The Irish Museum of Time exploring the stories and the science of time - past present and future - The Viking Triangle Waterford

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The Irish Museum of Time exploring the stories and the science of time - past present and future - The Viking Triangle Waterford
The Irish Museum of Time
exploring the stories and the science
of time - past present and future
The Viking Triangle Waterford
The Irish Museum of Time exploring the stories and the science of time - past present and future - The Viking Triangle Waterford
The Vice-Chancellor
    Professor Louise Richardson,   FRSE

    University Offices, Wellington Square, Oxford OX1 2JD
    Tel: +44 (0)1865 270242 Fax: +44 (0)1865 270085
    vice-chancellor@admin.ox.ac.uk

                                                                              28 November 2016

    Dear Supporter,

_   I am delighted to have this opportunity to congratulate Waterford City and County Council
                    ,
    on the Viking Triangle project’s most recent accolade: outright winner of The Great Place
    award at the European Urbanism Awards 2017. In just five years, Waterford’s historic core
    has been transformed into a vibrant cultural district, and the only museum district on the
    island of Ireland.

    A clear indicator of the project’s success can be found in the number of significant dona-
    tions to Waterford Treasures Museums, which speaks to the high regard in which the initia-
    tive is held. These donations memorably include an extensive, exceptional collection of
    eighteenth- and nineteenth-century Irish clocks and watches.

    The proposed development of a new museum to the science and the story of marking and
    keeping time in Ireland is one which I support whole-heartedly. The Irish Museum of Time
    will tell the story of the technological advances in the making and marking of time in
    Ireland which kept the country apace with developments on continental Europe. In addi-
    tion, the museum aims to advance an interest in the sciences in Ireland, particularly among
    young people. Its development will bring additional historic buildings within the Viking
    Triangle into public use: the fifteenth-century Almshouse and the nineteenth-century
    Greyfriars Church built within the curtilage of the substantial ruins of the former
    thirteenth-century Franciscan Friary.

    Coming as I do from a long line of Waterford natives I support this development enthusiasti-
    cally. I encourage you to add your support to this ambitious project, which aims to establish
    a world-class visitor attraction in the heart of our community. This new development will
    help further Waterford in its bid to become the leading cultural centre on the island of
    Ireland.

    With best regards
The Irish Museum of Time exploring the stories and the science of time - past present and future - The Viking Triangle Waterford
Table of Contents

Building on the success of Waterford’s Viking Triangle                         2
The Proposal – The Irish Museum of Time                                       14
Part I – The Irish Museum of Time at Greyfriars                               16
       Theme 1 – seven historic tableaux                                      18
       Theme 2 – international story of Irish timekeeping                     20
       Theme 3 – what makes a clock tick?                                     22
       Theme 4 – a pocket guide to watches                                    24
       Theme 5 – Time to play – interactive area for children and teenagers   26
       Theatre of Time - 3D experience                                        28
Part II - The Irish Museum of Time at the Almshouse                           32
       Dare to Enter – 3D Halloween and Irish Wake Experience                 34
Rationale for the Irish Museum of Time                                        36
Financial Projections and Costings                                            40

                                                                                   1
The Irish Museum of Time exploring the stories and the science of time - past present and future - The Viking Triangle Waterford
The Viking Triangle Waterford
                                               Almshouse                  Greyfriars                 King of the Vikings          Reginald’s Tower
     St Olaf’s Hall                              1467AD                1240AD & 1885AD                                                1190 AD
                                                                                                       Virtual Reality
    1050 & 1731 AD                               Museum                     Museum                                                  Treasures of
                                              of Time Part II            of Time Part I                  Adventure
                                                                                                                                  Viking Waterford

                                                                                          Medieval Museum
                                                                                           Choristers’ Hall
                                                                                              1270 AD
                                       Bishop’s Palace                                     Mayor’s Wine
      Widows’         Christchurch        1743 AD                                          Vault 1440 AD           City Hall, Mayors’         House of
                                                                Franciscan Friary                                                          Waterford Crystal
     Apartments        Cathedral        Treasures of                                         Treasures            Treasury & Theatre
                                                                    1240 AD                 of Medieval                                     Est. 1783 AD
      1702 AD           1773 AD       18th, 19th & 20th                                                             Royal 1783 AD
                                     century Waterford                                       Waterford

2
The Irish Museum of Time exploring the stories and the science of time - past present and future - The Viking Triangle Waterford
Belfast

                                                                                                   Dublin
                                                                Galway

                                                                                     Kilkenny

Waterford Treasures,
                                                                         Limerick

                                                                                       Waterford
Three Museums in the Viking Triangle -
building on the success of Ireland’s only                                     Cork
museum district
Twice shortlisted, European Museum of the Year, 2002 and 2014

                                                                                                                3
The Irish Museum of Time exploring the stories and the science of time - past present and future - The Viking Triangle Waterford
AFTER
BEFORE

Viking Waterford - Reginald’s Tower and King of the Vikings Vir
4
The Irish Museum of Time exploring the stories and the science of time - past present and future - The Viking Triangle Waterford
July 2017: My children loved climbing the steps of the

                                                                        King of the Vikings Virtual Reality Adventure
            Tower, the Viking warrior’s sword and his other weapons
            made the climb worthwhile even for my mother.

                                                                                                                                                                                                       46,120* 37,791*
                                                                                                                                                                                     42,704* 34,992*
                                                                                                                                                                   39,541* 32,400*
                                                                                                                                                   36,612 30,000
   BEFORE

                                                            AFTER

                                                                                                                                          33,283
                                                                                                                                 30,818
                                                                                                                        31,029
                                                                        26,468

                                                                                                                                                                                                       2020
                                                                                                                        2014

                                                                                                                                          2016
                                                                                                                                                   2017
                                                                                                                                                                   2018
                                                                        2013

                                                                                                                                                                                     2019
                                                                                                                                 2015
rtual Reality Adventure                                               Reginald’s Tower visitor numbers

                                                                                                                                                                                                       5
The Irish Museum of Time exploring the stories and the science of time - past present and future - The Viking Triangle Waterford
Medieval Waterford – the Medieval Museum, 13th century Chor

                                                                          AFTER
BEFORE

         August 2017: this is no provincial museum with a few items of local interest, the artifacts on display are of international importance.
         The display of the vestments alone make a visit worthwhile because you will see nothing of its quality anywhere else in Europe. The
         building is genuinely interesting, combining modern with ancient, refreshingly light and airy, the display of the Cloths of Gold was
         simply stunning. The Great Charter Roll equally fascinating.

6
The Irish Museum of Time exploring the stories and the science of time - past present and future - The Viking Triangle Waterford
risters’ Hall and 15th century Mayor’s Wine Vault

                                                                                                                                            68,411*
                                                                                                                                  63,344*
                                                                                                                        58,652*
                                                                                                               54,307
                                                                                                      49,370
                                                                                             47,713
                                                                                    45,783
                                                                           34,028
                                 Awards
                                 • Best Public Building 2014, Royal
                                   Institute of Architects of Ireland
                                 • New Build, Stone Federation
                                   Great Britain Awards 2014
                                 • Shortlisted for the Mies van der
                                   Rohe Award 2014
                                 • Best Local Authority Tourism
                                   Innovation – Viking Triangle,
                                   Waterford City & Co Council
                                 • Best Cultural Experience –
                                   Waterford Viking Triangle

                                                                                                                                            2020
                                                                                    2014

                                                                                                      2016
                                                                                                               2017
                                                                                                                        2018
                                                                           2013

                                                                                                                                  2019
                                                                                             2015
                                 • Best Leisure Tourism -
                                   Waterford Viking Triangle.
                                 • Shortlisted for European             Medieval Museum visitor numbers
                                   Museum of the Year 2014
                                                                                                                                            7
The Irish Museum of Time exploring the stories and the science of time - past present and future - The Viking Triangle Waterford
Bishop’s Palace - Georgian and Modern Waterford

                               AFTER
BEFORE

8
29,720*
                                                                                                                       27,518*
                                                                                                             25,480*
                                                                                                    23,592
                                                                                           21,448
                                                                21,853
                                                                         20,067
                                                                                  20,859

                                                                                                                                 2020
                                                                         2014

                                                                                           2016
                                                                                                    2017
                                                                                                             2018
                                                                2013

                                                                                                                       2019
                                                                                  2015
July 2017: guided tour by the housekeeper and butler of the
house. I learned more about Irish history from this one tour
than during my two week vacation and such friendly, funny
                                                               Bishop’s Palace visitor numbers
guides!

                                                                                                                                 9
The Viking Triangle Epic Walking Tour – 11 na

     Tripadvisor August 2017: Wow! Does Derek know how
     to tell a story! It’s like being on a roller coaster without a
     seatbelt.

10
ational monuments – 1100 Years – 1100 paces

                                       2013   82,349 262,349                                                       including House
                                       2014    96,879 276,879                                                      of Waterford Crystal

                                       2015    99,390 276,390
                                       2016          104,101 295,261
                                       2017                                                    144,511 354,787
                                       2018                                                               220,872* 447,970*
                                       2019                                                                      238,542* 483,808
11

                                       2020                                                                          257,625* 522,513*
     Viking Triangle visitor numbers
Public realm work – museums without boundaries

12
13
Proposal - The Irish Museum of the Story and the Science of Time
            Almshouse           Greyfriars      The Irish Museum
              1467AD         1240AD & 1885AD
              Museum              Museum        of Time - a two-part
           of Time Part II     of Time Part I
                                                attraction in two of
                                                Waterford’s most
                                                significant buildings.

                                                This unique attraction
                                                encompasses the
                                                entire island of Ireland
                                                with an emphasis on
                                                Ireland’s Ancient East.

                                                Part I in Greyfriars will
                                                explore the science of time and
                                                the five thousand year story
                                                of how the passage of time
                                                was marked and recorded in
                                                Ireland and how it shaped and
                                                moulded the Irish landscape.
                                                Part II in the Almshouse
                                                - When Times Runs Out -
                                                explores how the traditions,
                                                rituals and superstitions of
                                                the Irish Wake shaped and
                                                moulded the Irish landscape
                                                and the very psyche of the
                                                Irish people.
14
e - Past, Present and Future
  Generous Donation
  Enabled by the donation of an extraordinary collection of museum-
  quality Irish clocks and watches, the new Irish Museum of Time
  will explore the story and the science of time for all age groups in
  two remarkable historic buildings using spectacular state-of-the-art
  3D technology.
  It’s about Time! - Exploring Time, our most precious gift in
  Ireland’s oldest city.
  Unlike most modern western countries Ireland does not have a
  Museum of the Science of Time. It is now appropriate to consider
  such a museum, uniquely dedicated to the story of timekeeping in
  Ireland and the wider world - past, present and future.

  The Collection
  The Irish Museum of the Science of Time can now be realized
  thanks to an extraordinarily generous gift to Waterford Treasures
  Three Museums in the Viking Triangle by Colman Curran and
  his wife Elizabeth Clooney who have spent thirty years collecting
  museum-quality Irish time pieces made by clock and watchmakers
  throughout the island of Ireland.
  The unique collection consists of some thirty grandfather clocks
  or long-case clocks, over 30 important bracket and wall clocks,
  30 pocket watches and some interesting ephemera - all Irish! The
  collection represents the evolution of Irish timepieces and is a
  window into the technical, scientific, social, economic, political and
  the art and craft history of Ireland, particularly in Ireland’s Ancient
  East from the late 17th to the end of the 19th century.
  Our mission is to engage, entertain, educate and inspire.

                                                                            15
Part I - The Irish Museum of Time at Greyfriars
The Location
The Museum will be located in         for very industrious French         with the adjoining restaurant
Greyfriars Street just off one of     Huguenot refugees who were at       leased from Waterford City and
the city’s main thoroughfares         that time fleeing persecution in    County Council a themed cafe will
Parade Quay and next to the           France.                             be located with al fresco dining
Tourist Office, in the very heart     Connectivity                        facilities. The furnishing of this al
of the Viking Triangle. It will be                                        fresco area adjoining the Museum
housed in a mid-19th century          The Museum of Time is less          of Time will have a horological
former Methodist church built in      than five minutes walk from the     theme.
the Gothic style, a granite-fronted   Bishop’s Palace Museum, Christ
building boasting a beautiful         Church Cathedral, the Medieval
hammer-beam roof and both             Museum, Reginald’s Tower, King
a rose window and a series of         of the Vikings Virtual Reality
lancet windows. The building is       Adventure and the Almshouse
                                      in Cathedral Square where the                                               Marking Church Time
fully wheelchair accessible.
                                      Museum of Time Part II – When                                               Outside the Friary a bronze
On the south side of the church       Time Runs Out – will be located.                                            sculpture honours the Waterford
stand the substantial ruins of
                                      The museum will be immediately                                              Franciscan and renowned
the medieval Franciscan Friary,
                                      beside the Tourist Office –                                                 theologian Fr Luke Wadding OFM
founded in 1240 and dissolved
                                      Discover Ireland Centre – and                                               (1588 - 1657) who founded two
in 1540 as part of the English
                                      a seven minute walk from The                                                Irish colleges in Rome. Wadding
Reformation. The friary became
                                      House of Waterford Crystal.                                                 was requested by the Pope to
an almshouse known as the
                                                                                                                  reorder the Church calendar and
Holy Ghost Hospital in the 1540s      Riverside public car parking                                                draw up the official list of saints’
which although moving to the          facilities are only a two minute                                            days or feast days by which the
suburbs in the late 19th century,     walk from the new museum via a                                              Church year and that of the
remains in operation today as one     pedestrian crossing.                                                        faithful was punctuated. It was
of the oldest surviving charities
                                      Tea Time – Coffee Time                                                      Wadding who fixed 17th March as
in Ireland. After the Williamite
                                                                                                                  St Patrick’s Day.
victory of 1690, a portion of the     Adjoining the new Museum of
former Friary church was pressed      Time on its north side is a small
into use as a place of worship        courtyard where in partnership

 16
2013
                                2014
                                2015
                                2016
                                2017
                                2018
           visitor numbers

                                2019   69,984*
     Projected Museum of Time

                                2020      75,583*
17
The Irish Museum of Time at Greyfriars

Theme 1
The Story of time in Ireland’s
Ancient East
Seven historic tableaux or
vignettes will display the
timepieces of Ireland’s Ancient
East in their period settings with
original furniture, paintings,
silver, glass and ship instruments
thereby allowing the visitor to
appreciate two centuries of Irish
technical, scientific and artistic
genius.
The stories will be communicated
by touchscreen and by
professional trained guides.

 18
1. Time for Prayers – Late-17th        fashion. Table, chair, book case    stone of the proposed new             6. Time tables - Mid-19th
century Dublin long case clock         with contemporary books, eye        town, the recently-acquired           century Kilkenny long case
set in a tableau focusing on Bishop    glasses, maps, map books, silk      original plans of the town by the     clock – exploring the urgent
Thomas Milles who rebuilt St           money purse, clay pipes, silver     architect James Gandon, a 1784        necessity for clocks and watches
Patrick’s church in 1726 and           snuff boxes, Delamain plates from   Swiss watercolour, captioned in       in the age of the train. Victorian
St Olaf’s in 1731. An original         Dublin on the table. Sub-story on   French, featuring the small port      drawing room with its over-the-
painting of the bishop, an early       canal-building, the technological   village of Passage East where the     top furnishings and its echo of
oak table, chair, press and cabinet,   advances that made the canals       Genevans would disembark and          empire and railroad building that
a very impressive early 18th           possible with an emphasis on the    lastly a contemporary chart of        introduced timetables and the
century communion cup and wine         somewhat slower pace of life.       Waterford harbour. The attempt        need for accurate timekeeping.
flagon commissioned by Bishop                                              to bring the most up-to-date          Victorian paintings, railway
Milles, a pair of silver forks dated   4. Swiss Time - The primary         foreign horological technology        timetables, advertisements for
to 1690 (oldest in Ireland), Milles’   exhibit will be a Swiss-made,       into Waterford would have             holidays by train etc.
letters, pewter plates, books and      late 18th century clock that        transformed the industry in both      7. Maritime – Late-19th century
prints featuring Waterford at this     will become the primary object      Britain and Ireland. When the         Heine of Waterford long case
period, will all be displayed here.    through which one of the great      venture failed, the state took over   clock – this display will feature
                                       what if’s of Irish horological      the site and made it into a British   the office of the Malcomson
2. Making Time - Early-18th            history will be explored – the      Army barracks of 1798 fame.           shipbuilders who built the first
century Waterford long case            proposed building of a town in                                            iron steam ships in Ireland. The
clock by Drill, featuring a clock      Waterford Harbour to be known       5. Buying Time - Early-19th           office will be decorated with
and watch maker’s workshop,            as New Geneva. The new town         century Wexford long case             paintings and photographs
containing disassembled cases          would house emigrant clock and      clock featuring a typical clock       of the Malcomson family
awaiting clocks and watches            watch makers from Geneva in         and watch shop with many 19th         and memorabilia associated
and an array of different clock        Switzerland. The Irish Parliament   century pocket watches displayed      with the innovative technical
faces. The whole idea here is          supported the project and on        as if for sale. A gentleman’s top     achievements of this family
to chronicle the mechanical            4th June 1784 the foundation        hat will feature on the counter       of shipbuilders. Their most
advances in the making of clocks       stone was laid. Unfortunately,      together with examples of period      famous steam ship the Neptune
and watches in the 18th century.       the plan never materialised. The    coins and paper money about           inaugurated the London to
                                       fascinating story explaining why    to be exchanged. The cost of          St Petersburg line and on its
3. Leisure Time - Mid-18th             will be brought to life through     a watch, relative to the income       arrival at St Petersburg the Tsar
century Drogheda long case clock       remarkable artefacts. These         of a labourer or middle class         was presented with a suite of
in a study/ library decorated and      include the 1784 ceremonial         merchant, will be investigated        Waterford Glass.
furnished in the contemporary          trowel used to lay the foundation   here.

  1    The Story of time in Ireland’s Ancient East
                                                                                                                                                19
The Irish Museum of Time at Greyfriars

Theme 2
The international story of Irish
time keeping - people and places
The stories of six individual Irish
clock and watch makers will be a
portal into the collection that will
have a particular resonance for
an international audience.

 20
Doing Time - The Australian          Family Time - The Canadian/          Revolutionary Times – The            for posterity unknown to the
Connection                           Newfoundland Connection              American Connection –                President on the inner workings
The anchor for the story of Crime    The anchor for this story will be    Philadelphia                         of the watch.
and Punishment in Ireland and        the Maddock long case clock and      Featuring a longcase clock by
the transportation to Australia      the Maddock silver pocket watch      Birnie from the small town of        Time for Romance - The Galway
for relatively small crimes will     both made in Waterford in c1783.     Parkgate County Antrim who           Connection - The Romance of the
be a long case clock made by the     Irish clock and watch makers         emigrated to Philadelphia in 1774.   Claddagh Ring
Waterford city watch and clock       were often family businesses         Despite the fact that he was a
maker Philip Brogan, recorded as     and as was common in Ireland         loyalist and supported British       In the 19th century another
working at No 25 Michael Street      many qualified younger sons left     rule in the colonies Birnie became   member of the Dillon family
in 1821. In 1842 he was convicted    the family business to establish     involved in the production           of clock and watch makers
at Kilkenny Assizes for stealing     themselves in other Irish towns or   of guns for the American             in Waterford also sought a
and selling a gold watch given to    overseas.                            revolutionary army led by George     livelihood further afield in
him for repair and transported                                            Washington. However following        Galway establishing himself and
                                     In the 18th century a member                                              beginning the first commercial
to Van Diemen’s Land (now            of the Maddock family of             American independence he being
Tasmania) for seven months.                                               a loyalist moved to Montreal         sales of the now-famous Claddagh
                                     Waterford emigrated to St John’s                                          Ring. A grandfather clock
On 20 December 1842 he sailed        in Newfoundland where he             where he resumed business.
                                                                                                               made by the Dillons during the
from Dublin on the convict ship      established himself and prospered                                         Victorian era is still keeping time
North Briton and after 105 days      during the expansion of the world    War Time - The American              in the sacristy of the Roman
at sea, he arrived at Van Diemen’s   famous cod fishery that harvested    Connection – New York                Catholic church in Tramore
Land on 4 April 1843. 179            the Grand Banks in the North                                              County Waterford.
convicts were transported on his     Atlantic. Back home in Waterford     A member of the Waterford
ship and one died en-route. The      the family business also prospered   Dillon family moved to New
ship’s surgeon, James L Clarke,      because of the success the           York where he plied the trade
reported that Philip was very        Newfoundland fishery brought to      learned in his father’s premises
short in stature - 5 foot 1 inch     the city both in providing labour    in Broad Street and found work
(1.55m) and that he was of good      and provisioning the ships sailing   with a local jeweller. One of the
character. Sadly, Philip Brogan      to Canada for the fishing season.    first jobs he was tasked with was
died at Westbury less than two       About half the population of         to repair President Lincoln’s only
months after his arrival at the      Newfoundland are descendants         pocket watch. While making
estimated age of fifty-five with     of emigrants from Ireland’s          the repairs the first shots of the
cause of death being recorded        Ancient East, Wexford, Kilkenny,     American Civil War rang out – a
simply as ‘disease’.                 Tipperary and Waterford.             momentous event he recorded

 2    The international story of Irish time keeping - people & places
                                                                                                                                              21
3    What
     The Irish
           makes
               Museum
                 a clock
                       oftick?
                          Time at Greyfriars

    Theme 3
    What makes a clock tick?
    For the first time in Ireland,
    using touchscreen technology
    and original timepieces from
    right across the island of Ireland,
    the ingenious engineering skills
    of clockmakers from all over
    the island of Ireland will be
    showcased.
    The different mechanisms will
    be explored as will the changes
    made to the face of the clock
    brought on by both technical
    changes and by fashion.

     22
The following towns and cities all
over Ireland will be represented:
                                                                                      Ballymena

•   Ballymena, Co Antrim                                                          Parkgate
                                                              Strabane
•   Belfast                                                                            Belfast

•   Carlow
                                                                         Monaghan            Downpatrick
•   Clonmel, Co Tipperary
                                                                                  Tandragee
•   Cork
•   Down
                                                                            Dundalk
•   Drogheda
•   Dublin
                                                                            Drogheda
•   Dundalk
•   Galway
                                                                                    Dublin
•   Kilkenny                         Galway
•   Limerick
•   Monaghan
•   Parkgate, Co Antrim                                                  Carlow
•   Strabane, Co Tyrone
                                                                Kilkenny
•   Tandragee, Co Armagh
•   Waterford                                 Limerick
                                                          Clonmel               Wexford
•   Wexford
                                                                    Waterford

                                                   Cork

    3   What makes a clock tick?
                                                                                                           23
The Irish Museum of Time at Greyfriars

Theme 4
A pocket guide to watches
The visitor walks around two
holograms of a watch which
show the deconstructed and
reconstructed intricate inner
workings.
Thirty exquisite pocket watches
from all over the island of
Ireland but mainly from Ireland’s
Ancient East with their awe-
inspiring inner workings will be
dramatically showcased. This will
be accompanied by an interactive
map of Ireland featuring iconic
images of each town or city in
which they were made or sold.
This interactive will also feature
a brief story of each timepiece
and of its maker and/or owner.

 24
4   A pocket guide to watches
                                25
The Irish Museum of Time at Greyfriars

Theme 5
Time to play – interactive area
for children and teenagers

 26
The precise measurement of time          sequence daily events or stages     Tabletop touchscreen interactives    Hickory Dickory Dock,
lies at the heart of science, society,   in a story. Annual birthdays are    will allow children to
computing, history and the study         celebrated.                                                              the mouse ran up the clock,
                                                                             • explore the concept of time
of space and is critical to our          These concepts are developed          zones and why the time in          the clock struck one,
advance into the future. We see
it as critical to get children and
                                         incrementally all through the         Waterford / Dublin is different    the mouse ran down,
                                         primary school cycle with             from say New York and Tokyo
young people from an earliest age        additional vocabulary introduced      and how this is aligned to the
                                                                                                                  Hickory Dickory Dock.
interested in the science of time.       around the seasons, today,            earth’s movement around the
Working in partnership                   yesterday and tomorrow; soon,         sun.                               Thought to be based on the
with Calmast (Centre for the             not yet; festivals, holidays and    • learn about how much of their      astronomical clock at Exeter
Advancement of Learning                  significant events. During Senior     time they spend sleeping and in    Cathedral which has a small hole
in Mathematics and Science               Infants the notion of reading the     school etc and make them more      in the door below the face for the
Technology) in Waterford                 clock is introduced taking the        conscious of the need to make      resident cat to hunt mice.
Institute of Technology children         notion of one-hour intervals as       the most of time.
will learn in a fun way about time.      the starting point. Thus, from      • explore the fascinating science
Developing children’s grasp              the age of five or six children       of dendrochronology and
of time and chronology is                are expected to grasp and             how it helps us understand
a notoriously difficult task.            utilise the concept of time in a      environmental changes and
It encompasses not just                  sophisticated trans-disciplinary      date archaeological objects and
mathematical concepts but also           manner. The Museum of Time            sites.
an understanding of science and          recognises the challenges that
                                         present to our educators and        • animated nursery rhymes
history. The concept of time is                                                associated with time for very
introduced as a key element of the       seeks to support the Primary
                                         curriculum teaching of time           young children will ensure that
curriculum from Junior Infants                                                 all of the family gets something
when the appropriate vocabulary          across the appropriate subjects
                                         of Mathematics, Geography and         from a visit to the museum.
is introduced – morning, evening,                                            • enjoy ‘On This Day’ birthday
night, day, lunchtime, bedtime,          History by providing a framework
                                         that supports the National            profiles. By tapping in your
early, late, as well as the days of                                            date of birth on the touch
the week. The language of time           Curriculum’s guidelines on
                                         teaching time and chronology to       screen interactive you can
is employed to discuss news and                                                get a souvenir printout of the
events, to record the weather            pupils.
                                                                               great events that took place in
for each day on a chart and to                                                 history on your birth day.

  5    Time to play – interactive area for children and teenagers
                                                                                                                                               27
The Irish Museum of Time at Greyfriars

3D experience
Creating the WOW factor – from
Newgrange to the Waterford
Crystal Millennium Ball
This very dramatic presentation
will highlight, support and
reinforce the ‘ANCIENT’ element
of Ireland’s Ancient East as a
historic entity.
To create a memorable five star
Trip Advisor experience the 3D
theatre/film will be spectacularly
panoramic and state of the
art. To this end Oculus Rift 3D
technology will be employed
to bring the visitor on an
immersive 3D journey across the
dramatic and green landscape of
Ireland’s Ancient East exploring
both the science and history
of timekeeping through the
last 5,000 years in Ireland. A
sub-story will look at the great
international events in recording
time that ultimately impacted on
Ireland.

 28
Marking Time in Ireland’s                marked time for the local              20th century water clock at
Ancient East                             communities.                           Kilruddery County Wicklow.
• Marking Time in the Stone          •   Marking Time in Medieval             • Ending with the spectacular
  Age – exploring how our                Ireland - medieval sundials            millennium celebrations at
  ancestors built passage tombs          can be found in many sites in          New York that featured the
  such as Newgrange County               Ireland’s Ancient East and the         Waterford Crystal Millennium
  Meath to mark the winter               presentation will explore how          Ball.
  solstice or Knockroe County            these were used to calculate
  Kilkenny which marked both             time.
  winter and summer solstices        •   Marking time in late -
• Marking Time in the Bronze             Medieval Ireland - over one
  Age - featuring the stone              hundred and fifty monasteries,
  circles used to calculate the          priories and friaries in Ireland’s
  passage of time throughout             Ancient East built bell towers
  Ireland’s Ancient East.                in the 15th century and their
• Marking time in the Iron Age/          bells are recorded as waking
  Celts - examining many of the          the population and regulating
  mythological and sacred sites          their day.
  across Ireland’s Ancient East      •   Marking Time in the 18th and
  such as Laoghaire Fort, the hill       19th centuries - the study of
  of Uisneach and Rathnew all in         astronomy in these centuries
  County Meath and exploring             with an emphasis on for
  how the ancient Irish marked           example Birr Castle whose 19th
  Bealtaine - May Day and the            century owner boasted the
  earth goddess Eriu and the Sun         largest telescope on Earth and
  God Lugh.                              the remarkable CIT Blackrock
• Marking Time in Early                  Castle Observatory in Cork.
  Christian Ireland - with the           We will also explore how
  emphasis on our famous                 almost every middle size town
  round towers of which there            in Ireland’s Ancient East had its
  are almost thirty in Ireland’s         own clock and watch maker.
  Ancient East, we will explore      •   Marking Time in the 20th
  how these iconic buildings             century - the quirky early

 Theatre of Time - 3D theatre experience
                                                                                                               29
The Irish Museum of Time at Greyfriars
                                     clockwise direction transporting     then forward in history to learn    days for the earth to circle the
                                     the visitor back in time so fast     how each hour was divided into      sun but 365 and a quarter days
                                     that they find themselves in outer   sixty minutes and forward again     – thus giving us a leap year. It is
                                     space at the beginning of time       to see how and why each minute      an interesting footnote to history
                                     with the Big Bang!                   was divided into sixty seconds.     that a Waterford man, Peter
                                     The visitor is now ‘transported      The visitor learns the science      Lombard Archbishop of Armagh,
                                     inter-galactically’ and looks down   behind how years, months, days,     then resident in Rome, was on
                                     with some trepidation to witness     hours, minutes, seconds and         the Papal commission that tried
                                     planet Earth revolving below         in modern sport even tenths         Galileo for claiming that the sun
                                     them. For twenty seconds the         of seconds are calculated and       and not the earth was the centre
                                     whole concept of time passing on     recorded.                           of the universe!
                                     earth is challenged and how time     The history behind the naming       The leap year introduced by
                                     is marked in the universe. How       of years, months and days is        Pope Gregory was not accepted
                                     and why do we measure time?          also explored with reference to     in Russia or Britain where the
                                     Do we grow old in space and how      Chinese, ancient Roman, Viking      reformed Church stayed with
                                     long is a light year? Does time      and medieval history. Explore       the old time. This anomaly
The experience begins                bend? Then as part of the planet     the early clocks of the Greeks,     was rectified in 1752 when the
                                     moves from darkness to light a       sundials used in monasteries and    Gregorian calendar was accepted
The experience will begin with a     new day is born and the visitor is   the purpose of bell towers in the   and the twelve day difference
bird’s eye view of the 1864 neo-     invited to explore TIME our most     absence of public and private       between Britain and the rest of
Gothic limestone and granite clock   precious commodity and how it        clocks and watches, how popes       Europe was rectified. People went
tower standing on the Quays in       was recorded over five thousand      and monarchs calculated the         to bed on 2 September 1752 and
Waterford today. As the visitors     years in Ireland’s Ancient East as   passage of time with Regnal and     woke up on 14 September 1752.
swoop down from the sky circling     outlined above.                      Papal years.                        This led to street riots as people
the tower the door opens and they                                                                             thought that the government was
are brought inside to experience     A sub-story will explore the
                                     international story of time.                                             actually taking twelve days of
the mechanical workings of the                                            The Leap Year                       their lives.
clock as if they are physically
                                                                          Copernicus and Galileo - How        An Era of Scientific Discovery
within its workings.
                                     24 Hours and 60 Minutes              the science behind the discovery
As the clockwork mechanism                                                that the world was not the centre   We will move forward in
                                     From there on to Babylon and                                             time to the introduction of
goes into reverse the hands on the                                        of the universe resulted in the
                                     Egypt where mathematicians first                                         clocks and watches in Ireland
clock start to rotate in an anti-                                         realisation that it took not 365
                                     divided the day into 24 hours and

 30
and Britain and explore the           cities and towns their lives became   Personal time - how we mark it
problems of keeping time at sea       more and more dominated by            with birthdays, anniversaries,
and the need to be accurate to        timekeeping and schedules.            gravestones etc.
calculate longitude. The accurate     With the advances in technology        Daylight saving time - why it was
calculation of latitude opened        modern humans became more and         introduced and why do we persist
up a whole era of scientific          more obsessed with timekeeping        with it? To save power and during
exploration and discovery. How        and speed. With the cutting of        wartime etc.
does a pendulum clock work in         journey times the race to be faster
rough seas? The competition                                                 The presentation will end on a
                                      and faster had begun first with       lighthearted philosophical note
organised by the British Admiralty    the ocean liners and then with
and the use of Greenwich                                                    featuring famous and not so
                                      the airplanes and jets, Concord       famous quotes in history and
Meantime will all be explained        breaking the sound barrier etc. In
as will the reasons behind every                                            literature relating to time Dickens,
                                      sport new technology meant that       Shakespeare for example time and
port having a clock whereby the       athletes could win or lose by a
ship’s captain regulated the ship’s                                         tide waits for no man.
                                      tenth of a second and the accurate
timepiece before he left port. An     stop watch had finally taken over.
epic struggle ensues between
astronomers and mechanical
clockmakers with the latter
winning out.
With the industrial revolution
came the railways and their
strict timetables and the need
grew for people to carry accurate
timepieces. Educators such as
Edmund Ignatius Rice founder of
the Christian Brothers introduced
clocks to the school room so that
students would learn the time and
the importance of timekeeping
when they got employment. As
people fled the land to work in

 Theatre of Time - 3D theatre experience
                                                                                                                   31
Part II - The Irish Museum of Time at the Almshouse

2. Father Time funerary
monument 1770, Christ Church
Cathedral Waterford.

When Time Runs Out – five
thousand years of the Irish
Wake in Ireland’s Ancient East –
exploring the traditions, rituals
and superstitions of the Irish
Wake and burial customs that
shaped and moulded both the
Irish landscape and the Irish
psyche concluding with the
American Wake.

 32
Location – The Dead Centre of         Church Cathedral, the Bishop’s       of the building from almshouse
Waterford                             Palace and the King of the Vikings   in the 15th century to a tenement
The Museum of Time Part II            Virtual Reality Adventure.           in the 20th century. Each of six
will be located in Cathedral          Origins of the Almshouse             rooms, furnished to represent a
Square and housed in the former                                            century of the building’s life, will
                                      The Almshouse experience             showcase the practices of the Irish
Almshouse and the conjoined           will complement the Medieval
building that functioned as a shop                                         wake in each century in Ireland’s
                                      Museum and Christ Church             Ancient East.
in medieval times. Rents from         Cathedral visitor experiences.
the shop, thought to be the oldest    The Almshouse, founded by Dean       Highlights of the collection
surviving in Ireland, were used       John Collyn and James Rice in the    •   3,000 year old burial urn with
for the upkeep of the Almshouse.      1460s, operated until the reign          cremated remains
The present day Cathedral             of King Edward VI in 1550. The
Square was from Viking times                                               •   Viking-age bronze pins used to
                                      Medieval Museum is built over            fasten the cloaks in which the
until the 19th century used as a      both Collyn’s Deanery and James
cemetery so when marketing the                                                 Vikings buried their dead
                                      Rice’s Wine Vault. Collyn’s cloth-
Almshouse we will emphasise the       of-gold vestments and Rice’s Great   •   Oldest death mask in Ireland,
fact that it is located in the dead   Parchment Book, the royal sword          dating to 1657
centre of Waterford!                  Rice used in medieval processions    •   Numerous wills, dating from
The laneway to the rear of the        together with a charter sealed and       the 17th and 18th centuries
Almshouse was referred to in          signed by him are all on display
                                                                           •   Unique memore morte silver
medieval documents as the King’s      in the Medieval Museum while
                                                                               picture, 1704
Highway leading to Greyfriars.        in Christ Church Cathedral Rice’s
Since the 18th century the            gruesome cadaver tomb survives       •   Rare collection of exquisite
laneway has been known as             from 1481.                               gold mourning jewellery
Chairman’s Arch, a reference                                                   encrusted with pearls, precious
                                      This very compact and hugely
to the fact that the archway                                                   stones and ivory, including
                                      atmospheric building dates from
terminating the lane is where                                                  the specially commissioned
                                      1467 when it was built as a God’s
sedan chairmen set down while                                                  mourning cross for Emperor
                                      waiting room for the aged of the
they waited for their charges to                                               Napoleon I
                                      city and was known as the God’s
return from divine service in the     Men’s House.                         •   World War I letters and
nearby Christ Church Cathedral.                                                memorabilia of dead soldiers,
Both parts of the Museums of          Here in Ireland’s oldest urban
                                                                               known as the ‘Dead Man’s
Time are less than a three minute     house, visitors will experience                                             Cadaver tomb of Mayor James
                                                                               Penny’
walk from each other and from         the changing customs of the Irish                                           Rice 1481, Christ Church
the Medieval Museum, Christ           wake, the origins of Hallowe’en                                             Cathedral Waterford, co-founder
                                      and in parallel, the changing use                                           of the Almshouse.

                                                                                                                                             33
The Irish Museum of Time at the Almshouse
Dare to Enter – 3D Halloween and    customs around death and burial,       pray for the souls of the dead          ground like dogs…dressing their
Irish Wake Experience               right up to the fortified cemeteries   benefactors to release them from        graves with flower pots and wax
                                    of the 18th and 19th century to        Purgatory. Featured also will be a      candles. The story here will be told
The experience begins in the        prevent body-snatchers stealing        copy of Dean Collyn’s will, a copy      by the hologram ghost of Bishop
conjoined property No 2 Cathedral   the valuables and the corpses for      of an original Papal bull granting      Middleton who as a reformer
Square housing reception and        dissection and anatomy - a time        indulgences and the remission of        condemns the local Catholic
the 3D theatre experience.          when night watchmen feared for         sins after death and a notice from      population for their superstitious
With 3D glasses the visitor is      their lives! Up to the monumental      the Dean prohibiting the removal        rituals and customs regarding
transported back in time in a       funerary monuments of the              of tiles from the cathedral floor       the waking of the dead and their
sometimes spooky, frightening       Victorians culminating in the          to facilitate burials. In the will he   burial.
but always spectacular, panoramic   great round tower at Glasnevin.        allows his friend Mayor James
immersive 3D experience                                                    Rice permission to build onto the       3. In a 17th century room
exploring the rituals, traditions   The visitor then enters the 650        Cathedral a special chapel and          furnished with original furniture
and superstitions surrounding       year old former Almshouse that         cadaver tomb to hold his mortal         the visitor is transported to an
death and the Irish Wake from       morphed over the centuries into a      remains. The story here will be         era when the plague still stalked
the dawn of time all the way        tenement in the 20th century. As       told by the ghost of Dean John          the land. A plague victim huddles
through to the Irish and American   they enter each room a hologram        Collyn a man totally obsessed           in the corner dying of plague,
wakes of the 19th and early 20th    is activated of a ghost who tells      with death and the waking of the        knowing that she will not get
century. The origins and customs    the story of death and the Irish       dead in the 15th century.               a traditional burial but be put
associated with Hallowe’en will     wake in one of the six centuries.                                              in a mass grave outside the city
also be explored.                   To achieve this we plan to use         2. Here in a 16th century room          walls because the plague is so
                                    an unobtrusive hologram - short        the visitor experiences the clash       contagious. It is implicit that
While the experience will           throw projector in each room.          of cultures specifically relating       she contracted the plague from
encompass all of the island of                                             to how the Reformation changed          a soldier. Waterford has rare
Ireland it will draw mainly on      Rooms 1-6                              beliefs and customs relating to         records of numbers of plague
examples from Ireland’s Ancient                                            death. The Protestant reforming         victims from the 1600s when
East. It begins with the death      1. In this room with its large
                                    15th century chimney piece and         bishop of Waterford Marmaduke           conquering Elizabethan and
rituals of Newgrange and other                                             Middleton writes at his desk            Cromwellian soldiers were billeted
Neolithic sites such as dolmens     large brass cauldron the visitor
                                    experiences the cooking of gruel       about what he called the Papist         in the city. The remnant of a
and wedge tombs, to the cist                                               superstitious customs associated        limestone gravestone featuring a
burials of the Bronze Age, to       for a dying inmate; on the wall are
                                    the severe rules and regulations       with wakes, death and burial in         mermaid stands in the corner of
the sacrificial bog bodies of the                                          the city – Waked in their houses        the room representing the deadly
Iron Age through the Christian      of the institution – they had to
                                    rise three times each night to         with dirges and after cast into the     sins of lust and vanity. Original

 34
clay pipes are to hand. The story    servants are properly attired and     late 20th century bedsit
here will be told by the hologram    suitably grieving at his wake and     now occupied by an osteo-
ghost of the City Recorder whose     burial.                               archaeologist excavating Viking
job it was to record Council                                               Age Waterford. She has an
legislation and other official       5. An original 19th century room:     obsession with death, around the
documents and to record the          a paraffin lamp burns, the mirror     room are books and drawings
numbers of those who died of         is covered by a cloth and a corpse    featuring the archaeology of
plague in the city.                  is laid out in a coffin next to an    death from Newgrange up to the
                                     iron bed. The display shows signs     19th century. On her table is an
4. The 18th century is represented   of heavy drinking, snuff and          original three thousand year old
by a gentleman writing his last      tobacco taking. Religious pictures    Bronze Age urn containing the
will and testament in a room         and relics adorn the room and         cremated remains of a high status
with original furniture. About       the Rosary is recited… women          individual and the skeletons of
the room are displayed black-        keening are the background            Waterford Vikings from the
edged mourning writing paper,        sounds. Original prayer books,        excavations. Here we show how
black gloves and top hats and the    rosary beads, mortuary cards and      rituals and customs associated
ubiquitous snuff box. He leaves      brass coffin plates are featured.     with death can be traced back
money to the Church and the          Then a voice over of a typical 19th   to the first settlers a theme that
stonemason for a gravestone          century travel writer begins to       is explored in more detail in the
decorated with the symbols of the    condemn the excesses of the Irish     3D experience in the conjoined
passion of Christ a common motif     Wake. There will deliberately be      building. The guide will regale
of this period. He leaves money      no hologram in this room, the idea    the visitors with stories about
to buy mourning costumes for         being to enhance the experience       death and the house that they
his servants to attend the funeral   by catching the visitor off guard.    are visiting and how it started
and show suitable expressions of     As the visitor moves around the       its life as an almshouse for the
sadness, loss and sorrow at his      room and out of curiosity looks       dying poor becoming by the 20th
passing. The story here will be      into the coffin, the corpse rises     century a tenement where the
told by the ghost a rich merchant    up. During the summer season a        resident, a traumatized World
who is obsessed with the public      student will be employed to play      War I machine gunner, carved
perception of him when he passes     the corpse that comes to life.        tombstones on the kitchen floor
over and he makes detailed                                                 and his daughter who emigrated
arrangements to ensure that his      6. In about 1986 the house
                                     becomes a tenement and this           to the United States visited
                                     room is furnished as a typical        convicts on death row.

 The Almshouse visitor experience
                                                                                                                35
Rationale for the Irish Museum of Time
The Irish Museum of Time is a            which we aim to attract a broad      County an international tourist      increasing footfall into the
new cutting-edge two-part visitor        audience.                            destination in its own right.        Triangle.
attraction to be developed on          • The Museum will add to the         • The new attraction will help       • It conserves and brings
two adjacent sites in the Viking         present museum attractions,          to increase dwell time in            into public use two historic
Triangle in Ireland’s oldest city,       Waterford Museum of                  Waterford city and will be           properties the Almshouse
the island of Ireland’s only             Treasures, Three Museums             among the flagship attractions       dated to the 1460s and
dedicated museum district with           in the Viking Triangle, by           of Ireland’s Ancient East            the 19th century church
eleven national monuments. It            creating a greater critical mass     that at present lags behind          Greyfriars which add greatly
will:                                    of all-weather attractions that      Ireland’s more favoured              to the attractions of the Viking
• increase Waterford Treasures,          will appeal to a very broad          tourist destinations in terms of     Triangle. The main premise
  Three Museums in the Viking            audience.                            international visitors.              is to peel back and expose the
  Triangle visitor numbers to          • Inclusion of a strong education    • Within the Viking Triangle this      layers of history in Ireland’s
  250,000 by 2019                        element will ensure the              new attraction will bring life       oldest city and make its
• attract non-standard museum            viability of the new Museum          and vibrancy into Cathedral          1100-year-old history come
  visitors eg social energisers          in the off-season, ensuring its      Square at the very heart of the      to life by entertaining and
                                         sustainability.                      Triangle and take advantage          engaging storytelling.
• prolong visitor stay and spend
                                       • The projected increase in            of Waterford Council’s             • The project exploits fully the
• tell stories in better ways using                                           partnership with a private           fantastic assets recently gifted
  latest technology                      visitor numbers to all the
                                         Viking Triangle attractions is       concern in a new café tapas bar      to the museum - a collection of
• create employment and                  predicated on the continued          beside the Almshouse which           museum-quality Irish long case
  contribute to city centre              success of t he Waterford            opened in 2017.                      and carriage clocks together
  regeneration                           Greenway to attract in excess      • By animating Cathedral Square        with gold and silver watches
• raise Waterford profile as a           of 250,000 visitors annually, as     the Museum of Time Part II           dating from 1690 to 1890.
  tourist destination, only Irish        was achieved in 2017. The all-       will help rectify the present        The clocks and watches were
  city with a museum district            weather Irish Museum of Time,        disconnect between the               manufactured all over Ireland’s
• The universal themes of the            with its appeal to younger           Triangle and the retail core by      Ancient East.
  Museum – the story and                 visitors - Great Escapers            connecting the Viking Triangle     • The museum’s use of
  science of Time and the quirky         and Social Energisers - will         with City Square Shopping            innovative hologram and 3D
  story of the iconic Irish Wake         complement the Greenway,             Centre Waterford’s primary           immersive technology together
  will have international appeal.        making Waterford City and            retail centre (and its large         with the museum quality of the
• The theme has three aspects,                                                underground carpark), thereby        historic Irish timepieces and
  historic, scientific and social by                                                                               complementary Irish objects on

 36
display will ensure a very broad   Viking Triangle attraction. This       Waterford Treasures will feature        the potential to extend the tourist
  audience. The second element       local community element makes          the Irish Museum of Time on             season to the end of October /
  - the quirky, left-of-centre,      for a very personal welcoming          all its brochures and publicity         beginning of November by linking
  slightly spooky, macabre and       atmosphere especially for our          material and will represent it at all   it with an annual festival that
  lighthearted exploration of the    international visitors.                trade fairs and other promotional       would be continuously promoted
  Irish Wake and the traditions      Ticketing                              events as one of the attractions        in the Museum of Time Part II.
  and rituals surrounding death                                             of the already-successful brand         The Halloween festival would
  over six centuries and the         Waterford Treasures will               Waterford Treasures. Waterford
                                     operate a ‘Freedom of Waterford’                                               involve a marvellously-macabre
  customs of Hallowe’en, housed                                             Treasures chief executive and           torch-lit ghost tour of the
  in what is a tenement house        combination ticket for all the         marketing executive, together
                                     historic attractions within                                                    Viking Triangle. The Triangle’s
  - will appeal to an audience                                              with Waterford City and County          remarkable collection of both
  that would not normally visit a    the Viking Triangle to include         Council’s full time tourism officer
                                     Reginald’s Tower, the Bishop’s                                                 below and above ground historic
  museum.                                                                   work very closely with Tourism          buildings and its macabre tombs
                                     Palace, the Medieval Museum,           Ireland and frequently participate
                                     the Mayors’ Treasury exhibition                                                makes the area in and around the
                                                                            in their overseas marketing
How will the Irish                   in City Hall, the Viking House         initiatives.
                                                                                                                    Museum of Time Part II an ideal
                                                                                                                    venue for such an event.
Museum of Time be                    Experience and the Irish Museum
                                                                            We also work very closely
                                     of Time.                                                                       Every Halloween night a torch-lit
sustainable?                                                                with the House of Waterford             ghost tour would be preceded by
                                     The joint ticketing regime will        Crystal in promoting the Viking
Staffing                             help to increase dwell time in the                                             a giant temporary light sculpture
                                                                            Triangle and all the attractions        created on the pavement in
The Irish Museum of Time will        Viking Triangle bringing with it a     within it. Waterford Council
                                     much-needed economic boost to                                                  Cathedral Square using lighted
be part of the very successful                                              has established a Destination           pumpkins / turnips brought there
Waterford Museum of Treasures,       the city’s cafés, restaurants, shops   Waterford committee to promote
                                     and hotels. Waterford Treasures                                                by the participating audience.
a company limited by guarantee                                              the city and county nationally and      Using drone photography this
and wholly owned by Waterford        will always sell admission tickets     internationally with other private
                                     to individual attractions.                                                     transient artistic feature has
City and County Council. It                                                 sector stakeholders.                    the potential to become an
will be managed by Waterford         Marketing – working with               Halloween                               international YouTube sensation
Treasures staff and run on a         Tourism Ireland                                                                thus helping to promote Ireland
day-to-day basis by museum                                                  Halloween will be a major sub-
                                     The marketing of the museum            theme of the attraction thus            throughout the globe.
staff. The well-established greet
                                     will be undertaken by Waterford        ensuring that the Irish origins of
volunteers known as Viking
                                     Treasures full-time Marketing          this internationally-celebrated
Triangle Ambassadors will assist
                                     Executive. It will feature on the      event are fully understood and
with orientating the visitor and
                                     Waterford Treasures website            enjoyed. Halloween and the
making sure that they are aware
                                     and be marketed via social media.      festivities associated with it has
of the many elements of the

                                                                                                                                                  37
Rationale for the Irish Museum of Time
Waterford Council, Waterford           - 36.11%. A decline of 6% was         successful in attracting the         vestments 1460s and his
Treasures, House of Waterford          experienced in our visitors from      Great Escapers.                      Choristers’ Hall are in the
Crystal, Waterford Port Authority      Great Britain who made up 12.8%     • With a dedicated children’s          Medieval Museum and that
and a number of specialist             of our total visitors.                section in the Irish Museum of       James Rice’s Wine Vault
retailers also operate the Cruise                                            Time at Greyfriars the Great         dated to 1440, the sword he
Ship Co-Op which promotes both                                               Escapers will find much to           received from King Edward
the City as a destination for cruise   Engaging with the Social              occupy and entertain all the         IV of England and his Great
ship visitors and attracts over        Energisers                            family members.                      Parchment Book are also in the
twenty cruise ships annually to                                            • The international appeal of          Medieval Museum and his very
the city.                              • The quirky humorous macabre                                              grisly cadaver tomb dated 1481
                                         themes of Death and Time            Time, its history, the science
The Medieval Museum part of                                                  behind it in the past and in the     is in Christ Church Cathedral
                                         and the use of cutting-                                                  opposite the Almshouse, gives
the Waterford Treasures family           edge technology such as             future will make The Museum
of attractions has consistently                                              of Time a fun experience for         this attraction enormous appeal
                                         touchscreens, holograms and                                              for the Culturally Curious.
been Tripadvisor No 1 Waterford          3D Immersive technology will        all the family that requires no
Visitor Attraction. The museum                                               historical knowledge or indeed     • The superb collection of Irish
                                         appeal to Social Energisers. It                                          clocks and watches dating
experience in both the Bishop’s          is planned in the 19th century      interest.
Palace and the Medieval Museum                                                                                    from 1690 to 1890 which
                                         wake room to have the corpse                                             will be displayed alongside
have received satisfaction ratings
in the region of 94% from CIE
                                         unexpectedly rise up in the       Engaging with the                      contemporary paintings, silver
                                         coffin!
International Coach Tours                                                  Culturally Curious                     and glassware will have a
underlining the great appeal                                                                                      great appeal to the Culturally
these attractions have for the         Engaging with the Great             • The two highly-atmospheric           Curious.
international visitor.                                                       buildings in which the
                                       Escapers                              attractions will be located,
Since opening the visitor                                                    the 18th century church at
attractions in the Viking Triangle     • In order to encourage the Great
                                         Escapers and family groups          Greyfriars and the Almshouse
in 2011, our fee-paying visitor                                              built by Dean John Collyn
numbers have increased from              in particular since opening in
                                         2011 we have a policy of not        and Mayor James Rice in the
33,000 to 101,000 in 2017. In                                                1460s, make both parts of
2017 35.3% of the visitors were          charging for children who are
                                         accompanied by fee-paying           the ttraction appealing to the
Irish and for the first time since                                           Culturally Curious.
2011, our North American visitors        adults. This family-friendly
                                         initiative has been very          • The fact that Dean Collyn’s
outstripped our Irish visitors                                               extraordinary cloth-of-gold

 38
Connecting to Ireland’s                 how a house changed over           the neighbouring Fat Angel       These unique fun if somewhat
                                        six centuries and alongside        café / tapas bar. Bespoke        macabre experiences will
Ancient East                            that to explore customs and        themed umbrellas, table          complement the death/Irish-
• This Project will create a            traditions of the Irish Wake       and chairs will be set out in    wake-themed adjoining visitor
  unique attraction that has            and Halloween, we are creating     the paved area in front of       attraction. This Ice Cream
  not been replicated anywhere          a unique cultural attraction.      the Almshouse where tea,         Emporium will have a broad
  else in Ireland north or south                                           coffee and soft drinks will      appeal particularly for the Social
                                                                           be served with a selection       Energisers and the Great Escapers
  and forge a link with two of        Broadening the                       of appropriately themed          with young children - a segment
  the great icons of Ireland the
  Irish Wake and Halloween and        Experience                           ice creams – Devil’s Delight,    with huge growth potential,
  with the great historic sites of                                         Lucifer’s Lollipops, Dracula’s   thanks to the development of the
                                      • It is planned to use the Tapas     Dilemma, Speak of the Devil      Waterford Greenway.
  Ireland’s Ancient East.               Bar/Café adjoining the             Special, Tombstone Trio etc.
• The fact that the collection of       Almshouse to develop evening
  clocks and watches represents         time entertainment featuring
  almost every county in Ireland        Irish and American Wakes.
  makes it easy to explore themes     • The Almshouse will be the
  that will help promote and            starting point of a new evening
  direct visitors to other parts of     time experience – the Spirits of
  Ireland’s Ancient East. Many          Waterford - an evening ghost
  of the timepieces were made in        tour of the Viking Triangle.
  small provincial towns as were
                                      • A chilling experience and
  many items of superb Irish
                                        some cold comfort at Cathedral
  silverware that we will display
                                        Square – With the USA as the
  alongside the clocks.
                                        largest consumer of ice cream
• The clocks and watches will be        in the world and Ireland ranked
  displayed in a manner that will       fifth, it would be economically
  highlight the history of high         viable to enhance the visitor
  level Irish craftsmanship not         experience by facilitating the
  just in the making of superb          sale of ice cream in Cathedral
  timepieces but also in the            Square. Therefore as part of
  making of silver and glass and        the story of the Irish Wake
  in the fine arts.                     and Halloween it is planned
• By using the medieval                 to animate the square by
  Almshouse in Cathedral Square         establishing an Ice Cream
  now a tenement, to explore            Emporium in partnership with

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Financial projections              Costings
The conservative projected         Part I The Irish Museum of Time at Greyfriars
growth over three years of a       Renovation of Building                                           €100,000
minimum of 220,000 visitors
per annum for all of the Viking    3D experience, touchscreen and hologram technology               €160,000
Triangle attractions under the     Fitout cost of exhibition                                        €120,000
Waterford Treasures umbrella
                                                                                       SUB-TOTAL:   €380,000
including the new Museum of
Time and the new Viking House      Part II The Irish Museum of Time at the Almshouse
Experience (opening April 2017)    Renovation of Building                                           €170,000
would bring in a minimum
additional income of €420,000      3D experience, touchscreen and hologram technology               €180,000
which will offset the additional   Fitout cost of exhibition                                         €80,000
staff and maintenance costs of
                                                                                       SUB-TOTAL:   €430,000
the new attractions.
                                                                                          TOTAL:    €810,000

                                    Thank you for your time, we know time is important to you.

Charity Number CHY15865

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