"CARRY FOR GOOD" PLEDGE - LEVERAGE YOUR CARRIED INTEREST FOR SOCIAL IMPACT
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„CARRY FOR GOOD“ PLEDGE LEVERAGE YOUR CARRIED INTEREST FOR SOCIAL IMPACT
CARRIED INTEREST FOR GOOD
A HIGH LEVERAGE WIN-WIN
With Ashoka’s “Carry for Good” Pledge, you commit to
donating a self-chosen % of your personal carried interest
at the time of your exit to high impact social innovation for
the common good.
1. If you win, we win 2. It’s in your hands 3. It’s high leverage
While you can of course always Since you commit a % of your Thanks to Ashoka’s incredibly
choose to give right away, you personal proceeds, the Carry for generous network of pro-bono
only make a commitment to Good Pledge isn’t tied to partners, coaches, lawyers and
donate a % of your future company equity and doesn’t consultants we can proudly
personal carried interest when it require approvals from boards claim that each 1€ investment in
gets realized. or investors. our Fellowship program
leverages an additional 2.6€ in
additional non-financial
support.
In short: You give 1€ - we more
than double it! Oh, and it’s of
course tax deductible!
1
CARRY FOR GOOD
DETAILS & NEXT STEPS
To join the pledge you’ll sign a MOU with Ashoka. Once you
realize your carried interest and give your share to Ashoka we will
put your donation to work by selecting, supporting and scaling the
impact of the world’s leading social entrepreneurs.
1. Pledge 2. Give 3. Impact
To review and sign our MOU Anytime you earn a carried As much as you commit to
please reach out to Matthias interest you can choose to give leveraging your financial
Scheffelmeier , Partner at to Ashoka via a simple – tax contribution we commit to
Ashoka Germany via deductible – unrestricted creating the highest impact
mscheffelmeier@ashoka.org. donation. possible. Via your support we
The process is very personal carefully select, support, scale
and confidential, unless you and connect the world’s leading
wish otherwise. social entrepreneurs, which all
create tangible systemic change.
2
(OPTIONAL) ASHOKA SUPPORT NETWORK
IN CASE YOU‘RE EAGER TO GET INTO ACTION RIGHT AWAY
Ashoka invites Carry for Good Pledgers to join the Ashoka
Support Network (ASN), a global community of 400+ successful,
innovative leaders from a variety of fields, who connect with our
network of leading social entrepreneurs to accelerate positive
social change.
1. Give 2. Get
Member of the ASN ASN Members have
usually give a minimum access to a network of
of €10,000/annum to very high profile peers
Ashoka for a period of at and leading social
least three years. In entrepreneurs globally.
addition, they provide They join our events,
their expertise and build new connections,
selected contacts from partnerships and their
their networks to very individual journey
leverage the impact of towards social impact.
social entrepreneurs in
their countries and
across the world.
3
APPENDIX
ASHOKA – A GLOBAL HOME FOR SOCIAL ENTREPRENEURSHIP
“Ashoka seeks to catalyze the
citizen sector by adapting the
venture capitalist approach.
The idea is to search for
budding innovators, to supply
them with seed money and to
connect them in a global
Fellowship.”
ABOUT ASHOKA
THE WORLD‘S LARGEST NETWORK OF SOCIAL ENTREPRENEURS
Ashoka, founded in 1980, is the world’s leading network of social
entrepreneurs. Our founder Bill Drayton coined the term “social
entrepreneurship”. According to NGO Advisor, Ashoka is the 5th
most influential NGO in the world.
Every year, we spot around 150 leading entrepreneurs
worldwide with the best system- changing ideas to address
social problems and change society for the better. We elect them
as new “Ashoka Fellows” into our global network that now
supports 3,500 social entrepreneurs in 85 countries.
In order to help the entrepreneurs scale, Ashoka partners with
top-notch investors and entrepreneurs, who aim to create long-
lasting social impact and have the experience, skills and
networks to accelerate this mission.
5
HOW WE SELECT ASHOKA FELLOWS
THE MOST RIGOROUS DUE DILIGENCE IN THE WORLD OF SOCIAL IMPACT
Ashoka has one of the most rigorous selection processes in the
NGO world. Over the past two years we received over 5000
nominations in Europe to elect only over 70 Fellows.
Ashoka is looking for social entrepreneurs who not only deliver
direct services and provide immediate alleviation of needs.
Ashoka Fellows also work to change mindsets and systems in
order to address root causes of a problem with a long-term
perspective. To do this, they create social businesses, charities,
social movements, open platforms or political campaigns -
whatever brings about the impact they seek.
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HOW WE SUPPORT ASHOKA FELLOWS
A NETWORK FOR A LIFE TIME
Once a social entrepreneur is elected in the Ashoka Fellowship,
Ashoka provides:
ü lifetime professional support with a large range of business
leaders and pro-bono partners, strategy consulting to finance,
from legal support to mentoring and coaching;
ü lifetime access to a global network of peers, experts and
decision- makers from all sectors who support growth into
new regions and accelerate the Fellows’ impact on society;
ü and financial support for the entrepreneur through a 3-year
stipend.
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ASHOKA | TESTIMONIALS
GREAT PEOPLE THAT ALREADY BELIEVE IN US
Testimonials about Ashoka
“We believe one measurement of an effective community is exhibiting durable com- “I have been greatly impressed by the pioneering work of Ashoka in promoting so-
munication channels, networks, and collaborative alliances. Ashoka provides us with cial entrepreneurship for many years as a pathway to talented individuals. They have
a great model for best practices – The engaged global community of social entrepre- done much to spread good practice and role models in many countries. “
neurs that Ashoka has fostered helps each one of them to have more impact than
would have been possible individually. “ Charles, His Royal Highness, the Prince of Wales
Pierre Omidyar, Chair of the Omidyar Foundation and Founder and
Chairman of E-bay “Ashoka is well placed to create a partnership of the future between business and
society. It’s a good idea for all of us to support Ashoka.”
“Our collaboration with Ashoka: Innovators for the Public in Latin America has Nr Narayana Murthy, Founder of Infosys
convinced us of the unparalleled power of the Ashoka Idea. Ashoka and the social
entrepreneurs it supports have caused social change in the developing world, help-
ing millions to lead better lives. “ “Ashoka has quietly given Philanthropy a new dimension: it has shown how to invest
successfully in pattern-breaking, powerful ideas and the people behind them and
Stephan Schmidheiny, President of Avina Foundation and Founder of Gruponueva how to do so early when a little makes an enormous difference – when hope can
overcome cynicism, when tenacity can prevail over inertia. It has given us all lessons
in how to harness the most powerful energy in the world - human talent - to the task
“Ashoka is a world-class organization, internationally renowned for its pioneering of adapting to the demands of the 21st century. “
work in the field of social entrepreneurship.”
Peter Goldmark, Former CEO of the International Herald Tribune and Former Presi-
Jeff Skoll, Founder of the Skoll Foundation and First President of E-bay dent of the Rockefeller Foundation
“Ashoka is a great global organization, built on a brilliant idea. It picks up social inno- “Ashoka is excellent at plugging social entrepreneurs into a network and getting
vators when they themselves don’t know what great changes they can bring. That’s their ideas to cross borders. They do it better than we can.”
the stage when budding innovators need the support most. Ashoka helps pool local
innovations into glob al solutions. “ Bradford Smith, Vice-President of the Ford Foundation
Muhammad Yunus, Founder and CEO of the Grameen Bank, Nobel Piece Prize winner
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APPENDIX
EXAMPLES OF ASHOKA FELLOWS
Jimmy Wales
Founder of Wikipedia
Ashoka Fellow
„Ashoka is a living
encyclopedia of social
innovation in every field
around the world“
*
* # of Ashoka Fellows at the end of 2017 9Apopo (Hero Rats)
Fellow: Bart Weetjens
trains African rats to save lives
by finding landmines or
detecting Tuberculosis in blood
samples.
>> apopo.org
10Colalife.org
Fellow: Simon Berry
Transports life-saving medicines
to rural areas via existing
infrastructure (e.g. Coca Cola
distribution), because ... „Coca-
Cola seems to get everywhere in
developing countries, yet life-
saving medicines don’t. Why?"
>> colalife.org
11Canopy Planat
Fellow: Nicole Rycroft
Nicole Rycroft is safeguarding the
biodiversity and the long-term survival
of ancient forests by shifting heavy paper
consuming sectors away from products
that originate in endangered forests
globally.
>> canopyplanet.org
12Discovering Hands
Fellow: Frank Hoffmann
trains blind women to
become certified breast
cancer diagnosticians
>> discovering-hands.de
13Specialisterne
Fellow: Thorkill Sonne
harnesses the special characteristics and
talents of people with autism and use
them as a competitive advantage in
software testing, programming and data
entry for the public and private sector.
>> specialisterne.com
14Your Contact Matthias Scheffelmeier Partner, Ashoka Germany and Lead of Carry for Good Pledge Fon: +49 1743786209 E-Mail: mscheffelmeier@ashoka.org Web: www.ashoka.org
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