The leading brand for small, sustainable and affordable multipurpose electric vehicles - CORPORATE PRESENTATION
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The leading brand for
small, sustainable and
affordable multipurpose
electric vehicles
CORPORATE
Let‘s go!
PRESENTATION
Q3 2021
fox e-mobility AG | Herzogspitalstrasse 24 | 80331 Munich Germany | www.fox-em.com | Confidential
fox e-mobility AG | Confidential
Sometimes small things make a big difference the new electric car coming soon fox e-mobility AG | Confidential 2
Overview fox e-mobility AG | Confidential
fox e-mobility AG | Confidential
fox e-mobility AG | Confidential
fox e-mobility AG | Confidential
SUMMARY HIGHLIGHTS
THE NEW MIA
1. Cost Effective Modular Electrical Vehicle Platform
2. Multi Pillar Robust Business Model
3. Highly Scalable Business Opportunity
4. De-Risked & Shortened Development and
Manufacturing
5. Attractive Entry Valuation
fox e-mobility AG | Confidential 22.08.2021 | 7
FOX E-MOBILITY AT A GLANCE
Becoming the Leading Brand for Small, Sustainable and Highly Practical and Flexible Vehicles
ABOUT FOX HIGHLIGHTS
▪ First listed European pure e-mobility company Cost Effective Modular Electrical Vehicle Platform
▪ Based on an existing EV platform (MIA 1.0)
Multi Pillar Robust Business Model
▪ Founded end 2020 by a reverse merger
▪ Based in the heart of Europe, Munich, Germany Highly Scalable Business Opportunity
▪ Dual-pronged B2C / B2B strategy targets large markets that are De-Risked & Shortened Development and
Manufacturing
primed for explosive growth
▪ Building "THE" electric vehicle for sustainable mobility concepts Attractive Entry Valuation
accessible for all
33 1,200+ 1 Platform
Patents and Trademarks Mia 1.0 still driving 2 Vehicles near term
and Designs Robust & Mature Technical More Coming
Basis
fox e-mobility AG | Confidential 22.08.2021 | 8
THE TEAM
Successful Experts in the Automotive, Energy and Start-up Sectors
DR. CHRISTIAN JUNG (CTO)
▪ 20+ years experience in the automotive Industry
▪ “Father” of the Porsche Mission E
▪ Former CTO of Automobili Pininfarina
▪ Realized & Introduced the 800V Ultra-Fast Charging Technology (Ionity & EA)
PHILIPPE PERRET (CEO)
▪ 15+ years experience in the management of listed companies
▪ Engagements in the renewable energy sector
▪ Former Corporate Banker from Société Générale
ULRICH HOERNKE (CFO)
▪ 25+ years experience for global OEMs
▪ Several Positions as CFO, Business Development and
Country MD
▪ Several Engagements within the e-mobility start-up world
fox e-mobility AG | Confidential 22.08.2021 | 9
Achievements of the
last 8 months
WHAT HAS BEEN DONE
Core Team hired
Exterior design finished
Battery supplier secured
High Voltage systems layout finished
Engineering supplier structure established
Key components pre-selected
First funding round completed
fox e-mobility AG
© COPYRIGHT | Confidential
2021 FOX E-MOBILITY AG | HERZOGSPITALSTRASSE 24 | 80331 MUNICH GERMANY | WWW.FOX-EM.COM | CONFIDENTIAL 22.08.2021 | 10
© COPYRIGHT 2021 F OX E-MOBILITY AG | HERZOGSPITALSTRASSE 24 | 80331 MUNICH GERMANY | W WW.FOX-EM.COM | CONFIDENTIALTHE BUSINESS MODEL
Multiple Income Streams Build a Robust Foundation for the Business Model
COMMERCIAL VEHICLE
PASSENGER VEHICLE (M1) SKATEBOARD LICENSE PROGRAMS
(N1)
EU 27 Markets EU 27 Markets Worldwide Ready Asians /Overseas Markets, etc.
▪ 1 Seater ▪ 3 or 4 seats ▪ 3 or 4 seats ▪ License Fee Income
▪ Last mile delivery/local ▪ Urban users ▪ Industrial customers ▪ Customer specific
▪ Logistics configuration
▪ Commercial fleets ▪ Skateboard or vehicles
Major Income Streams
Distribution Revenue License Fee
CO2 CREDITS
Engineering Service Revenue
+ upside potential of selling CO2 credits to traditional OEMS
Highly Attractive Profitability and Extraordinary Valuation Potential for Investors
fox e-mobility AG | Confidential 22.08.2021 | 11SKATEBOARD fox e-mobility AG | Confidential
SKATEBOARD FLEXIBILITY
Multiple Use Cases Based on One Foundation
SMALL VAN FOR “LAST MILE”
SHORT PASSENGER CAR LONG PASSENGER CAR
DELIVERY
1500 LITRES VOLUME OF
3 PASSENGER VERSION 4 PASSENGER CAR
SPACE
fox e-mobility AG | Confidential 22.08.2021 | 15IP AND TECHNOLOGY
Attractive IP Portfolio and Market Leading Technology
IP OWNERSHIP TECHNOLOGY IN USE AND ECO-SYSTEM
15 Patents Modular Autonomous System Concept:
▪ 2nd battery optional
▪ Base Installation: Level 2+ at Start of Production
▪ Sliding doors & center seat
▪ Level 3 & 4 ready for high tech markets
3 Designs ▪ No autonomy in cost sensitive markets, e.g. Indonesia
15 Trademarks ▪ Modular skateboard concept for different applications
▪ Mia
▪ Mia Electric
Open System Approach Software & Hardware eco System: “Do more than driving”
▪ etc.
▪ Enable the users to do more in an easy way
▪ Open the interface documentation
▪ Open repair concept
Advanced Technology
▪ Optional solar lamination integration (e.g. roof module)
▪ Fuel Cell (>700km range or Electrical Supply Functionalities)
▪ Update Over The Air (OTA)
▪ Mia U: Additional Multi Power Supply (220V, 3 Phase 11kW, etc..) for Tooling &
Application usage
▪ Cooling / warming
fox e-mobility AG | Confidential 22.08.2021 | 16Next Generation B2B Vehicles MIA UTILITY fox e-mobility AG | Confidential
fox e-mobility AG | Confidential
MIA UTILITY
The Answer to the Commercial Sector Shifting Toward e-Mobility
INDUSTRY TRENDS DEVELOPMENT GLOBAL LCV MARKET
22.8%
▪ Industry shift to zero emission vehicles
▪ Strong increase in last mile delivery and e-commerce X 10
(Amazon Fresh, Bringmeister,…) 10.1%
▪ Same day delivery will be an important driver (Gorillas, Flink)
2.6%
▪ Total cost of ownership counts
2020 2025 2030
eLCV
▪ Commercial fleet operators have a fixed bases which is simplifying
charging solutions
GLOBAL MARKET SIZE LAST MILE DELIVERY
▪ Operators understand the range requirements
▪ Projected tenfold increase in market share for eLCV (electric light
commercial vehicles)
2030
2021
EUR 10.1 B EUR 71.4 B
fox e-mobility AG | Confidential 22.08.2021 | 19MIA UTILITY – TECHNICAL HIGHLIGHTS
The Most Practical, Usable, Ergonomic and Economic Vehicle
USABILITY DESIGN
▪ Full Commercial Vehicle (N1) Homologation ▪ Additional power outlets (1 phase, 3 phase, etc.)
▪ Multiple loading configurations (Pickup, Van, Cargo, etc.) ▪ Mobile Power Station with second battery
▪ Flat Loading Floor ▪ Heating and cooling of goods
▪ Excellent goods accessibility ▪ Inductive charging pads for power tools
▪ Craftsman Tooling Integration ▪ Optional roof carrier or trailer hatch with 4WD
▪ Quick entry and leave for the driver
▪ Driver can always leave on the needed / safe side COMMERCIAL ADVANTAGES
▪ Robust and endurable
FEATURES ▪ Simple repair concept
▪ Optional 4WD, higher ground clearance ▪ Excellent integration of company tools & apps (Tablets & mobile
phones)
▪ Optimal for tight building sites
▪ Light weight
TECHNICAL HIGHLIGHTS
▪ Low consumption
▪ Advanced safety features (ESP, ABS, ACC, blind spot assist, …) ▪ 225 km range
▪ Flexible seat system for commercial use ‘Last-Mile Delivery’ or ▪ Additional second battery for range or electrical functionalities
3/4 seats
fox e-mobility AG | Confidential 22.08.2021 | 20FOX E-MOBILITY AT A GLANCE
MIA Utility Leading in Total Cost of Ownership (TCO)
Vehicle TCO EV vs. ICE
▪ Very competitive purchase price (EUR 16,000 inc. VAT starting price)
▪ Low weight but high interior volume (1,500 liter)
▪ Small turning circle and sliding doors. excellent for cities
6%
▪ Modular design allows multiple built up concepts 17% 2%
Maintenance -25% -5%
▪ Usage of reliable standard parts (tried and tested industry standard) -54%
▪ Open repair concept
-88%
▪ Cost effective materials (e.g. steel profiles and sheets)
Energy
▪ Flexible battery pack configuration
(Optional 2nd battery enabling ca. 450km range)
▪ 25kWh battery size – can be charged overnight on a household
sockets
fox e-mobility AG | Confidential 22.08.2021 | 21Fun, Usability, Sustainability MIA Passenger fox e-mobility AG | Confidential
MIA PASSENGER
The Product for the Growing Demand of Small, Attractive and Cost-Effective Vehicles
PASSENGER CAR TRENDS AND FACTS
▪ 50% of all new BEV registrations are in the mini/small segment Share (in %) of the car segments in all newly registered cars
with electric drives in 2020 in Germany
in Germany
8
▪ 2 cars in 1 household (87%) Mini
16.2
▪ Urbanization / more commuters 15.5
Small
29.9
▪ Restricted parking areas / upcoming ban on ICE-vehicles in
19.9
Compact
inner cities (London, Milan, Paris,….) 19.6
16.1
▪ Trends towards car subscription, TCO will become more Midsize
8.4
important 5.5
Upper Midsize
▪ Pandemic spreads popularity of electric micro-mobility
1.9
Large
2
▪ Great subsidies from national governments for EVs
20.6
SUV
▪ ICE EV price parity will be reached by 2025 19.9
9.4
▪ Electric Vehicle Market to grow by 21.1% CAGR till 2026 Offroad vehicles
0
Cars with electric drives overall Cars with pure electric drives overall
fox e-mobility AG | Confidential 22.08.2021 | 23THE NEW MIA – HIGHLIGHTS
The Most Attractive, Sustainable and Practical EV in the Market
DESIGN USABILITY & ERGONOMICS
▪ Modern ▪ Central driving position
▪ Urban ▪ Sliding door
▪ Unique ▪ Excellent space and visibility feeling
▪ Attractive ▪ Excellent accessibility front and rear seating
▪ Sustainable → >95% recyclable ▪ Safe (EU-NCAP 4 Star)
▪ Practical ▪ Flexible rear seating system
▪ Affordable
DRIVING IS FUN TECHNOLOGY
▪ Agile ▪ Light weight (ca. 950 kg)
▪ Small turning radius ▪ Low consumption
▪ Robust and endurable → low TCO ▪ Advanced safety features from today’s Premium Class (ESP, ABS,
ACC, blind spot assist, …)
▪ Perfect for tight streets & parking spots
▪ Seamless connected (“Plug‘n Charge”, Android, Apple, Update Over
TECHNICAL DATA The Air, etc.)
▪ Do more with Mia: Open Interfaces available from GitHub
▪ Max speed = 130 km/h
▪ Digital services integrated
▪ 0-100 km/h below 10s
▪ Range 225 km plus optional 225 km
fox e-mobility AG | Confidential 22.08.2021 | 24MIA PASSENGER IN SPACE COMPARISON
An Intelligent Vehicle Concept Enables Highly Competitive Space Usage Vehicles
TOTAL PASSENGER LENGTH WHEELBASE
VOLUME (in liter) (in mm) (in mm)
5,323
5,171 3,000
2,850 2,875
4,694
Canoo 4,533 4,421 2,629
4,270
2,235
3,276 3,200
2,647 2,740
Honda Odyssey
e-golf Model 3 Mia Odyssey Canoo Mia e-golf Canoo Model 3 Odyssey Mia e-golf Canoo Model 3 Odyssey
Tesla Model 3 PASSENGER VOLUME PER METER VEHICLE LENGTH
(in liter/m)
Canoo 1,204
Mia 1,024
VW e-golf
Odyssey 877
e-golf 620
Model 3 584
Fox MIA Based on: SAE J1100 PV1 + PV2 + PV3, SAE J1100 L103, L101
fox e-mobility AG | Confidential 22.08.2021 | 25DIGITAL ECOSYSTEM
Following an Open System Approach, the MIA will be the Platform for Multiple Use Cases and Large Community Exchange
SEAMLESS INTEGRATION IN CONSUMERS LIFE
▪ Plug and Charge & Overnight charging service
▪ Integration of customer hardware
▪ Clever use applications: e.g. mobile speakers
▪ Digital shareable keys, etc.
▪ Spirit: „Ease to Use“
OPEN A UNERVISE OF APPLICATIONS FOR COMMERCIALS & COMMUNITIES
▪ Open Interface (Github Integration)
▪ Simple extensions by users
▪ Excellent: "Bring your own device" integration
▪ Mia Development Community
fox e-mobility AG | Confidential 22.08.2021 | 26Realization fox e-mobility AG | Confidential
fox e-mobility AG | Confidential
REALIZATION STRATEGY
Reducing Engineering Complexity and Outsourcing Production Allows a Fast Market Entry
SMART ENGINEERING OUTSOURCED PRODUCTION
▪ Working with established suppliers ▪ Reduces capital requirements
▪ Using standard parts with proven record ▪ Scalability of volumes
▪ Contracting companies which understand the
▪ Reduces complexity and production risk
environment of a start up
▪ Leverage on existing experience and know how
▪ Buying systems rather than optimizing every part
▪ Ensures high built quality
CONTRACT MANUFACTURER RELATIONSHIP
Fully assembled vehicle
▪ IP, Design, Engineering ▪ Assembly of the vehicle
▪ Vehicle distribution ▪ Resource planning
Fee per vehicle ▪ Labor and overhead cost
Initial Set Up costs
fox e-mobility AG | Confidential 22.08.2021 | 29Market Sales & Distribution fox e-mobility AG | Confidential
MISSION
5 Megatrends Drive E-Mobility
1
Urban challenges ahead of us
4
The concept of ownership
5
Customer value proposition
→ congestion vs population vs safety is increasingly moving towards → be there, be quick, be useful
the bundling of ‘product & service’
Urban population
2 3
E-commerce
GREEN DEAL
‚sustainable and modular mobility‘
is growing heavily. Today 55% of the is driving last-mile delivery towards
world’s population live in urban areas, a urban areas
proportion that is expected to increase
to 68% in 2050
fox e-mobility AG | Confidential 22.08.2021 | 31COMPETETIVE LANDSCAPE
Price and Positioning
THE MIA SUITS ALMOST EVERY BUDGET STARTING AT EUR 16,000 !
Real cost to consumers will vary from EUR 8,000 – 11,000 (after governmental
incentives). In certain countries/areas these subsidies can be even greater!
fox e-mobility AG | Confidential 22.08.2021 | 32SALES CONCEPT
fox e-mobility will Leverage Advantages of Offline and Online Sales the Best of Two Worlds
MARKETING
▪ MIA Customer internet savvy – leverage social media and online marketing channels
▪ Quality and price-based differentiator: high quality for an affordable price
▪ Pop-up stores to make the vehicle visible to customers (shopping centers, malls, wherever
people congregate)
▪ Unconventional social media techniques of establishing consumer connections
▪ Good quality products and service mean higher word-of-mouth branding
HYBRID SALES & DISTRIBUTION SERVICE & MAINTENANCE
▪ Use existing distribution networks ▪ Use existing infrastructure (ATU, Bosch – Germany:
(sustainable approach) 22,000 vs. > 14,600 OEM shops)
▪ Use social media (Instagram, Tik- Tok, Snapchat,…) ▪ Bosch service for battery and electronics
▪ Online sales - trend for shopping & online ▪ Online owner manuals free of charge
configuration gaining momentum vs showroom
visits ▪ “Over the air “ technology of The New MIA allowing
remote diagnostics and updates
▪ Local customer centers - similar to Tesla approach
but suburban rather than city centers ▪ Parts logistics and supply – through proven partners
(e.g. Emil Frey)
▪ Online warranty and recall processes
fox e-mobility AG | Confidential 22.08.2021 | 33Summary fox e-mobility AG | Confidential
ATTRACTIVE REVENUE & VALUATION OPPORTUNITIES
fox e-mobility Offers an Extraordinary Chance to Build a Foundation of a Highly Scalable Business for the Future
1. Cost Effective Modular Vehicle Platform
▪ The Skateboard enables multiple EV types across commercial and consumer applications with limited
investment
▪ Lightweight sustainable platform full filing ESG requirements
▪ Platform licensable and adaptable to further customers
▪ Consumer price for the MIA starting at EUR 16,000 (incl. VAT)
2. Multi Pillar Robust Growth Strategy
▪ Parallel income streams ensure a highly attractive & robust business model
▪ Revenues from sale of The New MIA and derivatives: consumer & commercial applications
▪ Licensing and skateboard sales revenues for regions outside Europe
▪ Income from sale of CO2 credits in Europe as attractive upside potential
▪ Engineering Services Revenues for Applications of B2B & License Customers
3. Highly Scalable Business Opportunity
▪ ”Window of Opportunity” in a growing market segment with limited competition
▪ B2B, B2C, B2D applications
▪ Further markets and sales volume / income by licences or CKD or Skateboard Sales
CONTINUE ->
fox e-mobility AG | Confidential 22.08.2021 | 35ATTRACTIVE REVENUE & VALUATION OPPORTUNITIES
fox e-mobility Offers an Extraordinary Chance to Build a Foundation of a Highly Scalable Business for the Future
4. De-Risked Development and Manufacturing
▪ Reduced risk and investment through outsourced manufacturing, focus on development
▪ Experienced Tier 1 manufacturer ensures high quality, lower warranty risks
▪ Short time to market – The New MIA to be on the road by 2023
▪ Seasoned management team Extensive automotive/ e-mobility, start up and finance track record
5. Attractive Entry Valuation
▪ Low valuation (market cap) compared to other EV players
▪ Resulting in significant upside potential compared to comparable players in the market
▪ Billion+ opportunity with EBITDA positive in 2024e with >400% growth till 2026e
fox e-mobility AG | Confidential 22.08.2021 | 36WINDOW OF OPPORTUNITY
The MIA Hits the Sweet Spot for Global Demand in the Small EV Sector
Demand Increasing Demand for small vehicles
WINDOW OF
OPPORTUNITY
Establish MIA
Offer of Small & Mini EURO 7 Offer of Small & Mini
ICE Cars Decreasing EVs increasing past
2026
2020 2025 2030
fox e-mobility AG | Confidential 22.08.2021 | 37THANK YOU FOR YOUR ATTENTION.
If you have any further questions, please do not
hesitate to contact:
fox e-mobility AG
Herzogspitalstrasse 24
80331 Munich, Germany
www.fox-em.com
info@fox-em.com
fox e-mobility AG | Confidential 22.08.2021 38Disclaimer This document has been prepared and published by fox e-mobility AG (“FE”), an electric car manufacturer based in Munich, Germany. This document is intended for distribution to professional and business customers of FE, as well as private investors or private customers. Any information in this document is based on data obtained from publicly available information and sources considered to be reliable, but no representations or guarantees are made by FE with regard to the accuracy or completeness of the data or information contained in this document. The opinions and estimates contained herein constitute FE's best judgement at this date and time and are subject to change without notice. This document is for information purposes only; it is not intended to be and should not be construed as a recommendation, offer or solicitation to acquire, or dispose of FE shares. In compliance with statutory and regulatory provisions, FE has set up effective organizational and administrative arrangements to prevent and avoid possible conflicts of interests in preparing and transmitting analyses. These include, in particular, in-house information barriers (Chinese walls). FE or its affiliates, its executives, managers and employees may hold shares or positions, possibly even short sale positions, in securities mentioned in this document or in related investments. Neither FE or its affiliates nor any of its officers, shareholders or employees accept any liability for any direct or consequential loss arising from any use of this document or its contents. Confidentiality, copyright and database rights protection exists in this document and it may not be reproduced, distributed or published by any person for any purpose without the prior express consent of the Chairman of the Board of Directors of FE. All rights reserved. Past performance is not indicative of future results. Investors should make their own investment decisions without relying on this document. Only investors with sufficient knowledge and experience in financial matters to evaluate the merits and risks should consider an investment in FE discussed herein and other persons should not take any action on the basis of this document. fox e-mobility AG | Confidential 22.08.2021 | 39
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