HEAD OF BIG BASH LEAGUES - SRi
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HEAD OF BIG BASH LEAGUES
Give fans what they want
Be the leading sport for women and girls
Promote cricket to inspire love for the game
Use technology to deliver great experiences
Maximize long-term sustainable revenue to drive
investment in the game
Australian Cricket’s strategic link to this position
OVERVIEW Cricket Australia is one of the nation’s premier sporting bodies and the peak body for cricket in this country. Operating within the sports and entertainment industry, they are responsible for overseeing and promoting cricket on a national level. As a leading sporting brand, Cricket Australia continues to de- liver cricket content watched live by millions of fans to align with their purpose which is to unite and inspire communities through Cricket. THE ROLE Cricket Australia are seeking a Head of Big Bash Leagues to lead and manage the planning, development, and execution of the W/BBL strategy, including League Operations and key stakeholder relationships. Reporting to the Executive General Manager – Fan Engage- ment, the Head of BBL will lead a team of commercial, fan en- gagement, events and event presentation experts and be ac- countable for the development of strategic frameworks, driving innovative fan initiatives and commercial outcomes for the BBL.
KEY RESPONSIBILITIES Develop and Implement W/BBL Strategies • Develop annual W/BBL Business Plan that is aligned to and delivers outcomes across the Australian Cricket strategy • Manage key stakeholders including W/BBL Clubs and broadcaster to ensure alignment of objective and strategic direction • Work with the CA Strategy Team to develop and implement long term strategies for W/BBL Manage Central League Operations • Ensure obligations of Leagues and Clubs are met under the terms of the Team Participation Agreement and liaise with the CA Integrity Team to implement penalties for non-compliance • Lead the development of the annual BBL and WBBL match fixtures to optimise commercial outcomes • Liaison with CA Integrity to ensure policies and procedures are in place to avoid issues that impact the integrity of the Leagues (with a focus on corruption, doping, and code of conduct) • Manage policies and procedures of the BBL & WBBL including drafting of competition policies, rules and regulations, and compliance guidelines (including breaches) • Oversee player contracting rules and processes • Liaison with CA Events and Match Operations in relation to playing conditions for the Leagues that deliver an entertaining spectacle but respect the integrity of the competition • Oversee the development of the Event Presentation guidelines to ensure that presentation and delivery of BBL and WBBL match day is differentiated from other forms of cricket, and consistent with target demographic • Work in partnership with Marketing & Communications to ensure PR plans drive awareness, interest, viewership, and attendance at W/BBL matches • Develop and manage the annual BBL & WBBL Budgets • Review financial performance of Leagues and BBL Clubs and recommend appropriate funding arrangements related to strategic objectives • Monitor & report annual Leagues and Club performance & make recommendations to drive growth
KEY RESPONSIBILITIES (CONT.)
Grow the commercial value of the League DUTIES UNDER WORKPLACE HEALTH & SAFETY
REQUIREMENTS
• Oversee the W/BBL Commercial program including sponsorship It’s your duty to comply with Cricket Australia policies and procedures which are
sales and servicing, licensing, and the LED signage program. designed to protect your health and safety at work. As part of this duty, you must
• Ongoing review of the W/BBL commercial models and implement comply with all reasonable instructions from managers or WHS representatives
changes to drive growth in Leagues and Clubs revenues
in relation to health and safety issues at work. This means participating in
• Manage relationships with broadcasters to develop initiatives
that grow the commercial value of the broadcast via increased workplace health and safety training and consultation, cooperating with Cricket
ratings and saleable in broadcast assets Australia as required to ensure compliance with the law and reporting any
• Identify and implement strategic partnerships that reinforce incidents/near misses.
W/BBL as the preferred form of entertainment for families in
summer
Other responsibilities
• Manage senior stakeholder relationships with W/BBL Clubs at
CEO/GM Level and State Cricket Associations at CEO level
• Develop and implement integration plans across CA functional
areas of G&MD, Female and Community Engagement, and
international cricket to leverage W/BBL outcomes that can
positively impact associated CA functions
• Develop and motivate the W/BBL team
GOVERNANCE
Cricket Australia is committed to managing risk in accordance with
the processes established under its Risk Management Framework.
To deliver on this commitment, you are required to be responsible
and accountable for managing risk in so far as is reasonably
practicable within your area of responsibility. You must at all times
support the development, implementation and review of risk control
and mitigation strategies and otherwise act in accordance with
Cricket Australia Risk Appetite level, as determined by the Board.
HOW WE PLAY -
KEY BEHAVIOUR INDICATORS
Be Real
WE’RE REAL ABOUT CRICKET’S FUTURE
Show respect, talk straight.
Never be afraid to challenge or be challenged.
Smash the Boundaries
GO FOR IT…CHANGE THE WORLD
Innovate. Be comfortable being uncomfortable.
Challenge the status quo without fear of failure.
Make Every Ball Count
BE RELENTLESS… PLAY TO WIN
Do what you say. Deliver.
Make Decisions.
Stronger Together
GO FURTHER... COLLABORATE.
Embrace diversity. Listen. Customer’s voice 1st.
Do what’s best for cricket.
KEY POSITION REQUIREMENTS
Essential Personal Capabilities Qualifications (if required) Desirable
• Previous experience in a leadership role in a complex • Personal maturity • Business and/or Marketing • Understanding of Public and
stakeholder environment • Breadth of perspective qualification Media Relations
• Significant contemporary experience in a professional • Agility/ dynamism/ sense of • MBA or Master’s desirable • Cricket Industry Knowledge
League or Club environment urgency • Risk management
• Outstanding stakeholder relationships and management • Emotional intelligence • Brand Management
• Proven commercial and marketing acumen • Drives innovation and change
• Demonstrable entrepreneurial or creative initiative – unafraid • Exhibits alignment to culture
to present new ideas and values
• Business Development skills • Resilience under pressure
• Excellent communication, negotiation, and leadership skills
• Understanding of a League/ Club commercial relationship
• Inspirational people leader – matrix management
• Understanding of consumer marketing principles
• Effective change agent
• Passion for developing women’s professional sport
• Financial competence able to drive a culture of good
governance and financial discipline
Key Stakeholders
• W/BBL Club CEOs and GMs
• State Cricket Association CEOs
• CA EGMs and Leadership Team
• Broadcast Partners
• League Sponsors
• Media
• Australian Cricketers’ Association
Acknowledgement
The list of key responsibilities and key results areas
herein are not intended to be all inclusive and may
include additional responsibilities as required and
assigned.
CONTACT SRI is the leading executive search and talent consulting firm dedicated to the constant and growing demand for executive and management talent in sports, media and entertainment. Our expert advisers provide search and consulting services operating as a global team, combining deep sector knowledge with world-class and cutting-edge talent acquisition and management practice. With offices in London, Lausanne, Munich, Singapore, Beijing, Hong Kong, Sydney, Melbourne, Los Angeles, Boston and New York, we can justifiably claim to be the largest search firm specialising in sports, media and entertainment. To apply please send a CV and cover note to: JOSIE LAHEY jlahey@sriexecutive.com t: +61 478 803 255 Melbourne, Australia
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