Guide for purpose-driven organisations - Atlassian Foundation
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The need for a skilled volunteering program Globally, purpose-driven teams are solving our biggest environmental and societal problems. However… • Only 23% of nonprofits have a long-term strategy and vision for how technology would be used in their organisation. • Most non-profits in the US spend only 2% of their budget to support key operations like marketing, technology, or human resources, compared to 35% in the corporate sector.
ENGAGE 4 GOOD AIMS TO UNLEASH THE POTENTIAL OF PURPOSE-DRIVEN TEAMS BY FACILITATING COLLABORATION WITH ATLASSIAN EMPLOYEES ON SKILLED VOLUNTEERING PROJECTS.
Impact / Saving time and money On average, each Engage 4 “Thank you so much for Good project in FY21 saved allowing us to be a part of the organisations $5,000 on Engage 4 Good program. We skilled resources*. have already made more sales through the new website than Organisations increased efficiency by we had made in the first fourth leveraging the most suitable digital technologies and implementing more months of this year.” effective processes and systems. In one project, a website redesign increased Sally Hetherington OAM, Founder, Human revenue that supports the organisation’s and Hope Association operations. *The Taproot Foundation estimates the average value of pro bono or skilled volunteering to be $195 per hour.
Impact / Unleashing the potential of purpose-driven teams We estimate that 120 “As the CEO, I have a greater employees from purpose- degree of confidence that we driven organisations were up- have a more objective skilled in technology and framework in place to ensure a business skills in Engage 4 more consistent approach to Good FY21. people management.” Increasing the capacity and capability of Lisa Grinham, CEO, Good2Give teams is at the core of this program. Other outcomes include better collaboration, new ways of working and engagement in digital transformation projects.
Impact / Increasing reach and impact 95% of organisations who “Growth in our member completed projects agreed numbers and engagement of that Engage 4 Good had a members will mean we engage meaningful impact. more kids in action-based sustainability education, While skilled volunteering projects rarely changing attitudes, behaviours work directly with the communities that and preparedness to take action organisations serve, we hope that the on issues kids care about.” project outcomes help you better achieve your mission and fulfil your purpose. Naomi Nicholas, Partnership Manager, Cool Australia
Program timeline / August round Foundation assess Organisations submit Volunteers browse 23JUL and prioritise projects and join projects projects Kick-off meeting Atlassian project Unsuccessful to scope projects 31AUG managers contact applicants notified with volunteers organisations 10SEP Project Collaboration delivery with Project Program through Slack / 19NOV regular showcase evaluation Confluence meetings
Who we can help / Purpose-driven organisations Our mission is to help unleash Engage 4 Good is open to organisations of the potential of every purpose- all sizes, across all geographies, addressing all causes. driven team. Organisations with sufficient resources to employ skilled professionals are advised to Eligible purpose-driven organisations do so. include: If you are unsure your eligibility, please • Registered charities that are non- contact foundation@atlassian.com. government, non-commercial, non- political, and have no religious affiliation • Certified social enterprises e.g. B Corps • For-profit organisations that have a clearly articulated social or environmental purpose that is their core business • Education or academic institutions
How we can help / Our people While we are a technology company, we have over 8,000 employees globally with a wide range of skillsets and experiences. As well as brilliant engineers and developers, we have large functional teams such as marketing and human resources, and many teams dedicated to customer experience and strategy.
How we can help / Our products Learn about Trello, Confluence, Jira Software, Jira Work Management and Jira Service Management to see if they could be useful tools for your organisation. Engage 4 Good partners do not need to be an Atlassian customer, nor do projects need to relate to our products.
How we can help / Community licenses Registered charitable non-profit organizations* are eligible for discounted community cloud licenses at 75% off the list price for the following products: • Trello • Confluence • Jira Work Management • Jira Software • Jira Service Management Free cloud licenses allow 10 Users, 2GB of storage, and Community Support. *Organisations must be non-government, non-academic, non- commercial in nature, non-political, and have no religious affiliation
How we can help / Phases of the design process Problem space Solution space Whether you have a Co technology or a business n c e nv er n c e Co nv er ge ge ge ge problem, identifying the right D i ver nc e D i ver nc e problem to solve is just as important as designing the Discover Define Develop Deliver right solution. Different Atlassian teams are skilled to support you in different phases, so You may be in this phase if you: understanding where your organisation is at will help us to assess the project’s feasibility Are yet to gather Have information Know the Have ideas but information but are unsure problem but are are unsure on and find the right volunteers. about the on the right unsure on how the right solution problem problem to solve to solve it
How we can help / Projects for each phase Discover Define Develop Deliver How might we better How might we narrow How might we ideate How might we gather understand the community down on the problems to solutions to a well- data on an existing you serve and their focus on? Could this defined problem? Could solution and make problems? We have a inform a technology or volunteers design a new recommendations for whole team dedicated to business strategy? experience or support improvements? What research and insights. development of a new or tools could be useful to existing platform? measure impact?
How we can help / Common problems Server issues Managing projects Dull campaigns A lousy website Migrate to cloud and avoid in spreadsheets Develop an exciting Improve the functionality outages and storage Set up a project workflow marketing or fundraising of part of your website to issues in Jira or Trello and deliver campaign with some new increase community and impact more effectively perspectives donor engagement Disorganised Databases that Fear of data You tell us documentation don’t communicate breaches What are the tech or Create pages in Share your database Get advice on how to general problems you Confluence that contain issues with our teams and ensure your data and have that limit your everything your teams improve integration and systems are secure potential to create impact? need to know to deliver utility impact
How to apply / Project questions Project title and project What is the value of solving summary this problem to your Make these as succinct and descriptive as organisation and / or possible. beneficiaries? How will this impact your people and teams What is the problem you need internally? How will this help you to expand to solve through skill-based your reach or increase your impact on the communities or environment that you serve? volunteering? Focus on the problem, not the solution. Once the problem is well-defined, selected organisations will be able to explore potential solutions with their volunteer project team.
How to apply / Project questions What have you already done to What technology platforms do explore this problem or prepare you already use as an the organisation for this organisation, that may be project? relevant to your problem? Understanding what you have already done This questions will help volunteers select will help us to assess the project’s feasibility suitable projects and project managers and find the right volunteers. scope the project. What skills do you think you need to address this problem? Please select the most important skills you need for the project. If you are unsure of what skills are, use this as a learning opportunity and google them!
How to apply / Commitment How many hours do you expect Letter of engagement and your team to commit to this Terms and Conditions between August and The Letter of Engagement and Terms and November? Conditions describe the arrangement between the Foundation, you and the For projects to be delivered in 12 weeks, it Volunteer(s) in relation to the skilled is important that teams attend weekly or volunteering projects and our joint fortnightly meetings, asynchronously commitment to make this a positive and respond to volunteers within 72 hours, and rewarding experience for everyone. provide information as required. Depending on the nature of the project, teams could be Please acknowledge that you have read required to commit between 1 and 4 hours a them before submitting the form. A copy week. for signature will be sent to successful organisations.
How to apply / Application form Visit our blog for more tips and to complete the form. Applications close 5pm Pacific Daylight Time on Friday 23 July 2021 (10 am 24 July AEST). Each organisation can only submit ONE application.
foundation@atlassian.com L AUR E N BL ACK | SOCI AL I M PACT SP ECI A L I ST
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