2018 TEAM CAPTAIN GUIDE - YOUR GUIDE TO RECRUITMENT AND FUNDRAISING SUCCESS! Rock Canyon Swim Beach @ Lake Pueblo State Park - Alzheimer's ...
←
→
Page content transcription
If your browser does not render page correctly, please read the page content below
Rock Canyon Swim Beach @ Lake Pueblo State Park YOUR GUIDE TO RECRUITMENT AND FUNDRAISING SUCCESS! 2018 TEAM CAPTAIN GUIDE
Welcome Team Captain! We are delighted that you have committed to be your team’s captain for the 2018 Southern Colorado Walk to End Alzheimer’s! Thank you for taking the first step toward making our event a success. This guide will provide the tools you need to make your team’s experience fun, successful and rewarding. As team captain, you are a powerful force in the fight to end Alzheimer’s Disease. A Team Captain’s job is to motivate and encourage others to join your team, promote the Walk and encourage your team with their fundraising efforts. Every person you recruit and every dollar that your team raises brings us another step closer to a world without Alzheimer’s disease. Since 1989, we’ve been walking to make a difference in the fight against Alzheimer’s, the nation’s sixth leading cause of death. The success of the Walk relies on teams just like yours — teams made up of friends, family, co-workers and neighbors, all united to end this devastating disease. You can start with one email, one phone call, or one letter asking friends and family to join you. You will be amazed how many people are touched by this impartial disease, and how willing they will be to join you! The following pages contain some ideas intended to stir your creative juices! Please contact us if we can be of any assistance! Your Pueblo Staff Team: Felicia Duff, Development Coordinator, fduff@alz.org, 719.544.5720 x 302 Ann Carter, Regional Director, acarter@alz.org, 719.544.5720 x 300 Jill Suazo, Administrative Assistant, jsuazo@alz.org, 719.544.5720 x 304 Register your team today at: act.alz.org/SOCO2018 2
Why Do We Fundraise? Funds raised through the Walk to End Alzheimer’s support all of the programs and services we offer for those individuals facing Alzheimer’s disease, as well as programs and services for their families and care partners. In addition, Walk funds support advocacy for better care, and research towards treatments and ultimately a cure. The Alzheimer’s Association core programs and services include: 24/7 Multilingual Helpline Monthly Support Groups Educational Classes Care Consultations Research Medic Alert and Safe Return Early Stage Services 2018 Colorado Walk to End Alzheimer’s Locations Boulder Larimer County Saturday August 11, 2018 Saturday September 22, 2018 University of Colorado Business Field Chapungu Sculpture Park at Centerra Colorado Springs Pueblo Saturday September 15, 2018 Saturday September 8, 2018 America the Beautiful Park Rock Canyon Swim Beach Denver @ Lake Pueblo State Park Saturday September 15, 2018 Steamboat Springs Denver City Park Saturday August 25, 2018 Tri-County Casey’s Pond Saturday September 8, 2018 Sterling Fort Morgan City Park Saturday August 25, 2018 Western Slope Columbine Park Saturday September 22, 2018 Southwest Colorado/ Cortez Long Family Memorial Park Saturday September 15, 2018 Greeley Cortez City Park Saturday September 29, 2018 Bittersweet Park 3
Where to Start? Take some time to learn about the online tools you have available. If you are familiar with the tools, it will be easier for you to encourage your teammates to use them. The easier it is for some- one to give you money, the more fundraising success you will have! Your Participant Center and your team page can be found by accessing the Walk to End Alzheimer’s—Southern Colorado at: act.alz.org/SOCO2018 Each registered participant will have a Participant Center Page. From this page you can build a per- sonalized fundraising web page. You can send emails, stay in contact with your team members, check your fundraising accomplishments, and access social media tools. This is a great way to reach out to coworkers, friends and family when seeking donations. Each team will also have a Team Page that can be used in the same manner. 1. Register your team. 2. Build your personal Participant and Team pages for your team. Make it personal, add photos and tell people why you have chosen to Walk. 3. Set personal and team fundraising goals. 4. Make the first donation. Donors are more motivated if they know you have also personally con- tributed to the cause. 5. Create a list of potential teammates, friends: family and those closest to you are a natural fit. Ask your acquaintances at work, church or the clubs that you participate in to join in the fight. 4
6. Fundraise! Conduct a letter writing campaign. This is the easiest and most effective way to raise money. Use social media to get the word out. Facebook and Twitter are great tools to let people know what you are doing. Remember, you can provide links directly to your participant/team page. Make it as easy as possible to support your team. Your donors can use a credit card on your participant/team page, that’s pretty easy right? Pick checks up in person- while you are there, encourage them to join your team! Enclose a stamped envelope if you mail them a letter. Tailor your pitch to your donor. Tell them your story, and be prepared to listen to theirs. You are raising money that directly contributes to better the lives of those directly affected by Alzheimer’s disease. It is something to be very proud of. Tell everyone! To a close friend you might ask, “Will you please sponsor me?” To someone with an Alzheimer’s connection you might say, “I’m raising money for the Walk to End Alzheimer’s so that we can make sure there are programs and services available to help people like my mom and your uncle. Will you please sponsor me?” 7. Follow-up, follow-up, follow-up. Please call and send e-mail reminders. Let’s face it we all lead busy lives- a gentle nudge is very often just what we need. 8. Say thank you. Always remember to thank those who donate to your team and especially to those who join your team and help you fundraise. Use your participant center email to send thank you notes for every donation. Those two little words go a long way! We want every one involved to know that we appreciate the effort involved in creating a successful event. 9. Never Give Up! Don’t be discouraged if you are turned down every now and then. Keep asking and keep the door open! 5
Corporate Fundraising Ideas Many companies will happily promote internal fundraising events, and the Walk is a great opportunity for team building within your organization. Always make sure you have the appropriate permission before you fundraise at your place of employment. The following ideas can easily be implemented in most corporate environments: Team Recruitment: Call Felicia Duff (x302) in the Pueblo office if you would like Walk posters or post cards. Our posters and postcards can be personalized with your team name and have important information like the website address, Walk date, time and location. Keep a supply of Walk collateral on hand so you have it ready when you run into people you want to ask to join your team. Post Walk team recruitment information in the lunch/break room where people will see it. (Customizable items may also be found in your Participant Center under the Captain Tools Tab.) Coin Wars: Each employee makes a jar and leaves in the lunchroom. Loose change is collected all year, at the end of the year the coins are counted. Silver coins have positive values, pennies hold negative values. This is a fun competition, and you will be amazed at the money that you will raise! It might be fun to have a prize a the end of the year for the person who raised the most money! Jeans/Casual/Colors Day Campaign: For a specific dollar donation, employees can dress casual on designated days. Some organizations allow color days. Color days are designated days when staff members wear their favorite sports team colors. If you already have a designated casual day, turn it into a fundraiser. You might consider selling a years worth of Casual/Colors Day privileges for $100, or a month for $25. This great fundraising event can go on all year long. You will always find us in jeans at the Association on Fridays! Lunch with the Boss: Employees who donate to the Walk are entered into a monthly drawing for lunch with the “boss.” This is a great way for your executives to get to know newer or younger staff members. Meeting Etiquette: Fine co- workers $1 for arriving late, not turning off cell phones, having side conversations, etc. Correct some bad habits while raising funds for Walk. Parking Promotion: Hold a monthly drawing, $1 per chance to win a prime parking place for the month. 6
More fun ideas... Spa Day: Offer 10 minute chair massages for those who make donations. Call the local massage school to see if a “therapist in training” will donate some time for your event. Cook Off: Charge an entry fee and/or $1 per vote for the yummiest dish. This can be a monthly event, deserts one month, appetizers the next, use your imagination, you know how everyone loves to eat! Wine Pull: Have each member of your team donate a bottle of wine to the event. Place bottles upside down in cardboard wine cases so no one can see the bottle. Charge all who attend an entry fee. For that entry fee participants have the opportunity to pull one wine bottle from the box. Whatever wine they pull is their prize! You might even have a “premium” wine box. Those that make an additional donation get the opportunity to pull a bottle from the “premium” box. Break a Balloon Contest: Have your most convincing salesperson gather prizes from local businesses and eateries. Number the prizes on the list and fill balloons with corresponding numbers. Charge a suggested donation per balloon, let participants choose a balloon and give it a squeeze! Whatever prize matches their number is their prize. Prizes can include casual day stickers, gift cards, prime parking spots, free lunches, gift certificates, etc. Manager Cook Off: For a $10 donation, employees enter a drawing to win a chance to dine on food prepared by the management team. Use your imagination and your leadership’s skills, the result could be an annual favorite event! Matching Gifts: Be sure to check with your employer to see if your company offers a matching gift program. Your hard fundraising work can often be multiplied! 7
Walk to End Alzheimer's FAQ Q: Is there a minimum amount that needs to be raised to Walk? Is there a registration fee? A: No, there is no minimum to participate in the Walk, and there is no registration fee. However, this is a fundraising event and we are raising money for Alzheimer’s research, programs, and services. We encourage every walker to set a personal goal of raising $200. Participants who raise a minimum of $100 will receive an official 2018 Walk to End Alzheimer’s T-Shirt on Walk Day at Registration/ Check-In. Participants who raise $500 or more are eligible for our Champions and Grand Champions Club, becoming part of our Colorado Alzheimer’s Olympic Champions Team! Q: How do I e-mail current/potential donors from my personal page? A: You can compose e-mails in your Participant Center (look for the E-mail tab) and send them to potential donors. Manually enter your recipients or click “Address Book Import” to upload your Outlook, Yahoo or Netscape address book or CSV file. Create your own e-mail message or select one of the templates we’ve started for you. Potential donors will receive an e-mail from you that leads them directly to the donation tool on your personal page. Q: How can I see who has donated to my team so I can thank my donors? A: To see your donations, log on to your participant page. You can see your donors and the amount donated in the green box labeled honor scroll. If you would like to send them an e-mail thank you, use the e-mail tab to access your e-mail tool. Q: How should I turn in donations? A: Donations can be mailed directly to the Alzheimer’s Association at 4104 Outlook Blvd. Building B, Pueblo, CO 81008. Remember, never send cash in the mail. You can always turn in donations to the Alzheimer’s office, but we do encourage participants to have a money order created for any cash donations you receive, or you may turn everything in the day of the Walk. If you turn your donations in prior to the Walk, they will be listed on your honor scroll. Q: What if my donors would like a receipt? A: When a donor gives online, they will receive an automatic thank you letter via e- mail that can be used as a receipt. All “offline” donations of $100 or more will receive a thank you letter from the Alzheimer's Association automatically. Q: I mailed a donation in, but it does not appear on my honor scroll. A: Please allow 5-10 business days for processing. If the donation does not appear after 10 business days, please contact Felicia at 719.544.5720 x 302. 9
FAQ continued... Q: Can I send in donations for more than one participant in one envelope? A: Yes, but please be very specific as to how the donations should be credited. Include the Walk location, participants name and team name if applicable. The more information you provide, the faster we can process your donations. Q: Can I check in prior to the event to avoid the long registration lines? A: Yes, we encourage you to turn in your money, pick up your registration packet and Walk shirts prior to the day of the event. Please call Felicia to schedule your pick up. 719.544.5720 x 302. Q: Can people register on the day of the Walk? A: Yes, day of registration is permitted. Those needing to do so should visit the registration area to fill out a quick registration form. Donations may also be made at that time. Q: Does every member of my team need to register? A: Yes, there are several reasons we like all members of the team to register, first and most importantly, the registration form has a waiver that all walkers or their guardians should sign. These waivers are required by the cities who allow us to hold walks in their parks. Secondly, we like to know who is walking so we can thank them for their participation. Finally, we like to know how many people are participating in the walk each year. It is fun to watch the size of the event grow. Participants like to know too! Q: If I am registered online, but don’t have any money to turn in on the day of the Walk, do I still need to go through registration? A: If you have turned in your money, picked up your materials at pre event check in, you can avoid the registration line and enjoy the day. If you have not picked up your Walk packet, you will need to visit the Check-In table to receive your T-Shirt, Promise Flower, etc. Q: Will the money I turn in on the day of the Walk show up online? A: Yes, day of donations will be entered online, but please allow at least one month post Walk for them to be reflected on the website. In Colorado we host 12 walks within a months time and the Denver accounting office is responsible for processing all donations into our database. It is an overwhelming task and they do it as quickly as possible. 10
The Southern Colorado Walk Committee is excited to announce we will be continuing our “Memory Mile” campaign for the 2018 Walk to End Alzheimer’s season! In an effort to further our efforts in honoring loved ones and to remind participants of the reason we Walk and continue our commitment in this fight, the first mile of our Walk route is affectionately named the “Memory Mile.” We are excited to offer you, our beloved teams and participants, the opportunity to honor your loved ones, with our Memory Mile Scrapbook signs, a memorial/tribute to your loved ones. Whether you are honoring someone living with Alzheimer’s, a dear loved one who has passed with the disease, or those loving individuals who selflessly provide caregiving to protect our dear loved ones, we want to honor their memory, their legacy, and their love! For those of you wishing to participate in this campaign, we ask that you submit a brief tribute, to Felicia Duff, Development Coordinator, and we will be adding those tributes to free standing signs that will be posted along the Walk route on Walk day, to allow participants to take a moment, read your tribute, and be reminded of the reasons we Walk. We all have a memory to share, let's take a moment to honor those we love and share that love with others participating in the 2018 Walk to End Alzheimer's. We ask that you keep your tributes brief, as space on each board will be limited, and long messages will be more difficult for Walkers to read as they pass by, but please be creative. An example may be something like the following: "Team Cherished Memories Walks to Honor our Papa" (include picture of Papa") Honoring his legacy as a wonderful husband, loving father, and admirable Papa With Love, Team Cherished Memories, the Smith & Jones Families How do you contribute to this campaign? Please complete the form on the following page and submit your tribute to Felicia Duff, fduff@alz.org no later than August 13, 2018. Please include the message as you wish it to appear. If you would like to include a photo, please be sure the photo is good quality, to avoid pixilation when printing. (Participants may submit up to 4 photos to be used for each sign.) Is there a fee to participate in this campaign? There is no fee to submit your tribute, but we do highly encourage participants to make an additional self-donation of $25 or more to your team. As we help to preserve the memory of your dear loved one, help preserve the memories of future generations by contributing to the funding of research to find an our First Survivor and help the Alzheimer’s Association continue to provide support and care to Southern Colorado communities and families. 11
CONTACT INFORMATION Name: ______________________________________________________________________ Email: ______________________________________________________________________ Address: ____________________________________________________________________ City: ______________________________ State: ______________ Zip: _______________ Phone: _( )__________________________ TRIBUTE INFORMATION Name of Honoree(s): __________________________________________________________ Message to be Included: _______________________________________________________ _____________________________________________________________________________ _____________________________________________________________________________ _____________________________________________________________________________ _____________________________________________________________________________ I would like to include a photo(s): Yes No **Please check all flowers that apply for the above tribute. These flowers will be included on the sign.** PURPLE ORANGE YELLOW BLUE Honoring the Honoree is Supporting the Honoree is a care- memory of the loved fight against giver for someone living with one we lost to Alzheimer’s Alzheimer’s with Alzheimer’s Alzheimer’s Please submit completed forms with pictures to Felicia Duff, Alzheimer’s Association Development Coordinator. fduff@alz.org If you have any questions or concerns, please contact the Alzheimer’s Association 719.544.5720 x 302 Alzheimer’s Association, Pueblo 4104 Outlook Blvd. Bldg. B Pueblo, CO 81008 12
You can also read