Intelligent material & design 2021 - Call for entries interzum @home 2021 www.interzum.com - AWS
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interzum @home 2021 - Shaping the future together The world’s leading trade fair for furniture production and interior design Since its first event more than 60 years ago, interzum has continuously aimed to be the most relevant place in the world for the design of tomorrow’s living spaces. Innovations, change and the focus on customer needs are thus at the core of plan- ning and thinking – not only for the participants and visitors at interzum, but for interzum @home itself. With the event in May 2021, interzum will become a fully digital trade fair for the first time and permanently. The new digital platform of interzum, interzum @home, enables partners to enrich their international reach combined with a successful digital trade fair experience, individually tailored to your needs. This means that EVOline One even more international decision-makers, opinion leaders and multipliers can be Socket system for power and connectivity reached worldwide – this year digitally. The interzum award 2021 will also benefit Schulte Elektrotechnik from the digital platform interzum @home: the winners will be comprehensively GmbH & Co. KG, presented on interzum @home on the 1st day of the trade fair. Lüdenscheid, Germany In-house design: Siegfried Schulte Invitation to the interzum award: intelligent material & design 2021 The best products from the international supplier industry for furniture and interior design are selected by an international jury for the interzum award: intelligent mate- rial & design. Participation in the design competition, which Koelnmesse is hosting for the 11th time in cooperation with Red Dot, is reserved exclusively for interzum @home participants. The award emphasises the significance of design as a value-added factor and is used by the winners as a relevant label to set themselves apart from competitors in the broader market. As a participant at interzum @home 2021, you are cordially invited to register your products or the interzum award digitally and free of charge by 12 April 2021 and to demonstrate your design skills with your product innovations. I wish you all the COMPACT-STYLE best for the competition! Thermoplastic edgeband SURTECO GmbH, Buttenwiesen, Germany Maik Fischer In-house design: Director interzum dietzproduktgestaltung, Bielefeld, Germany Koelnmesse GmbH Microrollo Graphene Pad & Healthy Pillow Graphene Pillow with padding for filling A. Molina & C. S.p.A., Cairate, Italy In-house design: Agostino Molina
Registration for the interzum award 2021 Entry rules Only participants of interzum @home 2021 are entitled to take part in the interzum award: intelligent material & design 2021. There is no entry fee and you can register as many products as you wish from industrial series production. The products entered must be launched on the market by 4 May 2021, and at the same time their market launch cannot be more than two years ago (3 May 2019). Please send us a product description, pictures of your object and a link of a video about the object - especially in the case of products requiring explanation - as part of your registration by 12 April 2021 at the latest. One video link can be provided: When registering a product, it is possible to provide a video link: Please embed your product video in the public or non-public area of a well-known video portal (e.g. Vimeo). The product video should be down- loadable. Online registration For further information please visit www.interzum-award.de/registration Online registration and detailed information on the competition: www.interzum-award.de/ registration
Categories Function & Components Lamps and (digital) lighting systems, semi-finished products for cabinet, kitchen, office and modular furniture, fittings, (digital) locks, built-in parts, hinges, connectors, etc. Materials & Nature Wood, veneers, parquet flooring, interior works, decorative surfaces, decor papers, laminates, wood-based panels, laminated plastic, mineral materials, edges, surface treatments, embossing cylinders, sheet metals, natural materials, press plates, etc. ViZard by ambigence Flap fitting Textile & Machinery Hettich Marketing- und Vertriebs Machines for manufacturing upholstery and mattresses, upholstery GmbH & Co. KG, Vlotho, Germany materials, upholstery accessories, cover fabrics, leather, adhesives, Design: ambigence GmbH & Co. KG, Herford, Germany temperature and humidity sensors for mattresses, smart textiles (light conducting or similar), etc. FENIX NTA® Metallic surface material Arpa Industriale, Bra, Italy In-house design: ArpaLab IDEAL SPRING Springs for mattresses Standard Gum, Bourges, France In-house design: Géraud Cailley
Distinctions All of the objects awarded in the interzum award are characterised by high design quality and innovation. However, the jury can award two different quality seals during the evaluation process - the “High Product Quality” award and the “Best of the Best” award. High Product Quality The award “High Product Quality” in the interzum award is given to design achievements that are special in terms of their form and function. The jury only awards this prize to products that set themselves apart significantly from comparable products thanks to their excellent design. Best of the Best Outstanding design achievements that set new standards for form and function in their industry receive the distinction “Best of the Best” from the jury. Only innovations that feature ground-breaking design receive this top prize in the interzum award. Certificates for the “High Product Quality“ and ”Best of the Best“ award winners. Best of the Best Die Koelnmesse vergibt im Rahmen eines Wettbewerbs den Produkt | Product interzum award: intelligent material & design an Aussteller karuun® shine High der interzum. Eine internationale Fachjury verleiht diese Aus- zeichnung für hervorragende Leistungen, die in der Branche zukunftsweisende Maßstäbe setzen. Transluzenter Naturwerkstoff | Translucent natural material Product Die Auszeichnung für die besten der Besten, die in überragender Weise Innovation in Material, Funktion und Design vereinen, wird verliehen an: Hersteller | Manufacturer Quality The Koelnmesse awards the interzum award for intelligent ma- terial & design as part of a competition. It is given to companies out for space GmbH, Kissleg, Deutschland | Germany exhibiting at the interzum and granted by an international expert Die Koelnmesse vergibt im Rahmen eines Wettbewerbs den Produkt | Product jury for outstanding achievements, which set new standards in Werksdesign | In-house design interzum award: intelligent material & design an Aussteller der the line of business. interzum. Eine internationale Fachjury verleiht diese Auszeich- nung für hervorragende Leistungen, die in der Branche zukunfts- karuun® shine Julian Reuter, Peter Kraft, Transluzenter Naturwerkstoff | The award for the best of the best, which combines innovative Moritz Köhn, Felix Wurster weisende Maßstäbe setzen. Die Auszeichnung für hohe Produktqualität, die in beispielhafter Translucent natural material aspects of material, function, and design, in an exemplary Weise Innovation in Material, Funktion und Design vereint, wird fashion goes to: verliehen an: Hersteller | Manufacturer out for space GmbH, Kissleg, The Koelnmesse awards the interzum award for intelligent material & design as part of a competition. It is given to compa- Deutschland | Germany nies exhibiting at the interzum and granted by an international expert jury for outstanding achievements, which set new stan- Werksdesign | In-house design dards in the line of business. Julian Reuter, Peter Kraft, The award for high product quality, which combines innovative aspects of material, function, and design, in an exemplary fashion Moritz Köhn, Felix Wurster goes to: Cologne, XX May 2021 Cologne, XX May 2021 Gerald Böse Martin Auerbach Martin Beeh Annette Lang Dick Spierenburg Prof. Martin Stosch Professor Dr. Peter Zec President and CEO General Manager Founder and owner Designer, Annette Lang Spierenburg studio Lecturer TH OWL Founder and president Koelnmesse GmbH Association of the of beeh_innovation Product Design, Maarssen, University of Applied of Red Dot, Essen, Cologne, Germany German Home Textile Cologne, Germany Wiesbaden, Germany The Netherlands Sciences and Arts Germany Gerald Böse Martin Auerbach Martin Beeh Annette Lang Dick Spierenburg Prof. Martin Stosch Professor Dr. Peter Zec President and CEO General Manager Founder and owner Designer, Annette Lang Spierenburg studio Lecturer TH OWL Founder and president Industry, Wuppertal, Lemgo, Germany Koelnmesse GmbH Association of the of beeh_innovation Product Design, Maarssen, University of Applied of Red Dot, Essen, Germany Cologne, Germany German Home Textile Cologne, Germany Wiesbaden, Germany The Netherlands Sciences and Arts Germany Industry, Wuppertal, Lemgo, Germany Germany in cooperation with in cooperation with
Added Value of an Award Winning an award in the competition steers the attention of international decision makers and the media to the award winners. The award allows you, as an innovative manufacturer, to garner attention at the world’s leading trade fair and beyond, both for yourself and for the excellent quality of your products. In addition to taking part in the competition free of charge, Koelnmesse supports you as a laureate with a package of measures that is likewise free of charge. • Award from an expert jury • Recognition at the online award ceremony on 4 May 2021 • Official certificate in recognition of excellent design quality • Use of the winner label as an excellent PR and marketing tool for advertisements, brochures and online • Digital presentation of all award-winning products at the interzum @home 2021 will be presented on the show floor “interzum award” at interzum @home 2021. • Permanent presentation of your winning products online at www.interzum.com/events-home/interzum-award/winners/ Show your success to your customers and business partners.
Online Award Ceremony It is not yet possible to foresee how the pandemic situation will develop in 2021. For reasons of planning security, the award ceremony will therefore be held online for the first time this year. On 4 May 2021, the day before the trade fair, all prize winners will be pres- ented to the trade audience, media and interested members of the public on the competition website. The winners of the interzum award will be celebrated with an online special for the first time in 2021.
Online Honours Honouring the „Best of the Best“ and “High Product Quality” award winners Manufacturers whose products or materials have been awarded the “Best of the Best” or “High Product Quality” of the competition will be presented at the online award ceremony. In short clips we present the winning products as well as the successful companies behind them. Please note: We will send you your winner‘s package with the certificates for this purpose shortly after you have been notified of your win. We would be delighted if you celebrated your success with colleagues and staff and captured this moment in a video. Please send us your celebration video in good time (by 30 April 2021 at the latest) so that we can include it in one of the above clips. There are no limits to your creativity as long as the video meets the following requirements: Mobile phone video in landscape format (1920 x 1080 px) by 30 April 2021 at the latest to Ms Birte Köppen, Senior Manager Online & Visual Communications, koeppen@red-dot.de For our social media communications, you can also optionally send us a video in the following format: Mobile phone video in portrait format (1080 x 1920 px) by 30 April 2021 at the latest to Ms Birte Köppen, Senior Manager Online & Visual Communications, koeppen@red-dot.de All award winners record the joy of their success in a mobile phone video. These clips will be shown during the online award ceremony.
Digital Exhibition Presentation of all award winners with a “Best of the Best” award and a “High Product Quality” award at interzum @home 2021 During the entire duration of the trade fair, products and materials that have been awarded “Best of the Best“ or “High Product Quality” at the in- terzum award 2021 will be presented on the show floor “interzum award“ at interzum @home 2021. Permanent internet presentation As a winner of the interzum award, you can look forward to the exhibition of the award-winning products on the Internet: On the website www.interzum.com/events-home/interzum-award/winners/ the online exhibition permanently presents the winning products in text and pictures. This website is thus an research tool and a source of inspiration for product developers, designers and architects from all over the world who are looking for innovative innovative detail solutions and materials. During interzum @home 2021, trade visitors, the media and interested members of the public can find out about the new award winners.
Communication Differentiation through design Winning an interzum award: intelligent material & design sets you apart from your competitors and attracts the attention of both the industry and the media. The winner label provides objective proof of the outstanding design quali- ty of your award-winning products. You can use it as a PR and marketing tool to give your products a high profile at the trade fair as well as on the wider market. The industry prize ensures that your company will be con- sistently associated with good design quality and highlights your power to innovate. Communicate your success to business partners and customers and steer the interest of decision makers from industry, trade and the retail sector to your award-winning products! This way you will also draw last- ing benefits from your award. Embargo Please note that an embargo will be in place up to and including 27 April 2021 on communicating news of winning in the interzum award. You may not communicate news of your success to the press and the public until this date. Online or offline: The use of the winning label creates attention.
Adjudication Criteria Established expertise The contributions to the interzum award: intelligent material & design are assessed by an expert jury. Six respected professionals from the fields of design, material science and architecture assess the products’ design quality and make a final decision concern- ing the industry award. Their experience and expertise ensure a fair assessment with the highest degree of objectivity. This guarantees both the high-quality standard of the competition and the reliability of the award. Adjudication criteria VS SUB Comfort Furniture fitting Degree of innovation Vauth-Sagel Systemtechnik GmbH Is the material or product new or does it have new properties or components that & Co. KG, Brakel-Erkeln, Germany give it added value? Does it open up new design possibilities for craftsmen, architects In-house design: Georg Wittenbrink or interior designers? Functionality Is the submitted product simple to handle, safe, easy to operate and maintain? Material quality Do the choice of material and purpose of the object match? Does the material used have the required properties? Are the materials high-quality, environmentally friendly and durable? Design Are form and function in harmony? Are ergonomic aspects taken into account? Is there an emotional component? Is the processing carefully executed? Woodcoustics Acoustic panels Sustainability Decospan NV, Menen, Belgium In-house design Is the material or product produced in a resource-saving way? Is it recyclable as a whole or in parts? Is it designed for a long service life? Are ethical standards obser- ved by suppliers and in production? Digitisation Are new technologies and digital components integrated in a way that provides real added value? SEAQUAL™ Mattress textiles upcycled from ocean plastics BekaertDeslee, Waregem, Belgium In-house design: Francesca Derkinderen, Miete Vandendriessche Design. SEAQUAL™, Anglès, Girona, Spain
The Jury Martin Auerbach Martin Beeh Annette Lang General Manager of the Asso- Founder and owner beeh_innova- Designer, Annette Lang Product ciation of the German Home tion, initiator of materials.cologne Design, Wiesbaden Textile Industry, Wuppertal and university lecturer on Design Management, Cologne Dick Spierenburg Prof. Martin Stosch Prof. Dr. Peter Zec Designer, Lecturer on industrial furniture Founder and president of spierenburg studio, making in the Production Engi- Red Dot, Essen Tienhoven neering and Wood Technology department, Technical OWL University of Applied Sciences and Arts, Lemgo
Dates at a Glance 12 April 2021 Entries deadline Entries deadline for the interzum award 2021 20 April 2021 Digital adjudification of the products by international experts 21 & 22 April 2021 Notification until Dispatch of the gift box with certificates to all award 23 April 2021 winners up to and including Embargo period for communicating news of the award 27 April 2021 All objects shown were awarded in the ”interzum award: intelligent until Submission of a mobile phone video in landscape format from all material & design 2019“ compe- 30 April 2021 award winners (optionally in portrait format) tition. 4 May 2021 Online award ceremony from Online exhibition of all award-winning products 4 May 2021 4–7 May 2021 interzum @home 2021 4–7 May 2021 Digital presentation of all award-winning products at the interzum @home 2021 (on the show floor “interzum award”)
Host Koelnmesse GmbH Messeplatz 1 50679 Cologne Germany www.koelnmesse.com interzum @home 2021 www.interzum.com Organiser Red Dot GmbH & Co. KG A Red Dot Group Company Martin-Kremmer-Str. 14-16 45327 Essen Germany www.red-dot.org Contact person Tobias Schmidt T: +49 201 838885-75 E: interzum-award@red-dot.de Information & registration for the competition: www.interzum.com/events-home/interzum-award/
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