Chatsworth International Horse Trials 2015
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Chatsworth International
Horse Trials 2015
SPONSORSHIP OPPORTUNITIES
15 –17 May 2015
“Chatsworth is one of the
most prestigious one-day
events in the calendar; it’s
such a beautiful place with a
lovely course and definitely
one we all want to win”.
PIPPA FUNNELL
© Libby Law
The Duchess of Devonshire DL, President The Chatsworth International Horse Trials first started in 1956 and in 2015 our event promises to be as exciting as ever. We expect to welcome over 500 horses including our usual strong entry of leading international riders with their top horses and their Olympic horses of the future. The event is growing in popularity year on year with thousands of visitors coming to enjoy world class equestrian sport, a top quality shopping village and a wide variety of entertainment. Our event organisers work hard throughout the year to deliver a top class event and the feedback we receive from visitors and competitors alike has been universally positive. We are enormously grateful for the support of our loyal sponsors without which we would not be able to put on such a wonderful event. The Chatsworth International Horse Trials is run as part of the Chatsworth House Trust – a registered charity dedicated to the long-term protection, enhancement and sharing of Chatsworth house, its collections and landscape, with and for visitors. Our Development Team would be delighted to talk to you further about the opportunities set out in this brochure and I hope to welcome you in the months ahead. The Duchess of Devonshire
Why Sponsor Eventing?
The Chatsworth International Horse Trials appeal of the sport over and above the • Eventing has the highest AB audience of
attracts the very best of Eventing talent from competition itself. The sport offers both any sport
around the world and continues to grow corporate and media opportunities plus a • Over 20,000 spectators came to the horse
from strength to strength, built on a strong great family day out. trials in 2014
and loyal following. • Over 500 horses compete each year
The UK is the envy of the world with its
Hospitality opportunities, children’s impressive eventing calendar. Eventing • 73,000 people visited the Chatsworth
International Horse Trials website
entertainment, and a wide variety of offers association with strong brand values
• 2.4 million people ride regularly and
tradestands selling a huge range of including precision, elegance, excitement,
35% of the UK’s adult population has
goods, equestrian and non-equestrian, flair, courage and success. an equestrian interest
offer increased interest and broaden the
© Paul Xia
Supporting the Chatsworth International Horse Trials offers:
• Access to a large, affluent audience •A
targeted PR and advertising campaign Supporting this event gives you an excellent
• Strong brand association through our for the Horse Trials in key regional, opportunity to tell a broader audience
marketing campaign; Horse Trials leaflet national and equestrian publications about your business and to showcase your
(50,000) Chatsworth tourism leaflet • E xclusive hospitality and networking products and services.
(500,000), social media channels, website opportunities Our sponsorship packages are set out
and events page •N
ew for 2015 will be the opportunity for opposite. We are always happy to tailor a
• Prominent on site branding opportunities sponsors to advertise on the big screen sponsorship package to suit your individual
including fence naming rights, advertising and monitors across the site requirements.
boards, product displays and trade stands
Associate Sponsor
© Fiona Scott-Maxwell
Marketing and branding On site branding Hospitality
• S ponsorship naming rights on one feature • Sponsored cross country fence – • 10 complimentary admission tickets for
cross-country fence Four advertising boards measuring up to each day with forward car parking
•C
ompany logo on Chatsworth 6m x 1m • Invitations for 6 guests to a drinks
International Horse Trials leaflet (print run • Devonshire Arena – Two branding sites reception held in Chatsworth House,
50,000) for display boards measuring 6m x 1m hosted by the Duke and Duchess of
•C
ompany logo on the front page of the • Chatsworth Arena – Two branding sites Devonshire
official programme for display boards measuring 6m x 1m • Hospitality is available, at an extra charge,
•O
ne-page full-colour advertisement in the • Event Entrance 1 – One branding site for on Saturday and Sunday in the Event
official programme display of a board measuring 6m x 1m Hospitality Marquee. Morning coffee,
3 course lunch and afternoon tea,
• P resence on the Horse Trials sponsors • Event Entrance 2 - One branding site for
house wine
page on the Chatsworth website display of a board measuring 6m x 1m
• Immediately prior to lunch, International
• E-shot promoting the Horse Trials mailed • Acknowledgement on the Public Address
Course Designer, Ian Stark OBE, together
to a database of over 50,000 in March System throughout the event
with a leading rider, will give a short
and April, with a click through to the
Tradestand insight into the riding and design of the
Chatsworth International Horse Trials
2015 cross-country track
web page Open space trade stand 6m x 9m site will
•O
pportunity to take part in competitions be provided
run via the event’s social media campaign
in the months prior to the event
© Fiona Scott-Maxwell
© Fiona Scott-Maxwell
Supporting Sponsor
Marketing and branding • Chatsworth Arena – Two branding sites for display boards
• Sponsorship naming rights on one feature cross country fence measuring 6m x 1m
• Company name and logo in the official programme •A
cknowledgement on the Public Address System throughout the event
• One-page full-colour advertisement in the official programme Hospitality
• Presence on the Horse Trials sponsors page on the • 5 complimentary admission tickets for each day with forward
Chatsworth website car parking
• E-shot promoting the Horse Trials mailed to a database of over • Invitations for 4 guests to a drinks reception held in Chatsworth
50,000 in March and April, with a click through to the Chatsworth House, hosted by the Duke and Duchess of Devonshire
International Horse Trials web page • Hospitality is available, at an extra charge, on Saturday and Sunday
On site branding in the Event Hospitality Marquee. Morning coffee, 3 course lunch
and afternoon tea, house wine
• Sponsored cross country fence – four advertising boards
measuring up to 6m x 1m • Immediately prior to lunch, International Course Designer, Ian Stark
OBE, together with a leading rider, will give a short insight into the
• Devonshire Arena – Two branding sites within the main arena for
riding and design of the 2015 cross-country track
display of boards measuring 6m x 1m
© Scott-Maxwell
Fence Sponsor
Marketing and branding Hospitality
• Sponsorship naming rights on one feature • 2 complimentary admission tickets for
cross-country fence each day with forward car parking
• Company name and logo in the official • Invitations for 2 guests to a drinks
programme reception held in Chatsworth House,
• One-page full-colour advertisement in the hosted by the Duke and Duchess of
official programme Devonshire
• Presence on the Horse Trials sponsors • Hospitality is available, at an extra charge,
page on the Chatsworth website on Saturday and Sunday in the Event
Hospitality Marquee. Morning coffee, 3
• Opportunity to brand sponsored cross-
course lunch and afternoon tea, house
country fence with two advertising boards
wine
measuring up to 6m x 1m. Sponsor to
provide advertising boards. • Immediately prior to lunch, International
Course Designer, Ian Stark OBE, together
• Acknowledgement on the Public Address
with a leading rider, will give a short
System throughout the event
insight into the riding and design of the
2015 cross-country track
© Libby Law
© Fiona Scott-Maxwell © Fiona Scott-Maxwell
For more information please contact Sally Eustace on sally.eustace@chatsworth.org or on 01246 565300
Tel: 01246 565300
Email: visit@chatsworth.org
Follow us on:
Web: www.chatsworth.org
Chatsworth, Bakewell,
Derbyshire, DE45 1PP
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