Italian Men's Luxury Clothing - Furniture Lighting Fashion
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Italian Men’s Luxury Clothing
Furniture Lighting Fashion
Interior Lighting Importance of LED lighting in Fashion Stores KBD INSIDE
About Me
Maurizio Zampieri My Fashion career launched in London, with Diesel. I then represented brands such
as Moschino, Jean Paul Gaultier, Karl Lagerfeld, Fendi and Gianfranco Ferrè.
Fashion consultant with
over 30 years experience in Pal Zileri headhunted me, to spearhead their UK & USA Retail division.
International companies I have collaborated with ZEGNA and Giorgioa Armani in their store developments
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Pal Zileri
Founded in 1970 by two business men dedicated to Click to add text
menswear tailoring and to promote Italian savoire-faire.
They Also produced the menswear collection for Moschino
and Zilli
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ZEGNA
Zegna is a family run business founded in 1910. Their aim
was to create the most beautiful fabrics in the world.
They then created impeccable tailoring to please the
sensibilities of the modern man with an eye for fine luxury
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GIORGIO ARMANI
Armani rose to fame in the 70's with his
immaculate tailoring and to put women in
suits. His deconstructed silhouettes, slate
colour tones and muted elegance all blend
together in creating his masculine line of
ready-to-wear and bespoke suits.
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SCABAL
I now collaborate with SCABAL for private exclusive bespoke
tailoring. The company was established in Brussels in
1938.This company now produces some of the most
exquisite and luxurious fabrics in the world. Many of the
worlds luxury brands use SCABAL fabrics to produce their
suits.
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Problem
How to create an harmonious and pleasant
environment for shops and private residences
Bad lighting or Inadequate lighting
Not paying attention to the importance of quality lighting
Bad combination of ambient lighting, accent lighting and
task lighting
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Solution
Interior lighting is one of the most important aspects of any
living space.
It has the ability to change the mood of a room just as it
does the perceived size of the room
Utilising the correct type of lighting will create HARMONY
and effortless Fluidity of design
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Fashion Shops
In fashion shops the use of LED lighting plays an important role towards SALES.
BRIGHTNESS AMBIENCE
LED lighting ensures optimum brightness but also serves as an With the optimal lighting you create a pleasant AMBIENCE, but
important Marketing tool. also set the mood for the customer
ATMOSPHERE SENSORY RETAILING
The main driver of customer satisfaction relies on the concept of This highlights the importance of curating an in-store environment
ATMOSPHERE which appeals holistically to the senses of the customer
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A MIND MAP (inspired by the work of Turley and Bohl) illustrates the different areas of store
atmospherics, which can impact on the customers experience
Lighting Giorgio Armani
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Leonardo di Caprio in Wolf of Wall Street
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Milano store
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SCABAL
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Savile Row
London
Click to add text
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Housing projects for any lifestyle. Poliform is an Italian company of furniture
and design that explores different aesthetic and layouts options
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contemporary design and a natural aesthetics
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The Armani/Casa aesthetic philosophy focuses on simple lines and perfect
proportions, enriched by precious materials, refined finishes, and elegant textiles
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Living Beijing
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Forli, Italy
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28 ADD A FOOADDTERItalian Luxuries of Life
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To create a harmonious and luxury home
Well designed furniture
Illuminated in the best possible way
Positive experience
Resulting in Approach Behaviour by the customer and
making a purchase
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Treasure Box
Italy's greatest gift to fashion has been men's suiting. Frome
bespoke to tailoring boutiques and high-end ready-to-wear
garments.
The only constant amongst them is the impeccable tailoring
and the use of luxury fabrics.
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Thank you!
Maurizio Zampieri
Email: Phone: WEChat:
Zampieri1@hotmail.com 158 6802 8187 maurizioz74You can also read
