COMMUNICATIONS 2022 MEDIA KIT - The San Francisco Examiner
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COMMUNICATIONS2022 MEDIA KIT REVISED 12/08/2021
OUT OF HOME CUSTOM
High Impact Outdoor PUBLISHING
Advertising in Key Print & Delivery,
Locations Direct Mail Services
LUXURY
LUXURY INDEX MAGAZINE
Business and Personal
Branding Services
COMPANY
PORTFOLIO
TARGETED
EMAIL
MARKETING LOCAL
NEWSPAPER
& GUIDES
DIGITAL
JULIA MORGAN MERCHANTS
MARKETING
BALLROOM EXCHANGE SERVICES
Native Advertising,
EVENTS Custom/Sponsored Content,
Galas, Panels, Programmatic (OTT, Mobile)
Fundraisers, Experiential
REVISED 12/08/2021 Our portfolio delivers 4.21 million media impressions per month.
The San Francisco Examiner has been re-imagined —
bringing to life the community, organizations and leaders
who meet the challenges within The City head-on.
REVISED 12/08/2021
OUR
READERS GENDER BREAKDOWN AGE
SF Examiner’s
circulation provides
33.9%
female 47.5
National marketers and AVERAGE HOUSEHOLD INCOME
$559,000
local business owners
direct and unparalleled
66.1%
access to: male
• The exact Bay Area
consumers they most CULTURALLY & SOCIALLY ATTUNED
53%
want to reach have visited an art
75%
of SF Examiner readers museum or a paid
• Owners of the highest indicate interest in music event in the
valued homes in our attending SF Examiner past 12 months
events
target area
• Those with the highest have donated to cultural,
purchasing power
77%
of survey respondents
“always” or “usually” read
SF Examiner 80% social, educational or
healthcare nonprofits
in the past 12 months
TOTAL DELIVERY OF APPROXIMATE PAGE VIEWS AT UNIQUE USERS
THE SF EXAMINER PER WEEK READERSHIP PER WEEK SFEXAMINER.COM TO SFEXAMINER.COM
284,000 828,800 1,736,000 504,000
REVISED 12/08/2021
READERSHIP &
CIRCULATION
SUNDAY
155,000Circulation
105,000 70%
San Francisco
In-Home Delivery
496,000 Readership
WEDNESDAY | THURSDAY
30%
103,000Circulation
Peninsula
329,600 Readership
REVISED 12/08/2021
HIGH IMPACT OPTIONS
FRONT PAGE STICKY NOTES
Place your message on the
SPADEA front page, so that it stands
Re-brand San out from the regular paper.
Francisco Sticky Notes advertising
Examiner with your is removable and can
own graphics and be placed in convenient
special message locations by readers for
on the front page, easy reference to your ad.
back page and (Double sided option
inside spread of available)
the wrap.
FRONT STRIP
Place your message on the
front page with unparalleled
exclusive placement.
WRAPPED OUTDOOR BOXES
Give your brand the
maximum exposure that it
deserves. With 800 racks,
this prime advertising space
guarantees your brand will
be seen all over the city in
neighborhoods with the
highest walking traffic.
REVISED 12/08/2021
AD SIZES & SPECS
Spadea Cover Spadea Truck Double Truck Cover/Inside Strip Full Page
W: 5.5” W: 27” W: 21” W: 10” W: 10”
H: 17.875” H: 20.3” H: 20.3” H: 2.3917” H: 20.3”
Junior Page 1/2 Horizontal 1/4 Horizontal 1/4 Vertical 1/8 1/16 Vertical
W: 7.4583” W: 10” W: 10” W: 4.9167” W: 4.9167” W: 2.3917”
H: 15” H: 10.0666” H: 4.9497” H: 10. 0666” H: 4.9497” H: 4.9167”
CAMERA READY REQUIREMENTS ACCEPTABLE FILE FORMATS NAMING YOUR FILE
• All text should be converted to outlines • PDF (fonts embedded) Name files with your account name,
• Photos and master artwork should be at least 300 • TIFF (flattened) the issue run date of the ad and
dpi at full size • EPS (text converted to outlines) the publication(s) it will run in. For
• Black and white ads should be saved as grayscale We don't accept native file formats or fonts Example:
• Color ads should be saved as CMYK (NO RGB, from advertisers. (This includes native InDesign, YourAccountName_1-6-22_SFE.pdf
Index, or PMS colors) Photoshop or Illustrator documents) Native files
• No text smaller than 6pt and client fonts can cause problems with our PDF SENDING YOUR FILE
• No 72 dpi web graphics or photos workflow. Any files not meeting these guidelines 5MB or less: Email your Account
• No rich black, use process black (100%K) may print incorrectly. The San Francisco Examiner Representative
• Maximum ink density = 240% Media Company is not responsible for printing Larger than 5MB: Send via Dropbox,
• Line screen = 85 lpi problems due to improperly prepared files. Google Drive or similar service
REVISED 12/08/2021
GUIDES & EDITORIAL CALENDAR
EDITORIAL HIGHLIGHTS SPECIAL SECTIONS EVENTS
Future of San Francisco
January Travel Guide to Philanthropy
(Tourism, Business Outlook)
February The A-List Health & Wellness A-Lister Event
March Women in Power Continuing Education Programs Real Estate Roundtable
April Most Eligibles Real Estate (Neighborhood Guides) SF Eligible Singles
Future of San Francisco
May Art Travel
(Recruitment / Employer Branding)
Future of San Francisco
June Tech Issue Health & Wellness
(Mental Health in Workplace)
July Best of Nob Hill Gazette Best of Nob Hill Gazette Wine Tasting / Eat Drink
August Wellness Health and Wellness / Senior Living
Real Estate Roundtable &
Best of Nob Hill Gazette
September Fall Fashion Guide to Private Schools Private School Panel
October The Design Issue
The Home Owners
Handbook (Design)
Home Design Awards
November The Giving Guide California Travel Women & Wealth
December Holiday Entertaining Gift Guide / Travel Series Philanthropy
REVISED 12/08/2021
Editorial calendar subject to change.
CLINT REILLY PUBLICATIONS
Clint Reilly Communications
boasts decades of
unparalleled coverage of
the political, social, cultural,
philanthropic and civic life of
the San Francisco Bay Area.
465 CALIFORNIA ST, SUITE 1600, SAN FRANCISCO, CALIFORNIA 94104
415-357-7555 | SFEXAMINER.COM | NOBHILLGAZETTE.COM
REVISED 12/08/2021
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