SANTA CRUZ & Dealer Resource Book
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SANTA
CRUZ
&
JULIANA
BICYCLES
Dealer Resource Book
2020CONTENTS Model Ye ar 2020 Returns Policy 1 Warranty Policy 2 Sales Programs 3 Demo - Bikes & Reserve Wheels 4 Rental Program 5 Booking Program 6 Contact List 7-10
1. RETURNS POLICY RETURNS POLICY Something Wrong? Go to www.santacruzbicycles.com/en-US/issue-resolution to fill out the Shipping Issue Resolution form. • Be sure to have your packing slip and a camera that you can upload photos with. • Product must be returned in new and un-built condition – this includes the use of sealant in tires. • Product must be packaged appropriately to avoid shipping damage. • Returned product that is used and/or mispackaged will result in a fee determined by Santa Cruz. • All returns must have a Return Merchandise Authorization number (RMA#) provided by Santa Cruz. • All returns will be subject to a 20% re-stocking fee except in cases where the return is due to an error on the part of Santa Cruz. • Call tags will be issued when the return is due to an error on the part of Santa Cruz. • Shipping costs on all other authorized returns are the responsibility of the sender. • Call tags cannot be issued internationally. • International shipping costs will be refunded on authorized returns if the freight invoice is provided to Santa Cruz within 30 days of the return.
2.
WARRANTY
POLICY
WARRANTY POLICY
Lifetime Frame Warranty
Santa Cruz Bicycles will repair or replace at its option any frame it determines to be defective. The warranty will
be in effect for lifetime of the original, registered owner. In order to confirm that you are the original owner, please
register using our Warranty Registration Form at the time of purchase. Frames purchased prior to May 1, 2015 will
be covered under the previously existing 5 year warranty. Warranties do not cover custom finishes.
• Go to https://www.santacruzbicycles.com/en-US/frame-warranty-claim-form to fill out the Frame Warranty Claim
form.
No-Fault Replacement
Santa Cruz Bicycles will make replacement frame parts available to the original owner at a minimal charge in the
event of a crash or other non-warranty situation for the life of the bike.
Reserve Carbon Wheels
Santa Cruz Reserve carbon wheels carry a warranty for the lifetime of the original, registered owner.
• Go to https://www.santacruzbicycles.com/en-US/reserve-wheels-warranty-claim-form to fill out the Reserve War-
ranty Claim form.
Lifetime Bearing Warranty
Santa Cruz Bicycles pivot bearings are warranted for life to the original owner of the bike. The return process is
simple: fill out the Warranty Bearing Replacement Form, upload a copy of your purchase receipt, and we’ll get a
new set of bearings out to you within 48 hours!
• Go to https://www.santacruzbicycles.com/en-US/bearing-warranty-claim-form to fill out the Bearing Warranty
Claim form.
Handlebars
Santa Cruz carbon handlebars are warrantied for a period of five years from the date of purchase.
FRAME OR WHEELSET REGISTRATION
Santa Cruz Frame
• Go to https://www.santacruzbicycles.com/en-US/bike-registration-form to fill out Santa Cruz Frame Registration
form.
Juliana Frame
• Go to https://www.julianabicycles.com/en-US/warranty-registration-bike-registration to fill out the Juliana Frame
Registration form.
Reserve Carbon Wheelset
• Go to https://www.santacruzbicycles.com/en-US/reserve-wheels-registration-form to fill out the Bearing Warranty
Claim form.3. SALES PROGRAMS EMPLOYEE PURCHASE Full time shop employees are eligible for discounted EP pricing directly through Santa Cruz Bicycles. • Maximum of 2 Bikes/Frames & Wheelsets per employee, per calendar year. • Products must be kept for a minimum of 12 months rolling from date of delivery. • Completed EP order form, including a manager’s signature, is required for every EP purchase. • Contact sales rep(s) for pricing information. NICA Teams receive NICA specific pricing; dealers receive discounted dealer pricing. • The entire process is conducted via dealers; dealers must verify NICA status. • NICA racers and coaches are eligible. • Only complete bike builds are eligible for discounted pricing. • Additional components & accessories (including wheelsets) excluded. • Maximum of 2 bikes for each racer, per calendar year. • Only bikes up to 130mm travel qualify for NICA (Highball, Blur, Tallboy, Stigmata, 5010, Quincy, Furtado & Joplin). • All orders must be placed through your sales rep(s) for discounting to be applied; B2B orders not accepted. GRASSROOTS Athletes receive Grassroots specific pricing; dealers receive discounted dealer pricing. • Athletes apply via the Santa Cruz/Juliana website; the approval process is conducted by Santa Cruz, or athletes can be referred to Santa Cruz by the dealer. • Once approved, Santa Cruz works with the athlete’s local dealer to arrange the sale. • Only athletes approved by Santa Cruz are eligible for the Grassroots program. • Maximum of 2 Bikes/Frames & Wheelsets per athlete, per calendar year.
4.
DEMO
PROGRAMS
SHIP WINDOWS & TERMS
Ordering Window
• July 1st 2019 – March 15th 2020
Ship Window #1
• July 1st 2019 – March 31st 2020 = NET JUNE 1st
Ship Window #2 (Snow Accounts)
• January 1st 2020 – March 31st 2020 = NET 180 days
• Snow accounts determined & approved by sales management and credit team
Shipping and Requirements
• Only stocking dealers in good credit standing qualify for the Demo program
• All Demo shipments are limited based on available inventory levels
• Complete Bikes and Wheelsets only – Framesets not valid
• Free Freight on all Demo Bikes & Demo Wheelsets
• Demo fleet must be kept for a minimum of one season
Reserve Wheels Incentive
• Additional 2% off Demo bikes with Reserve wheel upgrade
Dealer Level Demo Bike Limits Wheelset Limits
Premier up to 12 bikes per year 6 wheelsets per year
(50% Reserve completes re-
quired)
A up tp 7 bikes per year 4 wheelsets per year
B up to 5 bikes per year 3 wheelsets per year5. RENTAL PROGRAM SHIP WINDOWS & TERMS Ordering Window • July 1st 2019 – March 15th 2020 Ship Window #1 • July 1st 2019 – March 31st 2020 = NET JUNE 1st Ship Window #2 (Snow Accounts) • March 1st 2020 – March 31st 2020 = NET 180 days • Snow accounts determined & approved by sales management and credit team Shipping and Requirements • Annual rental strategy and plan approved by inside/outside sales representatives • Complete Bikes only – Framesets not valid • Free Freight on all Rental orders with 6+ Bikes • Rental fleet must be kept for a minimum of one season Pricing Tiers Rental Minimums Premier 20+ Completes A 12+ Completes B 6+ Completes
6.
MY20
BOOKING
PROGRAM
Booking deadline: October 1st, 2019
SHIP 1 booking deadline: August 9th, 2019
PROGRAM GUIDELINES
Santa Cruz and Juliana Order Options Reserve Order Options Juliana Order Minimums Order Modifications
Complete bikes only (no framesets) Wheelsets only (no rims) 10% or more of total booking order No order modifications within 30
days of ship date
PROGRAM INCENTIVES
Discounts: 4% CC and Aluminum, 2% off for Net 15 payment
Freight: No-cost freight incentive with on-time payment
Additional: Free Freight on in-line orders of 3+ bikes or wheelsets placed between November 1st and May 31st
RESERVE DEALER BREAKDOWN
Dealer Level Minimum Order
Premier 9 sets, 4% Discount
Stocking 4 sets, 4% Discount
PROGRAM DATES + SHIPPING
Ship Windows Available Ship Dates Terms
SHIP 1: July 2nd - August 16th Choose a request date in this range. Net 240
SHIP 2: August 19th - October 18th 9/20 or 10/18 Net 210
SHIP 3: October 21st - December 31st 11/15 or 12/13 Net 180
SHIP 4: January 1st - February 28th 1/24 or 2/21 Net 150
SHIP 5: March 2nd - April 30th 3/20 or 4/17 Net 120
**Contact Sales Rep for maximum window amounts7.
CONTACT
LIST
TOM LARTER
Director of Global Sales
tom.larter@santacruzbicycles.com
GLOBAL
JOHN BOYER
US Sales Manager
john.boyer@santacruzbicycles.com
530-559-9139
USA
JORGE BAYLEY
Sales Account Manager
jorge.bayley@santacruzbicycles.com
831-515-1778
CONNECTICUT NEW YORK WEST VIRGINIA
RHODE ISLAND NEW JERSEY MARYLAND
MASSACHUSETTS DELAWARE TEXAS
VERMONT PENNSYLVANIA OKLAHOMA
NEW HAMPSHIRE VIRGINIA ARKANSAS
MAINE WASHINGTON DC LOUISIANA
CHARLIE BECKER
Inside Sales Rep
charlie.becker@santacruzbicycles.com
831-515-1776
CALIFORNIA8.
CONTACT
LIST
BEN CLEMENS
Sales Account Manager
ben.clemens@santacruzbicycles.com
831-515-1775
COLORADO
UTAH
LISSETTE COOPER
Sales Account Manager
lissette.cooper@santacruzbicycles.com
831-515-1784
NEVADA ALASKA
ARIZONA IDAHO
NEW MEXICO WYOMING
HAWAII MONTANA
WASHINGTON
OREGON
DAN O’CONNOR
Sales Territory Manager
dan.oconnor@santacruzbicycles.com
831-515-1777
GEORGIA FLORIDA ILLINOIS KENTUCKY
NORTH CAROLINA MINNESOTA MISSOURI INDIANA
SOUTH CAROLINA NORTH DAKOTA NEBRASKA
TENNESSEE SOUTH DAKOTA KANSAS
MISSISSIPPI MICHIGAN IOWA
ALABAMA WISCONSIN OHIO
RYAN HEYWOOD
Sales Territory Manager
ryan.heywood@santacruzbicycles.com
831-515-1781
CANADA9.
CONTACT
LIST
WILLIE BULLION
Warranty Manager
willie@santacruzbicycles.com
831-459-7560 x 224
STEVE CHAE
Warranty Rep
steve.chae@santacruzbicycles.com
831-459-7560 x 271
NICK STAPLETON
Credit & Collections Supervisor
nick.stapleton@santacruzbicycles.com
831-459-7560 x 264
GLOBAL
JOSH JANSSEN
Credit & Collections Analyst
josh.janssen@santacruzbicycles.com
831-459-7560 x274
NORTH AMERICA10.
CONTACT
LIST
JON RHINEHART
Credit & Collections Analyst
jon.rhinehart@santacruzbicycles.com
831-459-7560 x 358
CALIFORNIA
INTERNATIONAL
CYNTHIA BRUCE-STIGER
Credit & Collections Analyst
cynthia.brucestiger@santacruzbicycles.com
831-459-7560 x 225
NORTH AMERICAYou can also read
