2021 CONGRESS EXHIBITOR PROSPECTUS

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2021 CONGRESS EXHIBITOR PROSPECTUS
2021 CONGRESS EXHIBITOR PROSPECTUS
2021 CONGRESS EXHIBITOR PROSPECTUS
Welcome                            It’s my pleasure to invite you to participate in the 2021 Asia-Pacific Venue Industry
                                   Congress to be held over multiple key locations in May and June 2021.

   VMA President, Leighton         As the single largest meeting of venue professionals in the Asia-Pacific region, our
     Wood and Congress             annual Congress is going from strength to strength. Over the past five years, the
    Committee Chair, Paul          Congress has continued to break attendance records each year and it’s an exciting
Sergeant, would like to extend     time for the VMA as our membership starts to see green shoots emerging for many
to you a personal invitation to    parts of our industry.

   become involved in the
                                   The last 12 months has been like no other for our industry. Our venues and suppliers
success of the upcoming 2021
                                   have had to grapple with a virtual shutdown of our business and the VMA made the
 Asia-Pacific Venue Industry       difficult decision to cancel our 2020 Congress.
          Congress.
                                   Our 2021 Congress offering will be somewhat different from previous years to account
 Becoming an exhibitor at this     for the ongoing potential for travel restrictions. However rest assured all of the
annual event will heighten your    elements you love and value from the Congress remain - we will deliver a thought-
                                   provoking and educational program, including motivational presentations, diverse
 profile within the industry and
                                   technical sessions featuring high profile speakers, along with a fantastic social and
   will also assist the Venue      networking program.
  Management Association in
   delivering a Congress of        This year we have the added pleasure of co-presenting the Auckland leg of the
   exceptional standard and        Congress with our good friends EVANZ. The success of our annual Congress is due in
           recognition.            no small part to the ongoing participation of our Exhibitors. As a leading supplier to the
                                   venue industry, this is your annual opportunity to foster stronger and more beneficial
                                   relationships with VMA members.

                                                 LEIGHTON WOOD
                                                 PRESIDENT, VENUE MANAGEMENT ASSOCIATION
2021 CONGRESS EXHIBITOR PROSPECTUS
OUR 2021 CONGRESS PROGRAM                                DAILY SCHEDULE
    • 2 COUNTRIES                                          11:30AM        REGISTRATION OPENS

    • 4 LOCATIONS                                          12:00PM        TRADE EXHIBIT OPENS & LUNCH SERVICE
    • 4 KEY NOTES, 12 PLENARY SESSIONS                     1:00PM         OFFICAL WELCOME
    • IN VENUE AND VIRTUAL ATTENDANCE OPTIONS                             KEY NOTE ADDRESS
    • 4 TRADE EXHIBIT OPPORTUNITIES                        2:00PM         PLENARY SESSION 1

                                                           3:00PM         TRADE EXHIBIT OPENS & AFTERNOON TEA
                                                                          SERVICE

BRISBANE, AUS                                              3:30PM         PLENARY SESSION 2

                                                           4:30PM         PLENARY SESSION 3
THURSDAY, 27 TH MAY 2021
                                                           5:30PM         TRADE EXHIBIT OPENS & AFTER 5 NETWORKING DRINKS

                                                           7:00PM         EVENT CLOSE & MOVE TO OFFICIAL BAR
SYDNEY, AUS                                                The New Zealand event will run across 2 days and will incorporate additional education
                                                           sessions on the 2nd morning.
THURSDAY, 3 RD JUNE 2021

                                                           COMPARISON
MELBOURNE, AUS
                                                           Element                          Melbourne 2019              2021 Adapted Congress
THURSDAY, 10 TH JUNE 2021                                                                     Congress                         targets

                                                           Delegates                               406                   450 in person, 200 virtual

AUCKLAND, NZ                                               Exhibitors                               36                               45
WED 16 TH & THURS 17 TH JUNE 2021                          Trade Floor Hours                    5.5 hours                         12 hours

                                        Delivered in       Education Content              22 hours; 22 sessions            16 hours; 16 sessions
                                      partnership with
                                         EVANZ and         After 5 Networking                   1.5 hours                          6 hours
                                    incorporating their
                                    mid year conference.
2021 CONGRESS EXHIBITOR PROSPECTUS
VMA MEMBERSHIP
                                                                                                                       BY SECTOR

WHY SHOULD
YOU EXHIBIT?                                       EXAMPLES OF YOUR CONGRESS AUDIENCE
                                                   •   Adelaide Convention Centre                        •   Melbourne Cricket Club
Your attendance at this event puts you on the      •   Adelaide Entertainment Centre                     •   Melbourne Festival
centre stage of this growing gathering of          •   Adelaide Oval                                     •   Newcastle Entertainment Centre
                                                   •   Arts Centre Melbourne                             •   Optus Stadium
industry leaders including CEO's, Managing
                                                   •   ASB Theatre Marlborough                           •   Philippine International Convention Centre
Directors, and General Managers.                   •   Auckland Art Gallery                              •   Qudos Bank Arena
                                                   •   Auckland Live                                     •   Queensland Performing Arts Centre
The 2021 Asia-Pacific Venue Industry Congress      •   Auckland Museum                                   •   RAC Arena
provides you with an invaluable opportunity to     •   Auckland Stadiums                                 •   Regent On Broadway
                                                   •   Australian Institute of Sport                     •   Royal Agricultural Society NSW
showcase your products and services to a captive
                                                   •   Bangkok International Trade & Exhibition Centre   •   Spark Arena
audience and gain exposure to high-profile         •   Blundstone Arena                                  •   Sunshine Coast Stadium
industry leaders and decision makers.              •   Brisbane Entertainment Centre                     •   Sydney Opera House
                                                   •   Cairns Convention Centre                          •   The Eden Park Trust
                                                   •   Canberra Theatre Centre                           •   The Trusts Arena
This unique event brings together more than 400
                                                   •   Central Coast Stadium                             •   Townsville City Council
delegates from sport stadiums, entertainment                                                             •   Townsville Entertainment & Convention Centre
                                                   •   Crown Perth
arenas, convention and exhibition centres,         •   Darwin Convention Centre                          •   Vbase
performing arts centres, racecourses, festivals,   •   HOTA - Gold Coast                                 •   Venues Canberra
showgrounds and other venues from across the       •   International Convention Centre Sydney            •   Venues NSW
                                                   •   Isaac Theatre Royal                               •   Venues Wellington
Asia-Pacific region.
                                                   •   Marvel Stadium                                    •   Venues West
                                                   •   Melbourne & Olympic Parks                         •   Western Sydney Performing Arts Centre
                                                   •   Melbourne Convention & Exhibition Centre          •   Westpac Stadium
                                                                                                         •   WIN Sports &Entertainment Centres
2021 CONGRESS EXHIBITOR PROSPECTUS
EXHIBITOR
PACKAGES
                                                                   Congress Attendees by Decision Making Role
The 2021 Congress Trade Exhibition provides you with an
invaluable opportunity to showcase your products and services
to a captive audience. By securing your presence at the exhibit,
you have the opportunity to personally communicate with your
clients, develop and strengthen your brand, and discover what is
(and isn’t) happening in the industry.

As a confirmed Exhibitor, you will be in one location with
hundreds of venue professionals AND some of your closest
competition. Other brands will be there networking, building
relationships, and closing sales with your potential clients.

With access to senior-level venue executives with millions of
dollars in buying power, your attendance at the Congress
sessions and social functions gives you face-to-face exposure
and influence with high-profile industry leaders and key
decision-makers.
2021 CONGRESS EXHIBITOR PROSPECTUS
SOME WHO HAVE BENEFITED
                                                                                  FROM ATTENDANCE

                                                        24/7 Software                     Kyazoonga Australia Pty Ltd
                                                        Adecco Group                      M.A. Security
                                                        ASM Global                        NCR Corporation
                                                        Australasian Leisure Management   NOVOX Australia Pty Ltd
WHY EXHIBIT?                                            Big Screen Video
                                                        Camatic Seating
                                                                                          Orca
                                                                                          Panasonic Visual Solutions
Engage with key decision-makers at the largest          Coca Cola Amatil                  PBM Safety
gathering of venue management professionals in          Davcor Group Pty Ltd              Priava
the Asia-Pacific region:                                Ecoglo International Ltd          Profurn Commercial
                                                        EKA CyberLock                     Riedel Communications
  Face-to-face business is the most effective way to    ENTA Ticketing Solutions          Sebel Furniture
  build customer relationships                          ESP Australia                     SICO South Pacifc Ltd
  MILLIONS of dollars in venue buying power             Event Health Management           Skidata Australasia
  Gain access to quality leads, qualified buyers, and   Eventbooking                      The Clear Bag Shop
  quality sales                                         Eventbrite                        The P.A. People
  Demonstrate your company’s product/service to         Feld Entertainment                The Riskworks Group Pty Ltd
                                                        Globelet                          TicketRocket
  live audiences
                                                        Gunnebo                           Ticketek Australia
  Increase your branding reach to venue executives      House of Tickets                  Ticketmaster Australasia Pty Ltd
  Strengthen relationships with your existing           Humanforce                        Ungerboeck Software International
  customers                                             Italiquore Brand                  Unilumin Australia Pty Ltd
  GROW YOUR BUSINESS                                    John Herber Ltd                   Voodoo Australia Pty Ltd
2021 CONGRESS EXHIBITOR PROSPECTUS
EXHIBITOR INVESTMENT
                                                      Recognising the challenging time service providers and suppliers to the
                                                      industry have experienced during the pandemic we have created an
                                                      affordable and cost effective solution for the 2021 Congress.

                                                                  INVESTMENT
                                                                  VMA Members: AUD $650 per location
                                                                  Non-Members: AUD $775 per location

                   INCLUSIONS
                   • 1 complimentary Exhibitor space. Includes allocated area with
                     dressed 1.8m trestle table, 2 chairs and access to power.
                   • Recognition on all Congress exhibitor marketing collateral
                     including VMA digital platforms. Electronic delegate list of
                     Congress Attendees (post-Congress)
                   • Promotional item (provided by sponsor) made available from your
                     trade exhibit.
                   • All catering for delegates held in the Exhibition area, thereby
                     maximizing opportunities for engagement and networking
                     with delegates.
                   • Access to all education and social sessions, includes
                     all catering.
NOTE
• Strict 90 minute bump in/out period applies on the day, no
  booth shell or signage provided, no custom builds, no outside
  furniture is available.
• Loading bay access will not be available and all exhibitor
  materials must be carried in by person.
2021 CONGRESS EXHIBITOR PROSPECTUS
Who’s Who                                               Advertise in the Who's Who
Membership
Directory                                         For advertisers aiming at the sport, entertainment, performing
                                                  arts, convention, exhibition and meetings industries, the VMA
2021                                              Who’s Who Industry Directory offers a uniquely well-targeted
                                                  promotional medium. It is the one directory that can reach
In its NEW DIGITAL FORMAT the 2021 Venue          decision-makers at all levels, from middle management to chief
Management      Association  Who’s    Who         executives, in hundreds of venues that, collectively, host tens of
                                                  thousands of events attended by millions every year.
Membership Directory continues to be highly
sought-after and regularly referenced by
members across the region.
                                                  Distribution – NEW DIGITAL FORMAT
Whether you’re looking for the manager of a       Digital copies of the directory are distributed direct to all VMA
venue, sourcing suppliers or simply looking to    members in Australia, New Zealand and the Asia Pacific and
broaden your network, you will find what you      continue to be available to all current and new members via the
are looking for in the Who’s Who. The format is   VMA Members portal. This will ensure all members have access to
simple, convenient, comprehensive and cross-      the publication all year round to maximise exposure for advertisers.
referenced.

Covering Australia, New Zealand and the Asia
Pacific, the Who’s Who       offers a fantastic
opportunity to     advertise your product or
services.
2021 CONGRESS EXHIBITOR PROSPECTUS
Who’s Who
Membership
Directory
2021
Artwork due Friday, 8th May 2021

Must be a current financial
member of the VMA to advertise in
the Who’s Who Membership
Directory.

Advertising Rates
Premium Positions
  Inside Front Cover - $4,015 (ex gst)
  Page 1 - $4,015 (ex gst)
  Inside Back Cover - $4,015 (ex gst)
  Last Page - $3,575 (ex gst)
  Facing Table of Contents - $3,575 (ex gst)
  Facing Welcome Letter - $3,575 (ex gst)

Standard Positions                             Supplying Materials
  Full Page - $3,080 (ex gst)                  • Please send a finished, high-res copy of your advertisement
                                                 artwork to admin@vma.org.au
  Half Page - $1,980 (ex gst)
                                               • Artwork must be supplied in High Resolution (300dpi), PDF
  Quarter Page - $1,100 (ex gst)
                                                 File Format and CMYK colour format.
  Pocket Size - $650 (ex gst)                  • Artwork due Friday, 8 May 2021
2021 CONGRESS EXHIBITOR PROSPECTUS
REGISTER YOUR
INTEREST AS A
EXHIBITOR OR
ADVERTISER
                                                           CONNECT WITH US

                                                          VMAAsiaPacific
Talk to us now
                                                          Venue Management Association
about a tailored                                          (Asia and Pacific)
                    CONTACT US
package that best   Michael Brierley
suits your needs!   Chief Executive
                    Phone: +61 (0) 414 288 679
                    Email: michael@vma.org.au

                                 Venue Management Association
                                 PO Box 2015, Beenleigh,
                                 QLD 4207 Australia

                                                      vma.org.au/congress
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