Media kit 2021 - Benjamin Media
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Indsæt et billede her og sørg for at dit billede dækker hele denne boks. Media kit 2021
Index
Our universe
Formats - Print, Digital & NTA
Advertising rate cards
Production schedule 2021
Contact
Advertisement specifications
|
At Bolig Pluss we unlock the
key to the best DIY projects,
as well as the wildest
housing changes.
With the greatest design
news, inspiring homes, and
lots of useful guides to interior
dreams come true. We do not
only show you dreamy homes
but show you how you can
create one for yourself.
| 3
155.000 151.002
Magazine readership Digital users
Indsæt et billede her og sørg for
276.743 7.389 at dit billede dækker hele denne boks.
Pageviews Facebook likes
49.325 108.966
Newsletter subscribers Instagram followers
|
Indsæt et billede her og sørg for Indsæt et billede her og sørg for
at dit billede dækker hele denne boks. at dit billede dækker hele denne boks.
Indsæt et billede her og sørg for
at dit billede dækker hele denne boks.
Our universe
Indsæt et billede her og sørg for
at dit billede dækker hele denne boks.
|
Print formats
Product Format Product Format
2/1 page 434x280* Page 4-5 434x280*
1/1 page 217x280 2/1 page Native Article 434x280*
Vertical ½ page 106x280 1/1 page Native Article 217x280
Horizontal ½ page 217x137
Back cover 217x280
Inner back cover 217x280
Page 2-3 434x280*
Visualizations of print format are found further down
*We recommend offsetting any images that cross the spine 2,5 mm to each side (5 mm on the first/last spread).
Digital formats
Desktop Format Mobile/tablet Format
Standard banner 930x180 Mobile banner 320x320/320x160/300x250
Megabanner 930x600 Mobile Interscroller 640x1136
Skyscraper/sticky 160x600/300x600 Tablet banner 728x90/728x300
Wallpaper 2560x1200 + optional standard banner
Newsletter Format
Desktop Interscroller 930x960
Newsletter banner 300x250, 620x200
| See visualizations further below
NTA | Non traditional advertising
Product Format
Native Article Ad as on online article. The focus can be either on content storytelling or branding of
products in a gallery. Incl traffic drivers
Competition Competition with prize from distributor
NTA newsletter The native article is included in editorial newsletters
Instagram Post in feed or Story. Story available for 24 hours
Facebook Postings on the brands Facebook wall.
Sponsorship Ownership on categories or events
Video Video clips formed as an editorial clip, but with a commercial message.
|
Advertising rate card | Print
Format Pricing in NOK* Format Pricing in NOK*
2/1 page 58.700 ½ page 21.300
Page 2-3 73.400 Back cover 44.900
Page 4-5 70.400 Inner back cover 41.400
Page 6-7 67.400 1. Right page 41.400
Page 8-9 64.500 2. Right page 39.700
Page 10-11 61.600 2/1 Native Article 73.400**
1/1 page 34.500 1/1 Native Article 43.100**
| *Gross prices only. **In addition, production cost
Advertising rate card | Digital
Desktop Pricing in NOK* Mobile/tablet Pricing in NOK*
Standard banner CPM 75 Mobile banner CPM 75
Megabanner CPM 75 Mobile Interscroller CPM 110
Skyscraper/sticky CPM 75 Tablet banner CPM 75
Wallpaper CPM 150
Newsletter Pricing in NOK*
Desktop Interscroller CPM 110
Newsletter banner CPM 100
| *Gross prices onlyAdvertising rate card | NTA
Format Pricing in NOK*
Native Article 35.000 (incl. production)
Competition 10.000-20.000
NTA newsletter 10.000
Instagram 10.000
Facebook 8.000
Sponsorship Contact for price*
Video Contact for price*
Hotspot Contact for price*
* Gross prices onlyProduction schedule | Jan - Jun 2021
No. Publishing date Week Deadline Theme
2 15.01.21 2 10.12.20 Make-over homes, the best makeover tips, new kitchen, children's room
3 12.02.21 6 13.01.21 Bath, bedroom, new look for the living room, storage
4 12.03.21 10 10.02.21 Kitchen, new appliances, the new furniture design,
Big makeover issue, play with colors and painting, before and after-homes and
5 09.04.21 14 09.03.21
transformations of the living room, kitchen and bath, how to decorate the terrace,
the best design gifts, how to set a beautiful spring table.
Many homes, big interior special, our school of interior: the terrace, textiles and
6 07.05.21 18 06.04.21
curtains, personal style, art
Play with colors and paint, furnish the balcony, the kitchen & dining area, outdoor
7 04.06.21 22 06.05.21
lighting, allotments, live sustainably in every room
|Production schedule | Jul - Dec 2021
No. Publishing date Week Deadline Theme
Summerhouses, summer colors, summer findings, grill, set the table for summer
8 02.07.21 26 02.06.21
food
9 30,07.21 30 02.07.21 Summer homes, bedroom, wardrobe, BOM stylist, easy transformations, art
10 27.08.21 34 28.07.21 Bath, many homes, BOM stylist, Design Awards, the new couches, storage
11 24.09.21 39 24.08.21 Kitchen, lighting and lamps, colors of the season, Vote for BOM stylist
The christmas home, christmas decor of the year, the best christmas gifts - room
12 22.10.21 42 24.09.21
by room, new lamps, furnish the living room, table setting
The christmas home, decorate the christmas tree, table setting, furnish the dining
13 19.11.21 46 20.10.21
area
1 17.12.21 50 19.11.21 Cozy winters, the new lamps, curtains, BOM stylist winner 2021
|We are here to
help you Mona Jorgensrud Helle Blok
Brand Manager Editor-in-Chief
Local contact Bolig Magasinet
Contact our team if you have mona.jorgensrud@hsmedia.no helleb@boligmagasinet
any questions about media
sales.
Try our FAQ page, if you need
support on how to upload ad
material, technical guidance
etc.
Go to FAQ
Therese Gunni Siebren Oostwoud
Advertising Material Head of Ad Operations & Programmatic
Sales & Media Ads Sales & Media Ads
thereseg@benjamin.dk siebreno@benjamin.dkPrint, mobile, tablet and desktop formats Advertisement specifications
Print formats
Half
Spread Fullpage page
434×280 217×280 106×
Halfpage 280
217×137
See details about pricing further above
|Mobile standard banners
320x160
320x320
300x250
Specifications:
HTML5 banner
JPG / PNG / GIF
3rd party tag
Max 150 KBMobile Interscroller
Specifications:
Swipe JPG / PNG / GIF
Max 200KB
No animations
Recommendations:
Important messages and
640x1136 logos must be placed 216
pixels from the top and 445
pixels from the bottom.
The bottom 445 pixels will
only be visible to users with
large screens (fx. Iphone 11
Swipe Pro Max)
Viewport: 600px.Tablet banner
728x90
728x90
728x300
728x300
Specifications:
HTML5 banner
JPG / PNG / GIF
3rd party tag
Max 150 KBDesktop standard
banner
930x180
930x180
930x180
930x180
Specifications:
HTML5 banner
JPG / PNG / GIF
3rd party tag
Max 150 KBDesktop mega
banner
930x600
930x600
Specifications:
HTML5 banner
JPG / PNG / GIF
3rd party tag
Max 150 KBSkyscraper/
Sticky
160x600
300x600
160x600
300x600
Specifications:
HTML5 banner
JPG / PNG / GIF
3rd party tag
Max 150 KBDesktop wallpaper
Specifications:
930x180
Core Assets:
Wallpaper + Standard banner
Asset Specs (px):
Site content Wallpaper Size: 2560x1200
930x180 960x1020 Standard banner Size: 930x180
Asset type:
Wallpaper is an Image (JPG, PNG), and
Site content Standard banner comes as html5,
960x1020 third party tag or image.
Weights:
Wallpaper: Maximum 200 kb.
Standard banner: Maximum 150 kbDesktop Interscroller
Scroll
930x960
(Viewport 930x600px)
Scroll
Recommendations: Specifications:
Important messages and logos must be placed 180 pixels from the JPG / PNG / GIF
top and 380 pixels from the bottom. Max 200KB
The bottom 380 pixels will only be visible to users with large screens No animations
(fx. desktop screen)
Viewport: 600px.Newsletter
620x300 300x250
Specifications:
JPG / PNG / GIF
Max 150 KBYou can also read
