LONDON RESIDENTIAL REVIEW - RESIDENTIAL RESEARCH SPRING 2019 - Knight Frank

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LONDON RESIDENTIAL REVIEW - RESIDENTIAL RESEARCH SPRING 2019 - Knight Frank
RESIDENTIAL RESEARCH

               LONDON
               RESIDENTIAL
               REVIEW
               SPRING 2019

                                                OUTPERFORMANCE VERSUS
PENT-UP DEMAND BUILDS    ASKING PRICES ADJUST
                                                  OTHER ASSET CLASSES
LONDON RESIDENTIAL REVIEW - RESIDENTIAL RESEARCH SPRING 2019 - Knight Frank
LONDON RESIDENTIAL REVIEW SPRING 2019                                                     RESIDENTIAL RESEARCH

                                         PRIME LONDON SALES MARKET INSIGHT
    KEY FINDINGS
                                         The prime London property market is in a stronger position than
                                         it appears to be on the surface
    4.9                                  The influence of political uncertainty on the                                     barometer began the year with a reading of
    The ratio of new demand versus       prime London property market grew markedly                                        35% in January but had fallen to 17% by
    new supply in PCL in Q4 2018, the    over the course of 2018.                                                          December. Similarly, the Deloitte CFO survey
    highest figure in four years                                                                                           fell from a net reading of +1 in Q2 to -30 in Q3
                                         In the first half of the year there were signs
                                         the market was beginning to rally as asking                                       2018.
                                         prices adjusted more fully to reflect higher
    5%                                   transaction costs.
                                                                                                                           However, there are underlying signs that pent-
                                                                                                                           up demand and the conditions for a recovery
    The rise in the number of new
                                         Sales volumes in PCL were 7% higher in the                                        in the prime London residential market are
    prospective buyers during 2018 in
                                         year to March than the previous 12-month                                          building.
    PCL and POL
                                         period, LonRes data showed. However by
                                                                                                                           While the number of exchanges declined over
                                         December, with Brexit uncertainty persisting
                                                                                                                           2018, the number of new prospective buyers
                                         ahead of the UK’s planned departure from the
    15%                                  EU in March 2019, volumes were down by
                                                                                                                           registering rose by 5%.
    The year-on-year decline in          15% year-on-year.                                                                 Indeed, the ratio of new demand to new
    transaction volumes in 2018 in PCL                                                                                     supply rose to 4.9 in the final quarter of 2018,
                                         Pricing behaved in a similar way. While the
                                                                                                                           the highest level in four years.
                                         annual decline recorded in PCL in January
                                         was 0.7%, by December the decrease                                                Meanwhile, the average number of days
    4.4%                                 had widened to 4.4%.                                                              between listing and a property going under
    The annual price decline in PCL in                                                                                     offer fell 2% in 2018 compared to the
                                         Identifying individual factors affecting the
    December 2018                                                                                                          previous year as more appropriately-priced
                                         performance of the prime London property
                                         market can be a complex task but the impact                                       properties went under offer more quickly.
                                         of political uncertainty was decisive during                                      While it is unknown when the current level of
                                         2018.
                                                                                                                           political uncertainty will recede, the conditions
                                         Indeed, economic sentiment indicators                                             for a recovery in the prime London property
                                         displayed a similar trend. The Lloyds business                                    market appear to be taking shape.

                                         FIGURE 1
                                         New demand rises in relation to new supply Ratio of new prospective buyers/new listings in PCL

                                         5
                                         4
                                         3
                                         2
                                         1
                                         0
                                                 Q1-2017

                                                                     Q2-2017

                                                                                         Q3-2017

                                                                                                             Q4-2017

                                                                                                                                    Q1-2018

                                                                                                                                                        Q2-2018

                                                                                                                                                                           Q3-2018

                                                                                                                                                                                            Q4-2018

                                         Source: Knight Frank Research

                                         FIGURE 2
                 TOM BILL                Sentiment dips in H2 2018 Annualised % change in sales volumes compared to business sentiment
                 Head of London
                                             Sales volumes in PCL and POL                          Business confidence
                 Residential Research

                                          10%                                                                                                                                                         35%
    “Identifying individual factors        5%
                                                                                                                                                                                                      30%
                                           0%
    affecting the performance of          -5%                                                                                                                                                         25%
    the prime London property            -10%
                                                                                                                                                                                                      20%
    market can be a complex              -15%
                                         -20%                                                                                                                                                         15%
    task but the impact of political
                                                   Jan-18

                                                            Feb-18

                                                                               Mar-18

                                                                                        Apr-18

                                                                                                    May-18

                                                                                                                Jun-18

                                                                                                                           Jul-18

                                                                                                                                              Aug-18

                                                                                                                                                       Sep-18

                                                                                                                                                                  Oct-18

                                                                                                                                                                              Nov-18

                                                                                                                                                                                       Dec-18

    uncertainty was decisive
    during 2018.”
                                         Source: Knight Frank Research / Lloyds Bank Business Barometer

                                                                                                                         Please refer to the important notice at the end of this report
2
LONDON RESIDENTIAL REVIEW - RESIDENTIAL RESEARCH SPRING 2019 - Knight Frank
PRIME LONDON PRICE AND RENTAL GROWTH, DECEMBER 2018   DECEMBER 2018

3                                                                 4
LONDON RESIDENTIAL REVIEW - RESIDENTIAL RESEARCH SPRING 2019 - Knight Frank
LONDON RESIDENTIAL REVIEW SPRING 2019                                           RESIDENTIAL RESEARCH

                                                     PRIME LONDON LETTINGS MARKET INSIGHT
    KEY FINDINGS                                     Rising rental values and declining sales values means yields have
                                                     risen across prime London
    1.1%
    Annual rental value growth in
    December in PCL                                  Annual rental value growth turned positive in                   landlords as a result of the ban will lead to
                                                     PCL last year due to declining levels of stock.                 higher rents.

                                                     The supply of rental properties has been                        There has also been speculation the
    3.35%                                            curbed by a series of tax changes as                            government may introduce minimum three-
    Average gross PCL yield in December,             landlords attempt to leave the sector.                          year tenancy periods, which could have a
    the highest in more than six years                                                                               similarly dissuasive effect on landlords who
                                                     The number of new lettings listings in prime
                                                     central and prime outer London was 13%                          may not want an effective lock-up period on
                                                     lower in 2018 compared to 2017, Rightmove                       their investment.
    3.5%                                             data shows. Meanwhile, the overall number of                    Despite this succession of legislative changes,
    Average gross yield in POL in                    listings declined by 21%.                                       the combination of strengthening rental
    December, the highest in almost four                                                                             values and declining sales values means that
                                                     As a result of falling supply, annual rental value
    years                                                                                                            investment yields have risen in recent months.
                                                     growth of 1.1% was recorded in prime central
                                                     London in December, while the decline in                        An average gross yield of 3.35% in prime
                                                     prime outer London moderated to -0.2% from                      central London in December was the highest
                                                     a figure of -4% at the start of the year.                       figure in almost seven years. Meanwhile, a
                                                     Future legislative changes are likely to                        gross yield of 3.5% in prime outer London
                                                     exacerbate this trend.                                          was the highest in almost four years.

                                                     The tenant fee ban, which comes into effect                     Indeed, total returns in PCL outperformed
                                                     in June this year, may further dissuade                         a range of other asset classes in 2018.
                                                     landlords from entering the sector or for                       A decline of 1.2% was relatively modest
                                                     current landlords it may mean that letting                      compared to a 8.7% decline in the FTSE 100
                                                     their property becomes a less cost-effective                    total return index, or a 14% decline in the S&P
                                                     exercise. Additionally, there is also the                       GSCI world commodity index and a 70%+ fall
                                                     possibility that any extra costs absorbed by                    in the value of Bitcoin.

FIGURE 3                                                                        FIGURE 4
PCL rented property compared to other asset classes                             The number of lettings listings declines
Percentage change in 2018                                                       Annualised % change

  PCL                                      FTSE 100 (total return)
                                                                                   New listings (PCL and POL)                     All listings (PCL and POL)
  Gold                                     Commodities
  Global equity indices                 (S&P GSCI, total return)
                                                                                25%
(MSCI mid and large cap total return)      Bitcoin
                                                                                20%
    0%                                                                          15%

-10%                                                                            10%

-20%                                                                             5%

                                                                                 0%
-30%
                                                                                -5%
-40%
                                                                               -10%
-50%
                                                                               -15%
-60%
                                                                               -20%
-70%                                                                           -25%
                                                                                          Feb-17

                                                                                                   Apr-17

                                                                                                            Jun-17

                                                                                                                     Aug-17

                                                                                                                              Oct-17

                                                                                                                                       Dec-17

                                                                                                                                                Feb-18

                                                                                                                                                         Apr-18

                                                                                                                                                                  Jun-18

                                                                                                                                                                           Aug-18

                                                                                                                                                                                    Oct-18

                                                                                                                                                                                             Dec-18

-80%

Source: Knight Frank Research                                                   Source: Knight Frank Research / Rightmove

5
LONDON RESIDENTIAL REVIEW - RESIDENTIAL RESEARCH SPRING 2019 - Knight Frank
LONDON RESIDENTIAL REVIEW SPRING 2019

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 RESIDENTIAL RESEARCH
MACROVIEW THE RISK OF A DISORDERLY BREXIT
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                               Tom Bill
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                               Head of London
While political divisions have deepened                                                                                                                                                                                                                                                                                                     scrutiny as the government attempts to find                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Residential Research
in recent months, the central risk for the                                                                                                                                                                                                                                                                                                  a deal that can be backed by a majority of                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         +44 20 7861 1492
property market and the UK economy has                                                                                                                                                                                                                                                                                                      Conservative MPs.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  tom.bill@knightfrank.com
remained the same – a disorderly exit from
                                                                                                                                                                                                                                                                                                                                            It should also be noted, however, that
the European Union.
                                                                                                                                                                                                                                                                                                                                            Parliamentarians have also increased their
As we discuss on page 2, the uncertain                                                                                                                                                                                                                                                                                                      efforts to prevent a so-called “no-deal
political backdrop has had a discernible                                                                                                                                                                                                                                                                                                    Brexit”, which saw sterling strengthen
impact on activity and pricing in prime                                                                                                                                                                                                                                                                                                     in early January. Should a “no deal” exit                                                                                                                                                                                                                                                                                                                                                                                                                                                                            PLEASE GET IN TOUCH
London property markets since the summer.                                                                                                                                                                                                                                                                                                   become a remote scenario, this is likely to                                                                                                                                                                                                                                                                                                                                                                                                                                                                          If you are looking to buy, sell or would
Following the large-scale rejection of Theresa                                                                                                                                                                                                                                                                                              underpin trading activity.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           just like some property advice, we
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 would love to hear from you.
May’s Brexit deal by UK lawmakers, there                                                                                                                                                                                                                                                                                                    Indeed, the overall impact on prime London
have been a series of cross-party initiatives on
                                                                                                                                                                                                                                                                                                                                            property markets in the first half of the                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Noel Flint
the next steps. Combined with the fact that                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    Head of London Sales
                                                                                                                                                                                                                                                                                                                                            year will depend on how long it takes the
no majority has so far materialised on how                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     +44 020 7861 5020
                                                                                                                                                                                                                                                                                                                                            government to achieve consensus, thereby
to or whether to achieve Brexit, it means UK                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   noel.flint@knightfrank.com
                                                                                                                                                                                                                                                                                                                                            avoiding the need for a more prolonged
politics has become highly unpredictable.
                                                                                                                                                                                                                                                                                                                                            process that could introduce the uncertainty
Rarely has it been more difficult to second-                                                                                                                                                                                                                                                                                                of a second referendum.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              If you are a landlord or a tenant and
guess the short-term trajectory of the market.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   would like some help or information,
                                                                                                                                                                                                                                                                                                                                            While the political backdrop remains volatile,
At the same time, rarely has it been easier to                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   we would love to hear from you
                                                                                                                                                                                                                                                                                                                                            record high levels of employment underline
identify such a dominant reason for market’s
current behaviour.                                                                                                                                                                                                                                                                                                                          the resilience of the UK economy.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Tim Hyatt
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                               Head of Lettings
As the rhetoric rises, it appears the UK                                                                                                                                                                                                                                                                                                    Interest rates are also likely to remain low
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                               +44 20 7861 5044
government believes amending its current                                                                                                                                                                                                                                                                                                    due to the political uncertainty and falling                                                                                                                                                                                                                                                                                                                                                                                                                                                                                       tim.hyatt@knightfrank.com
proposal is the best way to achieve a                                                                                                                                                                                                                                                                                                       inflation, which should help liquidity.
consensus.                                                                                                                                                                                                                                                                                                                                  Furthermore, predictions for how many
                                                                                                                                                                                                                                                                                                                                            finance jobs would leave London as a result                                                                                                                                                                                                                                                                                                                                                                                                                                                                       Knight Frank Residential Research provides
The presence of the Irish backstop in
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              strategic advice, consultancy services and
the withdrawal agreement remains the                                                                                                                                                                                                                                                                                                        of Brexit have been systematically revised                                                                                                                                                                                                                                                                                                                                                                                                                                                                        forecasting to a wide range of clients worldwide
most politically sensitive topic for many                                                                                                                                                                                                                                                                                                   downwards to levels that will be more than                                                                                                                                                                                                                                                                                                                                                                                                                                                                        including developers, investors, funding
Parliamentarians, who believe it is likely to                                                                                                                                                                                                                                                                                               compensated for by the arrival of new                                                                                                                                                                                                                                                                                                                                                                                                                                                                             organisations, corporate institutions and the public
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              sector. All our clients recognise the need for expert
give the EU excessive leverage in future                                                                                                                                                                                                                                                                                                    employees in the tech sector, underpinning                                                                                                                                                                                                                                                                                                                                                                                                                                                                        independent advice customised to their specific
trade talks. As such, it will be the key focus of                                                                                                                                                                                                                                                                                           future demand for prime London property.                                                                                                                                                                                                                                                                                                                                                                                                                                                                          needs.

                           RESIDENTIAL RESEARCH                                                                                                                                                                                                                                                                                              RESIDENTIAL RESEARCH
                           PRIME LONDON                                                                                                                                                                                                                                                                                                      PRIME LONDON
                           SALES INDEX                                                                                                                                                                                                                                                                                                       LETTINGS INDEX

                                                                                                                                                                                                                                                                                                                                                                                            This report analyses the performance of single-unit rental properties in the second-hand prime central and prime outer London
                           DECEMBER 2018                                                         The prime London sales indices are based on repeat valuations of second-hand stock and do not
                                                                                                 include new-build property, although units from completed developments are included over time.                                                                                                                                              DECEMBER 2018                                  markets between £250 and £5,000+/ week. For an analysis of the build-to-rent market and the institutional private rented sector in
                                                                                                                                                                                                                                                                                                                                                                                            London and the rest of the UK, please see our Private Rented Sector Update http://www.knightfrank.co.uk/research

                           PRIME CENTRAL LONDON                                                                                                                                                                                                                                                                                              PRIME CENTRAL LONDON

                                                          | 5,680.9                                                             | -4.4%                                                                       | -1.7%                                                                         | -0.5%                                        Prime central London index      |   164.5                    Annual rental value change                                 |    1.1%                                                  Quarterly rental value change                                             |   -0.6%
                           Prime central London index                                            Annual change                                                               Quarterly change                                                      Monthly change

                           PRIME OUTER LONDON                                                                                                                                                                                                                                                                                                PRIME OUTER LONDON

                                                        | 270.9                                                                 | -4.8%                                                                       | -1.8%                                                                         | -0.6%                                        Prime outer London index    |   170.6                        Annual rental value change                                 |    -0.2%                                                 Quarterly rental value change                                             |   -0.7%
                           Prime outer London index                                              Annual change                                                               Quarterly change                                                      Monthly change

                           Figure 1 New demand for prime central
                           London property continues to rise in
                           relation to new supply. The number of new
                                                                                                 FIGURE 1
                                                                                                 Demand rises in relation to supply in PCL
                                                                                                 Ratio of new prospective buyers/new sales listings,
                                                                                                 rolling three-month average
                                                                                                                                                                                                               FIGURE 2
                                                                                                                                                                                                               Pent-up demand forms across PCL and POL
                                                                                                                                                                                                               Rolling 12-month average, rebased to 100 at Jan 2017
                                                                                                                                                                                                                                                                                                                                             Figure 1 Average gross yields in prime
                                                                                                                                                                                                                                                                                                                                             central London have risen over the course
                                                                                                                                                                                                                                                                                                                                             of 2018 as a result of rising rents and
                                                                                                                                                                                                                                                                                                                                             downwards pressure on prices. A yield of
                                                                                                                                                                                                                                                                                                                                                                                                          FIGURE 1
                                                                                                                                                                                                                                                                                                                                                                                                          Rental value growth pushes PCL yields higher
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                FIGURE 2
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Yields rise in POL as rental value declines
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                moderate
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Important Notice
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              © Knight Frank LLP 2019 – This report is
                                                                                                                                                                                                                 New prospective buyers                                                                                                                                                                     3.35                                                                                                                  3.6
                           prospective buyers per new listing has risen                                                                                                                                          London sales volumes (LonRes)                                                                                               3.35% in December was the highest since
                           in the second half of this year, which may                                                                                                                                                                                                                                                                                                                                                                                                                                                             3.5
                                                                                                  4.8                                                                                                          110                                                                                                                           April 2012 and compares to the yield on a                       3.3
                           put upwards pressure on pricing once the                                                                                                                                                                                                                                                                                                                                                                                                                                                               3.4
                                                                                                  4.6                                                                                                          105                                                                                                                           10-year UK government bond of less than
                           current political uncertainty recedes.                                                                                                                                                                                                                                                                                                                                                                                                                                                                 3.3
                                                                                                  4.4                                                                                                          100                                                                                                                           1.3% in early December.                                        3.25

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  3.2
                           Figure 2 Although sales volumes have                                   4.2                                                                                                          95
                                                                                                                                                                                                                                                                                                                                                                                                             3.2
                                                                                                                                                                                                                                                                                                                                             Figure 2 There has been similar upwards

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              published for general information only and
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  3.1
                           declined over the course of 2018, the                                  4.0                                                                                                          90
                                                                                                                                                                                                                                                                                                                                             pressure on yields in prime outer London as
                           number of new prospective buyers has                                   3.8
                                                                                                                                                                                                               85                                                                                                                                                                                           3.15                                                                                                                  3.0
                                                                                                                                                                                                                                                                                                                                             rental value declines bottom out. An average
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         Apr-15

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Aug-15

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                             Dec-15

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                       Apr-16

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Aug-16

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Dec-16

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Apr-17

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   Aug-17

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                             Dec-17

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Apr-18

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  Aug-18

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Dec-18

                           risen in recent months and was 8% higher
                                                                                                                                                                                                                                                                                                                                                                                                                    Feb-17
                                                                                                                                                                                                                                                                                                                                                                                                                             Apr-17
                                                                                                                                                                                                                                                                                                                                                                                                                                      Jun-17
                                                                                                                                                                                                                                                                                                                                                                                                                                               Aug-17
                                                                                                                                                                                                                                                                                                                                                                                                                                                        Oct-17
                                                                                                                                                                                                                                                                                                                                                                                                                                                                 Dec-17
                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Feb-18
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   Apr-18
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Jun-18
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     Aug-18
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Oct-18
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                       Dec-18

                                                                                                                                                                                                               80
                                                                                                  3.6                                                                                                                                                                                                                                        gross yield of 3.5% in December was the
                           in November compared to January 2017.                                                                                                                                               75
                                                                                                                                                                                                                                                                                                                                             highest recorded since March 2015.
                                                                                                         Jan-18

                                                                                                                   Feb-18

                                                                                                                            Mar-18

                                                                                                                                     Apr-18

                                                                                                                                              May-18

                                                                                                                                                       Jun-18

                                                                                                                                                                 Jul-18

                                                                                                                                                                          Aug-18

                                                                                                                                                                                   Sep-18

                                                                                                                                                                                            Oct-18

                                                                                                                                                                                                     Nov-18

                           This divergence suggests pent-up demand
                                                                                                                                                                                                                     Jan-17

                                                                                                                                                                                                                              Mar-17

                                                                                                                                                                                                                                        May-17

                                                                                                                                                                                                                                                  Jul-17

                                                                                                                                                                                                                                                            Sep-17

                                                                                                                                                                                                                                                                      Nov-17

                                                                                                                                                                                                                                                                               Jan-18

                                                                                                                                                                                                                                                                                         Mar-18

                                                                                                                                                                                                                                                                                                   May-18

                                                                                                                                                                                                                                                                                                            Jul-18

                                                                                                                                                                                                                                                                                                                         Sep-18

                                                                                                                                                                                                                                                                                                                                   Nov-18

                           is forming.                                                                                                                                                                                                                                                                                                                                                                    Source: Knight Frank Research                                                                                         Source: Knight Frank Research

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              not to be relied upon in any way. Although
                                                                                                 Source: Knight Frank Research                                                                                 Source: Knight Frank Research / LonRes

                                                                                                                                                                                                                                                                                                                                                                                                          FIGURE 3                                                                                                              FIGURE 4
                                                                                                 FIGURE 3                                                                                                      FIGURE 4                                                                                                                      Figure 3 Lettings activity across prime
                           Figure 3 As asking prices increasingly                                                                                                                                                                                                                                                                            London markets has been relatively resilient
                                                                                                                                                                                                                                                                                                                                                                                                          Tenant demand remains resilient across                                                                                Lower supply keeps upwards pressure on rents
                                                                                                 Price adjustments lead to more offers                                                                         The £20 million-plus market strengthens                                                                                                                                                                                                                                                                          Annualised % change
                           reflect higher transaction costs, prospective                         Number of offers made per office, rebased to 100                                                                                                                                                                                            despite the uncertain political backdrop.
                                                                                                                                                                                                                                                                                                                                                                                                          London
                                                                                                                                                                                                               in London                                                                                                                                                                                  % change November 2018 vs November 2017
                           buyers are submitting offers in greater                               at November 2014                                                                                              Rolling 12-month average                                                                                                      The number of new tenancies agreed in                                                                                                                                                New Listings in PCL                                      New Listings in POL
                           numbers. In November this year, the

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              high standards have been used in the
                                                                                                                                                                                                                                                                                                                                             November was 12.3% higher than the same                      15%
                                                                                                                                                                                                                 Value of £20m+ sales                                                                                                                                                                                                                                                                                            25%
                           number of offers made per office exceeded                             105
                                                                                                                                                                                                                 Volume of £20m+ sales                                                                                                       month last year while the number of new                                                                                                                                             20%
                                                                                                                                                                                                                                                                                                                                                                                                          12%
                           the figure recorded in the same month four                                                                                                                                                                                                                                                                        prospective tenants was 2% higher.                                                                                                                                                  15%
                                                                                                 100                                                                                                           £100m                                                                                                                3.5                                                                                                                                                                                          10%
                           years ago, ahead of a hike to stamp duty for                                                                                                                                                                                                                                                                                                                                    9%
                                                                                                                                                                                                                                                                                                                                    3.0                                                                                                                                                                                           5%
                                                                                                                                                                                                                £80m
                           £1million-plus properties.                                              95
                                                                                                                                                                                                                                                                                                                                    2.5      Figure 4 Falling supply continues to put                                                                                                                                             0%
                                                                                                                                                                                                                                                                                                                                                                                                           6%
                                                                                                                                                                                                                £60m                                                                                                                                                                                                                                                                                                             -5%
                                                                                                   90                                                                                                                                                                                                                               2.0      upwards pressure on rental values as
                           Figure 4 Asking prices for £20 million-plus                                                                                                                                                                                                                                                              1.5      landlords attempt to sell following recent tax
                                                                                                                                                                                                                                                                                                                                                                                                           3%                                                                                                                   -10%

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              preparation of the information, analysis, views
                                                                                                                                                                                                                £40m
                                                                                                   85                                                                                                                                                                                                                                                                                                                                                                                                                           -15%
                           properties in prime central London adjusted                                                                                                                                                                                                                                                              1.0
                                                                                                                                                                                                                                                                                                                                             changes. Despite a recent reversal of this                      0                                                                                                                  -20%
                                                                                                                                                                                                                £20m
                           more quickly to higher transaction costs.                                                                                                                                                                                                                                                                0.5
                                                                                                                                                                                                                                                                                                                                             trend as some owners failed to achieve their
                                                                                                                                                                                                                                                                                                                                                                                                                             New
                                                                                                                                                                                                                                                                                                                                                                                                                       Applicants

                                                                                                                                                                                                                                                                                                                                                                                                                                                                 Tenancies
                                                                                                                                                                                                                                                                                                                                                                                                                                                                   Agreed

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                       Tenancies
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                     Commenced

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           Sep-16
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                                                                                                   80
                                                                                                                                                                                                                     £0                                                                                                             0.0
                           Combined with the recent weakness of                                                                                                                                                                                                                                                                              asking price, there were 12% fewer new
                                                                                                                  Nov-14

                                                                                                                                     Nov-15

                                                                                                                                                        Nov-16

                                                                                                                                                                             Nov-17

                                                                                                                                                                                                 Nov-18

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                           sterling, this has driven rising activity in                                                                                                                                                                                                                                                                      listings in the year to November than the
                           the £20 million-plus London market in the                                                                                                                                                                                                                                                                         previous 12-month period in PCL.                             Source: Knight Frank Research                                                                                          Source: Knight Frank Research / Rightmove
                                                                                                 Source: Knight Frank Research                                                                                  Source: Knight Frank Research
                           second half of this year.

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              and projections presented in this report, no
    The Wealth Report      Prime London Sales Index                                                                                                                                                                                                                                                                                         Prime London Rentals Index                                                                                                                                                                                                                                                                                                               UK Residential Market                                                                                                                                                    responsibility or liability whatsoever can be
                               December 2018                                                                                                                                                                                                                                                                                                     December 2018                                                                                                                                                                                                                                                                                                                          Forecast 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              accepted by Knight Frank LLP for any loss or
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              damage resultant from any use of, reliance on
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              or reference to the contents of this document.
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              As a general report, this material does not
                              MAYFAIR MARKET INSIGHT 2018                                                                                                                                                                                                                                                                                     RICHMOND LETTINGS MARKET INSIGHT 2018                                                                                                                                                                                                                                                                                      BAYSWATER LETTINGS MARKET INSIGHT 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              necessarily represent the view of Knight Frank
                              FIGURE 1 Achieved         property prices in Mayfair
                              Achieved prices, two years to August 2018
                              Circles can denote multiple sales in the same postcode, in which case the highest value is displayed
                                                                                                                                                                                                                                                                                                                                              FIGURE 1 Asking       rents in Richmond and surrounding area
                                                                                                                                                                                                                                                                                                                                              Monthly asking rents, 12 months to August 2018
                                                                                                                                                                                                                                                                                                                                              Circles can denote multiple listings in the same postcode, in which case the highest value is displayed
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         FIGURE 1 Achieved              rental values in Bayswater and surrounding area
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         Achieved weekly rental values, 12 months to August 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         Circles can denote multiple transactions in the same postcode, in which case the highest value is displayed

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Up to £500
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              LLP in relation to particular properties or
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              projects. Reproduction of this report in whole
                                  Up to £2.5m                                                                                                                                                                         FIGURE 2                                                                                                                     Up to £1,735                                                                                                                                                                    FIGURE 2                                                                                                                                                                                                                                                              FIGURE 2
                                  £2.5 to £5m                                                                                                                                                                         Mayfair fact sheet                                                                                                           £1,735 to £2,600                                                                                                                                                                Richmond fact sheet                                                                                                                                                                                                                                £500 to £750       Bayswater fact sheet
                                                                                                                            Tottenham Court Road
                                  £5m to £10m                                                                                                                                                                                                                                                                                                      £2,600 to £4,335                                                                                                                                                                                                                                                                                                                                                                                                                   £750 to £1,00
                                                                                                                                                                                                                      Population:                                           15,649                                                                                                                                                                                                                                                 Population:                                             260,270                                                                                                                                                                                                       Population:              27,135
                                  £10m to £20m                                          Oxford Street                                                                                                                                                                                                                                              £4,335 to £6,500                                                                                                                                                                                                                                                                                                                                                                                                                   £1,000 to £2,000
                                                                                                                                                                                                                      Number of sales                                                                                                                                                                              Kew Gardens
                                  £20m+                    Bond Street                                                                                                                                                                                                                                                                             £6,500+                                                             Kew                                                                                                                                                                                                                                                                                                                                                            £2,000+            NUMBER OF LISTINGS
                                                                                                                                                                                                                                                                                                                                                                                                                      Gardens
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   NUMBER OF LISTINGS
                                                                                                                                                                                                                      £2 MILLION-PLUS                                                                                                                                                                                                                                                                                              Year to August 2018                                                                                12,098                                                                                                                                                             Year to August 2018                      1,085
                                                                                                                                                                                                                      Year to May 2018                                                                                              148
                                                                                                 Reg

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         Year to August 2017                          1,295

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              or in part is not allowed without prior written
                                                                                                                                       Soho                                                                                                                                                                                                                                                                                      Richmond                                                                                          Year to August 2017                                                                                  13,774
                                                                                                  ent

                                                                                                                                                                                                                      Year to May 2017                                                                             111                                                                                                                                                                                                             Year to August 2016                                                                                    14,711                                                                                                                                                         Year to August 2016                        1,168
                                                                                                       Stre

                                                          Grosvenor                                                                              Leicester                                                            Year to May 2016                                                                              118
                                                                                                           et

                                                          Square                                                                                 Square
                                                                                                                                                                                                                                                                                                                                                                                                         St Margarets                                                                                                              AVERAGE MONTHLY ASKING RENT                                                                                                                                                                                                                                           AVERAGE WEEKLY RENTAL VALUES
                                                                            Berkeley                                                                                                                                  £5M MILLION-PLUS                                                                                                                                                                                                                    Richmond                                                                 Year to August 2018                                                                                            £1,690                                                                                                                   Ed                            Year to August 2018                         £635
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Paddington Basin
                                                              t Street      Square                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           gw
                                              Pa

                                                                                                                                                                                                                      Year to May 2018                                                           65                                                                                                                                                          Park
                                                          Moun                                                                                                      Charing Cross                                                                                                                                                                                                                                                                                                                                                  Year to August 2017                                                                                             £1,740                                                                                                                       are                      Year to August 2017                        £607
                                               rk

                                                                                                                                                                                                                                                                                                                                                                                                                                                        Richmond Park
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   Paddington
                                                 Lan

                                                                                                                                                                                                                      Year to May 2017                                                        49                                                                                                                                                                                                                                                                                                                                                                                                  Porchester                                                                          Ro                 Year to August 2016                        £608
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   Year to August 2016                                                                                             £1,810                                                                                                                               ad
                                                    e

                                                                                                                       St James’s                                                                                     Year to May 2016                                                         57                                                                                                                                                                                                                                                                                                                                                                                                 Square

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              approval of Knight Frank LLP to the form
                                                                                                                       Square
                                                                         n Street                                                                                                                                                                                                                                                                                                                                                                                                                                                  MAXIMUM MONTHLY ASKING RENT                                                                                                                                                                                                                                           MAXIMUM WEEKLY RENTAL VALUES
                                                                 Curzo                                                                                                                                                Source: Knight Frank Research / LonRes / Land Registry
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   Year to August 2018             £37,485                                                                                                                                                                                                                               Year to August 2018 £3,500
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Queensw

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           Gloucester
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Leinster

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   Year to August 2017         £30,335                                                                                                                                                                                     Square       Connaught                        Year to August 2017             £10,000
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                Glo

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Square
                                                                                                                                                                                                                      BLUE PLAQUES                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                       Year to August 2016      £6,000
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   uc
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         Porche

                                                                                    Green Park                                                                                                                                                                                                                                                                                                                                                                                                                                     Year to August 2016       £28,165
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   es
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           ay

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                               Gardens

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                    ter

                                                                                                                                                                                                                      Jimi Hendrix, Guitarist                                                                                                                                                                                                                                                                                      Source: Knight Frank Research / Rightmove                                                                                                                                                                                                                             Source: Knight Frank Research / LonRes
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Te
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                               ster

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          rra

                                                                                                                    St James's Park                                                                                   Lord Nelson, Naval Officer
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                             ce
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      Terrac

                                                                                     Buckingham                                                                                                                       Florence Nightingale, Nursing Reformer                                                                                                                                                                                                                                                                       BLUE PLAQUES                                                                                                                                                                                                                                                          BLUE PLAQUES

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              and content within which it appears. Knight
                                              Hyde Park                              Palace                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                       Lancaster Gate
                                              Corner                                                                                                                                                                  Frederic Chopin, Composer                                                                                                                                                                                                                                                                                    Virginia Woolf, author                                                                                                                                                                                                                                                Lady Violet Bonham Carter, Politician, Writer
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            e

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Hyde Park
                                                                                                                                                                                                                      Sir Isaac Newton, Natural Philosopher                                                                                                                                                                                                                                                                        Sir Christopher Wren, architect                                                                                                                                                                                                                                       Lord Randolph Churchill, Politician
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   JMW Turner, painter                                                                                                                                                                                                                                                   Sir Giles Gilbert Scott, Architect
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   Sir Noel Coward, playwright                                                                                                                                                                                                                                           Marie Taglioni, Ballet dancer
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Source: Knight Frank Research / LonRes

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   STOCK BY PROPERTY TYPE                                                                                                                                                                                                                                                STOCK BY PROPERTY TYPE
                               Source: Knight Frank Research / LonRes / Land Registry                                                                                                                                                                                                                                                           Source: Knight Frank Research / Rightmove

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Frank LLP is a limited liability partnership
                                                                                                                                                                                                                      STOCK BY PROPERTY TYPE
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         Bayswater lettings market update                                         John Humphris, Bayswater lettings head
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                       Flat                                                        44%                                                                                                                                                                                             Flat                           93%
                              Mayfair market update                                        Simon Burgoyne, Mayfair Office Head                                                                                                              Flat                                                                    93%                       Richmond Lettings Market Update                         Debbie Pinkham, Richmond Lettings Head                                                                                                                                                                                                                             The number of lettings listings in                                       “Average rental values in prime central London
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Terraced                                               28%
                              Average prices for existing Mayfair homes                    “With high-quality new-build schemes sitting                                                                                                                                                                                                       The number of listings in Richmond                      “Supply and demand in the Richmond lettings                                                                                                                                                                                                                        Bayswater declined 10% year-on-year                                      are rising on an annual basis after a 28-month
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   Semi-detached                                           20%                                                                                                                                                                                                                 Terraced     7%
                              increased 0.5% in the year to August,                        alongside existing homes, the choice for buyers                                                                            Semi-detached                                    7%                                                                     declined 12% year-on-year in August,                    market is changing, with a number of landlords                                                                                                                                                                                                                     in August 2018, reflecting a broader                                     period of declines. However, we are still
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           Detached                            6%
                              compared to a decline of 2.3% across                         in Mayfair has widened notably in recent years.                                                                                                                                                                                                    as figure 2 shows, underlining how                      opting to sell due to recent tax changes. This                                                                                                                                                                                                                     pattern in prime central London for lower                                seeing modest declines in Bayswater, a fact
                                                                                                                                                                                                                      AGE OF HOUSING STOCK
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         Semi-detached     < 1%
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          Bungalow                        2%                                                                                             levels of supply. More landlords have                                    which underlines how rents in the area need
                              prime central London. Prices in the area                     For the second-hand market, there is a risk                                                                                                                                                                                                        more landlords are attempting to sell                   has reduced the number of available rental

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              registered in England with registered number
                              have outperformed the PCL average due                        that asking prices are set at a similar level to                                                                                                                                                       47%                                         their property due to a recent series of                properties which is underpinning rental values.                                                                                                                                                                                                                    explored a sale due to a recent series of                                to reflect good value because of historically          AGE OF HOUSING STOCK
                                                                                                                                                                                                                                  Pre-1900                                                                                                                                                                                                                                                                                         AGE OF HOUSING STOCK
                              to the arrival of high-quality new-build                     new-build developments, however vendors                                                                                                                                                                                                            tax changes. A number of owners have                    That said, there are still a number of ‘accidental’                                                                                                                                                                                                                tax changes. As a result of falling supply,                              weaker demand compared to the other
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                           Pre-1900                                      18%                                                                             annual rental values are strengthening                                   markets around the perimter of Hyde Park.                   Pre-1900                    45%
                              developments and improvements to                             increasingly appreciate that direct comparisons                                                                                     1900-1939                              13%                                                                     also listed their property for sale and                 landlords in the market who have attempted to
                              public areas by the Grosvenor Estate                         are not possible with schemes that include                                                                                                                                                                                                         to let at the same time in case pricing                 sell but were unable to achieve their asking price                                                                                                                                                                                                                 across prime central London. Rental                                      However, properties that are specified and
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          1900-1939                                                       37%                                                                                                                                                                                                1900-1939        13%
                              and the Crown Estate, which have                             amenities like a 24-hour concierge service,                                                                                                                                                                                                        expectations are not met in either market.              and will sell when market conditions become                                                                                                                                                                                                                        values in Bayswater declined 0.4% in                                     furnished to a sufficiently high standard are
                                                                                                                                                                                                                               1945-1972                              11%
                              underpinned demand across the whole                          parking spaces or a gym. In overall terms, the £10                                                                                                                                                                                                 Rental values have been broadly flat over               more favourable. Many families relocating to                                                                                                                                                                                                                       the year to August, which compared to                                    more likely to attract tenants to Bayswater.               1945-1972            23%

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              OC305934. Our registered office is 55 Baker
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                          1945-1972                                       20%
                              market. The rise in transaction levels                       million-plus market in prime central London has                                                                                                                                                                                                    the last 12 months. Meanwhile, activity                 London from overseas still choose to live in                                                                                                                                                                                                                       declines of more than 5% recorded at                                     This fact favours institutional landlords like
                                                                                                                                                                                                                               1973-1999                           10%                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                       8%
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         the start of 2017. Meanwhile, activity has                               the Church Commissioners. Its properties                   1973-1999
                              for homes priced above £2 million and                        now absorbed higher rates of stamp duty and as                                                                                                                                                                                                     levels remain stable, with the number of                Richmond due to the area’s high-quality schools.                                                                                    1973-1999                                     16%

                              £5 million over the last three years also                    buyers sense price declines may be bottoming                                                                                                                                                                                                       tenancies agreed in south-west London                   However, corporate housing allowances are                                                                                                                                                                                                                          increased and the number of tenancies                                    generally have lower void periods than the
                                                                                                                                                                                                                          2000-present                                      19%                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            2000-present          10%
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        2000-present                                       9%                                                                            agreed by Knight Frank in Bayswater                                      market average in Bayswater and rental values
                              reflects higher levels of activity at those                  out, we have noticed activity strengthening in                                                                                                                                                                                                     rising by 3% year-on-year in August,                    lower than they were a couple of years ago so                                                                                                                                                                                                                                                                                                                                                      Source: Knight Frank Research
                                                                                                                                                                                                                                                                             Source: Knight Frank Research                                                                                                                                                                                                                         Source: Knight Frank Research                                                                                                         rose 17% year-on-year in August.                                         for its properties are still robust.”
                              price points in the new-build market.                        higher price-brackets.”                                                                                                                                                                                                                            Knight Frank data shows.                                landlords need to set prices competitively.”

                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Street, London, W1U 8AN, where you may
    Prime Country Index                Mayfair and St James’s                                                                                                                                                                                                                                                                                                     Richmond lettings                                                                                                                                                                                                                                                                                                                Bayswater lettings
                                        Market Insight 2018                                                                                                                                                                                                                                                                                                       Market Insight 2018                                                                                                                                                                                                                                                                                                              Market Insight 2018
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              look at a list of members’ names.

6
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