MEDIA KIT 2018 - RNR PUBLISHING LTD
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MEDIA KIT 2018 rvmagazine.co.nz rvlifestyle
ABOUT THE
MAGAZINE
RV Travel Lifestyle, taking RV road trips on journeys that will inspire
you to explore NZ’s outstanding landscape, explore its history and
innovations and leap into adventure. Discover shopping, culture,
festivals and events. We cycle from North to South, hike the mountains,
walk our pathways to stunning vistas, we take you down many a road
less travelled. Plus we review mobile homes from small two-berth
campers to luxury motorhomes, 5th-wheel units, buses and caravans.
We look at them new and we take a peeks into an ‘Open Home’ when
we meet people on the road. We check out overseas models and trends,
as well as keeping abreast of our own local bespoke manufacturers.
And to relax after this great read, do a puzzle or crossword, enter our
competitions, be in to win one of our many event ticket and product
giveaways. RV Travel Lifestyle is ideal not only because of the large
number of people it reaches, but also because of the wide demographic
it covers. For advertisers, as we are Bi-Monthly it provides double
value… plus, the retention rate is high.
NEW
SUBSCRIBER’S
SURVEY 4% 27% 36% 30% 3%
FINDINGS
30 to 40yrs old 40 to 50yrs old 50 to 60yrs old 60 to 70yrs old Over 70yrs old
There were some interesting facts that have come from our survey of our new subscribers at the recent motorhome shows. A trend for younger people entering the RV market
is apparent. They live throughout New Zealand, and there are digital subscribers all over the world, from Argentina to Zambia, and here at home too.
Our readers are both male and female, with 79% being in the 35 to 70 year age groups. Income varies greatly from $30,000 pa to $300,000.
54% 46% 65% 55% 73%
are current are not NZMCA of readers are home own a motorhome, travel
NZMCA members members owners and own more caravan, 5th wheel New Zealand
than one vehicle or other RV regularly
DISTRIBUTION Readership 60,000 average –
+
READERSHIP recent surveys support 6 – 8 2,600 Retail 700 Airline lounges and
readers per issue. Distributed to Quality Hotels Koru
2,730 Postal Subscribers Whitcoulls, Paper Lounge, Qantas and
and steadily growing. Plus, Airport stores, Emirates Lounge’s,
Circulation 10,000 copies. NZ Post, Service Luxury resorts and
Stations, books Premier hotels NZ wide.
shops NZ wide.
520 RV Industry,
Available on-line. The growth of Courier delivery
worldwide subscriptions has been to RV Industry
amazing. Our digital copy is only companies. 3,450 MTA Motor Trade
NZ $20 per year. We currently have Associaton owners posted a
nearly 990 on-line subscribers. copy each issue.
Returns: We get as many as
VTNZ have possible “returns” that we use RV Travel Lifestyle,
copies in as promotions at motorhome independently New Zealand
all testing shows and send out to owned RV magazine.
stations. cafes, hairdressers, hospitals,
doctors surgeries etc.
RV Readers who prefer to receive their information through a digital portal will enjoy RV Travel and
TRAVEL Lifestyle’s interactive online presence through our digital newsletter, website and Facebook page.
DIGITAL
rvmagazine.co.nz rvlifestyle
Our monthly digital newsletter At RV Travel’s website you can RV Travel’s Facebook page has
reaches more than 10,000 access all of our digital content in around 4,000 engaged followers and
subscribers. It’s crammed with one place. Find back content, news it’s growing daily. Drop in and like
industry and travel news, the and reviews, newsletters, advertiser our page to join in the community as
latest and greatest in gadgets
links and subscribe to our digital we share events, videos, news and
and new vehicles, as well as
news or hard copies. Everything RV all the excitement of the RV Travel
competitions and video content,
Q&A and expert advice on how to is right here in one place, ready to lifestyle from readers and advertisers
get the most from this amazing take you wherever you want to go. around the country; in this popular,
lifestyle. Get on board and we’ll accessible, newsfeed format.
deliver it straight your inbox.
ADVERTISING MAGAZINE ADVERTISING RATES AD SIZE
RATES Ad size casual booking
Double Page Spread (DPS)
Single
$2,995
Dimensions
Double Page Spread (DPS)
Width x Height (mm)
430 x 297 + 5mm bleed
+SPECS Full Page $1,795 Full Page 215 x 297 + 5mm bleed Double Page Spread (DPS)
Half Page $995 Half Page Horizontal 190 x 133
Third Page $695 Third Page Horizontal 190 x 87
Quarter Page $595 Quarter Page Vertical 092 x 133
Banner $450 Quarter Page Horizontal 190 x 63
Small Display $250 Banner 190 x 40 Full Page
Small display x 6 issue contract $800 Display / Trade 065 x 50
All rates quoted are non Commission bearing and +gst.
Premium Positions FILE TYPES ACCEPTED
Inside Front Cover + 33% • Adobe PDF, fonts embedded or outlined, Half Page Horizontal
Inside Back Cover + 33% all images CMYK 300ppi.
Back Cover + 50% • JPEG, 300ppi resolution.
Specified Positions + 20%
NOTES
DEADLINE DATES • Keep all text and critical imagery 14mm from the Third Page Horizontal
Issue / Month / Year Ad supply deadline On sale inside edge. This Magazine is perfect bound, and text
# 74 Jan / Feb 2019 Fri 30 Nov 18 Thu 13 Dec 18 too close to the gutter will disappear.
# 75 Mar / Apr 2019 Wed 20 Feb 19 Mon 04 Mar 19
# 76 May / Jun 2019 Wed 24 Apr 19 Mon 06 May 19 • Ensure advertisement is the correct size (including
Quarter Page Vertical Quarter Page Horizontal
# 77 Jul / Aug 2019 Tue 11 Jun 19 Mon 24 Jun 19 any bleed) and that all images are CMYK and 300dpi
# 78 Sept / Oct 2019 Mon 26 Aug 19 Thu 05 Sep 19 and fonts are embedded when creating
# 79 Nov / Dec 2019 Wed 23 Oct 19 Thu 07 Nov 19
the PDF file.
# 80 Jan / Feb 2020 Mon 02 Dec 19 Thu 12 Dec 19
Banner Display / Trade
Terms & Conditions: All material must be supplied as per the recommended specifications and by the production deadlines advised within this Booking confirmation. It is the advertiser’s responsibility to ensure that all text, images and details are correct. The publisher takes no responsibility for printing incorrect or out-of-date information if supplied by an advertiser. The publisher takes no responsibility for the quality of the final printing where advertiser- supplied material is questionable or of poor quality. Rates are net of Agency com- mission fees. Purchase order to be supplied with all confirmed advertising booking, email scan accepted. Full Terms and Conditions of advertising are on our website, rnrpublishing.co.nz.
rvmagazine.co.nz rvlifestyle rnrpublishing.co.nz
RV TRAVEL LIFESTYLE TEAM
Robyn Dallimore Bruce Mountain Sue French
Publisher - Editor-in-Chief Publisher / Advertising Director Business Media Consultant
p. 06 306 6030 m. 021 657 090 p. 027 877 8434
m. 027 242 5189 p. 06 306 6030 e. suefrench72@gmail.com
e. robyn@rvmagazine.co.nz e. bruce@rvmagazine.co.nz
TRADING AS MAGAZINE SOLUTIONS
RV TRAVEL LIFESTYLE MAGAZINE IS PUBLISHED BY RNR PUBLISHING LIMITED
Bruce Mountain, bruce@rnrpublishing.co.nz | Robyn Dallimore, robyn@rnrpublishing.co.nz
Ph: 06 306 6030, PO Box 220 Martinborough, Wairarapa 5711
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