2018 Sponsorship Opportunities - Jazz Aspen Snowmass
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2018 Sponsorship Opportunities
The MISSION of JAS
is to present and preserve
jazz and related forms of
music through world-class
performances, events and
education programs.
JAS ASPEN SNOWMASS
2018 HIGHLIGHTS
JAS JUNE EXPERIENCE (JUNE 21-30): includes three
nights of headline concerts at the magnificent Benedict Music
Tent in Aspen, CO, with a free lawn party taking place nightly
on the grounds, intimate JAS Café jazz performances rooftop
at the Aspen Art Museum and Downstairs at The Little Nell,
and more. Past performers include: Diana Ross, Chicago,
Steve Winwood, Diana Krall, Joe Cocker, Harry Connick Jr.,
Jackson Browne, Sheryl Crow and many more.
JAS LABOR DAY EXPERIENCE (AUG. 31-SEPT 2.):
three days of world-class music taking place in Snowmass,
CO with crowds of up to 10,000/per day. The combination of
music and high-end hospitality taking place in an unparalleled
natural setting, sets JAS apart from other large music festivals.
Past performers include: Maroon 5, Stevie Wonder,
No Doubt, The Black Eyed Peas, Keith Urban, Bob Dylan,
OneRepublic, Zac Brown Band, Jack Johnson, Neil Young,
Allman Brothers Band and many more.
JAS CAFÉ: highly successful winter and summer series
of intimate jazz and world performances taking place in
multiple venues: on the beautiful rooftop of the Aspen Art
Museum; and downstairs at both the Cooking School of Aspen
and The Little Nell, where JAS has created a sophisticated
candlelit nightclub setting like that found in the coolest
back door clubs of New York. Past performers include:
Lisa Fischer, Gregory Porter, Hiromi, Eliane Elias, Cory
Henry, Jacob Collier, Joey Alexander and many more.
JAS IN-SCHOOLS
JAS is a 501c3 organization, whose event proceeds benefit JAS’
numerous music education and performance programs. JAS Local
Education Initiatives complement existing public school music
programs and replace programs where schools suffer losses in
music education. The goal is to ensure that these schools maintain
band and music programs in their curriculum. Since 1996 JAS has
contributed over $7 million to music education!
AUDIENCE PROFILE
JAS JUNE EXPERIENCE JAS LABOR DAY EXPERIENCE
Geographical Breakdown Geographical Breakdown
9% 10%
12%
37% 34%
35%
42%
21%
Out of State Denver Metro Area Out of State Denver Metro Area
Roaring Fork Valley Elsewhere in CO Roaring Fork Valley Elsewhere in CO
JAS LABOR DAY EXPERIENCE JAS LABOR DAY EXPERIENCE
Age Household Income
7% 6%
10%
29%
28%
53%
30%
37%
29 & Under 40-49 Less than $50,000 $100 - $199,999
30-39 50 & older $50 - $99,999 $200,000+
PATRON (VIP) ATTENDEES
Geographical Breakdown Household Income
10% 18%
OTHER JUNE FACTS
• 72% of attendees have an annual household
income of $100,000+ 35% 55% 64% 18%
OTHER LABOR DAY FACTS
• 57% are home owners of one property
• 29% are home owners of multiple properties
• 20% fly 10+ times per year
• 95% consider traveling/vacations important
to their lifestyles Out of State Roaring Fork Valley Less than $250,000 $250 - $499,999
Elsewhere in CO $500,000+
OTHER PATRON FACTS
• 70% are home owners of multiple properties (75%
own at least 1 home in the Roaring Fork Valley)
• 65% travel by air more than 10 times per year
(41% fly only first class or private)
SPONSORSHIP
OPPORTUNITIES
JAS provides sponsors a high prestige affiliation with
highly popular, top-quality events at exceptional values.
Customized sponsor packages include an exciting array of
social and performance events along with a wide variety of
brand visibility and promotional opportunities. Sponsors gain
direct access to an affluent audience of active individuals
from all across the country.
JAS JUNE & LABOR DAY EXPERIENCES
Sample Rights & Benefits for the JAS June and
Labor Day Experience:
• VIP tickets including access into exclusive Patron Tent
with catered gourmet hors d’oeuvres, dinner and dessert,
premium open bars, premiere concert seating and more
• General admission and/or reserved tickets
• Customized on-site activation opportunities
• Ownership of venue assets (side stages, VIP tent, special
events, screens, recycling programs, etc.)
• Concert hosting options
• Social media campaign/contest inclusions
• Video messaging/commercial spots
• Targeted display for product sampling/demonstration/sales
• On-site signage in high traffic areas
• Exclusive access to JAS Experience attendees both pre
and post event through JAS social networking outlets,
e-newsletters, mailings, etc.
• Marketing exposure in all JAS marketing/media materials
• Discounted lodging options
• And more….
JAS CAFÉ DOWNSTAIRS AT THE NELL
Sample Rights & Benefits for the JAS Café Series:
• Presenting sponsorship of individual shows or series
• Reserved tables for hospitality at Café performances
• Program ads
• Logo inclusion in JAS Café marketing materials
• Exclusive access to JAS Café attendees through JAS social
networking outlets, e-newsletters, mailings, etc.
For a detailed proposal on participation for your business with JAS
please contact Andrea Beard at abeard@jazzaspensnowmass.org
or 970.920.4996.
PRIVATE HOSPITALITY A. JAS DECK
» Private deck featuring complimentary beer, wine and specialty
cocktails, evening grille fare, private restrooms and bar.
A new way to EXPERIENCE Live Music TICKET COST: $1,000 three-day pass / $300 single day pass
Hospitality packages may be customized to meet your exact
needs. Lodging discounts also available through JAS.
B. PRIVATE CABANA LOCATED AT THE BACK
OF THE JAS (VIP) AREA
» One (1) 10’x20’ private cabana (located in the back of the Patron/VIP
For group packages on patron tickets or private cabana enclave) with access for up to twelve (12) guests for each day of
opportunities, please contact Andrea Beard at abeard@ the Experience.
» Cabana to include: private security, custom décor, customized
jazzaspensnowmass.org or 970-920-4996. lanyards, private wait staff, bottle service, catered hors d’oeuvres,
dinner and dessert.
» On-site parking passes for guests.
» Access to all JAS Silver Patron/VIP areas (including stage left SRO access).
A » Offical 2018 JAS poster or T-shirt for all guests.
COST: $30,000/WEEKEND for up to 12 guests
C. ELEVATED CABANA LOCATED WITHIN
B JAS PATRON (VIP) AREA
» One (1) elevated 10’x20’ private cabana (located on the back of the
GENERAL ADMISSION AREA elevated silver Patron/VIP viewing platform within the Patron enclave
C with full stage view) with access not for up to twenty (20) guests for
each day of the Experience. (2 available)
» Cabana to include: private security, custom décor, customized
lanyards, private wait staff, bottle service, catered hors d’oeuvres,
dinner and dessert.
» On-site parking passes for guests.
D » Access to all JAS Silver Patron/VIP areas (including stage left SRO access).
» Available to a sponsor looking for a private space for hospitality.
» Offical 2018 JAS poster or T-shirt for all guests.
COST: Reserved for Corporate Sponsors at $100,000+ level
D. JAS PATRON VIP TENT AREA
Tickets starting at $2,000/weekend
STA
GE
MAP OF Private Hospitality Tents are also available at the
LABOR DAY JAS June Experience. Contact us for details.
VENUE
J AS IN -S CHOO L S
EDUCATING STUDENTS
JAS Local Education Initiatives complement existing
public school music programs and replace programs
where schools suffer losses in music education. The goal
is to ensure that these schools maintain band and music
programs in their curriculum.
In 2015 over 1,700 students were reached through JAS LEI
programming! Including:
• 1,750 Hours of In-Schools Faculty Assistance from
Professional Musicians
• 241 Hours of Private Lessons provided to 92 students
• Instrument Donations including a flute, French horn,
bassoon, vibraphone, trombone, amp, three tubas,
three bari saxophones, reeds, ukuleles and multiple
instrument reparis
• Sponsorship of the JAS District 8 Honor Jazz Program
featuring 106 students from across the Western Slope
of Colorado
• Travel, accommodations and tickets for 20 students
to attend the Greeley Jazz Festival
• Sponsorship of the JAS Band Battle featuring 40 students
• Sponsorship of three summer camp programs with
45 student participants
• Funding of 11 students through the JAS Student
Assistant Program
• Distribution of event tickets to over 300 students and
teachers throughout the school year
• Scholarships for 2 students to attend the Berklee School of
Music 5-Week Summer Program
AVERAGE ANNUAL ROARING FORK VALLEY • 4 In-Schools visits by professional jazz musicians provided
PUBLIC MUSIC SCHOOL BUDGET: by JAS
$2,000 $7+ Million to Music
AVERAGE ANNUAL Education Since 1996
JAS EXPENDITURE:
$250,000+
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