HIGH PERFORMANCE COACHING OF JUNIOR PLAYERS - Welsh Badminton Coaching Conference Martin Andrew BADMINTON England Junior Performance Head Coach

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HIGH PERFORMANCE COACHING OF JUNIOR PLAYERS - Welsh Badminton Coaching Conference Martin Andrew BADMINTON England Junior Performance Head Coach
HIGH PERFORMANCE COACHING OF
        JUNIOR PLAYERS

Welsh Badminton Coaching Conference

          Martin Andrew
       BADMINTON England
  Junior Performance Head Coach
HIGH PERFORMANCE COACHING OF JUNIOR PLAYERS - Welsh Badminton Coaching Conference Martin Andrew BADMINTON England Junior Performance Head Coach
I am English!!

I am BRITISH!!
HIGH PERFORMANCE COACHING OF JUNIOR PLAYERS - Welsh Badminton Coaching Conference Martin Andrew BADMINTON England Junior Performance Head Coach
Who am I ??!!
PREVIOUS ROLES
  June 1996 to Nov 1997 South Australian Head Coach
  Jan 1998 to May 2001 BADMINTON England Coaching
  Manager
  May 2001to Dec 2003 Badminton Australia National Coach
  & High Performance Manager
  Dec 2003 to June 2007 Badminton New Zealand National
  Coach & High Performance Manager

CURRENT ROLE
  August 2007 to present BADMINTON England Junior
  Performance Head Coach
HIGH PERFORMANCE COACHING OF JUNIOR PLAYERS - Welsh Badminton Coaching Conference Martin Andrew BADMINTON England Junior Performance Head Coach
Who am I ??!!
BADMINTON England Junior Performance Head Coach
   I perceive my role is not to create World Junior Champions but to
   ensure they have opportunities to develop to their optimum
   potential with the weapons to become world class ….. and we do have
   World Champion Potential!

   At present in Europe it’s difficult to compete with the systems and
   physical characteristics of the top Asian players at junior level

The Challenge …..!!
   2009 WJC Thailand delivered a World Junior Champion at 14 years
   of age – girls singles Ratchanok Intanon – she repeated that in 2010
   2010 Denmark won the WJC with an U16 boy – Viktor Axelsen
HIGH PERFORMANCE COACHING OF JUNIOR PLAYERS - Welsh Badminton Coaching Conference Martin Andrew BADMINTON England Junior Performance Head Coach
HIGH PERFORMANCE COACHING
     OFJUNIOR PLAYERS
Who am I ??!!
                        Players Education
Lessons learned from
                        Competitive play
previous roles
                        Court space
Player identification
                        Individualised programmes
Player pathway
                        Engaged in their
Formal v Informal
                        development
learning
                        Just Enough Coaching!?
Singles!
                        Discipline Under Pressure!
Sparring importance
Coaching quality
HIGH PERFORMANCE COACHING OF JUNIOR PLAYERS - Welsh Badminton Coaching Conference Martin Andrew BADMINTON England Junior Performance Head Coach
Lessons learned from previous roles

 In Australia and New Zealand, the Countries are large and
 the population is spread – although mainly in the Cities

 Generally a low level of coaching

 Strong Asian influence – loving their badminton but many
 stop at 18 to pursue their studies

 Badminton is often a major sport in the lives of Asians in
 AUS and NZ
HIGH PERFORMANCE COACHING OF JUNIOR PLAYERS - Welsh Badminton Coaching Conference Martin Andrew BADMINTON England Junior Performance Head Coach
Lessons learned from previous roles
 Needed to raise the level of
 coaching and understanding of
 what performance badminton is!

 NZ had achieved Role Models:
    2002 Commonwealth Games
       1 x silver, 2 x bronze
    2005 World Champs
       Bronze in mixed doubles
    But none were from Asian
    backgrounds!!

 Success can breed success!! But
 other issues can inhibit it!

 Discipline Under Pressure!!
HIGH PERFORMANCE COACHING OF JUNIOR PLAYERS - Welsh Badminton Coaching Conference Martin Andrew BADMINTON England Junior Performance Head Coach
Junior World Class Performance!

  What does a World Class
  Junior performance look
           like??!!
HIGH PERFORMANCE COACHING OF JUNIOR PLAYERS - Welsh Badminton Coaching Conference Martin Andrew BADMINTON England Junior Performance Head Coach
Player Identification

 DISCIPLINE
   Intensity
   Quality
   Time management
HIGH PERFORMANCE COACHING OF JUNIOR PLAYERS - Welsh Badminton Coaching Conference Martin Andrew BADMINTON England Junior Performance Head Coach
Player Identification

 ATTITUDE!
   Hard working
   Trainability
   Experimental
   Temperament
   Enjoyment
   Competitive

    Are they Engaged!! (see
    later!)
Player Pathway
There must be a Player Pathway in place!
Players have to see what their next level is – what they are aiming at
Where do they go to as they reach the next level?
What competitions are their targets to get in to?
Who can they be training with at the next level
What are the steps in front of them to become the best?!
This is required at all levels
    Schools
    Clubs
    Regional
    National
    International
Formal v Informal Learning
How do players / young people learn?

Formal learning
   coach led sessions with a lot of instruction
Informal learning
   sessions where players develop themselves and use their initiative
   to create learning opportunities

What ratio should this be?
  2:1
  1:2
  1:3
  depends on player …..!
Singles Play
 Junior Players should have
 programmes based around Singles
 play

 Players may still become doubles
 players but they need to have a
 singles background

 In England the best doubles
 players are all from a singles
 background ….. with one exception!
     Nathan Robertson – good at
     singles as a junior but always a
     doubles player ….. he was and is
     an exceptional talent!
Singles Play
Singles play creates:

   Hitting more shuttles regularly
   On-court physical abilities
   Improves player responsibility
   Improves and facilitates decision making
   Decision making under pressure!
Sparring Importance

Quality Sparring is vital for the development of junior players!

   Formal and Informal
   Competitive (tournament) and training based

It can be against all levels but needs to be focussed
   Against weaker players to develop skills
   Against stronger players for increased intensity level
   Against adults to develop against varied opposition
       Dealing with their anticipation
       Dealing with good tacticians
       Dealing with their perception of how to play
Coaching Quality
Coaches need to be working together and with the same philosophy

Coaches need to know what performance level we are working towards

Coaches must understand the Player Pathway

Coaches need to be motivated to improve themselves at the same rate
or faster than their players – staying in-front of the game

Coaches must understand their players and their requirements to
achieve their goals
Player Education
European players who have become World Class have all gained an
education

A good education can ensure the players have a more ‘rounded’
personality and have this behind them after they stop playing

Examples are too numerous: Peter Rasmussen, Poul-Erik Hoyer-Larsen,
Gail Emms, Donna Kellogg, Tracey Hallam, Anders Boesen, etc.
   Present English GB players with degrees: Robin Middleton, Heather Olver,
   Mariana Agathangelou.
   Many GB players are currently studying – at University or Open University

Life balance is vital for European players
    Badminton : Education : Life learning (social)
Player Education
In England we have a system of High Performance Centres (HPC’s)
The HPC’s are based at Universities and currently run on a part-time
basis with an employed coach.
The HPC’s enable players to gain a degree level education while
continuing with their high level badminton training
    Bath (Peter Bush)
    Birmingham (Lorraine Cole)
    Loughborough (Mike Adams)
    Leeds Met (James Vincent)
    Manchester (Colin Haughton)
    Wimbledon (Stuart Wardell)
Younger players can access the HPC’s at any time
    Depending on whether they live close
    School holidays
Competitive Play
 It’s important that young players
 gain competitive experience in an
 appropriate system

 Tournaments must be challenging
 but the frequency will depend on
 the player and their stage of
 development

 Learning through competitive play
 and tournaments is vital
     It is an important part of
     players development and
     education

 Tournaments must be at varying
 levels to aid development
Competitive Play
Tournaments at a higher level so players see what they aspire to
   They may get ‘stuffed’!! But this is good for them
   Playing against senior or much stronger players

Challenging tournaments where they will play a few rounds and have
difficult matches
    Mentally good for them to see how they can fight and compete
    Playing against players who are a year older

Tournaments that they are expected to win or reach the final
   Pressure and expectation pressure from themselves and external
   people
   Maybe against players of their own age group or younger
Competitive Play

Tournaments are where players and coaches can learn things about
their performances

Coaches feedback after the matches needs to be clear and
constructive

The player’s reactions to the competitive situations are what shape the
future training and competitive elements
Court Space
This is often a forgotten area of a players programme!

   There needs to be enough court space for them to learn the
   appropriate skills

   Singles cannot be developed fully on a half court
      Angles and cross court shots need to be practiced
      Regular points / sparring need to be played

   Deliberate play
       Coached
       Not coached
Individualised Programmes

 Training and Competition
 programmes need to be designed
 for each player

 Not all players are the same and
 should be developed at their own
 speed

 Even if this means that doubles
 pairings are often at separate
 events
Engaged in their
Development !

“Athletes who fail to engage
    are less disciplined and
     motivated, show less
     initiative, and fail to
  maximize opportunities for
  acquisition during training”
  (Young & Starkes 2006)
Engaged in their Development !

A coach needs to know whether a player is ‘Engaged’ in their own
development

Does a player watch their own matches on video?

Do they watch others?
   Next round opponents or fellow competitors
   World class performers

Does a player visualise themselves performing a task or winning specific
matches?
   Can they see themselves at that level?
   Imagination / desire to be there
DISCIPLINE UNDER PRESSURE!

 Evident in matches from Players on the World Class Junior
 Programmes
 Evident in matches from all nations at the 2008 & 2009
 World Junior Championships – especially Europeans!

 Maintaining clear thinking and composure
 So many players couldn’t display the right level of discipline
 over themselves at the important times in matches
DISCIPLINE UNDER PRESSURE!
 The mixed doubles medal NZ
 won in the 2005 World Champs
 was down to:

 Good players
 Disciplined players
 Good planning
 Clear thinking
 Good planning of the thinking!!

 Possibly some luck too!!
TIME TO STOP!!
Effective Questioning?!
 NZ focus from 2006 was a Coach Approach!

 Effective Questioning

 Senior and junior players

 Individual and squads

 Was it effective with juniors?
   8 year olds (as a squad) – average success!
   12 year olds – varied!
   16 year olds – valuable!
   20 year olds – valuable if they are open to it!!

 Example – Michelle KY Chan became quite self-sufficient over about a
 6-8 week period!
Effective Questioning?!

 What is it?
 What isn’t it?

 Actually means EFFECTIVE LISTENING!!

 A player who can give you real answers is an honest player

 A player with good personal awareness will give you honest answers!

 Can you coach by just asking questions?

 Are you ready to empower your player to shape their sessions?!
Just Enough Coaching!

  How should we Coach
     young players?

‘The Just Enough’ Coaching
          Method!

 Discovery with Guidance!
Just Enough Coaching!

Implications for our coaching??

Provide a scaffolding for learning not a straight-jacket!
Just Enough Coaching!

“Scaffolding is actually a bridge used to build upon what
  students already know to arrive at something they do not
  know.”

  In the process of scaffolding, the coach helps the player
  master a task or concept that the player is initially unable
  to grasp independently.
Just Enough Coaching!

WHAT TO DO!?

The coach offers assistance with only those skills that are beyond the
player’s capability.
Of great importance is allowing the player to complete as much of the
task as possible, unassisted.
Player errors are expected, but, with coach feedback and prompting,
the player is able to achieve the task or goal.
Just Enough Coaching!

The coach using the ‘Just Enough’ coaching method

They set the Task in a way to teach the athlete –just enough stretch
They Observe attentively whilst the athlete does a lot
They have Conversation with the performers
They Allow – error/play/on their own/their way 1st even if the wrong
way
They Wait for teachable moments
They Wait for the moment to . . .
Reinforce effort and
Motivate by reinforcing progress however small
Just Enough Coaching!

If there are few problems in the practice environment (i.e. a
   structured practice) and lots of problem solving being done
   by the coach through feedback and instruction, a ‘short
   term benefits’ environment is likely to be in place.
Just Enough Coaching!

‘If, by contrast, there are multiple problems in the practice
   environment (i.e. random and variable practice) with minimal
   help from the coach then a ‘long term learning
   environment’ will result’
  (D Collins)
Just Enough Coaching!
Factors and Context

  Preference of the performer
  Time available to achieve the goal
  Learning vs. Performance goal
  Level of the performer’s frustration
  Level of the performer’s anxiety
  Level of the performers current understanding ‘know your
  performer’
  Level of expertise of the coach
BALANCING ACT!!

 Developing players is a
 balancing act!!
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