Be in the Moment 2020 Live Inventory Guide - HubSpot
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Be in the Moment 2020 Live Inventory Guide
Be in the moment. Go live. 2020 will be a watershed year for live over-the-top video streaming. The combination of audience migration from traditional cable and satellite to connected TV streaming services, complemented by the depth of major media events, means that audience sizes are set to be bigger and more engaged than ever. Being live and in the moment has never been more important for brands and advertisers. In addition to annual marquee events, the 2020 calendar includes: • Political debates and the presidential election (every four years) • The Summer Olympics (every four years) • The Ryder Cup (every two years) • UEFA Euro 2020 Soccer Championship (every four years) Streaming subscription services are up, the number of ways people can stream is up, and live video viewership is up in terms of audience size and time spent. How are people watching live events? • Most (60%) live-streaming viewership occurs outside of social media sites • Sports fans are hungry for streams. Most (74%) regularly watch live streams of more than one sport • Live-stream audiences of presidential debates are now larger than traditional broadcast audiences Whether it’s sports, news, politics, or major events — SpotX has you covered.
Calendar of Live Events European Soccer Leagues . . . . . . . . . . . August 3, 2019—May 30, 2020 NHL Regular Season . . . . . . . . . . . . . . . . October 2, 2019—April 4, 2020 NBA Regular Season. . . . . . . . . . . . . . . October 22, 2019—April 15, 2020 NCAA Basketball Regular Season. November 5, 2019—March 8, 2020 NCAA Bowl Games. . . . . . . . . . . December 20, 2019—January 13, 2020 Golden Globes* . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . January 5, 2020 Screen Actors Guild Awards. . . . . . . . . . . . . . . . . . . . . . January 19, 2020 Australian Open (Tennis). . . . . . . . . . . . . January 20—February 2, 2020 Winter X Games. . . . . . . . . . . . . . . . . . . . . . . . . . . . . January 23—26, 2020 NFL Pro Bowl. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . January 26, 2020 Grammys*. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . January 26, 2020 Super Bowl* . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . February 2, 2020 Academy Awards*. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . February 9, 2020 NBA All Star Game. . . . . . . . . . . . . . . . . . . . . . . . . . . . . February 16, 2020 Players Championship (Golf) . . . . . . . . . . . . . . . . . . . . March 12—15, 2020 March Madness. . . . . . . . . . . . . . . . . . . . . . . . . . . . March 17—April 6, 2020 MLB Regular Season. . . . . . . . . . . . . . . . March 26—September 29, 2020 WINTER/SPRING Masters Tournament* . . . . . . . . . . . . . . . . . . . . . . . . . . . . April 9—12, 2020 2020 NHL Playoffs & Stanley Cup Finals. . . . . . . . . . . . . . . . April—June, 2020 NBA Playoffs & Finals. . . . . . . . . . . . . . . . . . . . . . April 18—June 25, 2020 NFL Draft. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . April 23—25, 2020 *Shoulder content only Note: Inventory for these events is subject to change. Inventory options include live stream, video on demand, in-game, and shoulder content. All events are device agnostic. Please reach out to your SpotX rep if there is an event you would like to access that is not listed. Information about inventory availability will be sent via the SpotX Demand Newsletter and Inventory Alert emails. Sign up to get on the list at info.spotx/demandnewsletter.
Calendar of Live Events Kentucky Derby*. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . May 2, 2020 PGA Championship (Golf). . . . . . . . . . . . . . . . . . . . . . . May 14—17, 2020 French Open (Tennis). . . . . . . . . . . . . . . . . . . . . . May 24—June 7, 2020 US Open (Golf) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . June 18—21, 2020 NBA Draft. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . June 25, 2020 Tour De France. . . . . . . . . . . . . . . . . . . . . . . . . . . . June 27—July 19, 2020 Wimbledon (Tennis). . . . . . . . . . . . . . . . . . . . . . June 29—July 12, 2020 MLB All Star Game . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . July 14, 2020 The British Open (Golf) . . . . . . . . . . . . . . . . . . . . . . . . . July 16—19, 2020 2020 Summer Olympics . . . . . . . . . . . . . . . . . July 24—August 9, 2020 FedEx Cup Playoffs (Golf). . . . . . . . . . . . . . . . . . . August 10—30, 2020 NFL Pre-Season. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . August 2020 NCAA College Football Regular Season. . . August—December 2020 US Open (Tennis). . . . . . . . . . . . . . . . . August 31—September 13, 2020 Ryder Cup. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . September 25—27, 2020 NFL Regular Season. . . . . . . . . . . . . . . . . September—December 2020 Emmys*. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . TBA MLB Playoffs & World Series. . . . . . . . . . . . . . . . . . . . . . . October 2020 NHL Regular Season. . . . . . . . . . . . . . . . . . . . October 2020—April 2021 2020 S U M M E R / FA L L NBA Regular Season. . . . . . . . . . . . . . . . . . . . October 2020—April 2021 Presidential Election. . . . . . . . . . . . . . . . . . . . . . . . . . November 3, 2020 NCAA College Basketball . . . . . . . . . . . . . November 2020—April 2021 *Shoulder content only Note: Inventory for these events is subject to change. Inventory options include live stream, video on demand, in-game, and shoulder content. All events are device agnostic. Please reach out to your SpotX rep if there is an event you would like to access that is not listed. Information about inventory availability will be sent via the SpotX Demand Newsletter and Inventory Alert emails. Sign up to get on the list at info.spotx/demandnewsletter.
Activation SpotX provides flexible execution options and the most diverse inventory across all screen types. CTV Mobile Desktop/Laptop Our premium inventory packages include live and shoulder content, providing advertisers with the opportunity to feature in the build-up, during the moment, and in the highlights that follow. SpotX live stream partners include: ABC-Owned Television Stations (OTV) NESN Big Ten Network* PGA TOUR AT&T TV Now Plex CBS News Live PlutoTV Disney Streaming Services (NHL.tv) SlingTV ESPN Syncbak E.W. Scripps The Weather Group Fox Networks Group Turner Digital Fox News Sinclair Fubo.TV WeatherNation Future Today *BTN does not include the Fox Sports app Ready to go live? Contact your SpotX account representative today. usdf@spotx.tv
Works Cited eMarketer: Sources from which live streaming video viewers in the U.S. stream live video, August 2018 Emarketer: Number of sports watched by sports viewers (2017) CNN: October 16, 2019. CNN/New York Times Democratic Presidential Debate attracted 8.3 million viewers on CNN and 9.4 million live streams. http://cnnpressroom.blogs.cnn.com/2019/10/16/cnn-new- york-times-debate-attracts-8-3-million-viewers-on-cnn- and-9-4-million-live-streams/
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