Industry Insights A roundup of noteworthy Canadian foodservice findings for the week of Feb. 8, 2021 - Winsight
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Industry Insights A roundup of noteworthy Canadian foodservice findings for the week of Feb. 8, 2021
I G N I TE C O M PAN Y
Consumer Efforts
“I’M MAKING A MORE CONSCIOUS EFFORT TO
SUPPORT LOCAL RESTAURANTS RIGHT NOW.”
(TOP TWO BOX = AGREE AND AGREE COMPLETELY)
and Eased Restraints Atlantic Canada 62%
Offer Hope
Efforts to encourage consumers to help Some good news for operators is that Ontario 61%
save their local restaurants seem to be many provinces are starting to ease
paying off, with three-fifths of restrictions on restaurants. For
Canadians agreeing that they are instance, Alberta just allowed
making more of a conscious effort to restaurants, pubs and cafes to reopen
support local restaurants right now. for in-person dining on Feb. 8. Quebec 60%
Response is relatively even across However, restaurants in Montreal,
genders and generations but skews Quebec, will continue to keep dining
higher among consumers with larger rooms closed until at least Feb. 22.
household incomes. Other reopening and continued closure
news remains dependent on whether
Looking at the regional breakout, The Prairies 56%
virus cases continue to decrease as
consumers in the Atlantic provinces
vaccines are distributed.
skew highest for purposefully
patronizing restaurants right now,
whereas those along the western coast
in British Columbia are the least likely to British Columbia 52%
make that effort right now.
Base: 1,000 consumers ages 18+
Source: Technomic Ignite company news featuring the Technomic Canada Omnibus survey
© 2021 Technomic, Inc. 2I G N I TE M E N U
Take-Home Cocktail
Kits Gain Traction
As the COVID-19 pandemic persists, further, crafting DIY cocktail gift boxes
consumers continue to turn to takeout that feature snacks or keepsake
and delivery to enjoy restaurant-quality glasses. In Q4 2020, Jack Astor’s Bar
food from the comfort and safety of their and Grill began offering Jack’s Blue
own homes. In fact, 43% of consumers Raspberry Lemonade Box, which
typically order food at least once a comes with ingredients to make the
week for off-premise consumption. chain’s Blue Raspberry Lemonade
cocktail, including vodka and cocktail
This off-premise boom has extended to
mix, as well as jellybeans and Cajun
adult beverages as well, with increasing
nut mix.
numbers of restaurants offering take-
home cocktail kits for consumers to mix Many provinces began allowing takeout
up and enjoy. The Pickle Barrel now and delivery of adult beverages for the
offers a Hot Stone Margarita Kit, which first time as a result of the COVID-19
includes tequila and margarita mix. In pandemic. Some provinces, including
another example, Boston Pizza offers a Ontario and Newfoundland and
Mott’s Caesar bundle, featuring Mott’s Labrador, have made this a permanent
Clamato Reserve and Absolut vodka. change, with others such as New
Brunswick looking to follow suit.
Some restaurants have taken this even
Sources: Technomic Ignite menu data and Technomic 2020 Canadian Delivery & Takeout Consumer Trend Report Image Source: Shutterstock
© 2021 Technomic, Inc. 3I G N I TE C O N S U M E R
TOP FSR BRANDS FOR OVERALL
TAKEOUT CAPABILITIES**
Takeout Capabilities
Help FSRs Stand Out
St-Hubert 65%
Toujours Mikes 62%
Off-premise has become a lifeline for style restaurants, 39% say the same at
many full-service restaurants (FSRs) as traditional casual-dining restaurants and
consumers find these services 29% agree with this statement for
increasingly important during the upscale casual-dining restaurants.*
pandemic. Ensuring takeout and curbside
St-Hubert and Toujours Mikes lead as Cora 57%
amenities are clearly communicated and
easily accessible will continue to be top FSR brands for takeout in part due
crucial to create a positive experience for to their focus on off-premise-friendly
consumers. offerings like chicken and pizza. St-
Hubert also offers its signature sauces
Demand for takeout service and takeout and items as grocery/retail offerings.
amenities has increased across all FSR Scores Rotisserie & Ribs 57%
segments when compared to 2018
data. According to Technomic’s 2020
Canadian Future of FSR Consumer
Trend Report, 36% of consumers rate
takeout service as important at family- Pizza Delight 56%
*Base: 443 family-style, 444 traditional CDR and 443 upscale CDR consumers
*Source: Technomic Ignite consumer featuring the Technomic 2020 Canadian Future of FSR: Family Style and Casual
Dining Consumer Trend Report
**Base: Midscale and casual-dining restaurants, Q4 2019–Q3 2020 (top box ratings)
**Source: Technomic’s Ignite consumer featuring consumer brand metrics data
© 2021 Technomic, Inc. 4G L O B AL F O O D S E RV I C E N AV I G ATO R
Chains Plan New
Restaurants in 2021
While the pandemic continues to Pizza Hut intends to start opening
dampen hopes of near-term recovery, kiosks inside Euro Garages c-stores.
many established operators are plotting
India
significant unit expansion for 2021.
Domino’s operator Jubilant FoodWorks
Mexico
wants to open 110 units in the coming
Store growth is on the menu in this year and has upped its unit forecast for
important market for many American India from 2,000 prior to the pandemic
chains. Fresh off opening its 300th to 3,000 now. McDonald’s is eyeing a
location, Carl’s Jr. wants to add another return to pre-pandemic expansion rates
25 this year. KFC wants to expand its by next quarter, with 25 to 30 units
more than 430 units by another 30 in planned by 2022 in the west and south.
2021.
Keep up to date on chain developments
Australia with our quarterly global Operator
Briefings, providing the industry’s most
While a handful of cases led to recent
comprehensive digest of international
local lockdowns, Australia is faring
foodservice news spanning corporate,
relatively well. Chicken Treat, the
expansion, tech and M&A across 25
country’s No. 5 chicken chain, plans to
countries.
open 20 units in the next few years. Carl’s Jr. announces 300 restaurants in Mexico on its
Instagram
Image Source: Carl’s Jr. Mexico Instagram
Source: Technomic Global Foodservice Navigator Program
© 2021 Technomic, Inc. 5WAN T M O R E I N S I G H T S ?
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