THE FSA. ANNUAL REVIEW - 2018_2019 - Football Supporters' Association
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CONTENTS 04. 08. ABOUT THE FSA TV & THE FA CUP 12. COMMUNITY OWNED CLUBS 16. TICKET PRICES 18. CLUBS IN CRISIS 22. INTERNATIONAL 24. AWARDS 2018 26. AWAY FANS SURVEY 28. SUPPORTER LIAISON OFFICERS 29. SUPPORTER ENGAGEMENT 30. FANS FOR DIVERSITY 34. STAND UP FOR CHOICE 36. CASEWORK: FAIRCOP 40. NON-LEAGUE 42. FSA NETWORKS 44. EUROPEAN SUPER LEAGUE 46. #ICYMI Editor – Michael Brunskill Editorial team – Liam Thompson, Garreth Cummins The FSA’s Annual Review 2018-19 has benefited from the contributions of Amanda Jacks, Andy Walsh, Anwar Uddin, Ashley Brown, Christine Seddon, Dave Pennington, Debs Dilworth, Jane Hughes, Kat Law, Kevin Miles, James Boyes, Lily Brunskill (and The Crystal Gems), Malcolm Clarke, Maria Horner, Martin Cloake, Matt Walder, Nicola Hudson, Nina Donkin, Paul Corkrey, Peter Daykin, Richard Irving, Roger Ellis, Tom Greatrex, Vicki Haddock, and many others who we should have remembered, some of whom probably even deserved a namecheck. Oh, and all at Solution Group including the work experience kids (even the feral ones). All images via PA Images unless otherwise stated. The FSA Annual Review 2018_19 | 3
ABOUT THE FSA. ON THURSDAY 22ND NOVEMBER SUPPORTERS MET IN CENTRAL LONDON TO FINALISE THE MERGER OF THE FOOTBALL SUPPORTERS’ FEDERATION AND SUPPORTERS DIRECT INTO ONE ORGANISATION - AND THE FOOTBALL SUPPORTERS’ ASSOCIATION (FSA) WAS BORN. THE FSA IS THE NATIONAL, League, the EFL, National League, As secretariat to the All Party and the FA, as well as a whole host Parliamentary Football Supporters DEMOCRATIC, REPRESENTATIVE of other organisations within football Group, we have strengthened the voice BODY FOR SUPPORTERS IN such as the Professional Footballers’ of fans within Parliament in ENGLAND AND WALES. Association (PFA). recent years. We are the leading advocates for Football is for all and we work closely Our casework helps hundreds of fans supporter ownership, better fan with organisations such as Kick It every year who feel they’ve been engagement, cheaper ticket prices, Out and Level Playing Field to ensure poorly treated by their clubs, stewards, the choice to stand at the match, that core belief is happening in the or police. We give those fans a voice, protecting fan rights, good governance, real world. We have supported the the best possible advice, and even diversity, and all types of supporter establishment of scores of BAME and legal support. empowerment. LGBT fans’ groups over the past few seasons. We pioneered the concept of Fans’ The breadth of work is huge and Embassies and have helped fans of difficult to sum up in a paragraph or We are founder-members of Football both the England and Wales men’s two, so we hope this Annual Review fills Supporters Europe (FSE) who national teams at tournaments across that role in showcasing our work across represent supporters across the the planet. We are proud to have the football season. continent and heavily involved in the replicated this service, for the first time, organisation, with two members who at the Women’s World Cup 2019. As the national organisation we have sit on FSE’s Committee (Kevin Miles regular contact with the Premier and Paul Corkrey). 4 | The FSA Annual Review 2018_19
GET INVOLVED The FSA is by fans, for fans - we couldn’t deliver results without the countless hours invested by our volunteers across the country, throughout the leagues. If you are passionate about one of our campaigns, lead a fans’ group, or think you have skills we can put to use, then get in touch. Malcolm Clarke, Chair Tom Greatrex, Vice chair Kevin Miles, Chief executive Malcolm Clarke (Chair, the FSA) - Tom Greatrex (Vice chair, the FSA) - Kevin Miles (Chief executive, the Malcolm is a Stoke City and York Tom co-founded Fulham Supporters’ FSA) - Kevin was appointed FSA chief City fan who is one of our two fan Trust and was chair of Supporters executive having previously held the representatives on the FA Council. Direct. He was a Labour/Co-op MP and same position at the FSF. He oversees Malcolm was chair of the FSF is chief exec of the Nuclear Industry our staff team, the long-running throughout its existence and has Association. Tom is also a fan rep on England Fans’ Embassy service, and a big interest in reforming football the FA Council with special interest in sits on Kick It Out’s Professional governance and power structures. good governance and fan ownership. Game Guidance Group. OUR CONSTITUTION MISSION STATEMENT: We are an inclusive, independent, democratic organisation working with supporters, governing bodies, leagues and clubs to drive positive change in football through supporter engagement at every level of the game. We nurture and develop supporter networks at local, national and international levels, working with supporters’ trusts, clubs and individuals to initiate and support campaigns on issues of concern to football supporters, encouraging good governance, supporter representation on club boards, community-ownership and sustainable stewardship of football clubs. A commitment to diversity underpins all of our activity and we oppose all forms of discrimination or violence in relation to football. You can download our constitution: www.bit.ly/fsa-constitution The FSA Annual Review 2018_19 | 5
OUR STRUCTURE AGM CHAIR AND VICE CHAIR PREMIER CHAMPION- LEAGUE SHIP ASSOCIATE INDIVIDUAL MEMBER MEMBER REPS REPS NATIONAL COUNCIL LEAGUE 1 NATIONAL & LEAGUE 2 GAME FAN/ COMMUNITY FANS FOR OWNED DIVERSITY CLUBS BOARD FSA Board: Nine members elected by the National Council plus the chair and vice chair Elected at AGM Selected by networks 6 | The FSA Annual Review 2018_19
NATIONAL COUNCIL REPRESENTATIVES: Chair Malcolm Clarke Vice chair Tom Greatrex Premier League Katrina Law (Tottenham Hotspur Supporters’ Trust), Dave Pennington (Manchester United Supporters’ Trust) and Dave Kelly (The Blue Union). Championship Geoff Bielby (Hull City Supporters’ Trust), Rick Duniec (Leeds United Supporters’ Trust), and Teddy Bellamy (Millwall Supporters’ Club). EFL 1 & EFL 2 Antony Wilkinson (Blackpool Supporters’ Trust) and Roger Ellis (Sky Blue Trust). National Game Rob Street (Billericay Town Supporters Society), Richard Tomkins (Hereford United), Simon Cope (Scarborough Athletic). Supporter-owned clubs Neil Le Milliere (Exeter City Supporters’ Trust), Tim Hillyer (Dons Trust), Nick Duckett (FC United of Manchester). Fans for Diversity Chris Paouros (Proud Lilywhites), Malcolm Hirst (Port Vale Supporters’ Club) and Shin Aujla (Apna Albion). Associate organisations Ally Simcock (Pint of Vale), David Michael (My Old Man Said), and Dave Tomlinson (Sandbach Travelling Alex). Individual representatives Christine Seddon, Fiona McGee, Kristine Green, Martin O’Hara, Peter Daykin, and Steve Powell. Networks are entitled to three elected representatives and the responsibility is with those networks to fill the positions. See more on FSA networks under Network Engagement. Nine members are elected from the NC to make up the board alongside the chair and vice chair. The Board: Ally Simcock, Chris Paouros, Dave Pennington, Fiona McGee, Malcolm Clarke, Martin O’Hara, Peter Daykin, Roger Ellis, Tim Hartley, Tim Hillyer, and Tom Greatrex. MEMBERSHIP INDIVIDUAL MEMBERSHIP All tiers of membership are embedded Open to all fans. in our structure, weighted towards affiliate members who receive more positions on our National Council and THERE ARE THREE CATEGORIES AFFILIATE MEMBERSHIP more votes at the AGM - five per group For supporters’ groups who fulfil OF MEMBERSHIP FOR THE FSA key criteria relating to constitution, as opposed to one vote per individual AND THEY ARE ALL FREE: affordability, independence, member or associate group. democratic structure, annual Policy is set primarily at the AGM accounts and diversity policy. following democratic processes JOIN THE FSA: although the National Council can WWW.THEFSA.ORG.UK ASSOCIATE MEMBERSHIP make interim policy if required during For entities such as regional or non- the gap between AGMs. While the democratic supporters’ groups such networks can set up campaigns they as atmosphere groups, club-based can’t unilaterally set policy - that must fan forums, fanzines, or digitally be done at the AGM or via the based collectives. National Council. CONTACT: Email: info@thefsa.org.uk Phone: 0330 44 000 44 Address: 1 Ashmore Terrace, Stockton Road, Sunderland, Tyne and Wear, SR2 7DE The FSA Annual Review 2018_19 | 7
TV & THE FA CUP 8 | The FSA Annual Review 2018_19
THIS SEASON’S FA CUP WAS traditional Saturday 3pm kick-off time. “THIS HAS GONE TOO FAR AND IT IS The remaining 22 games were spread THE FIRST UNDER A NEW SIX TAKING AWAY SOME OF THE MAGIC across the weekend, starting with YEAR INTERNATIONAL TV DEAL Tranmere Rovers vs Tottenham on OF THE FA CUP. REPORTEDLY WORTH £820M TO Friday evening and ending up THE FA - AND ITS EFFECTS BECAME with Liverpool away to Wolves on THE FA CUP THIRD ROUND ON CLEAR IN THE THIRD ROUND. the Monday night. SATURDAY AFTERNOON IS ONE OF TV selections were compounded by THE ENDURING TRADITIONS OF A compressed timescales between the WONDERFUL COMPETITION. TO HAVE Normally one of the highlights of the footballing calendar, the third round draws - for example, Grimsby Town FEWER THAN A THIRD OF THE 32 was fragmented to meet the needs fans were unable to get back from MATCHES KICKING OFF AT 3PM ON their late-Saturday kick-off against of broadcasters in various territories SATURDAY IS BOTH EXTRAORDINARY across the world. Crystal Palace. This denied many Mariners the chance to see their team AND VERY SAD.” The headline result was that only in what could have been the biggest FSA chair Malcolm Clarke 10 of the 32 ties were played at the game of their season. The FSA Annual Review 2018_19 | 9
TV HELL 2018-19 TV: GOING TO GET WORSE BEFORE IT GETS BETTER ONE STEP FORWARD, TWO STEPS BACK Spurs were initially picked by Sky Sports to play Manchester City at home on Sunday 27th October. Tottenham were unable to fulfil the fixture on this date due to the build issues and a clash In recent seasons the relationship Back in 2017, the big issue with TV was with an NFL game at Wembley - so the between match-going fans and TV the Premier League failing to meet game was moved to the Monday has deteriorated significantly - and its own deadlines on releasing the night slot. next season it could get a whole lot TV fixtures. The Premier League has worse as the number of televised committed to giving fans six weeks However, Sky Sports were unwilling games is set to increase once more. notice of changes, but over the 2017-18 to give up the now-vacated TV slot season, more than half of the division’s so transferred the Manchester United Saturday 3pm kick-offs will become TV fixtures were announced late. vs Everton game, originally slated for a rarity for many fans as 200 of the early-Saturday, into the late- 380 Premier League games will be Rafts of TV fixtures often came weeks Sunday slot. broadcast across the 2019-20 season. late, leaving fans to gamble on train tickets and accommodation for away The move meant that the games causing supporters to, rightly, inconvenience that should have been kick up a fuss. We released numerous limited to Spurs and Manchester statements calling on the Premier City fans left thousands more out of League to get its act together and pocket. Manchester United Supporters’ raised the issue with former-chief Trust (MUST) described Sky Sports’ executive Richard Scudamore directly. behaviour as “naked commercial opportunism”. This season, the situation has improved. TV selections have been released MUST pushed the Premier League and on time for the most part - but Sky Sports to compensate supporters, one problem has been replaced by but the broadcaster was unmoved - another: the rise of conditional picks. telling the Trust that the move was a Broadcasters are now releasing TV commercial decision to preserve their Similarly, in the EFL Sky’s new five year selections on time, but completely “Super Sunday” brand. deal allows them to broadcast 138 disregarding them further down the league matches a season - with the line and carving up weekends long “While expressing sympathy for option to increase that to 158 games in after the initial selections have affected supporters however they have the final two years of the deal. been made. sought to shift responsibility for any compensation to the Premier League This all adds up to more and more The first taste of this in the 2018-19 and ultimately to our own club that did inconvenience for fans trying to plan season came as a result of the delays not instigate the fixture change,” their travel to games - more days to the construction of Tottenham MUST said. off work, more time spent travelling Hotspur’s new stadium. through the early hours and more time away from family and friends. 10 | The FSA Annual Review 2018_19
“THIS REGRETTABLE, BUT SADLY MISSING: LAST HOME GAMES Similarly, Spurs’ game against OF THE SEASON Bournemouth, which was due to be PREDICTABLE, BUCK PASSING AND played on the Monday night, was IMPASSE IGNORES THE VALID CLAIMS shuffled back to a Saturday kick-off. OF SUPPORTERS WHO REMAIN Manchester City against Leicester City, The penultimate weekend of the season SIGNIFICANTLY OUT OF POCKET.” originally picked for an early Saturday was carved up not once but twice by kick-off off, was transferred into that broadcasters who sought to secure Not to be outdone by Sky, BT Sport empty Monday night slot. the most lucrative fixtures possible - also got in on the conditional picks regardless of the impact it would have show by somehow putting fans of four Ray from Man City Fan TV said: on fans looking to see their teams at Premier League clubs out with their “Two weeks notice is absolutely home for the final time. selections around the League Cup final scandalous.” weekend. The broadcaster inexplicably With Liverpool and Tottenham Hotspur chose Manchester City as it’s number proceeding to the semi-finals of the one pick for the mid-week games 48 “THIS GOES BEYOND WHO YOU Champions League, Sky Sports decided hours after the final (despite City being to change their original selections SUPPORT, IT GOES BEYOND THE TRIBAL 9-0 up on aggregate in the semi-final made for the penultimate game of the NATURE OF FOOTBALL, WE SHOULD ALL at the time). season. Liverpool’s trip to St James’ BE STANDING TOGETHER BECAUSE IT’S Park to play Newcastle United, chosen City predictably went through to the RIDICULOUS. THE PREMIER LEAGUE for a Sunday 4pm kick-off on May 5th final but rather than lose the TV game existed in limbo for a few weeks before SHOULD NOT BE PUNISHING OTHER to their own short-sightedness, BT ending up as a Saturday 7.45pm FANS BY FORCING THEM TO BUY NEW Sport simply brought in other teams off the bench to fill the slot vacated kick-off. FLIGHTS, NEW HOTEL BOOKINGS, OR by Manchester City’s League Cup final GETTING MORE TIME OFF WORK.” clash - Burnley, Crystal Palace, Leicester City and Newcastle United fans were the victims - bringing their games forward with just four weeks notice. The FSA Annual Review 2018_19 | 11
COMMUNITY-O SINCE 2000 SUPPORTERS DIRECT HAVE BEEN INSTRUMENTAL IN BRINGING DOZENS OF FOOTBALL CLUBS INTO COMMUNITY SUCCESS STORIES Community-owned clubs were led this season by title winners City of Tonbridge Angels navigated their way through Isthmian Premier League play- off matches against Haringey Borough, Merstham, and Metropolitan Police to elevate themselves to the National OWNERSHIP THROUGHOUT Liverpool FC, who won promotion League South next season. All this came after a fourth place finish some ENGLAND AND WALES. THE to the Northern Premier League 23 points behind champions FSA’S RICHARD IRVING GIVES North West Division. They were run Dorking Wanderers. incredibly close by Bootle FC who US A RUNDOWN ON HOW OUR managed a superb winning streak of COMMUNITY-OWNED CLUBS 20 consecutive games to finish just two Club chair Dave Netherstreet told us: “It is great for all the people who have FARED IN 2018-19. points behind. supported the club over the years and who have helped the club through Unfortunately for City of Liverpool some of the really tricky moments of FC they couldn’t make it a league and the last five years. cup double as they were defeated by fellow community-owned club 1874 Northwich in the League Cup final. “IT IS HOPED THAT THE PROMOTION AND THE COVERAGE PROVIDED BY BT SPORT OF THE NATIONAL LEAGUE WILL PROVIDE THE NECESSARY BOOST FOR THE COMMUNITY TO GET BEHIND US AND HOPEFULLY PUSH ON.” (CC) James Boyes 12 | The FSA Annual Review 2018_19
OWNED CLUBS THE EFL OUR HIGHEST RANKED CLUB, WYCOMBE WANDERERS, IN THEIR A run of just one defeat in their final 12 games secured their safety in a season also made memorable by a superb 4-2 win over West Ham United in the FA Cup fourth round before eventually being knocked out by Millwall. With minute winner at the national stadium. Their season had many other highlights as, once again, they beat higher level opposition in the FA Cup, defeating Premier League Leicester City and Championship side Middlesbrough FIRST SEASON BACK IN LEAGUE ONE, just one more season to go before their before finally succumbing to FINISHED IN 17TH PLACE. IN THE move to a new ground back at Plough Manchester City at Rodney Parade in Lane in Wimbledon these are exciting the fifth round, despite holding the SAME DIVISION AFC WIMBLEDON times for the club. Premier League champions until the FACED AN UPHILL STRUGGLE TO AVOID 51st minute. RELEGATION BACK TO LEAGUE TWO, In League Two, Exeter City were in HAVING SPENT MUCH OF THE EARLY with a chance of reaching the play-offs with just a handful of games to go, but PART OF THE YEAR IN THE a poor run of two wins in eight games RELEGATION ZONE. put paid to their hopes. Following a solid 2017-18 season, Newport County put together an astonishing campaign that led them to Wembley and a League Two play-off final against Tranmere Rovers which, ultimately, saw them defeated by a last- (CC) James Boyes The FSA Annual Review 2018_19 | 13
play-offs only to be defeated in the in a division containing Manchester NON-LEAGUE qualifying round by Wealdstone in United, Tottenham Hotspur, and front of more than 2,200 fans at Crystal Palace. Twerton Park. In the National League, Wrexham will In the Isthmian League North, at Step have to spend at least another year In the Southern League Premier Four, Grays Athletic improved on their outside the EFL as the strength in the Division South, Merthyr Town, 16th place finish last season by finishing league of Leyton Orient and Salford Dorchester Town, and Hendon all seventh, despite still ground sharing City prevailed, and the club fell to finished in mid-table, whilst in the at Aveley. They will look to push for defeat at the hands of Eastleigh in Southern League Premier Division promotion back up to Step Three the play-offs. Central, AFC Rushden and Diamonds next season. and Banbury United finished in Near neighbours Chester finished three ninth and 17th places respectively. Scarborough Athletic’s hopes of points short of the National League At the same level in the Isthmian reaching the Northern Premier Division North play-offs while Darlington, in Premier Division, Enfield Town and play-offs were dashed with just one their first year back in the division, Lewes couldn’t reach the heady heights game to go following eight league finished a creditable 16th. of Tonbridge Angels but finished in defeats since New Year’s Day. The club 10th and 11th places respectively, the ended their first season at the new level Unfortunately, after four seasons in the latter in their first season back at with an eighth place finish. Boro also National League North, FC United of Step Three. reached the North Riding Senior Cup Manchester were relegated back to the final for the second successive year, Northern Premier League. A special mention should also be beating Marske United 3-2 on penalties made of the Lewes Women’s team, after a 2-2 draw at Middlesbrough’s Our representatives in the National who in their own first season in the FA Riverside Stadium. League South, Bath City, reached the Women’s Championship finished ninth 14 | The FSA Annual Review 2018_19
COMMUNITY- OWNED (CC) James Boyes Our other Northern Premier League CLUBS Fisher were another of our teams to In their first season of competition, clubs, Hyde United and Bamber steadily improve and finish third in Clapton Community Football Club Bridge, finished in 10th and 16th places the Southern Counties League East took the Middlesex County Football respectively, with Hyde attracting a Division, while our two remaining Step League Division 1 (Central and East) crowd of nearly 800 for their final day Five clubs, Peacehaven and Telscombe title pipping Stonewall FC by one point clash against Stalybridge Celtic. in the Southern Combination Premier and gaining promotion in front of 1,200 and Saffron Walden Town in the Essex fans. A league and league cup double Our two teams in the Northern Premier Senior League finished tenth and follows an incredibly successful year League First Division West, Runcorn fourth respectively. which, amongst many other things in Linnets and Prescot Cables, both their community, saw them sell more missed out on the play-offs, finishing At Step Six, AFC Liverpool finished than 12,000 of their famous second in sixth and seventh place – with the third in the North West Counties First strip shirts to owners across the world. former missing out on goal difference Division North, Hinckley AFC 16th in Finally, in the Welsh Football League, to Ramsbottom United. In the Southern the Midland League First Division. In Ton Pentre endured a difficult season League Division One Central Kempston the Wessex League Premier Division, finishing bottom of Division One. Rovers finished 13th. Newport (IOW) finished sixth, Wythenshawe Amateurs took fourth Here’s hoping for a successful 2019- At Step Five, City of Liverpool aside, place in the North West Counties 2020 season for all our clubs! our other three teams in the North League Division One South, and West Counties Premier Division Newark Town achieved ninth place Design Note endured mixed fortunes. Congleton in the Central Midlands League. Town were some way behind City of Liverpool in third, 1874 Northwich finished 10th, but did win the League Cup, and Litherland REMYCA finished 15th. The FSA Annual Review 2018_19 | 15
FA CUP TICKET PRICES THE FA AGREED A REDUCTION IN The FA’s decision to reduce the ticket Last season, the FA was criticised for prices followed concerted lobbying introducing inflation-busting price hikes TICKET PRICES FOR 3,000 TICKETS AT and discussions with supporters, led without consulting supporters – the THIS YEAR’S FA CUP FINAL FOLLOWING by supporter organisations around FA responded by meeting fans and LOBBYING EFFORTS BY SUPPORTER the country and our supporter increasing the concessionary saving on REPRESENTATIVES – BUT MANY representatives on the FA Council. the most expensive tickets (from £10 to FANS REMAIN UNHAPPY WITH THIS £25) and committed to not increasing Tom Greatrex, our FA Council supporter the price of semi-final and final tickets SEASON’S PRICING. representative said: “Fans have beyond the rate of inflation until 2022 rightfully raised concerns about the at the earliest. 1,500 tickets in the lower band behind ticket prices we’ve seen at Wembley both goals (3,000 total) at Wembley for the semi-finals and finals – some Tom said: “While this is a step in the Stadium were reduced from £115 to of the highest for national cup finals in right direction, we feel the FA could go £70, a total saving for supporters in European football. further in making the Wembley fixtures those areas of around £135,000. more affordable for match-going fans. Fans are still unhappy with the high “Supporters are integral to the success costs of attending the Wembley “THE FA NEEDS TO of the competition – a competition fixtures – particularly the thousands REMEMBER THAT WITHOUT which the FA markets on its tradition, paying in excess of £100. Manchester DEDICATED SUPPORTERS FILLING authenticity and atmosphere.” City’s 1894 Group said: “This year’s WEMBLEY FOR THE CUP FINAL IT final prices have been dressed up as Alongside supporter organisations price freezes whereas in reality they WOULDN’T BE THE HIGHLIGHT OF at club level, the FSA will continue are massively out of step with the THE FOOTBALLING CALENDAR THAT to push the FA for a fundamental cup final prices in other major WE KNOW AND LOVE.” review of ticket pricing at the FA Cup’s European countries. Wembley fixtures, as well as other issues impacting the competition this “How many true fans who have been season – such as kick-off times, travel going for decades have had to miss out difficulties and disruption caused by because of the prices? Once you price broadcasting selections. traditional fans out, who will replace them?” 16 | The FSA Annual Review 2018_19
MORE TO DO BACK IN FEBRUARY IT WAS EFL AWAY PRICES UNDER EUROPEAN PRICES: FANS CONFIRMED THAT THE POPULAR AND THE MICROSCOPE CAUGHT IN THE CROSSFIRE SUCCESSFUL £30 AWAY TICKET PRICE CAP IN THE PREMIER LEAGUE WOULD Beyond the success of the £30 price You may have noticed some English RUN FOR ANOTHER THREE SEASONS. cap in the Premier League, ticket prices teams did very well in European remain a thorny issue in the EFL. competitions this season, but that The current competition-wide cap success has made for some (very) was introduced at the start of the With other leagues such as France’s expensive seasons for fans following 2016-17 season, following sustained Ligue 1 also introducing competition- their teams. campaigning by supporters across the wide price caps for away tickets (€10) country led by the then-FSF under the the EFL Championship has suddenly Too many big clubs in Europe charge “Twenty’s Plenty” banner. become one of the most expensive visiting supporters far too much. places in the world to be an away fan. Barcelona were one of the main Since its introduction three years ago, offenders this year, charging Liverpool the £30 cap on away prices in the and Manchester United fans €119 to Premier League has saved millions of see their teams from the top tier of pounds for away fans. Camp Nou. FSA chief executive Kevin Miles said: Both clubs stepped in to subsidise “We have always argued that away the price, and said they would be supporter attendance needs to be charging Barcelona fans more to make encouraged if the atmosphere and up the difference in the return legs - spectacle of a live football match is to something we’ve been describing as be sustained. “revenge pricing”. According to analysis by journalist Dubas Fischer published this year, Liverpool’s Spirit of Shankly group “WE STILL BELIEVE MORE CAN BE 80% of Championship matches had said: “Success comes with expense, but DONE AND WE CALL ON THE PREMIER standard, advanced, adult tickets priced that does not have to mean extortion at £30 or less - with 77 fixtures coming – Barcelona’s pricing structure for this LEAGUE TO LOOK AT WAYS TO in above that. stage of the Champions League is an FURTHER REDUCE CONCESSIONARY elitist joke.” TICKET COSTS AND SUBSIDISE FANS’ The average cost of an away ticket TRAVEL COSTS WHEN GAMES ARE in the division stands at £27.04. The MOVED FOR TV.” worst offenders included Leeds United, who charged visiting fans an average of £37.82 per ticket; Birmingham, meanwhile, charged £19.12. We continue to lobby UEFA on such extreme price gouging and the pressure is beginning to tell - president Aleksander Čeferin conceded earlier this year they would have to consider competition-wide price caps. The FSA Annual Review 2018_19 | 17
CLUBS IN CRISIS There’s no set definition of a club in crisis but fans know it when they see it - if it looks like a duck, swims like a We see an unscrupulous owner running our beloved club into the ground. The law sees a business owner making his The problem is tightening up rules which are written by owners with a vested interest. The EFL sees itself duck, and quacks like a duck, then it or her own decisions about their own primarily as a members club not probably is a duck. investment and won’t intervene, as long a regulator. as they follow the laws of the land and Clubs with an endless stream of unpaid pay tax. Meanwhile the FA has never fully creditors and fall outs with HMRC. grasped its own role as regulator, Owners who react to fan protests with The Conservative Party sees itself as instead shifting its focus to the self-defeating threats. Media calls for the party of business so there’s been national teams, disciplinary issues, and FA action. Player wages going unpaid. no legislative movement and the past grassroots administrative matters. few years have hardly been ideal terrain Even within a club’s own fanbase not for that anyway, given the enormous WHAT THE FA NEEDS TO DO every single supporter will comfortably focus on Brexit. accept the label but there comes a Our proposals to the FA rest on point when everybody knows, including THE EFL two key principles. Firstly, that the the football authorities. significance of football clubs is properly The EFL has in recent years prided recognised. These are not just ordinary The easy part is identifying the clubs in itself on how few administrations have businesses, whatever the law might say, crisis and analysing their problems but actually occurred, although that has and if you are involved in the football the tricky bit is finding ways to fix changed now with Bolton Wanderers industry you must recognise that. the problem. going into administration. Clubs are cultural commodities, the As supporters we see football clubs Of course the scarcity of clubs in biggest expression of community for the uniquely special entities they administration was hardly consolation identity in our country, with loyalty built are: history, importance to the local to supporters of Blackpool, Charlton up over generations. They should be community, decades spent going to Athletic, Coventry City, Hull City, Leyton afforded levels of protection in keeping games with friends and family or Orient, Morecambe, or others who have with listed buildings or conservation taking your own kids. all fallen out with owners at various areas. It is not appropriate to treat points in recent seasons. them as if they were supermarket or But legally they are businesses and mobile provider. they exist within the laws of the land. 18 | The FSA Annual Review 2018_19
Secondly, massive conflicts of interest The Code of Practice on the If our proposals are put into force and exist within the game and they must Stewardship of Football Clubs would implemented there’d be a significant be removed. The Premier League, EFL, set out new guidance for clubs (and reduction in the number of clubs and National League are effectively owners) on a range of issues which in crisis. Without real action the member bodies for football clubs and have caused problems over the years supporters of those clubs will supporters don’t accept that self- - name changes, playing colours and continue to suffer. regulation works. badges, stadium location, and training facilities. The damaging actions of a small Regulatory decisions should be taken handful of rogue owners overshadows by people with a suitable level of Prospective owners should outline the good work at the majority of clubs independence, with support from business plans that demonstrate and reflects poorly on the game’s external expertise where needed, to their capability to run a football club commitment to good governance. avoid the conflicts of interest which sustainably, in accordance with the currently exist. Code of Practice and its requirements Good owners must stand up, be to engage with the club’s supporters counted, and make their case The FA is the best placed organisation and other stakeholders. alongside supporters. It’s in all of to do this and should be the our best interests. game’s regulator. Crucially, proposed owners shouldn’t be allowed to use shares in a club to raise FSA ACTION FA PROPOSALS funds to complete their purchase. This restriction would avoid repetition of Beneath these core principles we have recent examples where new ownership Our proposals presented to a meeting made a series of proposals to the FA has seen significant new debt loaded of the FA Board, a first for a supporters’ including a new Code of Practice on onto a club, rather than the new owner. group. The Board welcomed the the Stewardship of Football Clubs. proposals and asked us develop a more Owners should also have to deliver focussed package to take forward for While the FA, Premier League, EFL, a bond to the FA which the owner implementation, with the FA, Premier and National League have all taken forfeits if the club failed to honour League, EFL and National League. steps in recent years to protect clubs, wages, tax commitments and so on. Further meetings with the FA and the their actions are too often undermined Proposed owners would continue to be leagues are scheduled. The FSA AGM in by the actions of a small number of subject to current checks and directors June 2019 will be asked to endorse renegade owners. should face their own separate checks. the proposals. The FSA Annual Review 2018_19 | 19
CLUBS IN CRISIS 20 | The FSA Annual Report 2018_19
FURTHER READING CORE PRINCIPLES: If you’d like further details on our 1. CLUBS MUST BE RECOGNISED proposals - 10,627 words of further FOR THEIR CULTURAL IMPORTANCE. detail! - we’re happy to send the full set of proposals with supporting appendix THEY ARE NOT NORMAL BUSINESSES. to members. Get in touch. 2. CONFLICTS OF INTEREST HAVE The work has been coordinated by TO BE REMOVED. CLUBS CANNOT FSA chair Malcolm Clarke and special thanks should go to Roger Ellis (Sky REGULATE THEMSELVES AND THE Blues Trust) whose expertise has FA MUST STEP IN. proven invaluable. FROM THE GROUND... On 13th June 2019 it was announced to colleagues at Coventry City, Bury, that the Oystons were finally out of Bolton Wanderers, and all the other Blackpool FC with lifelong fan Simon clubs who have been failed to make Sadler taking a 96% shareholding. sure that their plight continues to Blackpool Supporters’ Trust (BST) said be highlighted.” they were “delighted” with the news that the Oyston’s 31-year reign was For BST chair and FSA National Council finally over. member Christine Seddon the hard work begins now. “Everything needs “For years, we as supporters have rebuilding, from the training ground campaigned with vigour and with and the Bloomfield Road pitch through decency to see the regime change at the academy system, the managerial Bloomfield Road, with little support set-up, the squad,” said Christine. “It’s a from the football authorities,” said BST. new start that lies ahead – new owners, new infrastructure, new staff, new kit, “We will continue to campaign with new sponsors, new ambitions. The only energy for wholesale regulatory real constant, as at any great club, is reform of English football. We owe it the fan base.” The FSA Annual Report 2018_19 | 21
INTERNATIONAL FREE LIONESSES FOR THE FIRST TIME THIS YEAR WE HAVE EXTENDED OUR FANS’ EMBASSY Offering our usual mix of behind the scenes advice and assistance along women’s game more generally. At the time of going to press England with a presence in each host city had qualified for the last 16 through SERVICE TO FOLLOWERS OF THE around every game that England victories in their opening three group WOMEN’S GAME, WITH THE LAUNCH play, we hope that this will mark stage games. We will hopefully be with OF FREE LIONESSES, OUR FANZINE the beginning of a long-running them all the way to Lyon for the final on FOR FANS OF THE ENGLAND WOMEN’S relationship following the women’s Sunday 7th July. team at major tournaments, which TEAM ATTENDING THE 2019 WORLD highlights our ongoing work in the You can follow the team on Twitter CUP IN FRANCE. @FreeLionesses 22 | The FSA Annual Review 2018_19
FREE LIONS After a (perhaps) longer-than-expected Free Lions continues to go from that little bit further, before rounding stay in Russia last summer, the Free strength to strength as we’ve now off this season’s activities with a match Lions fans’ embassy team could have racked up 167 issues, and we’re already in the Hungarian capital of Budapest. been forgiven for looking forward to a looking forward to autumn trips to little break. Prague, Sofia, as well as a first fixture Our colleagues at FSA Cymru provided away in Kosovo, on our route to the their fans’ embassy services at each Given the unusual situation of England’s Euro 2020 finals. game, along with fundraising efforts Nations League match against Croatia for local orphanages with their partners in Rijeka being played behind closed FSA CYMRU Gôl Cymru. doors, they got a few extra days off before travelling to Seville in October Unfortunately defeats in both June for England’s excellent 3-2 away victory fixtures leaves Ryan Giggs’ men with Following last year’s trips to the USA against Spain, securing England’s an uphill task of qualifying for next and China things were ‘back to normal’ qualification for the Nations League summer’s tournament. for the Welsh fans’ embassy team this finals this summer. year, finishing off their Nations League FSA Cymru will continue to work with campaigns with games in Denmark There they joined hosts Portugal along the FA of Wales, with particular focus and Ireland. with Switzerland and the Netherlands, on the issues of ticket harvesting and who likewise topped their Nations issues around providing ID at matches While Dublin and Aarhus are not too League groups. to ensure that named ticket holders far off the beaten track, their trips get in. to Elbasan in Albania for a friendly The disappointment in the performance in November 2018, and a Euro 2020 on the pitch in Guimarães in the semi- qualifier in Osijek in Croatia (June 2019) final against the Netherlands didn’t tested the limits of their preparation detract from another great trip, and another surprising penalty shoot-out victory, this time against Switzerland. We’re almost beginning to make a habit of them. The FSA Annual Review 2018_19 | 23
FSF AWARDS 2018 Arsenal’s Beth Mead picked up “Usually I share any awards WITH MORE THAN 366,000 the trophy for the Women’s with my teammates and all the Player of the Year, with staff at Liverpool, but on this VOTES CAST, THE FSF AWARDS IN Mohamed Salah topping the occasion I would like also to PARTNERSHIP WITH VIRGIN MEDIA fans’ vote for the Men’s Player dedicate it to the Liverpool fans ARE THE LARGEST SUPPORTER-LED of the Year award, holding off for their incredible support. AWARDS IN THE UK, AND THE 2018 competition from runner-up Thank you. ” Eden Hazard. EVENT RETURNED TO THE TOWER OF Other winners on the night LONDON TO CROWN THE BEST IN Salah said: “Thank you for this included Sky Sports duo THE GAME. award, it means so much to Gary Neville and Martin Tyler, me because it was voted for Football365.com and the by supporters. Guardian, who picked up a hat-trick of awards for best newspaper, best podcast, and best writer. 24 | The FSA Annual Report 2018_19
MEN’S PLAYER OF THE YEAR COMMENTATOR OF THE YEAR PODCAST OF THE YEAR MOHAMED SALAH (Liverpool) MARTIN TYLER THE GUARDIAN FOOTBALL WEEKLY WOMEN’S PLAYER OF THE YEAR FANS FOR DIVERSITY AWARD PUNDIT OF THE YEAR BETH MEAD (Arsenal) PROUD LILYWHITES (Spurs) GARY NEVILLE AWAY DAY OF THE YEAR FANZINE OF THE YEAR RADIO SHOW OF THE YEAR PRESTON NORTH END POPULARSTAND (Doncaster Rovers) 606 NEWSPAPER OF THE YEAR SUPPORTER LIAISON OFFICER OF THE YEAR FAN MEDIA OF THE YEAR THE GUARDIAN TONY BARRETT (Liverpool) ARSEBLOG ONLINE MEDIA OF THE YEAR WRITER OF THE YEAR CLUB PODCAST OF THE YEAR FOOTBALL365.COM BARNEY RONAY FROM THE ROOKERY END (Watford) NATIONAL GAME COMMUNITY AWARD CURZON ASHTON FC FOR THE FULL SHORTLISTS IN EACH CATEGORY, HEAD TO WWW.BIT.LY/FSF-SHORTLISTS The FSA Annual Report 2018_19 | 25
AWAY FANS SURVEY SINCE IT BEGAN BACK IN 2012, MORE THAN 20,000 OF YOU HAVE TAKEN THE TIME TO GIVE US YOUR OPINIONS AS PART OF OUR AWAY FANS SURVEY. We collate ratings on everything Because of the work we’ve done over Some of the comments are well from the price of matchday pies to the past eight years, clubs are able thought out, well constructed pieces the position of the away sector and to see where they are, whether the of feedback highlighting specific areas everything in-between. changes they are making have had an of concern that need to be addressed. effect, and the areas in which they still Others, not so much. Judge for yourself All your feedback (good and bad) gets need to improve. which is which. passed to clubs via their Supporter Liaison Officers. We also share our Data is all well and good but we also We’ve also anonymised some clubs datasets with each of our affiliate give people the opportunity to offer as we find they’re more likely to act supporter groups, so they can see the specific comments which the survey on criticism when they’re informed concerns away fans have about their might not cover. privately - public shaming often leads ground, and can take them up with to them digging their heels in. their own club. 26 | The FSA Annual Review 2018_19
THE GOOD • I really appreciated the welcome • It’s the stewards that make it for whoever was in charge on that the [Club]’s fans and club put me. Been a couple of times now and realising that none were needed on for us, it was relaxed, friendly and they’re one of the best. The fact that for this fixture. welcoming - which definitely didn’t they are happy to let you out to have prepare us for just how dirty their a smoke at half time is brilliant. Just • A lovely gesture at the end of the team was! shows what intelligent people you match to hand out the pastries that have as stewards. hadn’t been sold. • Great vibe at the outside bar - police on horseback really friendly too, • For once in away end plenty of ladies • Excellent leg room. Excellent fanzone stewards in the away end sensible toilets! It was a community day and with band playing, food outlets and and relaxed about standing and goal [Club] had organised very good real ale outside of ground. Very celebrations. Impressive. events for children including those friendly atmosphere. Good pricing visiting and with learning disabilities at £20. THERE WAS FREE COLD WATER • The ability to use contactless cards • [Club] bring a bit of what is good IN THE CONCOURSE TO DRINK about non-League to the match day is very good and other clubs - A GOOD TOUCH. should copy. experience. They are friendly from the off and treat away fans as adults. • Nice to see the local police be • Excellent DJ playing before the game Not all away fans will respect that proactive and helpful with respect but on the night I went it worked in the away end. Played songs that to away supporters on social media very well. were for the away fans. they’re probably up with the best policing I’ve seen on my travels. • Police at [Club] are excellent. Pre • Didn’t see any police, even outside South Yorkshire Police take note. match Twitter and face to face. the ground. Congratulations to MUST DO BETTER THE UGLY • The half-time “entertainment” was • As with every ground, get more • If there is ever a competition for by far the worst I’ve ever seen in a staff serving at the bars. It’s not most mean minded but complacent sporting arena of any description, rocket science. club in the entire universe, [Club] can utterly dreadful. count on my vote. • I’d like there to be more TVs for • My son was picked out by a sniffer away fans so that they can watch an • Their clappers used by the home dog and IMMEDIATELY treated like a earlier game which is being televised fans are a total embarrassment criminal. The reality was that the dog live and it would encourage fans to and should be banned from wanted his used McDonalds wrapper get in the stadium earlier and buy football completely. in his pocket. No apologies from the refreshments. security staff. Very embarrassing to • Can’t fault the stadium. Refreshments be searched in front of big queues • Before kick off the home team was poor, cocky, arrogant, fawning PA at who automatically think you announced but not the away team half time. It’s [Club], wouldn’t expect are guilty. which I found disrespectful. anything different. • PA system far too loud and intrusive • When leaving the match, the lighting • Many seats were very dirty. Pigeons! - completely destroyed the ability for was not particularly good and either home or away fans to create this combined with the poor car [GROUND] IS A S**T HOLE, any kind of atmosphere despite parking surface, positioning of the FLATTEN IT AND START AGAIN. best efforts. away coaches and damaged street furniture was not good, and could • This ground needs demolishing. have been dangerous. The FSA Annual Review 2018_19 | 27
SUPPORTER LIAISON OFFICER TONY BARRETT RIP JONATHAN local support and its growing Sadly at the tail end of 2018 Jonathan international audience? Waite, the respected and well-liked Supporter Liaison Officer at Tottenham “A major challenge for Liverpool, Hotspur, died suddenly at the age like any big Premier League club is of 48. retaining that local connection as the Premier League goes global – because Jonathan was a genuine advocate of like it or not it has become global. fans within the game and his work at THIS YEAR’S SUPPORTER LIAISON Spurs led him to win the SLO of the “Traditionally you had a dressing room Year Award at our awards in 2016. “It OFFICER OF THE YEAR WINNER to community connection, but when was impossible not to like, respect and (P24-25) WAS LIVERPOOL’S TONY the likes of Jamie Carragher and Steven get on with Jonathan,” said Katrina BARRETT, WHO HAS HELPED Gerrard move on, how do you maintain Law and Martin Cloake, co-chairs of TRANSFORM SUPPORTER that link?” Tottenham Hotspur Supporters’ Trust. RELATIONS ON MERSEYSIDE. Liverpool have launched numerous community initiatives, such as Red “I don’t think the club was out of touch Neighbours in the L4 postcode to necessarily,” Tony says about the state bolster its presence in the immediate of play when he came into the role. neighbourhoods around Anfield. “But the relationship between the club and supporters had definitely “We all want what’s best for the club,” become strained.” Tony says. “But at any big institution Before Tony joined discontent had been there’s going to be competing interests, “HE DEALT WITH EVERY CHALLENGE competing ambitions - you just have to rising and things came to a head in - AND THERE WERE MANY - WITH try to do what’s right for the club. And 2016 when the club published planned not everyone’s always going to agree PATIENCE AND GOOD HUMOUR. ticket price hikes, leading to protest in with you or the club’s position.” the stands and walkouts led by Spirit of “HE LISTENED AND HE ADVISED AND Shankly and Spion Kop 1906. The club Compared to the nadir of the 2016 GUIDED, AND WE LEARNED SO MUCH listened and backed down. walkouts, relations on Merseyside are FROM HIM. SIMPLY PUT, HE JUST “I was approached by Liverpool now much warmer. GOT IT.” THST several months before I took the role,” “The biggest improvement over the last said Tony, who has a background in 12 months has been the embracing of journalism, becoming a respected voice supporter culture. You’ve got to listen amongst Scousers along the way. to supporters and have that network to draw on but there needs to be more “It was a special moment for me and understanding of the role. a huge honour - and it would be a fundamental change in career,” he said. “Fans need to know that the SLO is “But it was a chance to influence the often the one fighting their corner in club and make a positive contribution.” meetings. There’s a real person behind that role that just wants what’s best for So how can a club the size of Liverpool you and the club.” balance the interests of its traditional 28 | The FSA Annual Review 2018_19
SUPPORTER and/or senior executives. This is up MEMORANDUMS OF UNDERSTANDING 8% from the previous year. • 3 9% of respondents said their club ENGAGEMENT either misunderstands or doesn’t act A Memorandum of Understanding upon the guidelines, although this is (MoU) is a public document signed an improvement as almost half (48%) between two parties, such as a fan of fan representatives said the same group and a club. The MoU isn’t legally last year. binding, but it does commit both parties to certain practices, such as a Premier League and EFL clubs are • 8 6% didn’t believe, or were unsure, commitment to open dialogue. Think that clubs would be sanctioned mandated by their respective leagues financial analysis, stadium issues, and by a league for not conforming to to meet with fans twice per season, at a ownership of the club. regulations. minimum, and no issue should be “off- the-table”. Deborah Dilworth our EFL network manager, said: “The survey shows The Department for Digital, Culture, dialogue is in a healthy state, but Media and Sport (DCMS) guidelines unfortunately there remains a handful are in place and the leagues have of clubs where this isn’t the case. incorporated versions of these into their rulebooks. “THERE’S DEFINITELY ROOM FOR Last year we surveyed fan groups IMPROVEMENT AND WE’LL CONTINUE to find out how their clubs were It’s an attempt to move away from club implementing supporter engagement TO SUPPORT FANS AT CLUBS WHERE v fan dynamic to a more constructive and to asses the picture was across- THE GOVERNMENT’S GUIDELINES relationship. the-board - afterwards, feeding that AREN’T BEING MET.” information back to the sports minister. Doncaster Rovers, Fulham, Grimsby Seventy three clubs were covered in The research also showed that fans Town, Norwich City, Nottingham Forest, the results. want a clear distinction between and Rochdale AFC have already signed promotional or social fans forum-style MoUs with their own club’s HERE’S WHAT SUPPORTER events and engagement meetings - supporters’ trusts. GROUPS TOLD US: where 52% of fans wanted to hear from CEOs on more difficult topics such as • 84% of clubs are meeting with ownership and financial data. supporters at least twice per season. This matches previous survey’s FSA ACTION We will continue to raise results which reported 85%. cases where engagement guidelines aren’t being met with DCMS, the EFL, • 94% of clubs are fielding appropriate and Premier League. people – either owners, directors The FSA Annual Review 2018_19 | 29
FANS FOR DIVER FANS FOR DIVERSITY It’s been another busy year for the Fans for Diversity campaign as we continue GUIDANCE GROUP The 2018-19 season has been the first year where the Fans for Diversity CLUB FORUMS It’s been a privilege for Fans for Diversity to take part in many club to grow and develop our work across Guidance Group has been in full swing. forums this season - events which give all strands of diversity. supporters a direct path to talk about The group is a small network of like- diversity issues with their players, Almost every weekend somewhere in minded individuals from across football coaches and senior management. the country there will be a Fans for who provide valuable feedback on the Diversity event, and we’re extremely current work of our campaign, as well Our most recent club forum at the time proud of the work we’ve done helping as suggesting and exploring new areas of writing was at Griffin Park with Fans supporters over the last five years. of work. for Diversity’s Anwar Uddin, Brentford’s manager, players, and Liam Rosenior on Our work has expanded rapidly to The Guidance Group is a great way a panel answering fans’ questions. We cover all diversity strands - covering for supporters to get involved in the covered some big topics such as ‘would LGBT, black and ethnic minority Fans for Diversity campaign and help you pull your players off the pitch if backgrounds, disability - so that fans promote diversity at the match. We’re they received racist abuse?’ which from all walks of life feel confident extremely grateful for the advice and showed how valuable these events are coming to us for help with support the group has given to the - we look forward to rolling out more their initiatives. FSA already. club forums in the 2019-20 season. 30 | The FSA Annual Review 2018_19
RSITY AWARD WINNERS: PROUD LILYWHITES The Fans for Diversity award is now in its third year and the winners of 2018-19 prize were Proud Lilywhites for their fantastic work on LGBT issues. Established in 2014, the Proud Lilywhites have become a well- established and respected group within the supporters’ movement - in the last 12 months they’ve helped Tottenham Hotspur Foundation appoint a dedicated LGBT co-ordinator and embed LGBT inclusion in the club’s work. Co-chair Chris Paouros said: “We were delighted, we weren’t expecting it at all. There’s so much brilliant work that goes on in this area. So the fact that we’ve been recognised for the work we’ve been doing over the last four years is wonderful.” The FSA Annual Review 2018_19 | 31
WHEN FOOTBALL UNITES THIS SEASON THE BURGEONING FRIENDSHIP BETWEEN FANS OF The two groups made contact through the Fans for Diversity network back in the autumn of 2018, meeting for the Fans for Diversity campaigns officer Maria Horner said: “This was an opportunity to bring two very different BRADFORD AND LINCOLN CITY first time at Valley Parade in October. groups together through football to WAS THE SUBJECT OF A NEW The Bradford City hosts taught the meet and learn about each other. FILM CELEBRATING THEIR visiting Lincoln City fans how to make RELATIONSHIP VIA THE FANS pakora, took them round the Bantams’ ground and visited the Bradford City FOR DIVERSITY CAMPAIGN. “TWO GROUPS OF PEOPLE WHO Fire Memorial. ORDINARILY WOULD NEVER HAVE When Football Unites is a short Then in November the Lady Imps MET - BUILDING UNDERSTANDING documentary by film-maker Liam returned the favour - hosting a group AND FRIENDSHIPS THROUGH THE Sullivan that documents the of Bradford City fans at Sincil Bank blossoming relationship, and cultural POWER OF FOOTBALL.” and taking them to the RAF’s Battle of exchange, between the Lady Imps Britain Memorial centre in Lincoln. Supporters Association and the Bangla Bantams. The film debuted back in January at the Natural Science and Media Museum in Bradford and is set to be shown again in July during the Bradford Festival. 32 | The FSA Annual Review 2018_19
NON-LEAGUE: into the landscape of the football decisions - often a bigger club will community. This in turn should have a single point of contact and PROMOTING INCLUSION encourage more people to attend some resources too, which can help. matches, support their club With smaller clubs it can be harder and community. because the people involved are There are huge numbers of people who very much focussed on week to haven’t experienced a match but who • T o educate and challenge the week survival and ensuring the carry misconceptions and fears; some narrative around discrimination match goes on! based on negative media coverage, and abuse. One way we do this which hasn’t until more recently begun by bringing people of different This leaves less time for the ‘nice to do’ to balance out with the reality of the backgrounds together in solidarity projects, but where there is a will, we match going experience. – football is for everyone and if you find a way to help. share the same team even more so! So over my first year with the FSA it’s There is a lot to love about non- been a pleasure to extend the Fans for And the elephant in the room? Yes, league - those in it, know it. It survives Diversity campaign’s ground-breaking there are still problems with racist and and is cherished thanks to dedicated work into non-league football – homophobic abuse and all manner individuals, supporters and volunteers, showing people that there is great live of other abuses. There is no quick yet sometimes it’s invisible in its own football on their doorstep, and helping fix, but as individuals we can make wider community – I’d like to see those who wouldn’t normally consider a difference; visible support for our that change. it get into the matchday habit. campaign partner Kick it Out – wear a sticker, re-tweet the message against OUR IMPORTANT WORK discrimination, help your fellow HAS THREE KEY AIMS: supporters by endorsing or getting involved in projects which bring people together - and find a way to make a • To communicate with people who may not think football is for them matchday welcome for those who may (which includes underrepresented be different to you, even if it’s just groups and marginalised a smile. communities), and to build bridges between those people, existing In non-league we’re encouraging clubs supporters and football clubs to to start somewhere, to reach out into Maria Horner, create space for a welcome to their different communities and to try Fans for Diversity campaigns officer everyone at football. to engage supporters in that process. While you may think it’s easier to work with a small club - fewer departments • To help support those groups to become more visible and accepted or individuals to be involved in making The FSA Annual Review 2018_19 | 33
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