2021 MEDIA GUIDE - Ellis County Press
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THE ELLIS COUNTY PRESS I About us CONSIDERED TO BE THE PREMIER NEWSPAPER OF ELLIS COUNTY, The Ellis County Press is circulated throughout the entire county and parts of southern Dallas County. Our award-winning newspaper, whose motto is “Defending Truth and Freedom,” is the only independently-owned newspaper in Ellis County. Hard-hitting county news, a conservative editorial page, a full inspirational page plus lifestyle, comics and community interest sections drive sales. Plus, special sections, special interest newspaper and glossy tabloids increase weekly readership. Established in 1992, The Ellis County Press has grown from a weekly paid circulation of less than 600 to a readership of more than 8,000 copies monthly in print. And our online version, elliscountypress.com, is viewed more than 20,000 times a month. ECP PRINT ECP ONLINE 8,000 readers per month 20,000 views per month READERSHIP PER MONTH 28,000 THE ELLIS COUNTY PRESS 2021 MEDIA GUIDE I 2
THE ELLIS COUNTY PRESS I Market at a glance THE AWARD-WINNING Ellis County Press covers all of Ellis County Ovilla Ferris and parts of southern Dallas County. 67 Red Oak Midlothian POPULATION MEDIAN AGE 287 77 173,620 36.1 Palmer Waxahachie Crisp 34 GENDER MEDIAN HOUSING VALUE Garrett Men: 49.4% $ 158,200 Women: 50.6% 287 Ennis TOTAL HOUSING UNITS Maypearl RACE 58,592 Bardwell Alma White: 66.6% Hispanic: 25.5% NUMBER OF COMPANIES Forreston 34 African American: 8.9% 12,813 Avalon EDUCATION VETERANS Italy High school graduate and higher: 84.6% 10,353 77 Bachelor’s degree or higher: 21.9% Milford ELLIS COUNTY CITY AND CENSUS COUNTY DIVISION POPULATION Median City Population Census County Division Population (CCD) 0 – 19 yrs. 20 – 39 yrs. 40 – 59 yrs. 60 – 80+ yrs. Household Income Ennis 19,261 27,473 (includes Alma, Garrett, parts of Palmer, Waxahachie, remainder of Ennis CCD) 32% 26% 25% 18% $46,234 Ferris 2,622 14,579 (includes Bristol, Palmer, parts of Red Oak, remainder of Ferris CCD) 34% 25% 25% 17% $57,768 Italy 1,935 3,988 (includes Milford, remainder of Italy CCD) 26% 25% 28% 21% $43,803 Maypearl 1,033 6,716 (includes parts of Midlothian, Venus, Waxahachie, remainder of Maypearl CCD) 30% 23% 31% 17% $63,269 Midlothian 25,234 24,828 (includes parts of Cedar Hill, Ovilla, Venus, remainder of Midlothian CCD) 29% 24% 30% 17% $76,875 Waxahachie 35,340 86,508 (includes Red Oak, Glenn Heights, Ovilla, Pecan Hill, Bardwell, remainder of Waxahachie CCD) 29% 26% 26% 18% $57,887 THE ELLIS COUNTY PRESS 2021 MEDIA GUIDE I 3
THE ELLIS COUNTY PRESS I Advertising policy COUNTY PRESS ENTERPRISES LLC, parent submitted advertising, these ads will be sub- Ellis County Press to run advertising under sation and/or permission of the publisher. The company of The Ellis County Press, reserves ject to photo and copy control standards. the terms, conditions, rates, and frequency/ advertiser acknowledges he/she is purchasing the right to edit or reject any advertising for It is the policy of COUNTY PRESS ENTER- volume stated above. It is understood adver- space in The Ellis County Press and not pur- any reason in The Ellis County Press, elliscoun- PRISES LLC not to accept advertisements for tising rates, based on number of times run (fre- chasing artwork or design service unless oth- typress.com or any of its affiliate products and any tobacco products, except branding ads quency) or volume are discounted. In the event erwise noted. their websites. for tobacco and cigar retail establishments. advertiser fails to complete the frequency/vol- Payment by advertisers receiving a month- As with all submitted advertising, these ads ume, the advertising rates will be SHORT-RAT- PUBLISHER’S LIABILITY end statement is due on or before the 10th of will be subject to photo and copy control stan- ED to the frequency/volume actually run and FOR ERROR each month. Credit card payments are accept- dards. The same tobacco policies apply to ellis- will be charged the difference. ed on outstanding monthly balances. countypress.com or any of its affiliate products It is understood and agreed all advertising, In the event error or omission, publisher Ad copy relating or referring to other media, and their websites. when placed on open account is due and pay- will, with due diligence upon notification by online services, Internet addresses, amuse- COUNTY PRESS ENTERPRISES LLC will ac- able upon receipt at Ferris, Ellis County, Texas ADVERTISER, correct the error in the next is- ment or entertainment categories, etc., may be cept alcohol advertisements, subject to photo and is subject to the laws of the state of Texas. sue. The publisher shall not be liable for slight charged at established rates for those catego- and copy control standards. The same alcohol An account is considered past due if not re- changes or typographical errors that do not ries. policies apply to elliscountypress.com or any of ceived by the 10th of the month, and is subject lessen the value of an advertisement. The pub- COUNTY PRESS ENTERPRISES LLC will at- its affiliate products and their websites. to a late charge of 5% per month. An additional lisher’s liability for other errors or omissions tempt to accommodate, position and/or color It is the policy of COUNTY PRESS ENTER- billing charge of $10 will be added to accounts in connection with an advertisement is strict- requests, but neither position nor color can be PRISES LLC not to accept advertisements for not paid within a current billing cycle. Accounts ly limited to publication of the advertisement guaranteed. Section and position premiums gentlemen’s clubs, adult entertainment or re- past-due 60 days are subject to cancellation, in any subsequent issue or the refund of any are charged in some cases. Please contact tail establishments that provide adult products re-billing at appropriate rates and/or turned monies paid for the advertisement. your representative for details. and/or services. Ads for adult services (e.g., over to collections. Contracted rates will not COUNTY PRESS ENTERPRISES LLC does adult massage, phone and escort services) ads be subject to change in the event of a rate in- INDEMNIFICATION not assume any responsibility for an ad beyond will not be accepted. crease during the contract period. the cost of the ad itself. We are responsible COUNTY PRESS ENTERPRISES LLC will The advertiser and/or advertising agency only for the first incorrect insertion of an ad. not accept fortune teller, physic readers or any INTELLECTUAL PROPERTY agrees to defend and indemnify the publisher Advertisers are advised to check their ad occult ad in The Ellis County Press, elliscounty- against any and all liability, loss or expenses immediately after it appears in the paper and press.com or any of its affiliate products and It is understood all advertising designs, lay- arising from claims of libel, unfair competition, to report any error found that same day. Errors their websites. outs, logos, etc., created by The Ellis County unfair trade practices, infringement of trade- in ads should be reported Monday morning Press or its agent, is the intellectual property marks, copyrights, trade names, patents or for correction. Claims for adjustment must be ADVERTISING AGREEMENT of the COUNTY PRESS ENTERPRISES, LLC proprietary rights or violation of rights of priva- made within 30 days of error occurrence. and may not be used in any other manner ex- cy resulting from the publication of the adver- It is the policy of COUNTY PRESS ENTER- The above named advertiser authorizes cept to be used exclusively by The Ellis County tiser’s advertisement. PRISES LLC to accept gun show advertise- COUNTY PRESS ENTERPRISES, LLC dba The Press. The design is the property of COUNTY ments. Advertisements for rifles, shotguns and PRESS ENTERPRISES, LLC and may not be related accessories are accepted. As with all reproduced by any means without compen- THE ELLIS COUNTY PRESS 2021 MEDIA GUIDE I 4
THE ELLIS COUNTY PRESS I The business of business Businesses are a vital part of Ellis County • Remodeling, expansion or relocation of an • Significant charitable contributions, are WHAT WE WILL NOT COVER and surrounding areas. Our goal is to provide existing business is news if it will involve some- usually newsworthy. news coverage of what is going on in business thing visible to the public. If it has an effect on • Training and education of employees is • We will not cover sales events sponsored in our service area. If news of a business is of the public or provides better goods or services, newsworthy. This includes seminars, meetings by individual businesses or by smaller groups significance to a large number of readers and it merits coverage. or classes an employee might attend to gain a of businesses that are purely promotional in to the community, it is news. Legitimate news • Mergers, sales and annual meeting are of higher certification in his or her field or to re- nature. deserves to be, and will be, published. There interest and will be reported. The acquisition, view information learned in a previous meeting • We will not cover prize drawings or awards is often a fine line between “news” and “ad- merger or sale of local firms or parent compa- or school. presentations designed purely to draw cus- vertising,” and this guide may be helpful in de- nies is newsworthy. • Community-wide sales events such as tomers into a business. Such events are han- fining that difference and explaining the proce- • The sale and purchase of local businesses those coordinated through a Chamber of Com- dled in advertisements. dures for getting business news published in and quarterly and annual financial statements merce are of interest to readers and will be the paper. of local firms or parent companies are also published. newsworthy because they reflect the economic WHAT WE WILL COVER condition of the community. • The announcement of new businesses, in- cluding commercial housing developments, is news. • The first announcement of plans to build Ask the ECP manag- or locate in an area is also news. And so is the ing editor to arrange for or discuss business news start of construction on a major business or in- coverage. dustry. Advertising represen- • We’ll report a business’ opening. We do tatives need to tell their customers they are not not cover grand openings unless advertising reporters – and have no for the business accompanies the event. The authority to decide how choice is theirs. Precise handling of news sto- news will be covered or displayed. ries, including photos that might accompany Instead, have them call stories, will be determined by the editor and ECP managing editor. managing editor. • Change in top management personnel de- serves mention and often accompanying pho- tos. Usually, such a story would involve owners, presidents, vice presidents or corporate offi- cers. At times, a story might involve a non-man- agement employee who meets the public. THE ELLIS COUNTY PRESS 2021 MEDIA GUIDE I 5
THE ELLIS COUNTY PRESS I Integrated marketing packages REACH UP TO 28,000 READERS EACH MONTH with a print, online and social media package delivering your advertising message seven days a week across multiple platforms. MONTHLY RATES PER MONTH COMMISSIONS/DISCOUNTS will be priced accordingly. Annual volume con- with approved credit with a signed a yearly Discounts are not available tracts are available. contract. Payment is required by 10th of the 1/16 PAGE (3 x 2 1/2") PACKAGES on local advertising rates month following publication. • Open: $85 per thousand • 3 months: $ 189 per month LOCAL RETAIL DISPLAY RATES • 6x per year: $75 per thousand • 301-500 total inches: $12 per c.i. • 6 months: $ 172 per month • 12x per year: $65 per thousand • 501-900 total inches: $ 11 per c.i. • 12 months: $ 138 per month • Open (non-contract): $15 per c.i. • 26x per year: $50 per thousand • 901-1,200 total inches: $10 per c.i. • National: $15 per c.i. • 1,201-1,500 total inches: $ 9 per c.i. 1/12 PAGE (2 x 5") PACKAGES • Civic/Church: $10 per c.i. Preprints may be delivered 9 a.m. to 5 p.m. • 1,501-2,000 total inches: $ 8 per c.i. • Political (prepaid): $10 per c.i. Monday through Friday to: • 2,001 and up total inches: $ 7 per c.i. • 3 months: $ 473 per month • 6 months: $ 430 per month Add additional 10% per c.i. for placement ads. The Greater Dallas Press Failure to complete volume purchases will • 12 months: $ 344 per month 601 Shepherd Dr., Garland, TX 75042 result in all ads ran priced at next higher rate. FREQUENCY RATES 972-926-6062 1/8 PAGE (3 x 5" or 6 x 2 1/2") PACKAGES ADVERTISING DEADLINES Local display rates are based on number of SPOT COLOR RATES • 3 months: $ 710 per month times ad runs consecutively. Rates apply only NEWSPAPER TO CREATE AD • 6 months: $ 645 per month to accounts with approved credit with a signed Color is available every issue. Please submit • 12 months: $ 516 per month contract. Payment is required by 10th of the your copy one day earlier than regular dead- Insertion order must be received Thursday month following publication. lines. noon before Thursday publication date. 1/4 PAGE (3 x 10" or 6 x 5") PACKAGES Total Runs Per C.I. Flat Rate 1 color: $90 • 2 colors: $175 • 3 colors: $225 CLIENT SUPPLIED DIGITAL AD • 3 months: $ 1183 per month • 6x $14 1/4 p. (30 c.i.) $420 • 6 months: $1075 per month • 13x $12 1/2 p. (60 c.i.) $720 PROCESS COLOR RATES 300 ppi digital file must be received Mon- • 12 months: $ 968 per month • 26x $10 2/3 p. (80 c.i.) $800 day noon before Thursday publication date. • 52x $8 Full page (120 c.i.) $960 Full-color: $275 1/2 PAGE (3 x 20" or 6 x 10") PACKAGES CLASSIFIED AD PREPRINTED INSERT RATES ANNUAL VOLUME CONTRACT RATES • 3 months: $1935 per month Digital copy file must be received Tuesday • 6 months: $1828 per month Insert rates are based on full-run circulation. Local display rates are based on advertising noon before Thursday publication date. • 12 months: $1720 per month Prices are based on cost per thousand and bought each year. Rates apply only to accounts weight/size of inserts. Larger, heavier inserts THE ELLIS COUNTY PRESS 2021 MEDIA GUIDE I 6
THE ELLIS COUNTY PRESS I Advertising rates BUSINESS DIRECTORY INSPIRATIONAL PAGE ADS WEB ADVERTISING SATURATION MAILING (EDDM) For service business wanting to reach po- For businesses to sponsor a weekly inspiration With analytics, we can determine article What is EDDM? Every Door Direct Mail ser- tential customers, the Business Directory pro- message. Rates are per column inch. views per day, plus click-thru to your website. vice is an easy, cost-effective way to reach vides a cost-effective way of having a contin- potential customers near your business. We’ll ued message throughout the year. Rates are 6x: $10 • 13x: $9 • 26x: $8 • 52x: $7 Leaderboard (above menu, below menu) create your mail pieces however you like, then per column inch. • 940 x 90 ppi help you select postal routes and pay for post- FRONT PAGE ADS • 70k max file size (gif, jpg or HTML) age online. Next, we’ll bring your mailing to 6x: $12 • 13x: $10 • 26x: $9 • 52x: $8 • $1OO per week* your local Post OfficeTM for delivery to every (Minimum run of 13 weeks for maximum household on your chosen routes. BUSINESS CARD AD effectiveness) Skyscraper (right side of the page) Planning a marketing mailing? The online • 300 x 600 ppi mapping tool is designed to help you find the Each ad measures 2 columns wide by two Top of Page • 70k max file size (gif, jpg or HTML) potential customers near your business who inches deep for a more comprehensive cus- • 2 Col. x 1.5 Inches • $75 per week* matter most. Using the tool, you can choose tomer oriented message. • $75 per week when available among postal routes based on demograph- Sidebar (right side of page) ics, then we deliver to every address on your 6x: $12 • 13x: $10 • 26x: $9 • 52x: $8 Bottom of Page • 300 x 250 ppi selected routes. There’s no need to purchase • 2 Col. x 2 Inches • 70k max file size (gif, jpg or HTML) mailing lists, and with Every Door Direct Mail With a minimum 13x run, ads will run in full • $50 per week when available • $25 per week* service, you reach potential customers for as color when available. low as 17.5¢ per mail piece for postage. We’ll LEGAL NOTICES *Discount – 12+ weeks = 20% even calculate the printing cost of mail piece CLASSIFIED RATES and produce it. State law determines the lowest rate for The first 10 words are $15 and each addi- legal notices as the lowest classified rate. We tional word is 50¢. calculate cost by the number of words @ 50¢ For BOLD FACE or underline, add $2. Boxed per word. ads are $15 per column inch. A notarized Publisher’s Affidavit is provided Classified must be pre-paid before publica- at a cost of $10. tion. Credit card payments are accepted. Deadline is Tuesday at 10 a.m. for Thurs- Deadline is Monday Noon for Thursday’s is- day‘s issue. sue. SPECIAL SECTIONS Throughout the year, we produce Special Sections for festivals and events. Rates are provided in a separate sheet. THE ELLIS COUNTY PRESS 2021 MEDIA GUIDE I 7
THE ELLIS COUNTY PRESS I Broadsheet ad sizes FULL PAGE 3/4 PAGE 1/2 PAGE 1/4 PAGE VERTICAL 1/4 PAGE HORIZONTAL 1/8 PAGE VERTICAL 1/8 PAGE HORIZONTAL 1/12 PAGE VERTICAL 6 col. (10") x 20" 6 col. (10") x 15" 6 col. (10") x 10" 3 col. (4.93") x 10" 6 col. (10") x 5" 3 col. (4.93") x 5" 6 col. (10") x 2.5" 2 col. (3.23") x 5" $1,200 $875 $600 $325 $325 $200 $200 $125 1/12 PAGE HORIZONTAL 1/16 PAGE HORIZONTAL 1/24 PAGE HORIZONTAL 2x4 NON-STANDARD 2x2 BUSINESS CARD FULL PAGE 1/2 PAGE 1/4 PAGE 4 col. (6.62") x 2.5" 3 col. (4.93") x 2.5" 2 col. (3.23") x 2.5" 2 col. (3.23") x 4" 2 col. (3.23") x 2" PHOTO SPONSORSHIP PHOTO SPONSORSHIP PHOTO SPONSORSHIP $125 $90 $75 $100 $50 6 col. (10") x 4" 3 col. (4.93") x 4" 3 col. (4.93") x 2" $500 $300 $175 THE ELLIS COUNTY PRESS 2021 MEDIA GUIDE I 8
THE ELLIS COUNTY PRESS I Newsprint tab ad sizes FULL PAGE 2/3 PAGE 1/2 PAGE VERTICAL 1/2 PAGE HORIZONTAL 1/3 PAGE VERTICAL 1/3 PAGE HORIZONTAL 1/4 PAGE VERTICAL 1/4 PAGE HORIZONTAL 3 col. (10") x 10" 2 col. (6.6") x 10" 2 col. (6.6") x 7.5" 3 col. (10") x 5" 1 col. (3.23") x 10" 2 col. (6.6") x 5" 1 col. (3.23") x 7.5" 3 col. (10") x 2.5" BP: $1,250 I INP: $1,000 $750 $500 $500 $325 $325 $200 $200 1/6 PAGE VERTICAL 1/6 PAGE HORIZONTAL 1 col. (3.23") x 5" 2 col. (6.6") x 2.5" $125 $125 1/12 PAGE HORIZONTAL 1 col. (3.23") x 2.5" $75 The Ellis County Press publishes a variety of tabloid newsprint magazines several times a year to highlight county and local city celebrations and holidays. THE ELLIS COUNTY PRESS 2021 MEDIA GUIDE I 9
THE ELLIS COUNTY PRESS I Glossy tab ad sizes FULL PAGE 2/3 PAGE 1/2 PAGE VERTICAL 1/2 PAGE HORIZONTAL 1/3 PAGE VERTICAL 1/3 PAGE HORIZONTAL 1/4 PAGE VERTICAL 1/4 PAGE HORIZONTAL 3 col. (8.29") x 11" 2 col. (5.48") x 11" 2 col. (5.48") x 8.2" 3 col. (8.29") x 5.4" 1 col. (2.66") x 11" 2 col. (5.48") x 5.4" 1 col. (2.66") x 8.2" 3 col. (8.29") x 2.6" BP: $1,250 I IP: $1,000 $750 $500 $500 $225 $225 $150 $150 1/6 PAGE VERTICAL 1/6 PAGE HORIZONTAL 1/12 PAGE 1 col. (2.66") x 5.4" 2 col. (5.48") x 2.6" 1 col. (2.66") x 2.6" $125 $125 $75 Each year, The Ellis County Press publishes several high quality, premium magazines celebrating the students and cities of Ellis County. THE ELLIS COUNTY PRESS 2021 MEDIA GUIDE I 10
THE ELLIS COUNTY PRESS I Digital ad sizes LEADERBOARD (ABOVE MENU, BELOW MENU) 940 x 90 ppi $100 per week* SIDEBAR 300 x 250 ppi $50 per week* *Discounts 20% (12+ weeks) or 25% (web and print ad) SKYSCRAPER 300 x 600 ppi $75 per week* The Ellis County Press’s online version receives more than 20,000 views a month. THE ELLIS COUNTY PRESS 2021 MEDIA GUIDE I 11
THE ELLIS COUNTY PRESS I Video production VIDEO PRODUCTION Cost includes all studio fees, cameraman, sound engineer and editing. :30 TV = $150 :60 TV = $225 5:00 Podcast = $225 ADVERTISING ON ELLIS COUNTY PRESS WEBSITE Frequency Price per week 1 week $75 4 weeks $60 6 weeks $50 13 weeks $40 SPECIAL EFFECTS All special effects fees will be based upon project needs. The “ECP-TV News Update” with Tommy Scott and Rita Cook is just one of the YouTube Channel shows produced at The Ellis County Press’ in-house video production studio. THE ELLIS COUNTY PRESS 2021 MEDIA GUIDE I 12
THE ELLIS COUNTY PRESS I 2021 advertising calendar Event Insertion Date Description Ad Type JANUARY Tax Time Selling space Display ad Broadsheet 2020 Ellis Co. Graduation Tab Selling space Congratulatory ads for special 40-page + glossy tab with Tab graduating Ellis County seniors Martin Luther King Jr. Day Jan. 14 Display ad Broadsheet Groundhog Day Jan. 28 Display ad Broadsheet FEBRUARY Valentine’s Day Feb. 11 Display ad Broadsheet MARCH St. Patrick’s Day Mar. 11 Display ad Broadsheet Ferris Newcomer’s Guide Selling space Ads for special 32-page + glossy tab with Ferris historical information, Tab maps and demographics Ennis Bluebonnet Trails Mar. 25 – Apr. 29 Display ad Broadsheet APRIL Ennis Don’t Mess with Texas Trash Off Apr. 1 Display ad Broadsheet Easter Apr. 1 Display ad Broadsheet Easter Apr. 8 Photo page sponsorship Sponsorship Ellis County Youth Expo Apr. 8 Photo page sponsorship Sponsorship Earth Day Apr. 16 Display ad Sponsorship Ennis Bluebonnet Festival Apr. 22 Photo page sponsorship Sponsorship THE ELLIS COUNTY PRESS 2021 MEDIA GUIDE I 13
THE ELLIS COUNTY PRESS I 2021 advertising calendar (cont.) Event Insertion Date Description Ad Type APRIL (cont.) Ferris Brick Festival Apr. 23 Display ad Broadsheet Ferris Brick Festival Apr. 30 Photo page sponsorship Sponsorship MAY Cinco de Mayo May 6 Display ad Broadsheet Mother’s Day May 6 Display ad Broadsheet Ennis Polka Fest May 27 Display ad Broadsheet JUNE Memorial Day June 3 Special section with the names of all Ellis County veterans Broadsheet who gave their lives for their country Memorial Day June 3 Photo page sponsorship Sponsorship Ennis Polka Fest June 3 Photo page sponsorship Sponsorship Gingerbread Trail Celebration June 7 Photo page sponsorship Sponsorship Father’s Day June 17 Display ad Broadsheet JULY Red Oak White & Blue July 1 Photo page sponsorship Sponsorship Ennis Freedom Fest July 1 Photo page sponsorship Sponsorship July 4 Independence Day July 1 Display ad Broadsheet July 4 Independence Day July 8 Photo page sponsorship Sponsorship Waxahachie Crape Myrtle Festival July 9 Photo page sponsorship Sponsorship THE ELLIS COUNTY PRESS 2021 MEDIA GUIDE I 14
THE ELLIS COUNTY PRESS I 2021 advertising calendar (cont.) Event Insertion Date Description Ad Type AUGUST High School Football Preview Aug. 27 Special section with local schools schedules and team rosters Broadsheet SEPTEMBER Football weekly scoreboard Sept. 3 – Nov. 12 Previous week’s scores and stats. Ads appear each week Broadsheet of the 2020 High School football season High School Homecomings TBD Sept. – Oct. Photo page sponsorship Sponsorship Labor Day Sept. 2 Display ad Sponsorship Red Oak Founder’s Day Sept. 3 Newspaper special section Newsprint tab (TBD) Warbirds on Parade Sept. 9 Photo page sponsorship Sponsorship Red Oak Founder’s Day Sept. 17 Photo page sponsorship Sponsorship OCTOBER Ennis Hay Maze & Pumpkin Patch Oct. 1 – 31 Display ad Broadsheet Ovilla Heritage Day Oct. 7 Photo page sponsorship Sponsorship Red Oak Hawktoberfest Oct. 7 Photo page sponsorship Sponsorship Waxahachie Oktoberfest Oct. 14 Photo page sponsorship Sponsorship Wilmer Pioneer Day Oct. 21 Newspaper special section Newsprint tab (TBD) Texas Country Reporter Festival Oct. 28 Photo page sponsorship Sponsorship Wilmer Pioneer Day Oct. 28 Photo page sponsorship Sponsorship Red Oak Fall Fest Oct. 28 Photo page sponsorship Sponsorship THE ELLIS COUNTY PRESS 2021 MEDIA GUIDE I 15
THE ELLIS COUNTY PRESS I 2021 advertising calendar (cont.) Event Insertion Date Description Ad Type NOVEMBER Ennis Hay Maze & Pumpkin Patch Nov. 4 Photo page sponsorship Sponsorship Ferris Founder’s Day Nov. 4 Newspaper special section Newsprint tab (TBD) Halloween Nov. 4 Photo page sponsorship Sponsorship Veteran’s Day Nov. 11 Newspaper special section Broadsheet Veteran’s Day Nov. 18 Photo page sponsorship Sponsorship Thanksgiving Nov. 25 Display ad Broadsheet DECEMBER Ferris Christmas on the Square Dec. 9 Newspaper special section Broadsheet Waxahachie Candlelight Tour Dec. 9 Photo page sponsorship Sponsorship Ennis Christmas Parade Dec. 23 Photo page sponsorship Sponsorship Christmas Greetings Dec. 23 Newspaper special section Broadsheet Midlothian Christmas Dec. 23 Photo page sponsorship Sponsorship Ovilla Christmas Dec. 23 Photo page sponsorship Sponsorship Red Oak Christmas Dec. 23 Photo page sponsorship Sponsorship Waxahachie Christmas Dec. 23 Photo page sponsorship Sponsorship Wilmer Christmas Dec. 23 Photo page sponsorship Sponsorship Happy New Year Dec. 30 Display ad Broadsheet THE ELLIS COUNTY PRESS 2021 MEDIA GUIDE I 16
THE ELLIS COUNTY PRESS I Information OUR MISSION: The First Amendment right to free speech and the Press is under attack. The Ellis County Press stakes its foundation on the re- public, not a “democracy” where opinion and thought are beholden to “the group.” The Ellis County Press exists solely to establish the foundations of a free press to allow for the free exchange of ideas – without the fear of retaliation, intimidation or oppression by government officials. We are pro-life, pro-liberty, pro-property rights and are ardent defenders of the Second Amendment’s right to carry and fire arms – not for hunting, but for protection against a tyrannical government. Our only agenda is the truth and nothing but the truth, but in a context of individual rights and liberty. EDITORIAL SALES CONTACT ABOUT CHARLES D. HATFIELD, JR. SHIRLEY HABBINGA MAIN OFFICE The Ellis County Press (USPS 009-713) is Owner / Publisher shabbinga@elliscountypress.com 208 S. Central St., Ferris, Texas 75125 published weekly on Thursday at 208 S. Central charles@elliscountypress.com St., Ferris, TX 75125-2622 by COUNTY PRESS LOCAL OFFICE ENTERPRISES L.L.C. GREG CHAPMAN ROUTE MANAGER 1040 Cedar Valley Dr., Lancaster, Texas 75134 Creative Director ANNUAL SUBSCRIPTION RATES greg@elliscountypress.com TIM O’CONNOR EMAIL (By US Mail) press@elliscountypress.com RITA COOK Ellis County: $42 • Texas: $54 • Out of State: $76 News Editor LEGAL COUNCIL WEBSITE rcook13@earthlink.net www.elliscountypress.com Periodical postage paid at Ferris, TX 75125 RODNEY RAMSEY and additional post offices. Postmaster, send STEVE PATTERSON PHONE address changes to: Sports 972-544-2369 moving_pictures@sbcglobal.net CIRCULATION FAX The Ellis County Press 972-544-8150 208 S. Central St. Ferris, TX 75125-2622 COPYRIGHT © 2021 – THE ELLIS COUNTY PRESS. All rights reserved. No part of this publication may be reproduced, in whole or in part, without the express permission of the publisher of THE ELLIS COUNTY PRESS or his duly appointed agent. All advertising created by THE ELLIS COUNTY PRESS is the intellectual property of the creator and is the property of THE ELLIS COUNTY PRESS and may not be reproduced in whole or part without written permission of the THE ELLIS COUNTY PRESS and compensation to the creator. The publisher reserves the right to reject any advertising for any reason. Cover photo courtesy Deon Grandon / Deon Grandon Photography THE ELLIS COUNTY PRESS 2021 MEDIA GUIDE I 17
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