2018 Ocean City Jazz Festival Overview & Sponsorship Opportunities - Jazz with a Higher Purpose

Page created by Nancy Gomez
 
CONTINUE READING
2018 Ocean City Jazz Festival Overview & Sponsorship Opportunities - Jazz with a Higher Purpose
Jazz with a Higher Purpose

2018 Ocean City Jazz Festival
  Overview & Sponsorship
      Opportunities
2018 Ocean City Jazz Festival Overview & Sponsorship Opportunities - Jazz with a Higher Purpose
Dear Potential Sponsors,

We are excited to extend an invitation to you to be a part of
the 9th Annual Ocean City Jazz Festival. This two-day festival
is a celebration of jazz and local African American history. It
is a fun time on the beach, and a way to increase awareness
of the historic Ocean City community which was founded in 1949. Ocean City is a
designated Onslow Country Tourism historical site and is the first African American
coastal community in the state. The festival is an example of inclusion and tolerance,
and a way to raise funds to help preserve historical sites in this unique community.

When you partner with the festival, 100% of your sponsorship goes to support the
vision of the Ocean City Jazz Festival, to include
• Preservation of the historic Ocean City Community,
• Promotion of the history of Ocean City community and it significance to the state
• Foster music education by underwriting jazz workshops, and mentoring
    programs with master musicians for local students
• Underwriting of festival costs including performances by local and national
    musicians

To achieve our goal the Ocean City Jazz festival, as a charitable cause will accept
donations, welcome volunteers and raise funds from individuals, businesses, and
organizations, in order to support our mission.

There will be silent auctions, vendors, the gold standard in jazz musicians, and
upscale amenities in a beautiful beach setting.

We are centrally located on Topsail Island, and have a highly visible street presence,
and strong traffic count. This provides an excellent opportunity for ad views paired
with an outstanding social cause.

We invite you to consider supporting the mission, and programs of the Ocean
City Jazz Festival. Ads and sponsorship opportunities are now available, and we
welcome in-kind and tailored support. We look forward to discussing sponsorship
opportunities with you soon and thank you in advance for your consideration and
support.

Kenneth Chestnut, Sr.
President, Ocean City Beach Citizens Council
2018 Ocean City Jazz Festival Overview & Sponsorship Opportunities - Jazz with a Higher Purpose
2018 Ocean City Jazz Festival Overview & Sponsorship Opportunities - Jazz with a Higher Purpose
Our Story
The Ocean City Community
founded in 1949, was the only
place African Americans could
purchase coastal property in
North Carolina, 15 years before
the Civil Right Act. In 2009, to
celebrate its 60th anniversary, a
Fayetteville, NC jazz saxophonist
and his accompanists were invited
to provide entertainment on the
porch of the Community Center. It
was enjoyed by all in attendance,
bringing in surrounding visitors to
Topsail Island, NC and thus, the
annual Ocean City Jazz Festival
was launched as a vehicle to
promote the history of the Ocean
City Community. Ocean City has
been designated as a historical site
on the Jacksonville-Onslow County
African American Trail and provides
a wonderful 2-day venue for jazz
lovers of all ages. The Festival has
grown annually in attendance and
features nationally recognized jazz
artists making it a perfect venue
and destination for the summer.
2018 Ocean City Jazz Festival Overview & Sponsorship Opportunities - Jazz with a Higher Purpose
2018 Ocean City Jazz Festival Overview & Sponsorship Opportunities - Jazz with a Higher Purpose
Our Mission
To promote and preserve the history and
expand the knowledge of the Ocean City
Community in North Carolina, preserve
the historical site, support tourism
through financial support of the diversity
that Jazz inspires.
2018 Ocean City Jazz Festival Overview & Sponsorship Opportunities - Jazz with a Higher Purpose
Our Vision
Increase interest in the genre of
Jazz through performance and
education in partnership with the
municipalities of Topsail Island, NC,
surrounding counties and state
educational entities/agencies.
2018 Ocean City Jazz Festival Overview & Sponsorship Opportunities - Jazz with a Higher Purpose
DEMOGRAPHICS
                                   Total Economic Impact: $590,000
                                   Total Attendance: 2,000

        Festival
        Attendance                                          Ethnicity
22% first time visitors                            57% Black or African American
44% attended between 1-5 years                     35% White or Caucasian
34% attended between 6-10 years                    5% Hispanic or Latino
                                                   1% Other
                                                   1% Asian/Pacific Islander
                                                   1% Native American or American Indian

        Sex
55% female
45% male
                                                            Education
                                                   77% College Graduates
                                                         34% Post Graduate
                                                         43% College Graduate
        Age
                                                   18% Completed Some College
10% 18-24                                          4% High School Graduate
11% 25-36
2018 Ocean City Jazz Festival Overview & Sponsorship Opportunities - Jazz with a Higher Purpose
2018 Ocean City Jazz Festival Overview & Sponsorship Opportunities - Jazz with a Higher Purpose
2018 Ocean City Jazz Festival
   Sponsorship Packages
   You are invited to be a sponsor for the 9th Annual Ocean City Jazz Festival, Saturday July 7 2018 &
   Sunday July 8 2018 – In the Historic Ocean City Community at North Topsail Beach, NC.

   The Ocean City Community was established in 1949 as the first coastal community in which African
   Americans could purchase land in NC and is a beacon for inclusion and tolerance. Revenue from
   the festival is used to maintain
   and restore the historical
   buildings (including Wade
   Chestnut Chapel), promote the
   history and preserve the culture                   TITLE SPONSOR - $20,000
   and legacy of the community.
   The Ocean City Jazz Festival is     We can find the right opportunity for you
   the product of the not for profit      to be a part of this great jazz festival.
   organization, the Ocean City
   Beach Citizens Council.
                                                    Let us work with you to tailor a sponsorship
                                                        package that is the right fit for you!

                                                             SPONSORSHIP PACKAGES
                                     MAIN STAGE       DIAMOND       PLATINUM       GOLD       SILVER       BRONZE
                                      $10,000          $5,000        $3,500       $2,500      $1,000        $500
Exclusive Logo Advertising with        TV, Radio
                                                       Print Only
Festival Promotions                    and Print
Banner On Site - Sponsor Provided     Full Banner     Full Banner                 ½ Banner    ½ Banner     ½ Banner
Banner Interior Tent - Sponsor
                                      Full Banner     Full Banner   Full Banner
Provided
Advertisement in Program               Full Page       Full Page     Full Page    Full Page   Half Page   Quarter Page
Speaking Opportunity at Festival         Yes              Yes
Logo on Seat Cushions                    Yes              Yes
Logo on Step and Repeat                  Yes              Yes
Logo on Swag Bag                         Yes              Yes
Logo on Social Media Websites            Yes              Yes          Yes          Yes         Yes           Yes
Logo on Festival Website                 Yes              Yes          Yes          Yes         Yes           Yes
Material In Swag Bag                     Yes              Yes          Yes          Yes         Yes           Yes
Allocated 10x10 Vending Space            Yes              Yes          Yes          Yes         Yes
Live Stage Mentions                      Yes              Yes          Yes          Yes         Yes
Plus Additional Benefits                 Yes              Yes          Yes          Yes         Yes
Sponsor Provided Onsite Yard Signs                                     Yes
Marketing
Campaign
Our 10-week comprehensive marketing
campaign combines a mix of traditional
advertising with social media, digital and
outdoor marketing.

The marketing campaign is estimated
to GARNER OVER 5,109,800
IMPRESSIONS.

Print
Circulation: 1.1 Million
Raleigh News and Observer
Jacksonville Daily News
Wilmington Star
Fayetteville Observer
Topsail Advertiser
Wilmington Journal
Our State Magazine
Coastal Magazine
JazzTimes

Digital
Circulation: 5.8 Million
WRAL.com
Pandora

Radio
Impressions: 16,093
WNCU
WSHA
WCOM
Penguin

Outdoor
Impressions: 41,256
Fairway Billboards
Street Banners

TV
Impressions: 1.5 Million
Spectrum
UNC-TV
Summary
Now is our 9th year, the annual Ocean City Jazz Festival is a highlight of the
North Carolina summer arts calendar.

In addition to reaching a large and key demographic, your company should
consider sponsoring the Ocean City Jazz because:

• Sponsoring OC Jazz events will help you build market share, enhance
  your brand and reach new customers

• The Jazz Festival will help you get your message across in engaging ways

• Employees want to live and work in a vibrant community

• Jazz fosters a creative environment, which is among the top applied skills
  sought by employers

• Jazz creates an environment that blends backgrounds, ethnicities and
  cultures

• Sponsoring the arts is an effective way to demonstrate community and
  employee appreciation

Please contact us to learn about how your business can become a sponsor
of the Ocean City Jazz Festival!

                            Ocean City Jazz Festival
                            P.O. Box 1207
                            Sneads Ferry, North Carolina 28460
                            910-459-9263
                            919-632-9489 - Craig Torrey, Sponsorship Chair
                            info@oceancityjazzfest.com
                            oceancityjazzfest.com
You can also read