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Scot
SPONSORSHIP
OPPORTUNITIES
ADDRESS PROPOSAL ISSUE CONTACT
1625 W. Glenoaks Blvd 16 Feb 2021 Cindi McIntosh, President
Glendale, CA 91201 • USA Until 15 Mar 2021 cindi@scotweek.org
C E L E B R A T I N G M O D E R N S C O T T I S H C U LT U R E & E X C E L L E N C E
ScotWeek
| OUR MISSION |
We promote education, creativity and innovation as well as historical Scottish culture.
ScotWeek is a non-profit organization 501(c)(3) started in Los Angeles in 2020 to educate the
public about Scotland’s rich culture and contributions.
Every April, ScotWeek hosts a program of events to educate the public and promote Scottish
culture and excellence as it is reflected in business, film & television, music, art, fashion, design,
sport, philanthropy, innovation and more.
ScotWeek’s philanthropic contributions will include fundraising and charitable donations.
2 SCOTWEEK www.ScotWeek.org
ABOUT US
CELEBRATING
MODERN
SCOTTISH
CULTURE &
EXCELLENCE
EDUCATION, CREATIVITY AND
INNOVATION IN SCOTTISH
CULTURE
ScotWeek is a festival that highlights both the proud
history of Scottish culture as well as its special bond with
the United States and its people moving forward into the
future. ScotWeek hosts events promoting Scottish heritage,
contemporary culture and charity to provide opportunities
for education and scholarship as part of our partnership
with Entrepreneurial Scotland.
ScotWeek Virtual Event Sponsorship 3
The Best of
Scotland & Its
Diaspora
Science Arts
Even before the Industrial Revolution, Scots From the Neolithic period to today’s hottest
have been at the forefront of innovation and cinema & music, Scotland’s contribution to
discovery across a wide range of spheres. The Arts is invaluable.
Business Charity
Spreading industry and expertise from Scotland Whether furthering Scottish causes or
to the world through Scotland’s diaspora. transforming lives, Scotland and its people
are always ready to give back.
4 SCOTWEEK www.ScotWeek.org
OUR AUDIENCE
“
ScotWeek events attract an
international, affluent crowd of
celebrities, dignitaries, designers,
innovators and professionals.
-Cindi McIntosh, President
From dynamic entertainment professionals to leaders of industry, ScotWeek has
established relationships and positioned itself as a place to be seen .
ScotWeek Virtual Event Sponsorship 5
OUR BOARD
“
Teamwork is the ability to work
together toward a common vision.
-Andrew Carnegie
Our board members come from a variety of professions and sectors. Yet, what do
they all have in common? A passion for Scotland, its culture and its people!
CINDI McINTOSH, FSA SCOT KELSEY DEANNE, FSA SCOT GRAHAM MCTAVISH
President Vice President Co-Founder
An avid philanthropist and Anthropologist, reiki, Film & TV Actor best
award-winning bagpiper shamanic practitioner known for his roles in
who has served the luxury who is passionate about Starz’s Outlander, AMC’s
real estate market of her pursuit of educational Preacher & The Hobbit
Greater Los Angeles for exchanges and promotion trilogy from director Peter
over 17+ years. of Scottish culture. Jackson.
6 SCOTWEEK www.ScotWeek.org
JEFF GARNER LOUIS FANTASIA IAN WRIGHT
Co-Founder Co-Founder Co-Founder
World famous fashion Renowned theatre & Chief Strategy Officer
designer, visual artist & opera Director/Producer. at Precision Medicine
owner of Prophetik. Best Currently Dean of Faculty Initiative Cedars Sinai
known for his sustainable and Chair of Liberal Arts Medical Center LA. Trustee
red carpet gowns and & Sciences at the NY Film for the Saint Andrew’s
period romantic style. Academy’s LA Campus. Society of Los Angeles.
DR. KEN MISCH GARY CARR PAMELA MARBELL
Co-Founder Co-Founder Secretary
Managing partner at National advertising/ C.O.O. & Booking Agent
St. Rose Pediatrics who marketing professional for the Seaside Highland
has nearly 40 years as a who serves as Trustee for Games. Member, St.
globally respected Drum the St. Andrew’s Society of Andrew’s Society of Los
Major and leader in the Los Angeles. A dedicated Angeles.
Scottish band community. Scottish clansman.
ScotWeek Virtual Event Sponsorship 7
ScotWeek 2021
A V I R T U A L C E L E B R AT I O N O F S C OT L A N D
As the Covid pandemic continues on, ScotWeek is unable to hold their event
in-person as planned. In 2021 ScotWeek will be pivoting to a digital-first, virtual
event platform. Our virtual event is a continuation of our in-person event but it is
also a valuable marketing tool that more and more companies are using today. An
in-person event is gone as soon as the last attendee leaves the venue, but online
events can live forever!
We are excited to be able to offer a Global Virtual Celebration like none before! We
have gathered 50+ speakers from a grand cross-section of industries and sectors,
all of who are coming together in business and friendship to pay tribute to Scotland,
its industry and its people.
CLICK TO WAT C H T H E P R E S I D E N T ’ S A N N O U N C E M E N T
H T T P S : // Y O U T U . B E / V G Z E 6 A 7 K N 4 C
8 SCOTWEEK www.ScotWeek.org
EVENT DETAILS
EVENT NAME ScotWeek 2021 | Celebrating Modern Scottish
Culture & Excellence
EVENT DATE April 16/17, 2021
(9:00 AM)
THE VENUE Online @ ScotWeek.org
PRICE $29/FREE for students
EVENT An online digital experience to celebrate
PURPOSE Scottish excellence and raise awareness of
Scotland’s global contributions to business,
science, the arts and charity.
KEYNOTE Dr. Simon Gilmore (SocAntScot), Joni Smith
SPEAKERS (ScotGov), Ross King (TV Presenter), Angus
MacFadyen (Actor), Russell Dalgleish (SBN),
Ian Wright (Royal Conservatoire of Scotland),
Alana McGaughey (Starz), Graham McTavish
(Actor)
FEATURED Royal Scottish Orchestra, University of
ENTERTAINMENT Highlands & Island, The Globe Theater,
Robert The Bruce Screening, Jeff Garner
Fashion Show
MEDIA Website & mobile advertising
PROMOTION ScotWeek/Partner Social Media
ScotWeek/Partner Mailing Lists
ScotWeek Virtual Event Sponsorship 9
SPECIAL
GUESTS
Angus MacFadyen Graham McTavish Ruth Connell Ross King MBE
Actor, Screenwriter Actor Actor TV Presenter
Robert The Bruce Outlander, Men In Kilts Supernatural BBC, ITV, KTLA
Jeff Garner Peter Morris, OBE Zach McGowan Anna Hutchinson
Fashion Designer Chairman Actor Actor
Prophetik BAFTA Robert The Bruce Robert The Bruce
Harry Hamlin Sylvester McCoy Grant O’Rourke Kevin McNally
Actor, Activist Actor Actor Actor
TAE Technologies Dr. Who, The Hobbit Outlander Robert The Bruce
Schedule subject to change.
10 SCOTWEEK www.ScotWeek.orgF E AT U R E D P R E S E N TAT I O N S
SPECIAL SCREENING
ROBERT THE BRUCE
KING OF SCOTS
SPECIAL SCREENING
SHAKESPEARE’S GLOBE’S
2013 PRODUCTION OF MACBETH
FEATURED PERFORMANCES
Royal Scottish National Theatre School
Orchestra of Scotland
University of Highlands Shakespeare’s Globe
and Islands Bankside, London
Schedule subject to change.
ScotWeek Virtual Event Sponsorship 11ScotWeek 2021
Scheduled Sessions
April 16, 2021
D
Making Meaningful Connections Amongst The Diaspora
A Russell Dalgleish, Chairman | Scottish Business Network
Y ScotWeek’s Charitable Mission
Kristen Hirst, Development Director USA| Entrepreneurial Scotland
01 The Roll of the Scottish Government in the US
Joni Smith, Head of the Scottish Government Office USA | ScotGov
Becoming An FSA Scot
Dr. Simon Gilmour, Director | Society of Antiquaries of Scotland
University of the Highland and Islands
Ian Wright, Board Member
Theatre School of Scotland
Reece Donnelly
Navigating Scottish/US Immigration
Frasier Grier & Lynn McCloghry, Attorneys at Law
Digital Currency For The Modern Age
Daniel Bee, Daniel Bee PR
Inspired Living in Today’s World
Alexa Fisher, Ruth Connell, Fay Johnstone, The Findhorn Foundation
The Journey Home Has Begun
Royal Edinburgh Military Tattoo
Interview With Angus MacFadyen
ScotWeek President Cindi McIntosh chats with Actor Angus MacFadyen about portraying Robert
The Bruce
Meet The Cast & Creators of Robert The Bruce
Zach McGowan, Seoras Wallace, Anna Hutchinson, Director Richard Gray, Executive Producer
Carter Boehm
Live Whisky Tasting w/William Morris & Sons
Jeff Garner Fashion Show
Fashion designer Jeff Garner shows off his Mary Queen of Scots collection from Edinburgh
Robert The Bruce Screening
Enjoy this very special screening starring Angus MacFadyen, Anna Hutchinson and Zach McGowan
about Scotland’s famous King
Schedule subject to change.
12 SCOTWEEK www.ScotWeek.orgApril 17, 2021
D
The Future of Scottish Tourism
A Visit Scotland
Y Filmmaking in Scotland
Russell Dalgleish, Producer of “Cold Kill”
02 World Climate Change
Net Zero
Brand Storytelling
Duncan Wardle (Former VP, Disney), Gavin Quirk (Netflix), Nicole Dunn (Dunn Pellier Media)
Creative Thinking & Mindfulness
“Shaper Caper” Dundee School of Dance
How To Lose A Billion Dollars In Tech
Ian Ritchie, Software Entrepreneur
How To Succeed in Scottish Heavy Athletics
Jarvina Routt, Award-winning Scottish athlete
Sustainability for Scotland & the US
Jeff Garner, Harry Hamlin, Charlie Stuart Gay, Lolita Jackson
Keeping It Classical
Royal Scottish National Orchestra
Celebrating Scottish Culture in America
NYC Tartan Week President Kyle Dawson & ScotWeek President Cindi McIntosh
Outlander/Men In Kilts
Outlander Actors Graham McTavish & Grant O’Rourke
Live Whisky Tasting w/ Glenfiddich & The Balvenie
Royal Scottish National Orchestra Performance
Shakespeare’s Globe’s 2013 Production of Macbeth
Louis Fantasia and Daniel Rabinowitz, Chairman of Shakespeare’s Globe USA, present and discuss
the production of Macbeth and the exciting work of Shakespeare’s Globe
Schedule subject to change.
ScotWeek Virtual Event Sponsorship 13SPONSORSHIP OPPORTUNITIES
90% of businesses indicate that partnering
Elevation with reputable nonprofits enhances their
brand. ScotWeek 2021 will include sponsored
Through ad space within the Event Portal. Various
branded banner ads, sponsored sessions and
Sponsorship sponsored push notifications. The following
is an explanation of opportunities.
Login Page Banner
A graphic every single attendee is guaranteed to see because it is right on the login
page itself on the right-hand side of the login input fields.
Lobby Banner
Your branding will appear in the ScotWeek event lobby banner image, which is
visible above the lobby splash video.
14 SCOTWEEK www.ScotWeek.orgSPONSORSHIP
OPPORTUNITIES
2
Branded Notifications
Your branding will appear in email notifications and/or push notifications.
Session Sponsor
Branding that promotes your company as the session sponsor. Your logo will appear
in all of the session information and listings.
ScotWeek Virtual Event Sponsorship 15SPONSORSHIP
OPPORTUNITIES
3
Lobby Social Media Feed
Attendees can watch your #ScotWeek2021 social media feeds right from the event
lobby.
Event Portal Header Sponsor Carousel
Your branding will appear in the top-right area of the event portal as part of a rotating
carousel that loops, stopping for 10 seconds at a time on each logo. Logos are
clickable and lead to your website.
16 SCOTWEEK www.ScotWeek.orgSPONSORSHIP
OPPORTUNITIES
4
Exhibit/Sponsor Hall Booth Listing
Your logo will appear in the listing at the entrance to the Virtual Exhibitor/Sponsor
hall and link to your booth space.
Exhibit Lead Retrieval + Live Video Booth
Upgraded Exhibit Booths have Lead Retrieval + Live Video Chat. Get direct contact
information from visitor request and video chat with up to 25 attendees.
ScotWeek Virtual Event Sponsorship 17SPONSORSHIP
OPPORTUNITIES
5
Session Pre-Roll Video (Per Session)
Your 1-2 minute pre-recorded commercial or message submission that will loop
before and after a session.
18 SCOTWEEK www.ScotWeek.orgS P O N S O R S , PA R T I C I PA N T S &
A F F I L I AT E S
PARTNER
PARTNER PARTNER
PARTNER PARTNER
PARTNER PARTNER
PARTNER
LOGO
LOGO LOGO
LOGO LOGO
LOGO LOGO
LOGO
PARTNER
PARTNER PARTNER
PARTNER PARTNER
PARTNER PARTNER
PARTNER
LOGO
LOGO LOGO
LOGO LOGO
LOGO LOGO
LOGO
2,
ScotWeek SOCIAL
MEDIA 500,
R E A C H 000 +
1,000,
MEDIA 000, EMAIL 38,
000 + 000 +
ScotWeek Virtual Event Sponsorship 19SPONSORSHIP
PAC K AG ES
BASIC PLUS PREMIUM ENTERPRISE
(4) Tickets to ScotWeek
√ √ √ √
Basic Exhibitor Booth
√ √ N/A N/A
Exhibitor Hall Booth Listing
√ √ √ √
Lobby Social Media Feed
√ √ √ √
Branded Notifications
√ √ √
Session Sponsor with Pre-
Roll
√ √ √
Login Page Banner
√ √
Upgraded 3D Exhibitor
Booth with Live Feed + Lead √ √
Retrieval
Portal Header Carousel
√ √
Event Lobby Banner
√
Showcase Exhibitor Hall
Placement with 3D Booth
√
PRICE $250 $400 $1000 $1500
20 SCOTWEEK www.ScotWeek.org ScotWeek Virtual Event Sponsorship 20VIRTUAL EXHIBIT HALL
Virtual events have been known to reach 5
Selling times more participants than in-person events
and virtual exhibit halls last 3 times longer on
Yourself average, somtimes indefinitely. This means
more traffic, time and data that leads to more
Virtually leads, sales and conversions.
Basic Exhibitor Booth
A page dedicated to your business or organization. Fully customizable to fit your
branding and message.
• Get your marketing materials into the hands of potential customers by uploading
files to your booth that your customers can download in order to enhance their
fact-finding efforts
• Add static or animated banners with your organization’s branding
• Embed video - commercials or industrials
• Add staff profiles so that potential custumers can get to know you
• List your website & social media links
• Chat live with potential customers via the chat widget
• See who had visited your booth (in the Networking section) and reach out for
a one-on-one conversation.
• Reach new customers on a GLOBAL SCALE!
ScotWeek Virtual Event Sponsorship 21VIRTUAL
EXHIBIT BOOTHS
2
Exhibit/Sponsor Hall Booth Listing
Your logo will appear in the listing at the entrance to the Virtual Exhibitor/Sponsor
hall and link to your booth space.
Upgraded Booth: Live Video Chat
Conduct Live Video Chats with booth visitors. Chat with up to 25 attendees at a
time. Give demos, show products. Anything you can imagine. It’s your booth!
22 SCOTWEEK www.ScotWeek.orgVIRTUAL
EXHIBIT BOOTHS
3
Upgraded Booth: Exhibit Lead Retrieval
Get a potential customers direct contact information when they submit a request
to get more information or be contacted directly from a button at the top of your
booth page. In one-click, you can meet your next quality lead!
Visitor’s front-end request module
Your backend lead retrieval module
ScotWeek Virtual Event Sponsorship 23VIRTUAL
EXHIBIT BOOTHS
4
Upgraded Booth: 3D Interaction
Take the virtual experience to the next level with entertaining 3D interactive exhibit
Hall. Attendees can navigate the exhibit floor with zoom and drag interaction. Avatars
animate visitor experiences. Visitors can always see when you’re in your booth!
24 SCOTWEEK www.ScotWeek.orgEXHIBITOR
PAC K AG ES
BASIC PLUS
2 Staff Entries (Tickets) To
ScotWeek
√ √
Exhibitor Hall Listing
√ √
Fully Customizable Virtual
Exhibit Booth Page – Talk
about your store, services or
√ √
embed graphics/video.
See Who Has Visited Your
Booth (From The Networking √ √
Area)
Chat Live With Potential
Customers Via Chat Widget
√ √
Live Lead Retrieval – Get
Direct Customer Contact √
Information
Live Video Chat – Speak With
Up To 25 Visitors In Your Booth
√
Placement In The 3D
Interactive Exhibit Hall
√
PRICE $99 $149
ScotWeekVirtual
ScotWeek VirtualEvent
EventSponsorship
Sponsorship 25
25JOIN Need
Need more
more information
information
US! oror have
have aa question?
question?
CONTACT PERSON
Cindi McIntosh +1 323 2563887
cindi@scotweek.org
OUR WEBSITE
www.ScotWeek.org
FOLLOW US
Instagram | scotweek
Facebook | scotweekla
Twitter | scotweek
YouTube | scotweek
LinkedIn | scotweek
26 SCOTWEEK www.ScotWeek.orgScot
Thank
1625 W. Glenoaks Boulevard
Glendale, CA 91201 | USA
You!
+ 1 323 448 8366
info@scotweek.org
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