STOCKHOLM
POSTTRADE 360
OSLO
COPENHAGEN
AMSTERDAM
HELSINKI
WEB SUMMIT
Partnership options
Strategic Partner – €21,500 Partner – €14,500 Lanyard Partner – €5,000
Lead Partner – €17,500 Networking Partner – €9,995 Supporting Partner – €1,995
For tailored solutions and packaging for more than one event, please contact Kim Ersson | kim.ersson@contentlab.se
posttrade360.com 2020 Media Kit 6
White-label services POSTTRADE 360
Let us produce Media content and Event production –
your publications, campaigns physical and digital
campaigns and events Do you need insightful articles or press releases
written in your name, or layout/editing carried out for
From physical meetings across Europe, with
hundreds of attendees, to virtual summits on web
Besides thinking of us as a publisher, or event your own pdf or print report? Would you like us to platforms – we do it regularly for ourselves, and
organiser under our 360° brand – note that our produce your email or media campaign – all the way would be happy to operate the same type of setups
media and event operations could also be put at the from idea to distribution, through to evaluation against on your company’s behalf. A physical breakfast
disposal of your own company, “under the hood” of suitable KPIs? Or you just need help to frame suitable seminar somewhere in Europe, or a webinar across
your own publications and events under your own current topics and story-telling approaches? We can be the globe? Let’s organize it! Planning, project
brand. Our combined understanding of post trade your provider in any or all parts – let us talk about how management and implementation requires extremely
and media is unique, so why not let us take we can help you communicate more efficiently! much internal time from the entire organization to
headache out of your communications, and help succeed. Let us help you use your resources more
lead it to higher effect in the target audience? By the way, did you know that PostTrade 360° is part efficiently.
of Content Lab by Differ AB, a Stockholm-based
company whose main business is to provide agency
Event operations as a services in content marketing and marketing
automation for corporate clients? So from ideation to
service campaign evaluation, we already have the line in
place, waiting to start production for you too.
Wouldn’t it feel good to clear your operational
headache for the external events you are attending
through the whole year? Have someone to deal with
other event organizers? Hire us to take care of all.
posttrade360.com 2020 Media Kit 7
Digital Products POSTTRADE 360
Display ads
Panorama
980*120/240 px 50% SoV
€1250 / month
Panorama
Module
468*240/360/400 px 50% SoV
€995 / month
Widescreen
250*240/360/480/600 px 50% SoV
€750 / month
Wide-
Module screen
posttrade360.com 2020 Media Kit 8
Sponsored category POSTTRADE 360 Long term brand building / top of mind activity Present a category on bootcategory level and article level at all time. Communicate campaigns, webinars, events, subjects, thought leadership within this topic at all time. 12 month sponsorship €1000 / month*12 posttrade360.com 2020 Media Kit 9
Subscription package POSTTRADE 360
Going forward, we plan to make full-session conference videos and other premium content available on the basis of a yearly subscription fee. Subscribers will also be sent a
yearly edition of our event magazine, physically printed. (As we started out, all content at the news site was published openly, without any subscription required.)
2020
Long story long
SEB reboots its global custody
(The 25-year version) 10
Let’s re-platform!
Storebrand scrapped
10+ legacy systems while
moving 800 billion kroner. Meet
COO Arne Martin Moen 3
Premium content
Clearing
controversy
Should your town’s CCP be
its rescue squad or its tough
sheriff? 18
The Post-Trade landscape BNP Paribas on what the COO is becoming 6 • SIX on where we
are all going 8 BNY Mellon on how tokenization opens illiquid assets to
Custody
investors 14 • Swedbank on the world of partnerships 16 Clearing Danske Bank on the
regional rise of OTC derivatives clearing 17 • EuroCCP on last year and next 20 CSDs VP
Securities on the case for European market harmonisation 22 Technology Brokerway on
Paul McCartney 25 • ERI on the sparkling beauty of corporate actions 26
Conference video 2 Event magazine at
presentation on demand your door
1 3
The yearly fee is yet to be determined, possibly
€349/year
posttrade360.com 2020 Media Kit 10Contact us POSTTRADE 360 Daniele Truini Kim Ersson Alexander Kristofersson Head of PostTrade 360º Commercial relations Editor of PostTrade 360º +46-72-243 41 73 +46-70-149 53 31 +46-73-947 11 95 daniele.truini@contentlab.se kim.ersson@contentlab.se news@posttrade360.com
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