BACHELOR OF MEDIA COMMUNICATION 2020 - Monash University
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02 A DEGREE FOR TODAY’S MEDIA WORLD This course is: Practical Strategic Real world Professional A degree for today’s Why choose Monash? » We are ranked among the world’s top media world 1% of universities* » As Australia’s largest university, we offer you incredible global opportunities with our partners in China, Italy, the UK and beyond The rise of digital technology – such as social media, » Gain practical experience through our mobile phones and virtual reality – are changing extensive network of industry partners offering internships and project the way we live. Today’s generation consumes opportunities data and interacts like never before, leading to a completely new media communication environment. The Bachelor of Media Communication our lives. You’ll learn to focus on new addresses the growing demand for ways of doing things, to challenge graduates with new and diverse skills convention, and devise solutions that in communication, and a critical will take us into the future. understanding of how media influences Top 1% according to Times Higher Education World University Rankings 2018-2019 Graduate with a portfolio that will Career outcomes make you stand out. The Bachelor of Media Communication opens you up to a diverse range of careers, some of which have yet to be created. Career options include: Our emphasis is on developing your practical experience and work-ready skills, so much so that you will be » Journalist » Copywriter building a portfolio of real work » Media analyst » Digital marketer throughout your course. This could be projects like a documentary, a » Broadcaster » Content producer short film, or a digital marketing » Filmmaker » Digital archivist campaign, depending on your interest area. The result is tangible pieces » TV producer » Music producer for gaming of work you can take out and » TV presenter » Social media strategist show to potential employers. » Advertising creative » Communications manager
BACHELOR OF MEDIA COMMUNICATION 03 MOJO News Did you know? Showcasing student journalism The Bachelor of Media MOJO news is the student-run publication in the Communication has a School of Media, Film & Journalism where students produce original news stories in print, flexible structure. podcasts, radio, and TV (Mojo TV). Mojo stories have been picked up by major mastheads and You can tailor the course to many student contributors have continued on to your interests by choosing your win Walkleys, Quills and other renowned specialisation and electives. awards. What you will study The Bachelor of Media Communication will build your skills across three themes: Strategic knowledge Practical and Collaboration and leadership professional skills You will have a clear understanding of how You’ll be competent working in a team and in media communication has changed over time You’ll be able to link your knowledge to practical different media communication settings. You’ll and the impact this has had at a local and global skills in a professional context for example develop the skills needed to engage with level. You’ll understand the power of media and implementing concepts, managing projects and different stakeholders and experts from be able to create future scenarios. You’ll be content and developing your competency in academia, industry, government and the creative and able to adapt to future media ethical and legal aspects of media community. You'll develop competency in communication changes. communication. social and cross-cultural awareness.
04 THE CORE UNITS The Core Units These core units are unique to the Bachelor of Media Communication, and are designed to equip you with the skills and knowledge required by industry. Media challenges Media communication practice The internship runs over four weeks in labs the final year of your course. It will give What are the great media challenges of you the opportunity to build networks our time? How should we approach them? With our new purpose-built media labs, and make contacts for your career Learn how to critically analyse and think you’ll have the opportunity to experience development. Many of our graduates strategically about how to tackle today’s what it’s like to work in a professional media go on to work in the companies in problems as well as those that lie ahead. environment right on campus. Experiment which they interned. with different kinds of technology – from Communicating in working in live and post-production TV the digital era studios, to broadcasting from industry- standard radio facilities. The evolving digital landscape requires you to be fluent in a variety of areas including Internship video production, broadcasting, news reporting, advertising and social media. If you are interested in gaining valuable work In this unit you’ll combine critical skills in experience, you can apply for an internship digital literacy with practical skills in media through our extensive network of industry production to develop your overall digital partners. Our size and scale gives you knowledge. access to opportunities all around the world, from working with a multinational in the UK or an NGO in India, to a government department in Australia. FAST FACTS Caulfield 3 years full time Course code: A2002 CRICOS code: 093854F
BACHELOR OF MEDIA COMMUNICATION 05 Specialisations Journalism Public relations There are four specialisations Robust and accurate journalism is essential In this specialisation you’ll learn how to from which to choose. If for democratic societies. You’ll be prepared research, develop, apply then evaluate for professional practice with advanced skills in communication strategies. The next step you’re not sure which to research and communication, and you’ll develop will be producing content for global and pursue, you can start with two knowledge across the full range of production local audiences across different media specialisations in first year, and technologies, including digital, print, video and platforms. You’ll have the opportunity audio. to work with real clients where you’ll make a decision in second gain insights into ethical communication year. Media practice as well as the skills you need for a professional communication career. You’ll become a true media expert in today’s fast-evolving world. Build skills and knowledge in media research, management, communication and policy. You’ll examine Free electives digital and social media, and the ways they have transformed broadcasting, print media, There are eight free electives and other more traditional media forms. in the course. Screen This means you will have the flexibility to You’ll explore Australian, Asian, European take units from another discipline within and US film and television cultures, looking arts (such as politics or a language) or from at the power and influence screen has to another faculty (such as business, IT or share stories, and its ability to influence and science). These electives will complement change society. You’ll also develop practical your specialisation and add diversity to your video production skills relevant to a broad skill set, making you stand out from your range of media platforms. peers. An example of how your course can be structured Bachelor of Media Communication SEM 1 Media challenges Specialisation Specialisation Free elective YEAR 1 Communicating in the SEM 2 Specialisation Specialisation Free elective digital era SEM 1 Specialisation Specialisation Free elective Free elective YEAR 2 Media communication Media communication SEM 2 Specialisation Free elective practice lab practice lab SEM 1 Specialisation Specialisation Specialisation Free elective YEAR 3 Media communication Media communication SEM 2 Free elective Free elective practice lab practice lab Specialisations Core subjects Free electives ^Media communication practice labs can be replaced by an industry internship if eligible. Duration Indicative^ Indicative^ Monash ENTRY REQUIREMENTS (years) ATAR IB score Guarantee Course 3 80 29 70 Media Communication Double degree with 4 84.10 30 75 Business Business Administration 4 E:80 E:29 E:70 Design 4 86.60 31 75 Marketing 4 E:83.90 E:30 75 ^ The scores provided are to be used as a guide only, and are either the lowest selection rank to which an offer was made in 2019 or an estimate (E). For double degree courses you must meet prerequisites for both courses. Course codes and CRICOS codes for double degrees are available at monash.edu/study
06 A WORLD OF CHANGE Media and communication at Monash: A world of change Our emphasis is on making an impact in the world. We want to create a new generation of future-driven media and communication professionals who will dare to create positive change across all endeavours. What you will learn program to our Monash Prato Centre in Get connected with industry Italy. Here are some examples of courses you could take: You’ll learn from leading industry Develop a global perspective » Global Creative Cities professionals – television anchors and » Global Correspondent journalists, award-winning writers and We encourage you to develop your producers, creative directors and social » Journalism and Global Change in media editors. Build your network by international outlook and cultural literacy. Europe For example, you can use your free meeting the movers and shakers of the » Screening Contemporary Europe communication world. electives to study a language, or go overseas on exchange. Many of our students spend a semester at the Monash Gain work-ready skills Prato Centre in Italy. Double degree options Using the multi-million dollar Monash Arts has the most Monash Media Lab facilities you’ll Become an expert in two fields and extensive range of overseas learn the hard-grit skills of media and broaden your career options with a study opportunities of any communication. You’ll be completely double degree. university in Australia. immersed in technical camera skills, With the Bachelor of Media lighting techniques, scripting, video You can go on exchange for a semester to Communication you can choose editing, colour grading and more. one of our partner universities in Europe, from four double degree options: Asia, China, North or South America. Or - Bachelor of Business you could go on a short term four week - Bachelor of Business Administration - Bachelor of Design - Bachelor of Marketing
BACHELOR OF MEDIA COMMUNICATION 07 Did you know? The Monash Media Lab is one of the country’s most advanced media facilities. You’ll gain invaluable practical experience with equipment that’s used in media all over the world, helping make you job ready.
MONASH ARTS Monash Arts 0nline monash.edu/arts Facebook MonashArts Instagram Monash.Arts Twitter Monash_Arts Monash 0nline monash.edu Find a course study.monash/courses International students monash.edu/study/international Scholarships monash.edu/scholarships Off-campus learning monash.edu/offcampus Monash on YouTube youtube.com/monashunivideo Future student enquiries Australian citizens, permanent residents and New Zealand citizens Tel: 1800 MONASH (666 274) Email: future@monash.edu monash.edu/study/contact International students Australia freecall tel: 1800 181 838 Tel: +61 3 9903 4788 (outside Australia) Email: study@monash.edu Wechat: MonashUniAus Youku: Monash蒙纳士大学 The information in this brochure was correct at the time of publication (June 2019). Monash University reserves the right to alter this information should the need arise. You should always check with the relevant faculty office when considering a course. CRICOS provider: Monash University 00008C Monash College 01857J
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