CLEAR MARKET VISION HPAC 20/20 - NO SMOKE | NO MIRRORS - HPAC Magazine
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NO SMOKE | NO MIRRORS
CLEAR MARKET VISION
HPAC 20/20
PRINT | DIGITAL | ENGLISH | FRENCH
p ro f e s si o n a l c o n te nt for mechanical professionals
YOUR AD SPEND IS IMPORTANT
Consider publications that invest in YOUR investment.
Total First Year Request Average 2019 Page Bulk Drops (no names) 111 Gordon Baker Rd.,
Publication Contractors (reader loyalty) Count (Jan-Aug) Copies % Toronto, ON
HPAC 15,212 92 85.6 0 0% Phone: (416) 442-5600
Fax: (416) 442-2230
Competitor 1 16,267 90.1 98 0 0% www.hpacmag.com
Competitor 2 12,841 81.3 60.8 5030 20.1%
Doug Picklyk
Readership statistics based on June 2019 AAM statements Editor
416-510-5218
dpicklyk@hpacmag.com
PRINT READERS ACROSS THE COUNTRY Peter Leonard
Publisher
416-510-6847
PLeonard@hpacmag.com
ONLINE REVIEWS ARE THE
HOW TO SELECT
TOP 10 TIPS PIÈGES À ÉVITER AVEC LES RÉTROSPECTIVE DU SALON CONDENSEUR PROPRE =
CONDENSERS AND INTERCEPTEURS DE GRAISSE MCEE 2019 COMPRESSEUR EFFICACE
NEW WORD OF MOUTH TO GETTING PAID
EVAPORATORS
AUGUST 2019
David Skene
FROM HEATING TO Associate Publisher – Sales
LEAK DETECTION:
For better or worse, internet is entrenched in the HVAC industry Démarrage des systèmes 416-510-6884
de refroidissement HYDRONIQUE
HPAC Readers L’importance des techniques
et des outils
MODERNE
2019
ÉLÉMENTS À CONSIDÉ
PCC Readers DSkene@hpacmag.com
21,348 8,000
BEST PRACTICES FOR LORS DE LA CONCEPT RER
ION
MAINTAINING WATER MOVEMENT DES SYSTÈMES
IN PLUMBING SYSTEMS
DEALING WITH THE PRODUCTS
OF COMBUSTION Rapport annuel
Des tuyaux propres
à l’intérieur font
différence majeure
sur le rendement
une
Des composants
Vince Naccarato
sur les véhicules de service
Account Manager
synergiques améliorent
HOW TO AVOID l’efficacité de toute
la boucle
WATER DAMAGE CLAIMS
L’aspect écoénergétique incite au changement
MODERN
416-510-5118
HYDRONICS 2019 FALL
(National Audience) (French Speaking Audience)
DEALING WITH THE
PRODUCTS OF COMBUSTION
FORWARD THINKING PROS
USE CEILING RADIANT
CHOOSE WISELY: FACTORS TO
BE CONSIDERED WHEN
SPECIFYING BOILERS
THINK AHEAD…
vnaccarato@hpacmag.com
ALSO
What will systems look like in the future?
ALSO IN THIS ISSUE:
IOT PERMEATES HYDRONIC TIPS FOR BOILER HYDRONIC
THE MARKET MARKET NICHE RETROFITS PRODUCT
INSIDE
POISED FOR SHOWCASE
GROWTH
Follow Us On
Follow Us On @hpacmag
JUIN 2019 - Consultez ce numéro et les archives de PCC au pccmag.ca - PP 40065710
a publication of
@hpacmag
Kim Rossiter
HPAC DIGITAL Account Coordinator
416-510-6794
KRossiter@hpacmag.com
HPAC Website Urszula Grzyb
www.hpacmag.com Circulation Manager
• 18,800 average visits
• 12,000 uniques TECH PULSE (416) 442-5600, ext. 3537
ugrzyb@annexbizmedia.com
The best of web, e-news and social media Annex Business Media
HPAC e-blasts
combined! Includes website, e-newsletter, COO
• 15,000 recipients Scott Jamieson
Facebook and Twitter posts.
• Open Rate of 33%
• Regional selects available Vice President:
Tim Dimopoulos
E-newsletters
• 15,000 recipients
• Open Rate of 36%
R S E S
CANADA
Quarterly digital sales
lead generators
• 15,000 national recipients
• Open rate of 34%
IN FRENCH TOO!
You can’t truly market nationally without
including Canada’s second largest
population base.
PCC readership is a subscription request DIGITAL MARKETING? We do that too!
readership so no blanketing the market and Our full-suite of products are ready to work
hoping it will be read – OUR READERS ASK for you: monthly e-newsletters, customized
FOR IT! See our readership breakdown below. e-blasts, lead generators and our website
pccmag.ca
Contractors 5195
PCC website • 885 average visits
Wholesale/Distribution 908 • 781 unique visits
Engineers/Specifiers 660 PCC E-newsletters • 3500 recipients
ICI Facility Mechanical Maintenance 1215 • Open Rate of 55%
TOTAL Circulation 7978 PCC e-blasts • 3500 recipients
• Open Rate of 53%
WHAT TOPICS ARE WE COVERING IN 2020?
FEBRUARY The Troubles We’ve Seen! The “HOW NOT TO” Issue
HPAC contributors show us some problematic installations they’ve encountered and how they were fixed
SPACE CLOSE: Jan 24 MATERIAL CLOSE: Jan 28
APRIL Cooling Report Heat Emitters Drain Cleaning Cooling Motors
SPACE CLOSE: Mar 3 MATERIAL CLOSE: Mar 7
JUNE Modern Hydronics Truck Report Backflow Prevention Ventilation Compressors
SPACE CLOSE: May 15 MATERIAL CLOSE: May 19
SEPTEMBER Heating Report Boilers Drains District Heating Chillers
SPACE CLOSE: Aug 7 MATERIAL CLOSE: Aug 11
NOVEMBER Wholesaler Guide Piping Kitchen Showcase Acoustics and Supermarket Design
Vibration
SPACE CLOSE: Oct 9 MATERIAL CLOSE: Oct 13
BONUS SPACE – SHOW & TELL
ENGLISH AND FRENCH
Once a year we provide our clients with the opportunity to
“tell their story” and “double their ad space” with HPAC’s
long-standing Show & Tell feature. YOU WRITE IT, WE
PRINT IT! In 2020 Show & Tell will be included in HPAC’s
March CMPX trade show issue.
Plus, add your Show & Tell feature to PCC’s April issue and reach an extra 8,000
mechanical professionals.
And the news gets even better; we will provide industry-specific translation and ad
resetting service for PCC at no additional cost! More space, more eyeballs, more value!
Navien’s Award Winning NCB
Navien NCB-E Combi-boiler
NEO VALVES
Lead free press valves from Jomar Combi-boiler Evolves for 2016
Jomar lead free, press connection ball valves Navien’s NCB series is unique in that, as one unit, it is
are the latest compliment to Jomar’s wide capable of providing a whole house heating system while
range of valves for plumbing, heating and also providing the domestic hot water output of a stand-
industrial applications. The Jopress series alone tankless water heater. Proving that Navien engineers
is manufactured in Italy from heat treated, never rest on their laurels, the new NCB-E (E for evolves)
dezincification resistant brass. It’s designed will be a rolling replacement, now with a Grundfos pump, an
to meet all CSA lead free requirements and
PRESENTED BY
integral air vent, a PRV top connection, a quieter fan and a
provide a high level of durability and corrosion
new front cover bevel design.
resistance. Jomar uses a patented triple stem
seal that allows for a lifetime warranty against
Following the 2014 Canadian Institute of Plumbing &
leakage through the stem. Premium materials
Heating Innovation Award at the MEET trade show of
like hostaflon seats and geomet handles are
used to make this long lasting valve. The Jopress series is available from ½" – 4" XLC and is 100% Mechanical, Electrical, Electronic Technologies in Moncton,
factory tested. Jomar products are distributed in Canada by NEO Valves. NB, Canada, Navien’s NCB Combi-boiler Series was voted
For more info please contact info@neovalves.com or 1-888-515-8885. #1 in the 2014 Comfortech Product Showcase Awards
contest, in the category of Plumbing.
This follows Navien’s motto of “Making the world more
comfortable every day” said Eric Ashley, Marketing Product
Supervisor for Navien.
Heating 120k BTU/H DHW 199k BTU/H
www.neovalves.com Innovation: Dual inputs of 120k BTU/h of heating, 199k BTU/h of DHW capacity and the ability to link
NAVIEN
with NPE series tankless water heaters for expanded DHW delivery, featuring many firsts in the industry.
Value: The NCB-E series is priced competitively compared to other combination boilers but unlike Whole house heating and DHW for larger
Lead Free Press End Ball Valves
HPAC_Show_Tell_Half_Mar17_EJS.indd 1 2017-03-06 2:50 PM
others, the NCB-E series can deliver an impressive volume of domestic hot water to satisfy the
demands of a large home. With an AFUE of 95%, the NCB carries the coveted Energy Star Most homes all in one compact combination boiler
PRESENTED BY
Efficient Rating.
Available 1/2” - 2” and both XLC and XL available 2.5” - 4” Market Impact: The NCB-E is capable of providing up to 120k BTU/h heating capacity, and an Navien NCB-E is
impressive 199k BTU/h of DHW capacity. The contractor can now offer a complete package for whole 2016 the high efficiency
home heating as well as endless hot water to satisfy the lifestyle of consumers today. tankless condensing
combination boiler
HTG &DHW
120k BTU/h 199k BTU/h with the capacity to
• NSF 372 Certified Lead Free Training on all Navien products is available throughout Canada. To this end, Navien has recently
supply both heat
hired Leo Vaillancourt, a 44 year veteran in the plumbing and heating industry, as Trainer for Western
•
•
100% Made in Italy
100% Tested
Canada. Leo’s knowledge and experience will help empower our customers to grow their businesses, 95.0% and DHW for larger
homes — enough
says Mark Williamson, Navien’s Canadian General Manager.” hydronic heat for the whole house, plus hot water to run two
• Triple Stem Seal Lifetime Warranty showers and a dishwasher at the same time.
• Heat Treated Dezincification For more information on the new NCB-E series, visit www.WholeHouseCombi.com.
Save installation time and reduce call backs, as your
Resistant Brass
• Premium Hostaflon® Seats & Packing NG LP FIELDCONVERTIBLEGAS
OR customers save energy and enjoy all the hot water they need,
whenever they want it. Now available in four sizes —
• Corrosion Resistant Geomet Handles NCB-150E, NCB-180E, NCB-210E and NCB-240E.
DUAL STAINLESS
STEEL
HEAT EXCHANGERS
To learn more visit WholeHouseCombi.com or Navien.com.
www.jomarvalve.com Distributed in Canada by NEO Valves T H E L E A D E R I N C O N D E N S I N G T E C H N O L O G Y
HPACMAG.COM MARCH 2017 | HPAC 33
www.Navien.com
HPAC_NeoValve_March.indd 1 2017-02-17 10:06 AM
HPAC_March_Navien.indd 1 2016-02-22 3:06 PM
HPAC_Mar17_EJS.indd 33 2017-03-15 8:56 AM
Navien_full_pg.indd 1 2016-02-24 9:41 AM
DES MOTS À VOTRE IMAGE
Robinets à sertir sans plomb de Jomar La chaudière combinée primée NCB
Les robinets à bille sans plomb à sertir migre vers le modèle NCB-E
Jomar sont les derniers venus de la grande
La série NCB de Navien est unique du fait qu’une
famille des robinets et vannes Jomar
même unité est en mesure de fournir le chauffage des
pour les applications de plomberie, de locaux d’une maison en entier, en même temps que
chauffage et industrielles. La série Jopress
NEO VALVES
son approvisionnement en eau chaude, en tant que
est fabriquée en Italie à partir de laiton chauffe-eau instantané autonome. Mais comme les
résistant à la dézincification et traité ingénieurs de Navien ne se reposent jamais sur leurs
thermiquement. Ces produits sont conçus
NAVIEN
lauriers, la nouvelle NCB-E (E pour évoluée) vient
pour répondre à toutes les exigences du prendre le relais : équipée d’une pompe Grundfos, d’un
sans plomb de la CSA, et pour procurer un évent intégré, d’un robinet réducteur de pression
niveau élevé de durabilité et de résistance (PRV) sur le dessus, d’un ventilateur plus silencieux et
à la corrosion. Jomar utilise un joint de tige d’une nouvelle conception biseautée à l’avant.
triple breveté qui permet d’offrir une garantie à vie contre les fuites à travers la tige. Des
matériaux de première qualité, comme des sièges Hostaflon et une poignée symétrique, Dans le cadre des prix Innovation remis par l’Institut
sont utilisés pour fabriquer ce robinet de grande longévité. La série Jopress est offerte canadien de plomberie et de chauffage (ICPC) au Salon
Présenté
par
dans les dimensions 1/2“ à 4“ XLC, et est 100 % testée en usine. Les produits Jomar sont MEET 2014, qui s’est tenu à Moncton au Nouveau-
distribués au Canada par NEO Valves. Pour plus d’informations, veuillez communiquer au Brunswick, la série de chaudières combinées NCB
info@neovalves.com ou 1 888 515-8885. de Navien a remporté le premier prix des produits
Comfortech, dans la catégorie Plomberie.
Cette reconnaissance vient confirmer la devise de
Navien de « Rendre le monde plus confortable chaque Options novatrices pour une expérience
jour », a fait valoir Eric Ashley, superviseur Marketing
www.neovalves.com des produits chez Navien. de confort ultime chez soi
Innovation : deux entrées de 120k Btu/h pour le chauffage des locaux, 199k Btu/h pour le
chauffage de l’eau domestique, et capacité de se relier aux chauffe-eau sans réservoir de
Présenté par
la série de NPE pour un approvisionnement accru en eau chaude. Réalise de nombreuses
Robinets à bille à sertir sans plomb
percées dans l’industrie.
Valeur : La série NCB-E est offerte à un prix concurrentiel comparativement aux autres NHB NCB-E
Chaudières Combinées
Chaudières à condensation
Également modèles XLC et XL : 2,5" à 4"
chaudières combinées, à la différence que la série NCB-E peut fournir un volume
impressionnant d’eau chaude domestique pour répondre aux demandes d’une grande
DES MOTS À VOTRE IMAGE
maison. Avec un rendement énergétique annuel AFUE de 95 %, la NCB porte fièrement la HTG
1120k
&DHW
20k BTU/h 199k BTU/h
très convoitée meilleure cote de rendement Energy Star.
Incidence sur le marché : La NCB-E est capable de fournir jusqu’à 120k Btu/h pour le
Certifié sans plomb NSF 372 chauffage des locaux et 199k Btu/h pour le chauffage de l’eau domestique. L’entrepreneur
peut donc maintenant proposer un ensemble complet de chauffage domestique ÉVENT ÉVENT
100 % fabriqué en Italie et d’approvisionnement continu en eau chaude pour satisfaire le mode de vie des LONGUES DISTANCES LONGUES DISTANCES
100 % testé consommateurs d’aujourd’hui.
Les Plus Efficace Les Plus Efficace
Joint de tige triple garanti à vie De la formation sur tous les produits Navien est offerte partout au Canada. 2017 2017
Laiton résistant à la dézincification
Pour de plus amples renseignements sur la nouvelle série NCB-E, rendez-vous au
traité thermiquement www.WholeHouseCombi.com.
Sièges et garnitures en Hostaflon®
de première qualité Représenté au Québec par
Pour plus d’information visitez:
Poignées symétriques résistantes à ca.navien.com
boilersmadesmart.com ou
la corrosion wholehousecombi.com
En option, le nouveau système de contrôle à distance
Le chef de file des technologies à condensation Wi-Fi disponible pour les chaudières combinées
NCB-E et les chaudières à condensation NHB
www.navien.com
LE CHEF DE FILE DES TECHNOLOGIES À CONDENSATION
www.jomarvalve.com Distribués au Canada par NEO Valves
18 PCC | AVRIL 2017
AVRIL 2017 | PCC 29
HPAC_NeoValve_March.indd 1 2017-02-17 10:06 AM
2020 Bonus: TWO SHOWS – ONE PRICE! Bonus Distribution at CMPX and MEET!
Call your rep for details on this and other CMPX and MEET show opportunities!
* Previous Show & Tell ads
Show & Tell bonus space available for all ad sizes.
2020 EDITORIAL CALENDAR
SPECIAL
FEATURES HYDRONICS PLUMBING HVAC REFRIGERATION
FEBRUARY MODERN HYDRONICS Drain Cleaning Geothermal Motors
EDITION I Commercial Hybrid systems
Washrooms
Bonus Distribution: Modern Hydronics
SPACE CLOSE: Jan 17 MATERIAL CLOSE: Jan 20
MARCH CMPX Showguide Boilers Backflow Prevention Ventilation Compressors
with SHOW & TELL System Design Toilets & Urinals Control Strategies
MEET PRESHOW
COVERAGE
Bonus Distribution: CMPX, MEET Show – PLUS Show & Tell
SPACE CLOSE: Feb 21 MATERIAL CLOSE: Feb 24
MAY COOLING REPORT Combi Systems Kitchen Showcase Chilled Water Chillers
& ANNUAL SERVICE Piping Drains Systems
VEHICLE REPORT Heat Pumps
SPACE CLOSE: April 17 MATERIAL CLOSE: April 20
JUNE NATIONAL BUYER’S GUIDE & WHOLESALE DIRECTORY
SPACE CLOSE: May 22 MATERIAL CLOSE: May 26
AUGUST MODERN HYDRONICS Pressure Issues Venting ECMs
EDITION II Faucets & Fixtures Acoustics &
Vibration
Bonus Distribution: Modern Hydronics
SPACE CLOSE: July 24 MATERIAL CLOSE: July 27
OCTOBER HEATING STARTUP Radiant Options Proactive Plumbing Heating Product Supermarket Design
Buffer Tanks (Inspection, Showcase
Rehabilitation) Testing & Balancing
Hydrants
Bonus Distribution: Construct Canada, CIPHEX West
SPACE CLOSE: Sept 11 MATERIAL CLOSE: Sept 14
DECEMBER The Troubles We’ve Seen! The “HOW NOT TO” Issue
HPAC contributors show us some problematic installations they’ve encountered and how they were fixed
SPACE CLOSE: Nov 13 MATERIAL CLOSE: Nov 16
2020 PRINT ADVERTISING RATES
Rate Card #157 | Effective December 16, 2019
Double Page Spread (16.25” X 10.75”) - Call for pricing Net dollar advertising rates
SPECS 4 COLOUR RATES
AD SIZE
width x depth 1X 3X 6X GOLD STAR (7X)
Full Page Live 7"x 10"
Trim 8" x 10.875" $5,439 $5,269 $5,184 $4,504
Bleed 8.25" x 11.125"
1/2 Page Island 4.625" x 7.5" $4,378 $4,296 $4,208 $3,868
Horizontal 7" x 5"
$4,038 $3,953 $3,868 $3,423
Vertical 3.375" x 10"
1/3 Page Horizontal 7" x 3.25"
Vertical 2.125"x 10” $3,314 $3,144 $3,059 $2,634
Square 4.625" x 5"
1/4 Page Square 3.375"x 5" $2,634 $2,549 $2,464 $2,209
DIGITAL ADVERTISING RATES This Rate Card is a summary only.
Website e-newsletter e-blast
12,040 unique monthly visitors 14,500 national
13,500 recipients 4 times per year
10,425 monthly pageviews recipients
Leaderboard $900/month Leaderboard $750/edition • $3,750 • $600 non-print advertiser
Big Box $800/month Big Box $700/edition • Regional Selects • $450 print advertiser
available $300
NEW Tech Pulse $900/month Sponsor Spotlight $750/edition cpm
Banner $1,600/12 months
French, Translation Included
Website CyberBulletin e-newsletter e-blast
Leaderboard $450/month Leaderboard $450/month • 4,000 recipients • $300 non-print advertiser
Big Box $400/month Big Box $400/month • $1,500 • $200 print advertiser
PRINT AD SUBMISSION
FTP site uploading information for HPAC Trina Dillon Electronic Production Specialist or embedded in the PDF file and meet print
Magazine: specifications (CMYK, 300 dpi). All colours
The preferred file submission is print
used must be CMYK or Grayscale.
Follow prompts to upload your files. optimized PDF but we will accept the following
file formats: PDF/X; QuarkXpress (Mac/PC); A proof of your ad must accompany your
Please make sure that YOUR company
Adobe Illustrator, Photoshop or Indesign CS4 artwork (low res PDF is fine), sent to:
name is on your file.
(Mac/PC) Requirements for artwork. Kim Rossiter Account Coordinator
Sending Files Electronically Annex Business
All fonts must be supplied or embedded in 416-510-6794
Media Loading Dock:
the PDF file. All images must be supplied krossiter@hpacmag.com
http://annexnorth.loadingdock.ca
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