EDITORIAL CALENDAR - Updated:8/14/2019 - Insider Inc.
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EDITORIAL CALENDAR 2019 Updated:8/14/2019
2019 EDITORIAL
CALENDAR
JANUARY FEBRUARY
Inside CES Shopping Guides
Coverage of the annual International Consumer Valentine's Day
Electronics Show in Las Vegas, including the coolest
gadgets, latest product launches, and biggest
Cultural Moments
industry trends.
Super Bowl, Oscars, Grammy Awards
Davos Download
Coverage and insights from the 2019 World
Economic Forum from Davos, Switzerland.
Guide to Tax Season
Everything tax filers need to know about successfully
filing their taxes, from tips about claiming deductions
to explainers on new laws.
Cultural Moments
New Year’s Resolutions, Golden Globes
MARCH APRIL
Inside SXSW 100 People Transforming Business
Coverage of the annual arts and technology festival in Through dedicated source-building within their
Austin, Texas including key takeaways, breaking news, areas of expertise, BI editors will identify 10
notable speakers, and BI-style industry analysis. innovators across 10 sectors who are leaders in
digital transformation.
Cultural Moments
Gen Z Survey Results
St. Patrick’s Day, March Madness
As of 2017, Gen Z (defined as those born 1997–2015)
is the largest living generation in the US — and the
first truly digital native one. We’ll explore the massive
impact they will have on the workplace and the
marketplace.
Shopping Guides
Mother’s Day, Graduation
Cultural Moments
Coachella, Game of Thrones2019 EDITORIAL
CALENDAR
MAY JUNE
Caroline Tries Everything 25 Most Innovative CMOs in the World
INSIDER influencer Caroline Aghajanian is game for With marketers emerging as stewards who steer
anything. And this year, she is traveling the country organizations forward at a time of great disruption,
trying everything from spicy foods to extreme sports — Business Insider is celebrating the global marketers
with often inspiring (and sometimes hilarious) results. rising to the occasion.
Shopping Guides Inside Cannes Lions
Mother’s Day, Summer Travel Live coverage and insights from Cannes Lions
including exclusive interviews with executives and
Cultural Moments celebrities, breaking industry news, recaps of
Memorial Day notable campaigns and award winners, inside
looks at what goes on at the event, and more.
Shopping Guides
Father’s Day
Cultural Moments
MTV Movie & TV Awards
JULY AUGUST
Big Ideas: How AI is Changing 30 Under 40 Healthcare Innovators
Everything Meet 30 Silicon Valley VCs under 40 who are investing
In this special feature, each team across the BI in technology to shape the future of medicine.
newsroom tackles a central question: How is AI
changing their industry?
Shopping Guides
Back to School
Big Ideas: Investing in the Future
We give active investors a look at what the future of
Cultural Moments
investing could look like from future-forward themes
people are betting on to the nuts and bolts of how MTV Video Music Awards (VMAs)
investing will be done in the future.
Cultural Moments
Independence Day2019 EDITORIAL
CALENDAR
SEPTEMBER OCTOBER
Annual Apple Launch Event Rising Stars of Wall Street
In-depth live reporting from Apple’s annual hardware Our annual list of the top up-and-coming NYC-based
launch event. In the weeks after, we will test, Wall Streeters across investment banking, deal-
compare, and review the devices to answer our making, asset management, and trading.
audience’s most pressing questions to help them
figure out which phone they should buy next.
UK Tech 100
Our ranking of the 100 coolest people in the UK tech
Em erging CM O s scene celebrates the vibrant array of people working
Whether first-time marketing chiefs or people who have to scale companies, develop exciting new research,
had the top marketing role at their company or brand for
and shed light on the latest advances in the industry.
less than 12 months, these leaders don't necessarily hold
the CMO title, but they’re affecting change in their own
companies and the industry at large.
Guide to Running a Marathon
First-person stories about training, running, and
recovering from a marathon, paired with science-
backed fitness and nutrition tips for marathoners and
fitness enthusiasts.
NOVEMBER DECEMBER
Year-End Special
Cyber Week Package
Insider Inc. analyzes the most important news stories,
Insider Picks’ popular cyber week coverage features
developments, and trends that defined the past year &
the best deals to take advantage of on the two
decade across categories like tech, science, retail,
busiest shopping days of the year.
finance, business, sports, food, travel, & more.
Car of the Year Rising Stars of Madison Avenue
15 finalists, five runners-up, and one winner of BI’s Our annual guide to young advertising professionals
coveted Car of the Year title are selected from our 60+ turning traditional advertising on its head and shaking
car, truck, and SUV reviews throughout the year. things up on Madison Avenue and beyond.
HR Leaders List
Shopping Guides
BI editors identify 25 HR leaders who are innovating
Holiday (bundled by theme; inquire for more details)
culture and employee experience for the benefit of all
stakeholders.
Cultural Moments
Shopping Guides
Thanksgiving, Black Friday, and Cyber Monday
Holiday (bundled by theme; inquire for more details)
Cultural Moments
New Year’s Eve2019 EDITORIAL
CALENDAR
ONGOING FRANCHISES
Big Ideas Series Pay It Forward This Is Success [podcast]
In 2019, we'll focus on what's next Business Insider’s ’Pay It Forward’ Tap into the minds of successful
across key industries, trends, and series serves as a platform for CEOs, entrepreneurs, and business
technologies that impact our lives women to discuss the taboo topic leaders to learn how they built
every day. In each feature we of salary and learn how to take effective companies, and the career
answer the questions our editors their career to the next level paths that took them to the top.
think are the biggest, the ones
shaping where these industries
HR Insider Car Reviews
are going – all through our unique
A fresh take on the best ways for
lens of Business Transformation. Every year BI’s transportation
professionals to build a successful
team takes over 60 different cars,
career. Stories share advice on
My First Day as CEO trucks, and SUVs on the road to
how to get in the door and climb
First hand accounts from CEOs provide prospective buyers and
the ladder from executives at top
about their first day on the job. auto enthusiasts everything they
companies.
need to know about the year’s best
new cars and help them identify
Real Money So Expensive the right vehicle for them.
Real people break down the ins From Louboutins to Wagyu beef,
and outs of their day-to-day we explain why select luxury
spending to help people goods are so expensive.
everywhere think differently about
their finances.
Beauty Explorers Movies Insider
Our producers try beauty We peek behind the scenes of
treatments or experiences and Hollywood with compelling movie
give them a clear verdict at the explainers and untold production
end to judge if they’re worth it. stories, from stunts to special
effects.
Best of the Best
We go to the cities known for Space Insider
specific dishes and try three local We take the space tech news that
hot spots to determine which one everyone is talking about and
is the best of the best. explain what's really going on.2019 EDITORIAL CALENDAR BRAND TENTPOLES Better Capitalism Better Capitalism is the idea that the key to economic growth is about more than shareholder value — it’s about expanding value for employees, customers, and society at large. The Doers This fall, INSIDER is launching a new editorial platform dedicated to recognizing 50 young people who are a force for good – the trailblazers who are setting an example for better living tomorrow.
Thank you!
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