SALES & MARKETING ASSISTANT - #MYTYNESIDECINEMA WE ARE SEEKING TO APPOINT A SALES & MARKETING - TYNESIDE CINEMA

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SALES & MARKETING ASSISTANT - #MYTYNESIDECINEMA WE ARE SEEKING TO APPOINT A SALES & MARKETING - TYNESIDE CINEMA
SALES &
MARKETING
ASSISTANT
We are seeking to appoint a Sales & Marketing
  Assistant to our team to play a vital role
      in the future of Tyneside Cinema.

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SALES & MARKETING ASSISTANT - #MYTYNESIDECINEMA WE ARE SEEKING TO APPOINT A SALES & MARKETING - TYNESIDE CINEMA
ABOUT US
Tyneside Cinema is one of Newcastle’s most valuable
cultural institutions. Situated at the heart of the city
it is the only independent cinema of scale in the region,
offering four screens, an award-winning learning
programme, moving image art, and three public bar,
dining and café spaces.
Tyneside Cinema is a community, with film at the heart of everything we do.
We believe in the power of film to facilitate empathy; as a way to challenge
and transport us through the stories of lives we haven’t led, into places
we’ve never been. In the setting of our beautiful 1930’s newsreel theatre,
we hope to create a space that reflects this potential in film to engage and
relate new ideas, experiences and stories.
200,000 people sit down to watch a film at the Tyneside Cinema each
year, choosing from a programme of over 500 films from more than
25 countries. Another 300,000 people visit the building each year to
dine and socialise, with more than 2,000 young people enhancing their
knowledge, skills and experience through one of our learning programmes,
and several artists receiving commissions to make new film work.
This is a cultural legacy and contribution that we want to build upon.
As an organisation, we have faced very difficult challenges in the last twelve
months. We hold ourselves accountable and have recognised a real need
for change, for which the Tyneside Cinema community (staff, volunteers,
Trustees and customers) must be the driving force. We are in the process
of a huge transformation, with the goal of restoring the cinema to its place
of learning, entertainment and sanctuary for everyone in our community.
As part of this transformation, and as we prepare to reopen, we’re seeking
a Sales & Marketing Assistant to support our existing teams.

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SALES & MARKETING ASSISTANT - #MYTYNESIDECINEMA WE ARE SEEKING TO APPOINT A SALES & MARKETING - TYNESIDE CINEMA
THE ROLE                                                                      ROLE ACCOUNTABILITIES
To play a key role in ensuring customer experience is of a high standard       Be a first point of contact on the telephone and on email for bookings
through all interactions. This role is a sales focussed role responsible       and enquiries and assist customers with any related queries
for generating revenue income through all activities and donations             Promote future programmes and events through excellent product
and requires specialism in marketing skills with the ability to confidently    and film knowledge
handle social media enquiries and other in-house marketing duties.
                                                                               Keep up to date with the Box Office system and any other associated
Key working relationships                                                      systems and how to use them, as well as any offers or deals and how
  Sales & Systems Assistant                                                    to process them
   Box Office Coordinator                                                      Up-sell concession goods and memberships wherever possible
                                                                               and be proactive in seeking ticket donations, to contribute to income
   Head of Marketing & Sales
                                                                               generation targets
   Programme Team
                                                                               Respond to general, and operational social media enquiries
Role dimensions                                                                for the cinema and all F&B pages
   0.5 FTE x 2                                                                 Be able to create webpage copy and publish updates to the website
   22.5 hours per week                                                         Champion one or more target audiences and create initiatives to
                                                                               engage with audiences in the community understanding how to best
   £18,500 salary pro rata
                                                                               meet their needs, attract new audience demographics and retain
                                                                               existing customers
                                                                               Engage in ad hoc marketing activity tasks including conducting
                                                                               customer research, maintaining print and poster displays in front
                                                                               of house areas and taking on other marketing projects and tasks
                                                                               as required
                                                                               Adopt an ethos of ‘continuous improvement’, looking for ways to
                                                                               improve our practices to better meet the needs of our customers
                                                                               and to ensure that customer feedback is captured and delivered
                                                                               to appropriate members of staff for action
                                                                               Adhere to all Box Office administrative duties and procedures
                                                                               and all other core duties of the role

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SKILLS, EXPERIENCE & PERSONAL QUALITIES                             PROCESS
Essential qualifications                                            The selection process may involve several stages including
   Previous experience in a box office/customer service role        a combination of a walk around the venue, a short presentation
                                                                    on a specific topic followed by interview questions.
   Previous success in driving sales and donations income
   Working knowledge of box office systems                          Closing date:                                    2 July 2021

   Excellent communication and interpersonal skills, able to deal   Shortlisting/Stage 1:                       W/C 5 July 2021
   with customer queries confidently and professionally             Stage 2:                                   W/C 12 July 2021
   Positive can-do attitude, friendly and personable
   Demonstrable interest in film and creative industries
   IT literate                                                      APPLICATIONS
   Creative thinker, looking for engaging ways to meet objectives
                                                                    To apply for this role, please forward a copy of your CV,
   Marketing knowledge and/or experience                            a covering letter and where you saw the role advertised to:
   Copywriting and proof reading                                    joinus@tynesidecinema.co.uk
   Social media skills                                              by 2 July 2021.

Desirable qualifications
   Experience of CMS
   Audience development/engagement
   Market research experience

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