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THE FOSCHINI GROUP CLUB MAGAZINE 2018 MEDIA KIT
CLUB MAGAZINE PRINT CIRCULATION
IN NUMBERS
450k+
(ABC Q1 – 2018, TOTAL PAID 450 118)
‘Club magazine is a paid-for subscription-
based publication delivered directly into the
homes of credit-worthy TFG account holders.
1.3 READERS MILLION
The publication offers a unique opportunity
for your marketing message to penetrate
deep into the base of one of Africa’s largest
retailers.’
GENDER AGE
Bongiwe Nocanda,
Group Editor
28%
64%
FEMALE
36%
MALE
55+
25%
PROVINCE 45–55
60%
40+
25%
27%
35–45
GAUTENG
7%
20%
18–35
TFG
360
Media Over 450 000 subscribers.
1.35 million readers Club offers
DIGITAL digital integration
800 000 subscribers across
14 TFG titles for optimum for maximum
brand engagement PRINT brand coverage
SYNDICATION
102 919* page views
38 101* users
37 755* new visitors
With over 3 500 stores
nationwide, TFG group
offers a comprehensive THE FOSCHINI GROUP CLUB MAGAZINE
retail partnership RETAIL
PARTNERSHIP SOCIAL
DATA
Comprehensive analysis 99 643 likes
of marketing campaigns
EVENTS 3 161 followers
Bespoke in-store 607 followers
opportunities
12 subscribers
• Advertising• Brand education • Brand awareness
*2017 figures
EDITORIAL THEMES
Fashion Beauty Lifestyle
GET THE
LOOK: GET THE
DECOR LOOK:
‘It’s all about
catching up
DECOR
at your leisure,
and sharing an HEART OF GLASS
unhurried meal When you take the time to cook a delicious meal from scratch, it’s important to
in absolute get the presentation right. An elegant table setting is easy to achieve, especially
comfort’
with eye-catching crockery. All that glitters remains bang on-trend, and accents
of gilt and glass always look stunning when combined with candlelight. For high
impact, start with a crisp white cloth, then layer with oversized linen napkins.
Gold-rimmed white dinner plate R69, gold-rimmed white side plate R49
and gold-rimmed white bowl R49, all @home
GILT TRIP
When it comes to a romantic dinner
HAVE A SEAT for two, try to steer away from the
Whether for eat-in kitchens or roomy CHIN-CHIN mundane where possible. Sure, you
patios, upholstered dining chairs are the For a truly memorable event, chances could use your everyday hanging
way to go. It’s all about catching up at are you’re thinking Champagne. From cutlery set, but this occasion calls
your leisure, and sharing an unhurried breakfast picnics to proposal dinners, for something extraordinary. Metallics
meal in absolute comfort. Find shapes a good bottle of chilled bubbly is just add instant glamour, especially when
that appeal to your taste – perhaps the ticket. South Africa is renowned for paired with white table linen. Opt for
it’s a classic straight-backed chair, or its sparkling wines, from crisp bruts to a matt finish – it’s more sophisticated
a more interesting curved silhouette. lunchtime rosé varieties. Glassware is and less flashy – a bit like jewellery for
Choosing luxurious textured velvet will key, and it’s worth splashing out on a tables. Contrast with a simple vase
make the space look more inviting, not set that you’ll use and enjoy regularly. filled with greenery.
to mention add a hint of glam. Shell Gold-rim Champagne glass and gold Sleek 16-piece matt-gold
dining chair R2 499, @home -rim wine glass R59 each, both @home cutlery set R599, @home
40 FEBRUARY 2018 FEBRUARY 2018 39
Decor Get the look Layoutv2.indd 40 Decor Get the look Layoutv2.indd 39
2017/12/13 3:16 PM 2017/12/13 3:15 PM
CLUB PRINT PRIME POSITIONS Opposite editor’s letter R64 950 Opposite contents page R64 950 MAIN BODY Quarter page R16 950 Full page R59 950 Half page R32 950 Double page R109 950 COVER POSITIONS Inside front cover full page R69 950 Inside back cover full page R69 950 Outside back cover R79 950 Discounts available for Inside front cover double page R119 950 multiple-issue bookings Inside back cover double page R119 950 ALL RATES EXCLUDE VAT
CLUB PRINT ADVERT SPECIFICATIONS Full-page spread BLEED 5 mm all around (NB) TRIM 260 mm (H) × 198 mm (W) TYPE 240 mm (H) × 178 mm (W) Double-page spread BLEED 5 mm all around (NB) TRIM 260 mm (H) × 396 mm (W) TYPE 240 mm (H) × 376 mm (W)
OTHER TFG TITLES
MyKitchen Livingspace Balanced Life Fitlife ClubX
102 477 ABC (Q1 2018) 64 763 ABC (Q1 2018) 90 377 ABC (Q1 2018) 31 356 ABC (Q1 2018) 101 616 ABC (Q1 2018)
Subscription R26.70* Subscription R26.60* Subscription R31.80* Subscription R26.00* Subscription R28.90
Man Motor TECH Escapes Kids Superclub
64 698 (Q1 2018) 41 916 (Q1 2018) 62 659 ABC (Q1 2018) 52 136 ABC (Q1 2018) 120 630 ABC (Q1 2018)
Subscription R30.99* Subscription R29.50* Subscription R30.99* Subscription R27.60 Subscription R20.00*
OTHER TFG TITLES
ISSUE 119 CYCLING/ATHLETICS/FOOTBALL/BASE JUMPING/RUGBY/CRICKET/BOXING INSIDE: VLAD HERIC / CAPE TOWN ALL STARS / INSIDE NATURENA / TSHEGOFATSO MABASO / REMEMBERING 2007
PAG EE
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ENG
Sportsclub Soccerclub Club Value
Coveroptions.indd 1 2018/03/27 9:42 AM Final.indd 1 2018/03/28 11:35 AM
150 659 ABC (Q1 2018) 75 015 ABC (Q1 2018) 11 600 print run (May 2018)
Subscription R30.90* Subscription R23.50* Subscription R17.99
*Prices correct at time of publication. Selected titles also available in selected stores nationwide.
THE FOSCHINI PUBLISHING GROUP
T H E P O W E R O F D I G I TA L
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1 088 844* UNIQUE USERS
665 998
LIKES
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FOLLOWERS
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CAMPAIGN OPPORTUNITIES
FITTER • HAPPIER • HEALTHIER
s
cover story
Learning from the best
Raise
DE CE MBE R 2 0 17 life-saving group practice
– the Nippers.’ ‘Some of the best lifesavers in
SPEED
‘Nippers’ is the name of the world come from Australia,’
Lifesaving SA’s squad for kids says Mandi – which is why she
between the ages of 8 and 14. chose to take a gap year and
the QUEEN
‘I fell in love with it from that tick off yet another goal on her
first day,’ says Mandi. ‘One of bucket list: To train and compete
the activities I loved the most with some of the top performers CheCk her ouT
SA Champion was something called “flags” in competitive life-saving. Follow mandimaritz
bar
on Instagram for more
Beach Sprinter and that’s what hooked me. I In 2013, Mandi took herself
health and wellness inspo!
Mandi Maritz was really good at it!’ to the Kurrawa Surf Life Saving
Is Leading So good, in fact, that now, Club on Australia’s Broadbeach,
The Charge
on p10
She waS off dut y 17 years later, she is a world along the Gold Coast. gives you the speed for the
when a man fell into the water. champion in the sport. ‘Flags Determined to perfect sand. You can’t train for speed
8
her performance on the sand, on the beach, since there’s too
Execute The Her lightning-bolt reflexes, is an elimination competition,’
Mandi embedded herself with much resistance and it can
Mighty Deadlift trained into action from when explains Mandi. ‘For example,
athletes from around the world, make you slower.’
she was a small Nipper of 10 there are 10 people and nine
years old, responded to the batons in the sand 25 m away. living with them in the hostel, Mandi’s beach sprinting
signs of drowning before she You lie on the ground on your observing their habits, training technique, which involves a
Have could even consider getting tummy, facing away from the daily with the top five pro ‘floating’ on the surface – as
into her gear. batons. When the whistle blows, life-saving athletes in Australia opposed to the power technique
Your The party carried on around competitors race to get to the and competing in all of the
club competitions.
needed for track – is what she
practises on the sand. ‘If you
Happiest
her, no one the wiser that when available batons first. The last
Mandi Maritz jumped into person with the last baton wins.’ By the time the Australian use the power you need for the
Holiday the water that day, it wasn’t From Nippers, she went on Championships rolled around, track on the sand, you’re just
to get into the spirit of the to complete her junior lifeguard Mandi was geared to win. ‘It’s a going to sink,’ Mandi says. ‘I
Yet! MOVES TO A summer party, it was to save
a life.
training, and then became a
qualified lifeguard with duty
massive event, with more than
5 000 people competing,’ she
have developed this “floating”
technique over the years, ever
SOLID CORE
‘He wasn’t breathing – hours. ‘Although I will always says. ‘It’s almost as big as the since I was 10 years old, and it’s
5 Ways To he was unconscious. I had remain a lifeguard, I now focus
Major world championships.’ In the a combination that just works
Work Out him in the recovery position on the competition side of it.’ life-saving end, Mandi walked away with for me.’
On The Go + Blast Fat To Reveal to get the water out of his The South African life-saving aChieveMenTs a fifth place in flags. ‘It’s tough And as reigning queen of SA
Sculpted Abs! lungs and, fortunately, his competitive team consists of • 2017 – President’s Award because everyone is as good beach sprinting, Mandi is yet
pulse soon became a little six female and six male team recipient at the General Tire as you, so it’s up to luck if you to be beaten on home turf.
Lifesaving SA National Awards get a good start or not.
bit stronger again,’ recalls members, each specialising
E XCLUSI V E PRIZES • 2017 – Won gold in flags and ‘I learnt a lot from Aussie Going for gold
Mandi. ‘If you’re a lifeguard, in an event. These include flags, sprints at the General Tire
you always have an eye out, swimming, beach sprinting, legend Simon Harris while I Being a pro athlete means
Lifesaving AA National
even if you’re not on duty.’ board paddling and surfski. Championships was there. He’s very famous in training twice a day – and
Little did the man know ‘My capability is sprinting • 2017 – Second in flags at the the life-saving arena and has sometimes thrice, if there’s
Running Shoes, NutriBullet, Mountain Bike & Many More... See p72 that he had just been saved and flags, but another team Sanyo Bussan International been world champion for many a competition just around
by a Lifesaving SA ambassador member will be a better paddler Lifesaving Cup in Japan years. He took me aside and the corner.
• 2016 – Third in both really helped me with my flags ‘I like doing a cardio session
and world- champion athlete. or swimmer,’ says Mandi.
sprints and flags technique by tweaking my in the morning by going for a
‘When we go to World Champs, • 2014 – Third in both sprints
FL cover_final.indd 1 2017/10/19 12:40 PM
World champion we compete in the individual and flags at Rescue World
starting movement.’ run on the promenade, but if
in the making events and our points go Lifesaving Champs (France) the weather is bad, I’ll hit the
Born and raised in the sub- towards the team – then we • 2012 – Silver in both flags Sprinting ahead gym for a HIIT (high-intensity
tropical climate of PE, and get ranked as a country.’ and beach sprints at World Although flags are what got interval training) session,’ says
most at home on its white- At national level, Mandi Champs (Australia) Mandi into the competitive Mandi. ‘It also helps kick-start
• 2010 – Won gold at the side of life-saving, it’s her speed my metabolism for the day.’
sand beaches, Mandi found cleans up in beach sprinting World Championships on the sand that keeps her Her second session of the
her way to life-saving and and flags categories, and at in Egypt
its competitive arena quite an international level, she • 2007 – First in flags in ahead of the pack. day is spent either on the Nelson
by accident. has ranked in the top three Japan for the Sanyo Bussan Surprisingly, however, where Mandela University track or
‘When I was 10 years for the past decade in both International Life Saving she practises speed is not on in the gym. ‘If I’m back at the
old, I went to sleep over at a disciplines – remarkable Cup (this was her first the sand. ‘All the training for gym, I’ll do a lot of plyometric
international competition) beach sprinting is done on the training, such as box jumps.’
friend’s house. On the Sunday achievements given the
morning, she took me to her competition she’s up against! track,’ explains Mandi. ‘It’s what Mandi explains that a lot of
December 2017 13
Cover story 2.indd 12 2017/10/19 1:38 PM Cover story 2.indd 13 2017/10/19 1:38 PM
We have a dedicated and experienced team at Highbury Media and TFG that can
create innovative, exciting and engaging strategies to deliver your brand messaging
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MOZ Z A R E L L A &
We develop content ideas ranging from traditional print and digital advertising to
full 360-degree strategies that include print and digital native advertising, exclusive
1 ball Galbani fresh 4. Add the Napoletana sauce
M E AT B A L L SU B mozzarella, sliced to the pan and simmer for
1 baguette, halved 5 minutes.
INGREDIENTS and toasted 5. Preheat oven grill.
Vegetable oil, to fry 6. Place mozzarella on the
product partnerships and reader-event activation.
½ onion, grated METHOD baguette and cook under the
1 garlic clove, crushed 1. Heat some oil and fry the grill for 5 minutes. Top with
500 g leftover meat, onion and garlic until soft. meatballs and sauce.
finely chopped 2. Allow to cool, then mix with
3 tbsp breadcrumbs the meat, breadcrumbs, herbs, TOP TIP
1 tbsp mixed Italian herbs paprika and egg. Season with
1 tsp paprika salt and pepper. Form into balls. Any meat you like
1 egg 3. Heat some more oil and fry will work just fine in these
2 cups leftover the meatballs until golden, tasty meatballs.
Napoletana sauce about 10 minutes.
MAKE IT IN
25 MIN
Amerae Bongiwe Jade Karen Niall Rochelle
Food Editor Group Editor Beauty Editor Chief Strategic Sales Director Creative
Officer Content Director
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Quick & easy.indd 50 2018/02/06 2:41 PMTO ADVERTISE, CONTACT
THE FOSCHINI GROUP CLUB MAGAZINE
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FOR COMMERCIAL CONTENT
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Bongiwe Nocanda
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060 932 4678
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lisa@hsm.co.zaYou can also read
