ADESSO MEDIA DATA 2021 - Valid from 1. January 2021 - Spotlight Verlag
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ADESSO MEDIA DATA 2021 Valid from 1. January 2021
SPOTLIGHT VERLAG Spotlight Verlag is Europe's number one publisher of language magazines. As a 100% subsidiary of the ZEIT publishing group, we offer high quality language learning products under the label ZEIT SPRACHEN with our brands Spotlight, Business Spotlight, Écoute, Adesso, Ecos and Deutsch perfekt. Every month, 1.4 million people place their trust in our print and digital products. Whether reading or listening comprehension, grammar, vocabulary or pronunciation - our products make language learning a pleasure. The useful and instructive content means that our readers spend around eight hours on every issue of our magazine. For this reason, our publications are an ideal environment for you to place your message effectively.
ADESSO
Learning Italian with a pinch of Dolce Vita!
Adesso presents useful grammar, vocabulary and
idiomatic language that allows our readers to
become more fluent in Italian. Comprehensive
reports on interesting destinations around the
Italian-speaking world as well as articles on current
political and social trends make for a rounded
learning experience.
In this way, not only the language but also the
countries, people and cultures of the Italian-
speaking world are presented in an up-to-date
context. Print Run 34.124
Sold Circulation 19.910
Source: Publisher information
PRODUCT PORTFOLIO
Language Magazine Teacher’s Supplement
The high-quality language magazine offers a In order to enrich Italian lessons with
comprehensive insight into the countries, people individual tasks, the teacher's supplement
and cultures of the Italian-speaking world with offers a wide range of exercises to
exciting, up-to-date reports. In addition, there is accompany the articles in the magazine
an extensive language learning section with as well as incentives for effective learning.
grammar and vocabulary exercises at the levels
of easy (A2), medium (B1 - B2) and difficult (C1).
Audio Trainer
Exercise Booklet
The audio trainer offers 60 minutes of
As a perfect complement to the magazine, the
exclusive listening material. Texts
16-page exercise booklet offers additional
recorded by native speakers, in
language exercises covering grammar,
conjunction with the accompanying
vocabulary and everyday Italian.
booklet, provide full listening
comprehension. The audio trainer is ideal
for improving pronunciation, listening
comprehension and vocabulary.
OVERVIEW OF ISSUES Issue Topic Date of Publication Advertising Deadline Copy Deadline 01/2021 Small but great Italian Cities 16.12.2020 18.11.2020 20.11.2020 02/2021 700 years of Dante - on the Traces of the Poet 27.01.2021 09.12.2020 11.12.2020 03/2021 Rom in 48 Hours 24.02.2021 27.01.2021 29.01.2021 Special Issue 1 Italian Food that makes you happy 19.03.2021 17.02.2021 19.02.2021 04/2021 The pure sea! The tuscan Islands 31.03.2021 03.03.2021 05.03.2021 05/2021 Lido di Venezia 28.04.2021 24.03.2021 26.03.2021 06/2021 Abruzzo – wild and surprising! 26.05.2021 28.04.2021 30.04.2021 07/2021 Sizilien: Taormina the immortal fascination 30.06.2021 02.06.2021 04.06.2021 08/2021 Sardegna: Discover the Gulf of Orosei on foot 28.07.2021 30.06.2021 02.07.2021 09/2021 Genova 2.0: Introducing the new City! 25.08.2021 28.07.2021 30.07.2021 10/2021 Lago di Como 22.09.2021 25.08.2021 27.08.2021 Special Issue 2 Art-Special 15.10.2021 15.09.2021 17.09.2021 11/2021 The most mysterious Places and Works of Art in Italy 27.10.2021 29.09.2021 01.10.2021 12/2021 The best Italian Wines for Christmas 24.11.2021 27.10.2021 29.10.2021
TARGET GROUP
Adesso’s readers are mature, well-educated and enjoy learning
languages. They are also interested in the countries, people and
cultures of the countries where this language is spoken.
Our readers like to be well informed in order to better understand
the political and social background to events happening around the
world.
Gender Age
to 29
30 to 54
55 to 72
Male Female from 73
Source: Market Research 0 12,5 25 37,5 50
TARGET GROUP
Traveller Language Students
Lovers of Italy who like to travel Many readers use our products to
around the country and want to read up on language and culture and
communicate there understood use prepare for professional life or stays
Adesso as preparation and support. abroad.
Culture Enthusiasts Language Teachers
Italian teachers use our products to
With our products, those interested
provide varied lessons. They can
in culture can gain exciting insights
adapt the content to suit the
into their favourite country Italy.
different learners and levels.
PRINT: AD FORMATS
4c 10,000.- € 4c 5,430.- € 4c 2,900.- € 4c 2,900.- € 4c 2,000.- €
2/1 Page 1/1 Page 1/2 Page 1/2 Page 1/3 Page
420 x 280 mm 210 x 280 mm 210 x 140 mm 105 x 280 mm 210 x 93 mm
4c 2,000.- € 4c 1,600.- € 4c 1,600.- € 4c 1,600.- € 4c 1,200.- €
1/3 Page 1/4 Page 1/4 Page 1/4 Page 1/6 Page
70 x 280 mm 210 x 70 mm 53 x 280 mm 105 x 140 mm 193 x 66 mm
For trim sizes, the following applies: 5 mm trim allowance on all sides. All prices plus VAT.
PRINT: ADVERTORIAL
Your advertising message in an editorial environment
Present your individual advertising message in a high-
quality advertorial, which is created according to your
ideas.
The look and feel of the editorial will enhance your
advertising impact and be perfectly integrated into the
magazine.
Format Price
2/1 Seite, 420 x 280 mm 10,000 €
1/1 Seite 210 x 280 mm 5,430 €
A sample advertorial.
Plus production costs.
PRINT: SUPPLEMENT Your individual story on 8 pages Tell your story in a variety of formats and narrative options and convince your readers with emotional imagery. As an integral part of the magazine, the content is created individually and exclusively in close cooperation with you. Scope Price 8 Pages 14,900 € Other formats on request. Coverage extension across several magazines of Spotlight Verlag possible. A sample supplement.
PRINT: CLASSIFIED ADS
MARKTPLATZ – PIAZZA AFFARI
SPRACHKURSE UND SPRACHFERIEN
Small budget - big effect!
ONLINE ITALIENISCHUNTERRICHT
Zertifizierte, erfahrene Italienischlehrerin aus Rom Even with a smaller budget we get the best out of
your advertising message.
Informieren Sie sich unter:
FERIENHÄUSER, -WOHNUNGEN www.learning-point.ch
giorgia.platania@learning-point.ch
TOSKANA-MEERBLICK 0041 78 706 96 06
Naturstein-Ferienhaus – „privatissimo“ – mit/ohne Pool
freie Strände an Pinienwald mit viiiel Abstand… Mola di Bari – Apulien Italienisch Sprachschule
Abseits vom Massen-Tourismus
www.toskana-urlaub.com 08662/9913 Italienisch lernen und erleben
Tel: 0049 8161 78 95 28 TREVISO
Whether language courses – products or travel – we
.-.-.-.-.-.-.-.-.-.-.-.-.-.-.-.-.-.-.-.-.-.-.-.-.-.-.-.-.-.-.-.-.-. oder 0039 34 94 62 65 41
FeWos unter www.toscana-mare.de http://www.sprachferien-italien.de www.italiaservice.com
Castellabate - Cilento Nationalpark Sizilien – Meer und Kultur
offer the right advertising environment for every
Ausgesucht schöne Ferienwohnungen,
Italienisch-Sprachkurs und klassische Kochschule mit einer erfahrenen
Häuser und Hotels am Meer.
Muttersprachlehrerin. Unterkunft und Verpflegung in der familiären
Persönlicher Service vor Ort
Atmosphäre der Lehrerin, in einem kleinen Dorf direkt an der Küste.
www.azzurro-reisen.de
0049 234 686354 Tel: 0039-32 76 99 52 24 e-mail: rb.sicilia@hotmail.com
industry.
Haus im Komfort inbegriffen:
zwischen Meer und Bergen:
Naturpark
weite Sicht, Kultur- & Weinland,
Basic Price s/w Basic Price 4c
Format
Garten, 1-8 Gäste, tierhaarfrei ITALIENISCH LERNEN, SIZILIEN GENIESSEN!
www.die-marken.de MILAZZO (Sizilien) +39 090 9283214
4,50 € per mm 5,70 € per mm
info@laboling.com – www.laboling.com
Ausgabe Anzeigenschluss Studitalia Sardinien
Nächste Italienisch lernen Sprachberufe, Online-Training,
09/2020 24.06.2020
Anzeigentermine: Sprachferien in Olbia Sprachkurse, Prüfungszentrum
10/2020 15.07.2020
45 x 20 mm 90 € 114 €
11/2020 12.08.2020 www.studitalia.com Tel.06221 912035,sprachen@fuu.de
(0039) 333 2133760 infotiscali@studitalia.com www.fuu-languages.com
IMMOBILIEN
Kontakt für Anzeigenkunden
+49-89/85681-131/-135 Saniertes Dorfhaus in den Marken
Spotlight Verlag GmbH – Ihr Ansprechpartner für
Beratung und Verkauf anzeige@spotlight-verlag.de
Kleines Dorfhaus in mittelalterlichem Borgo, bei Fano,
von deutschen Eigentümern zu verkaufen
Lebendige Kommune • 10 km zum Strand • möbliert • sofort bezugsfertig
45 x 50 mm 225 € 285 €
www.spotlight-verlag.de/mediadaten
E-mail: Dorfhaus@ferienhaus-coach.de Kaufpreis 55 000 €
91,5 x 30 mm 270 € 342 €
All prices plus VAT:
A sample classified ad.ONLINE: ADVERTISING OPPORTUNITIES
Be effective online!
Reach the Adesso readership online and use one of
our digital advertising options for your offer.
The brand website and the newsletter contain
constantly changing articles, columns and blogs for
effective Italian learning.
Advertising Media Format Price
Newsletter-Banner 600-200 Pixel 380 €
Image: 240 x 200 Pixel
Newsletter-Integration 290 €
Text: 300 - 500 Characters
All prices per 30 days, plus VAT. Sample online ads.360 DEGREE MARKETING
You are not just looking to place an ad, but want to
present present your advertising message
individually?
We develop a 360-degree marketing in our products,
individually tailored to your ideas and get the best out
of your offer.
Feel free to contact us with your wishes and ideas and
we will develop a suitable advertising strategy together.
Sample ads.YOUR CONTACT
Jessica Sonnenberg Eva-Maria Markus
Head of Marketing Sales Manager Ads
+49 40 3280 - 1778 +49 89 85681 - 131
j.sonnenberg@spotlight-verlag.de e.markus@spotlight-verlag.de
Spotlight Verlag is a subsidiary company Terms and Conditions Deadline for Advertisements / Right of Withdrawal
the Zeitverlag Gerd Bucerius GmbH & Co. KG. The publisher's terms and conditions of business Advertising deadline is 4 weeks before publication date.
Kistlerhofstr. 172 shall apply to the processing of advertising orders of
81379 Munich any kind.
Germany
Terms of Payment Copy Deadline
sales@spotlight-verlag.de Within 30 days net after receipt of invoice by bank 18 working days before publication
transfer, direct debit, for advance payment up to the
www.spotlight-verlag.de first day of sale 2% discount.
Bank Details Value Added Tax Colour Profiles
Commerzbank AG, Dusseldorf The statutory value added tax applies. Cover and Contents: ICC profile ISOcoated_v2_eci (Fora 39L)
IBAN: DE46 3008 0000 0212 8652 00
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