CONNECT WITH THE GLOBAL AEROSPACE LEADERS IN THE GULF - bahraininternationalairshow.com

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CONNECT WITH THE GLOBAL AEROSPACE LEADERS IN THE GULF - bahraininternationalairshow.com
CONNECT WITH THE
                                              GLOBAL AEROSPACE
                                             LEADERS IN THE GULF
Organised by

                                                               bahraininternationalairshow.com
               Official Carrier   Official Logistics Partner
CONNECT WITH THE GLOBAL AEROSPACE LEADERS IN THE GULF - bahraininternationalairshow.com
9 > 11 November
CONNECT WITH THE GLOBAL AEROSPACE LEADERS IN THE GULF - bahraininternationalairshow.com
CONTENTS

Welcome                                  4      Exhibition Feature Hall               14
Why BIAS 2022?                           6      Outdoor Exhibition Space & Aircraft   16
Meet. Connect. Network                   8      Brand Enhancement                     18
Corporate Chalets                        10     Conference Programme                  20

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CONNECT WITH THE GLOBAL AEROSPACE LEADERS IN THE GULF - bahraininternationalairshow.com
WELCOME

    It is a great pleasure for my              This, coupled with our location as the
                                               gateway to the Gulf, makes the Bahrain
    team and I to once again                   International Airshow a strategic event on
    look forward to hosting                    the aerospace calendar.

    the Bahrain International                  With ongoing patronage from His
    Airshow’s 2022 edition.                    Majesty the King, BIAS 2022 is once
                                               again a collaborative effort between the
    With a momentum that                       Bahrain Ministry of Transportation and
    perhaps has never been                     Telecommunications; the Royal Bahraini Air
                                               Force, and in association with Farnborough
    as high, we are planning                   International, all of whom work closely
    a show that builds on a                    with our partners and sponsors around
                                               the world to create an event that reflects
    successful track record                    industry demands and delivers success.
    while giving impetus to the                The 2022 Bahrain International Airshow
                                               is a valuable, high-quality and unmissable
    industry’s recovery and                    opportunity to network, find new solutions
    renewal.                                   and leverage opportunities. I hope you
                                               will join us in Bahrain and look forward to
    Our show is at the heart of one of the     welcoming you.
    world’s fastest-growing aerospace          HH SHAIKH ABDULLAH
    markets; with a surge of aviation          BIN HAMAD AL-KHALIFA
    infrastructure investment having taken
                                               Chairman of BIAS Supreme
    place in recent years, including most
                                               Organising Committee
    notably, the new Passenger Terminal
    at the Bahrain International Airport,      Personal Representative of
    which started operation in January 2021.   His Majesty the King

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CONNECT WITH THE GLOBAL AEROSPACE LEADERS IN THE GULF - bahraininternationalairshow.com
Connectivity is at the key of                      forward-thinking approach to attracting
                                                   international business.
Bahrain’s economy, and the                         Our show has welcomed over 70% of
2022 Bahrain International                         the top global aerospace companies
                                                   in previous years, and we are looking
Airshow is back to connect                         forward to welcoming more companies to
the world to the Gulf region.                      a show which aims to provide you with a
                                                   boutique feel and a value-added business
We have taken advantage of the past                platform in a country that prides itself for
couple of years to vastly improve the              its hospitality.
Bahrain International Airshow’s quality and        We look forward to hosting you at the
value in line with our goal of delivering a        2022 Bahrain International Airshow, now
business-conducive five-star environment           with more than a decade of success and
in which to connect the global and                 a team that is ever more committed to
regional aerospace industry. We have a             delivering value to the global aviation
fully refurbished set of chalets that has          industry.
proceeded as planned as part of a major
                                                   HE KAMAL BIN AHMED
capital investment project. On a national
                                                   MOHAMMED
level, Bahrain has remained open for
business, with no better example than the          Minister of Transportation
start of operations at our new Passenger           and Telecommunications
Terminal building at the airport in early
2021. This US$ 1.1 billion project has now
entered its second phase as Bahrain
continues to assert itself as one of the
Middle East’s fastest-growing economies
complemented by major investment in
aviation infrastructure projects and a

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CONNECT WITH THE GLOBAL AEROSPACE LEADERS IN THE GULF - bahraininternationalairshow.com
WHY                                                                                                  100
BIAS 2022?                                                                                           AIRCRAFT
                                                                                                        across the static
                                                                                                          & flying displays

      Over

     US$5bn                                of aerospace orders &
                                           commitments confirmed

                                                                                                            35%
                                             54,000                                                         increase in
                                                                                                            participating
                                             TRADE VISITORS            increased from:                      companies

                                            Delegations at BIAS 2018
                                                                       13 at             to 21 at
                                                                       BIAS              BIAS
                                                                       2016              2018

                                                                                                            66%
     11 of the                 global                                  8 COUNTRY                           of participating

                                              89 126
                               aerospace
       top 15                  companies
                               attended                                   PAVILIONS                         companies were
                                                                                                            international
                               the show       Civil      Military           in the exhibition hall
    Figures taken from BIAS 2018.

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CONNECT WITH THE GLOBAL AEROSPACE LEADERS IN THE GULF - bahraininternationalairshow.com
BAHRAIN INTERNATIONAL AIRSHOW
For more than ten years,                  We pride ourselves on delivering an event   of significant investment, enhanced
                                          that connects the world’s aerospace         show features and more opportunities
the Bahrain International                 industry in a prestigious environment,      for business, networking, growth and
Airshow (BIAS) has been                   offering access to high-level delegations   knowledge sharing, all taking place in a
                                          and opening new avenues of opportunities    Covid-safe environment to allow you to
a platform of business                    to businesses of all sizes.                 attend the show with confidence.
generation for the global
                                          The 2022 Airshow will see further           Whether you are a longstanding patron or
leaders of aerospace in the               development, a new look and feel            new to the Bahrain International Airshow,
gateway to the Gulf.                      with BIAS after undertaking a program       we look forward to seeing you in 2022.

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CONNECT WITH THE GLOBAL AEROSPACE LEADERS IN THE GULF - bahraininternationalairshow.com
MEET. CONNECT.   Business Networking
                     The Bahrain International Airshow strives
                                                                 Delegations
                                                                 The world class delegations programme

    NETWORK.         to offer businesses viable networking
                     opportunities. The show facilitates
                                                                 is a standout feature at the Bahrain
                                                                 International Airshow. Since its formation,
                     connections, interactions and creates       the initiative has attracted an increasing
                     opportunities for business collaboration    number of military and civil delegations
                     between the leading players from within     and VIPs, all interested in seeking new
                     global aerospace and industry leaders       business opportunities and leveraging
                     operating in the thriving Gulf region.      the Kingdom’s strategic position at the
                                                                 heart of the Gulf. The number of attending
                                                                 delegations has grown show-on-show,
                                                                 with the 2018 edition attracting 215 civil
                                                                 and military figures.

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CONNECT WITH THE GLOBAL AEROSPACE LEADERS IN THE GULF - bahraininternationalairshow.com
bahraininternationalairshow.com   9
CONNECT WITH THE GLOBAL AEROSPACE LEADERS IN THE GULF - bahraininternationalairshow.com
CORPORATE CHALETS

     The Bahrain International                      What’s included
     Airshow is renowned for its
                                                    Chalets                                      Branding & Graphics
     luxury, purpose-built chalets,                                                              Opportunities
     enabling businesses to                         • Reception desk, bar counter and waiters
                                                                                                 • Entrance Signage
                                                    • Smart lighting and power sockets
     entertain guests and host                      • Telephone and free Wi-Fi                   • Reception Area Counter & Wall panels
     high-level meetings in a                       • Large outdoor terrace and fully            • Meeting Room panel1 flag pole

     private environment.                             refurbished furniture (10 tables
                                                      and 40 chairs)
                                                                                                 • Lounge area illuminated panels
                                                                                                 • Wall Partition panel
                                                    • 1 flag pole
     For the 2022 Airshow, the chalet lines have                                                 • Dining Area panels
     seen significant investment to provide you     • External company branding
     and your clients with an intimate setting      • Daily cleaning service
                                                                                                 Additional Items
     fitted to the highest specification to meet
     and do business.                               Catering                                     • 40 daily entrance tickets
                                                                                                   (total 120 for 3 days)
     The ready-built chalets are positioned         • Daily catering supplied for up to 40       • 1 executive car with driver
     adjacent to the static aircraft park and         people and chalet staff
                                                                                                 • 1 static aircraft display pad
     parallel to the runway, providing unrivalled   • Breakfast and afternoon refreshments
                                                                                                 • 2 Priority Passes (Grants access to the
     views of both the static and flying display    • Buffet lunch with a selection of hot and     Delegations Chalet and the chalet line)
                                                      cold dishes
                                                                                                 • Media Centre access
                                                    • Unlimited hot and cold drinks

                                                    Furniture
                                                    • Reception barstool
                                                    • 1 boardroom and 6 boardroom chairs
                                                    • 2 LED screens (one in meeting room and
                                                      one in the lounge area)
                                                    • Dining tables and chairs for 40 people
                                                    • Lounge seating

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Corporate Chalets

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EXHIBITION
     FEATURE HALL
     The Exhibition Hall has
     continuously developed
     and is now an invaluable
     element of the show.
     Introduced in 2014, the Hall
     has grown in size across
     2016 and the 2018 show
     saw the exhibition space
     increase by 100%.
     Located in the airbase’s main hangar, the
     exhibition hall creates an ideal platform
     for exhibiting businesses from across the
     world to showcase their latest products
     and offer insight into their services. At
     the 2018 Airshow, the exhibition hosted
     79 companies from 16 countries creating
     an environment for networking and
     product showcasing amongst international
     businesses and trade visitors.

     For 2022, the site has been re-designed
     to direct all visitors to the exhibition
     hall. The new look will see visitors enter
     through the exhibition hall, giving a better
     visitor experience and a higher footfall for
     exhibitors.

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OUTDOOR EXHIBITION SPACE

     BIAS has extensive outdoor exhibition               We can cater for a variety of business
     space available that can be used to                 needs with tailored outdoor exhibition
     showcase business ventures, projects and            packages. Speak with a member of the
     large equipment, as well as aircraft.               BIAS Sales team who will be happy to
                                                         put together a proposal built on your
                                                         specifications.

     AIRCRAFT

     The Bahrain International Airshow offers            Our flight operations team is able to
     one of the most extensive aircraft displays         accommodate the very largest of aircraft
     across the entire airshow calendar.                 and are able to cater to most display
                                                         requirements; all to aid our exhibitors
     The Sakhir Airbase has been purpose-built           during any potential sales discussions. The
     to host aircraft of all sizes across both the       Sakhir Airbase has been built to allow BIAS
     static and flying display. The flexibility of the   to run an exciting, entertaining and diverse
     site even enables aircraft in the static park       aerial display, featuring the biggest and
     to participate in the daily flying displays.        latest military jets, aerobatic display teams
                                                         and commercial aircraft.

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PARTICIPATION OPTIONS

                                  Corporate Chalet Package   US$175,000

                                  Additional Aircraft        US$5,500

                                  Outdoor exhibition         US$400 /sqm
                                  space (minimum 50sqm)

                                  Exhibition Feature Hall    US$5,000
                                  Shell scheme package       per 3x3m unit

                                  Exhibition Feature Hall    US$350 /sqm
                                  self build space

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BRAND ENHANCEMENT

     The Bahrain International     Sponsorship provides the perfect platform
                                   to raise your company’s image and reach
     Airshow offers a diverse      through positive brand association with
     range of sponsorship,         the Bahrain International Airshow. With the
                                   show serving as a platform to access the
     advertising and promotional   leaders of the regional aerospace industry
     packages. Suitable for both   and with ever more diversified features,
                                   the 2022 Airshow will offer a host of
     exhibitors and external       sponsorship opportunities.
     corporate businesses, the
                                   Advertising offers businesses a chance
     opportunities available at    to maximise brand exposure through
     BIAS are ideal for those      indoor or outdoor billboards, official trade
                                   catalogue features, website advertising
     looking at ways to increase   and much more.
     visibility, improve company
                                   We can work closely to achieve your
     profile and enhance           marketing ambitions, whether that is to
     recognition to a large and    promote a specific corporate message or
                                   to drive people to your stand.
     targeted audience.

                                   For further details on brand
                                   enhancement opportunities
                                   please contact:

                                   Lara Day
                                   Sponsorship Sales Manager
                                   lara.day@farnborough.com
                                   +44 (0)1252 532854

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BRAND ENHANCEMENT OPPORTUNITIES

Sponsorship options       Unit price

Gold                      US$132,625
                          Gold sponsorship packages include:
                          • Flying display          • Chalet corridor
                          • VIP/ Delegations        • Gala dinner
                          • Exhibition hall

Silver                    US$79,575
                          Silver sponsorship packages include:
                          • Technology partner       • Theatre
                          • Runway

Bronze                    US$39,787

Advertising options       Price                     Notes

48 sheet billboard        From US$13,438            Price dependent
12 sheet billboard        From US$3,763             on location
(minimum purchase of 3)

Flags                     From US$8,065             Package of 3 flags in various
                                                    locations across
                                                    the BIAS venue

Official show catalogue   US$6,250                  Full page colour
                                                    advertisement

Airtime packages          US$5,000                  30 seconds of advertising
                                                    on the BIAS screen network

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CONFERENCE
     PROGRAMME
     Show-on-show BIAS seeks ways to
     continually improve and ensure visitors
     truly get the most from their visit. The
     conference programme, running across
     the show’s duration, has proven a
     real success with insight from market
     leaders regarding the latest trends
     from an ever progressing industry.
     2018 saw conferences on the future of
     airports, space exploration and women
     in aviation. This feature will return for
     the 2022 show, with more knowledge
     sharing and thought provoking
     discussion.

     The BIAS FINN Sessions
     FINN (Farnborough International News        dedicated on-floor theatre within the
     Network) has been part of the aviation      Exhibition Hall will return with a new
     industry media landscape since 2017.        programme of thought provoking
     The FINN Sessions were launched at          talks, panel discussions, seminars
     the Farnborough International Airshow       and keynote speakers providing all
     in 2018 and brought to Bahrain for          visitors to the show the opportunity to
     the 2018 show adding meaningful             challenge and interact with industry
     and engaging content for our airshow        leaders. The BIAS FINN Sessions runs
     visitors and exhibitors.                    across 3 days of the show and are free
                                                 to attend.
     The BIAS FINN Sessions provide a
     forum to share and discuss the major
     trends affecting the aerospace industry
     today and in the future. For 2022, the

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TRADE
                                  VISITORS
                                  Face-to-face networking is
                                  the best way to engage and
                                  communicate with industry
                                  peers to discover new
                                  business prospects.
                                  The Bahrain International Airshow has a
                                  diverse and extensive offering to airshow
                                  visitors with over 150 companies exhibiting,
                                  the leaders from the industry in attendance
                                  (11 of the top 15 aerospace companies
                                  attended BIAS 2018), an all-encompassing
                                  conference programme and excellent
                                  static and daily flying displays. Trade
                                  visitors registering for the show will have
                                  access to all of its different elements and
                                  can experience for themselves Bahrain’s
                                  legendary hospitality.

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Contact
Bahrain
Yousif Mohammed Mahmoud
Director of Bahrain International Airshow Group
Ministry of Transportation and
Telecommunications
P.O. Box 586, Kingdom of Bahrain
E: ymahmoud@mtt.gov.bh
T: +973 17 337897 / +973 17 337898
W: bahraininternationalairshow.com

UK
Farnborough International Ltd, ShowCentre,
ETPS Road, Farnborough, Hampshire,
GU14 6FD, UK

E: bahraininternationalairshow@farnborough.com
T: +44 (0)1252 532800

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